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Careers in the
Environmental Sector
Make a difference with what you do. Everyday!
Nitin Dani | April 2015
OUTLINE
GREEN POWER
WHY TAKE UP A ‘GREEN’ JOB?
ENVIRONMENTAL EDUCATION OVERVIEW
ENVIRONMENTAL CAREER OPTIONS
GLOBAL TRENDS & CORPORATE INITIATIVES
LOCAL EXAMPLES
2
GREEN POWER
3
4
Green Power
“Green” is	perhaps	one	of	the	biggest	trends	to	hit	
the	modern	marketplace.	
Everywhere	we	turn,	we’re	inundated	with	some	
message	or	story	relating	to	Green	and	the	
environment.
5
Green Power
“Green” is	perhaps	one	of	the	biggest	trends	to	hit	the	modern	
marketplace.	
• Wal-Mart	is	going	Green.	
• Hollywood	celebrities	are	eco-evangelists.	
• The	2008	Olympics	set	the	new	gold	standard	for	sustainable	events.	
• Religious	leaders	are	making	the	environment	a	moral	issue.	
Everywhere	we	turn,	we’re	inundated	with	some	message	or	story	
relating	to	Green	and	the	environment.
But	what	does	it	all	mean?
6
But what does it all mean?
Green	today	means	so	many	different	things	to	
different	people.	
Marketing	and	PR	departments	have	responded	to	
the	changing	marketplace	by	giving	everything	from	
consumer	products	to	automobiles	a	green	
makeover.
7
It’s not so easy being Green
Organizations,	businesses,	governments,	and	individual	
consumers	are	all	struggling	to	adapt	to	a	world	in	which	
the	planet’s	health	and	dwindling	natural	resources	are	at	
the	center	of	a	global	conversation.	
The	good	news	is	that	everyone	seems	to	be	trying	to	be	
some	shade	of	Green,	and	experimentation	usually	leads	
to	innovation.
8
But at the end of the day, sustainability hasn’t become a
true business strategy for many organizations.
9
But at the end of the day, sustainability hasn’t become a
true business strategy for many organizations.
WHY TAKE A GREEN JOB
10
11
1. The best way to start doing something about the environmental
problems that we see around us.
12
1. The best way to start doing something about the environmental
problems that we see around us.
13
2. Make a positive impact in people’s lives, but also
become part of the 67% of environmental professionals who are highly engaged and
satisfied with what they do because they see that what they do makes a positive
difference.
14
Level of Employee Engagement
2/3 of environmental employees areengaged workers.
Engaged	
Employees
• Fully	
understand	
roles/responsi
bilities	
• Give	full	effort
• Highly	
motivated
• Bring	passion	
&	energy	to	
their	work
Enrolled	
Employees
• Fully	
understand		
roles	
/responsibilitie
s	
• Give	some	
effort
• Lower	levels	of	
motivation,		
passion		&	
energy	in	work
Disenchanted	
Employees
• Lower	level	
understanding	
of	
roles/responsi
bilities
• Low	level	of	
emotional	
connection	
with	work
Disengaged	
Employees
• Rationally	&	
emotionally	
disconnected	
from	work
• Not	motivated	
&	poorer	
performing
15
3. Make money while doing good.
16
4. Work in a sector where your job is NOT just to develop/produce
goods, BUT to do so efficiently i.e. with minimum resources.
Innovation and Creativity.
17
5. Lastly, as we move into an era of constrained resources,
organizations that help their customers minimize waste and
resource consumptionwill emerge as market leaders.
18
Environmental Employment
Employed	individuals	who	spend	50%	or	more	of	their	work	
time	on	activities	associated	with	environmental	
protection,	resource	management,	or	environmental	
sustainability.
Employment	in	new	emerging	areas,	among	a	few:	
• Alternative and	Renewable	Energy	
• Eco-Efficiency	and	Carbon	Management
• Climate	Change	Mitigation
• Research	Organizations
How You Can Change
19
If	you	are	in	Product	Development,	you	can	shape	the	future	of	Green	
by	creating	the	offerings	that	push	the	definition	of	Green	to	new	
heights.	
If	you	are	in	Operations,	you	can	analyze	and	redesign	the	processes	
by	which	your	organization	does	business	and	eliminate	waste	and	
inefficiencies.	
If	you are	in	Human	Resources,	you	can	push	for	new	policies	that	
allow	employees	to	work	virtually	or	new	reward	systems	that	
incentivize	Green	behaviors.
ENVIRONMENTAL EDUCATION OVERVIEW
20
21
Environment Careers: Evolution
Environment as a formal educationprogrammehas evolvedover the past four
decades.
Civil	Engineering
• Sanitary	and	public	health	engineering	
• Water	supply	and	sewage
• Municipal	solid	waste	management	&	
treatment
• Managing	public	health
Life	Sciences	
/Chemistry	
• Ecologyor	environmental	assessment
• Environmental	sciences	
Architecture
• Environmental	planning
• Environmental	policy
• Material	management,	certification	&	sourcing
22
Environment Careers: Evolution
Environment as a formal educationprogrammehas evolvedover the past four
decades.
Chemical	
Engineering
• Pollution	control &	pollution	 prevention
• Clean	technologies	
Product	Design	
• Eco-design	or	designing	for	environment
• Material	innovation	
Economics
• Environmental	economics
• Environmental	law	&	policy	
Environmental	
Management
• Preventive	environmental	management
• Business	and	sustainability
• Environmental	trade	and	logistics
23
Environment Careers: Categories
ENVIRONMENTAL CAREERS
24
25
Environment Careers: Currently Trending
These jobs arecurrentlyin high demand in both developing and developed
countries,attemptingto solveexisting environmental andhealthproblems.
• Environmental	Impact	Assessment	(EIA)
• Environmental	Management	System	(EMS)
• Building	Information	Systems	(BMS	or	BAS)
• Building	Energy	Simulation	/	Energy	Modeling
26
Environment Careers: Currently Trending
These jobs arecurrentlyin high demand in both developing and developed
countries,attemptingto solveexisting environmental andhealthproblems.
• Environment,	Health	& Safety	(EHS)
• Environmental	Protection
• Occupational	or	Workplace	Health	&	Safety	(OHS/WHS)
• Product	Safety
• Environmental	Economics	
• Environmental	Policy	and	Planning
27
Massive investments in clean energy promise to keep
farmers, urban planners, and green-tech entrepreneurs in
business for the next decade.
28
World’s first solar flight. Aircraft fuelled completely by the
electricity generated by solar cells.
www.facebook.com/solarimpulse
29
Environment Careers: The Next Decade
Farming Since sustainableagriculturerequires small-scale,local,organic methods
rather thanpetroleum-based machines and fertilizers,thereis a huge need for
morefarmers —up to tens of millionsof them.
30
Environment Careers: The Next Decade
ForestryOver 1.6 billionpeople depend on forests for their livelihoods.Foresters
teach people cultivationof higher-value,faster-growingspecies for fruit,medicine
or timber,for examplewhile carefullydocumenting the impact on the
environment.
31
Environment Careers: The Next Decade
Solar Power Installer Makingandinstallingsolar power systems alreadyaccounts
for some770,000 jobs globally. The Solar Energy Industries Associationpredicts a
further increaseif anticipatedtaxcredits are accelerated.
32
Environment Careers: The Next Decade
EnergyEfficiency Building Design & Construction Buildings account for up to
48 percent of US energy use and greenhouse gas emissions.LEED, the major green
building certification,has over 43,000 accreditedprofessionals.A study suggests
an $89.9 billion investment infinancing to create827,260 jobs in US alone.
33
Environment Careers: The Next Decade
Wind Turbine Fabricator Windis the leading and fastest-growingsourceof
alternativeenergywithover 300,000 jobs worldwide.Turbines are90% metal by
weight, creatingan opportunityfor autoworkers and other manufacturers to
repurpose their skills.
34
Environment Careers: The Next Decade
Conservation BiologistTheurgent quest to preserve the integrityof ecosystems
around the world— and to quantifythe value of — ecosystems services — leads
to opportunities in teaching, researchand fieldworkfor government,nonprofits,
and privatecompanies.
35
Environment Careers: The Next Decade
Sustainability Systems DeveloperThegreen economy needs specialized
softwaredevelopers & engineers who design, build, and maintainthe networks of
sensors and modeling that underpin wind farms,smart energy grids, congestion
pricing and other systems substitutingintelligencefor natural resources.
36
Environment Careers: The Next Decade
Green MBA’s and EntrepreneursTheconcept of the triplebottom line has
migratedfrom the margins to the mainstream of thebusiness world. Job profiles
include marketingto the LOHAS (Lifestyles of Healthand Sustainability) segment,
to servingas a VP of sustainabilitywithina largecompany, to a green startups.
37
Environment Careers: The Next Decade
Recycling New laws and regulations arecreatinga need for specialized
companies that can close the loop by recycling and repurposing e-waste,clothing,
plastic bags, constructionwaste,and other materials.Inthe US alone there are
morethan 1 millionjobs in the recycling sector.
38
Environment Careers: The Next Decade
Green MBA’s,Entrepreneurs& Health Professionals Concept of triple bottom
line has migratedfrom the margins to the mainstream of the business world.Job
profiles include marketingto the LOHAS (Lifestyles of Health and Sustainability)
segment, to servingas a VP of sustainabilitywithina largecompany, to a green
startups.
39
Environment Careers: The Next Decade
Green MBA’s,Entrepreneurs& Health Professionals Theconcept of the triple
bottom linehas migratedfrom the margins to the mainstream of thebusiness
world. Job profiles include marketingto the LOHAS segment, to servingas a VP of
sustainabilitywithina largecompany, to a green startups.
GLOBAL TRENDS & CORPORATE
INITIATIVES
40
41
Future Environmental Skills & Jobs
Environment as a formal educationprogrammehas evolvedover the past four
decades.
High	demand	skills:
1)	Green	construction
2)	Efficient	Manufacturing
3)	Agricultural	Efficiency	
and	Innovation
High	demand	jobs:
1)	Environmental						
engineer
2)	Engineering	
technologist
3)	Operations	manager	&	
project	manager
42
Employment Trends / High Growth Sectors
High levels of educationwill be needed in high growthareas.
%	of	employees	with	a	Bachelor	Degree	or	higher
43
Typical Job Areas
Environmental employers consider internal recruitingto be the most effective
recruitment method.Other effectivemethods include referrals,Co-opprograms,
on-campus recruiting,& online job banks.
• Consulting	companies
• Manufacturing	Industries &	Supply	Chain
• Research	organizations	
• Training/Education	organizations	
• Environmental	nonprofits	&	NGOs
• International	development	agencies	
• Financing	institutions
44
Corporate Initiatives
Innovative	companies	are	using	Green	as	platform	for	creating	value	-
new	product	concepts,	service	strategies,	and	business	models	that	
represent	disruptive.
For	some	companies	where	innovation	once	seemed	illusive	and	
ambiguous,	environmental	responsibility	has	become	a	goal	around	
which	new	ideas	are	brought	to	life.
“Green	Hat”	thinking—the	type	of	idea	generation	and	innovation	that	
comes	out	of	a	singular	focus	on	reducing	one’s	environmental	impact	
as	much	as	possible.
45
Corporate Initiatives
Dell: 2020 Legacy of Good Plan
Outlines	goals	for	future	of	sustainability	
and	corporate	responsibility	at	Dell.
Aim	to	engage	75%	of	team	members	in	
community	service	by	2020.
Use	expertise	and	technology	to	help	3	
million	youth	directly.
Ensure	90%	of	waste	generated	in	Dell-
operated	buildings	is	diverted	from	landfills.
Reduce	greenhouse	gas	emissions	from	
facilities	and	logistic	operations	by	50%,	and	
reduce	the	“energy	intensity”	of	its	product	
portfolio	by	80%.
46
Corporate Initiatives
InterfaceFlooring:Pioneers
Outlines	goals	for	future	of	sustainability	
and	corporate	responsibility	at	Dell.
Aim	to	engage	75%	of	team	members	in	
community	service	by	2020.
Use	expertise	and	technology	to	help	3	
million	youth	directly.
Ensure	90%	of	waste	generated	in	Dell-
operated	buildings	is	diverted	from	landfills.
Reduce	greenhouse	gas	emissions	from	
facilities	and	logistic	operations	by	50%,	and	
reduce	the	“energy	intensity”	of	its	product	
portfolio	by	80%.
47
Corporate Initiatives
GE: Ecomagination
Designed	to	meet	demand	for	more	
energy	efficient	products	and	drive	
sustainable	growth.	
Focuses	on	the	development	of	
renewable	energy	sources,	water	
purification	initiatives,	carbon	capture	
and	sequestration	systems,	and	
alternative	transportation	systems.
In	2007,	GE	invested	more	than	$1	
billion	on	cleaner	technology	R&D,	
moving	the	company	closer	to	its	goal	
of	investing	$1.5	billion	annually	in	
EcomaginationR&D	initiatives	by	2010.
48
Corporate Initiatives
Google Green
Greening	Google	by	using	resources	
efficiently	and	supporting	renewable	power.
Recycle	100%	of	the	electronic	equipment	
that	leaves	our	data	centers.
Data	centers	use	only	50%	of	the	energy	of	
most	other	data	centers.
49
Corporate Initiatives
Alibaba Group
Earmarked	0.3%	of	our	annual	revenue	since	
2010	to	fund	efforts	designed	to	spur	
environmental	awareness	and	conservation.	
In	2011,	Alibaba Group	partnered	with	the	
Zhejiang	and	local	environmental	groups	to	
build	a	citizen	network	to	combat	water	
pollution.	Zhejiang	“Clean	Water	Source	
Action”	was	launched	to	drive	public	
participation	in	environmental	protection	
and	assist	the	govt.	in	dealing	with	pollution.	
Through	the	“carbon	credit	trading	
platform”	the	company	is	helping	offset	
their	carbon	footprint.
LOCAL EXAMPLES
50
51
Local Examples
BEE Inc / Pure LivingChina
Engineering	consultants	and	materials	
specialists	focusing	on	sustainability	for	the	
built	environment.	Key	Services:
• LEED	Consulting
• Building	Simulations
• Corporate	services	i.e.	sustainability	
planning	&	marketing	strategies
Indoor	environmental	health	and	safety	
consulting	firm	focused	on	advising	clients	
on	air	&	water	quality,	mold,	and	lead	
exposure	issues.	Key	Products/Services:
• Air	&	Water	Testing
• Air	Cleaning	Products	&	Masks
• Water	Treatment	Products
• HVAC	Design	&	Implementation
52
Local Examples
Eco and More / Soapnut Republic
Healthy	cleaning	products	with	no	toxic	or	
unnecessary	chemicals,	but	at	the	same	
time	products	that	are	affordable.	Products	
include:
• Home	Care
• Personal	Care
• Baby	Care
Committed	to	making	home	cleaning	
products	that	are	as	safe,	natural	and	
effective	as	possible	using	the	highest	
quality	ingredients.	Products	include:
• Cleaning	soaps	for	glass,	vessels	&	floors
• Fruit	&	Vegetable	Wash
• Laundry	Liquid,	etc
53
Local Examples
Pureand Whole / Hunter Gatherer
Western-style	vegetarian	restaurant	chain	
dedicated	to	people’s	health	and	wellness,	
serving	highly	nutritious	and	delicious	food	
and	drinks.
Passionate	about	real	food;	love	to	share	it	
with	others	and	are	not	afraid	to	demand	it.
Aim	is	to	think	broadly	and	widely	about	the	
present	and	future	implications	of	food	
production,	consumption,	food	safety,	and	
waste.
54
Local Examples
SUMMARY
55
Future of the Environmental Workforce
56
• Strong	global	growth	across	the	sector
• Increased	career	opportunities	in	high-growth	sectors	of	the	industry
• Worker	transferability	between	multiple	disciplines,	industries	&	
environmental	sectors
• Continuous	learning	through	an	evolving	&	changing		sector
• Rising	employment	opportunities	as	baby	boomers	retire
• High	level	of	job	satisfaction	and	job	engagement
Future of Green
57
• Green	is	essentially	synonymous	with	change— in	terms	of	how	we	
consume,	how	we	do	business,	how	we	work,	and	how	we	
approach	innovation.
• The	beauty	of	Green,	is	that	it	is	also	synonymous	with	growth.	
• As	we	move	into	an	era	of	constrained	resources,	organizations	
that	help	their	customers	minimize	waste	and	resource	
consumption	will	emerge	as	market	leaders.	
• As	an	individual	there	are	countless	ways	to	get	there,	no	matter	
what	role	you	play	in	your	organization.
58
Wherever you sit, you have an opportunity to be a leader in the race
toward sustainability.
The only question is—how fast are you willing to get there?
Thank You
www.greeninitiatives.cn
info@greeninitiatives.cn

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