Overview slideshow that describes the new GreenCityProgram.com offering, designed to help cities launch best-in-class green business programs!
The wait is over - cities can have access to leading technology and power their green business programs.
2. View this
presentation only
if you want to...
Meet your region’s
green goals
Launch a best-in-
class green
program...easily
Help local businesses
go green
4. Green Businesses Can
Win More RFPs
Save on Costs
Gain NEW customers
Increase Employee Engagement
Minimize Risk
Plus, it’s the right thing to do.
5. Cities that go green stand to win
national recognition, attract new
businesses, improve overall
business and citizen
sentiment, and increase their tax
base.
10. Green buildings
Air quality
Energy efficiency
Clean energy
Transportation
Water
conservation
11. But, many current city programs
haven’t received the full adoption
required to be successful...
12. Why?
Tons of paperwork (psst...not green)
Cumbersome PDF checklists
Lengthy time to start program
Limited tracking of impact
Lots of work and budget $
13. And many of these programs are
targeted at large companies.
14. But Did You Know...
Small and mid-sized business
account for 50% of electricity?
15. But Did You Know...
Small and mid-sized business
account for 50% of electricity?
(…and let’s not forget the impact on water,
waste, transportation, etc.)
17. "The single greatest barrier to going green for
businesses is lack of knowledge regarding
sustainable practices. This barrier also applies to
businesses that have begun green initiatives and
are now seeking recognition and certification.”
- 2010 Sustainability and Connecticut Business Survey
19. GCP Gives Businesses the
Knowledge They Need to Succeed…
Best-in-class practices and full implementation support
Led by team of MIT, Harvard, and LEED professionals
Incorporates tiered system similar to LEED
Industry-specific initiatives compiled from other NGOs
or industry experts, including:
EPA (cleaning/janitorial, construction, etc.)
Bay Area Green Program (several industries)
America’s Best Cleaners (dry cleaners)
Research team continuously updates and incorporates
member feedback
20. …and the Tools and Support to Help
Them Achieve Green Goals
(this is where we really shine)
Smart, ROI-driven online platform
Tactical worksheets
Vendor and product suggestions
Sample policies
21. Our online tool helps businesses easily implement initiatives
1. Upon enrollment, businesses complete an 2. An initiative database that is ROI ranked guides
industry-specific initial assessment what a business should complete next
3. Each initiative includes links and resources 4. Businesses track their efforts across several
that will actually help a business complete the initiative key categories and identify progress
22. GCP Strengthened by In-person
Assistance and Verification
Local project management. Trained green
consultant assists city with implementation.
Onsite assistance at local businesses.
Eco-consultants explain and help implement
initiatives for certification and confirm ongoing
eligibility.
Unlimited access to knowledgebase.
Business participants gain access to “Ask
Green Irene”
Online database of the most effective green innovations
with expert U.S.-based green researchers who offer
personalized email and phone support
23. Most Importantly, GCP Offers
Transparency and Recognition
Businesses in the program will be able to But unlike any other seal, “clickable” means a
market themselves with third-party landing page is displayed with all of a business’
certification green efforts
24. GreenCityProgram is perfect for
city officials and administrators
• Enhance or start a program quickly. Turnkey software solution
with 450+ sustainability practices built-in. Don’t start from scratch.
• Easy setup. Low software costs means no big city budget to approve
and a nominal fee can be passed to business participants.
• Customizable content. City priorities can drive additional
sustainability content (e.g. Houston cares about air quality efforts)
• Minimal paperwork. Online program means no more stagnant,
cumbersome PDF checklists, it’s all in the cloud.
• Powerful reporting capabilities. Because it’s online, cities and
businesses can track their efforts and sustainability scorecard.
25. Featured in:
“While almost everyone wants to do the right thing for the planet, a
variety of factors can hold businesses back from taking the
sustainability plunge. One of them is uncertainty about what going
green really means…the Green Business Bureau is working to clarify
what makes a business green with a nationwide network that delivers
solid green business certification, particularly for small- and mid-sized
businesses.”
“But contrary to what many cash-strapped small-business owners may
think, Marcos Cordero, CEO of the Green Business Bureau, which
offers green business certification, says sustainability management
doesn't have to cost a lot. "Many things require simply changing
behavior that results in excessive waste. Start small and building
sustainability will pay for itself," says Cordero.”