LANDMAP is a startup Idea to Map and Index Every Piece of Land. Land Being a valuable asset, it needs various activity to be performed. LANDMAP will be a tool to map, maintain and manage valuable asset LAND.

1. LAND MAP
an Innovation to
Map & Index Every Piece of Land
MICRO MAP
A Technology to MAP users need.
Map - Store - Share – Manage
By: Dr. Guruprasad
Promoter

2. The problem /current scenario…
Current Maps are Generic. General information like Road, Business Navigation, Distance travel can be accessed.
But user Specific Information cannot be embed into the map.
For Example : This is a Piece of land and
it’s Unique. This LAND has a survey
number, Site number, Khatha,
Boundary, Area, Ownership, Title
Deeds, etc.
This is a very valuable asset that needs
monitoring and maintenance. We
perform various activities like buying,
selling, developing, construction etc.
LAND MAP is an asset management
tool, that helps people to input such
information about their LAND &
manage it.
Map - Store - Share – Manage

3. LAND MAP Inputs and utility
MICRO MAP is an asset management tool which enables you to input details of your land, site, plot,
estate, farm etc. A valuable asset you own.
Input
1. Land Boundary
2. Measurements
3. Land/site number
4. Khatah number
5. Owner ship information
6. Is it for own/sale
7. Is it for construction.
8. Link document & records
Manage Asset
1. Monitor the asset
2. Pay taxes and dues
3. Notify when u want to construct so that
you can generate bids for construction.
4. Notify when u want to sell to generate
maximum response
5. Notify for any JV development etc.
An ASSET MANAGEMENT TOOL linked to your piece of land.

4. Land Map Aims to Create a
Master Database of Land Information
By providing Technology, Free Application & Help.
This will be developed as a Social Enterprise in the long run.
LANDMAP is an essential tool for land owners, buyers, sellers, users and government.
SURELY THIS IS NOT AN ATTEMPT TO
BUILD A PROPERTY POTAL

5. Application of Technology
Even Though LAND MAP has wide application we would like to go with a segment that has a CRITICAL need.
TARGET INDUSTRY
Layouts Developed by Land Developers, Sites allotted by BDA & other bodies. Industrial Parks, Tech
Parks etc. This segment has a critical need both from buyers as well as sellers.
Bangalore Market
No of layouts developed by private developers.
Bangalore and Surroundings
2500
Sites available in these layouts 5 Lakh
Sites allotted by BDA and other govt. org 1 Lakh
No of people involved in this Industry 20 Lakh
No of Sub Registrar offices in Bangalore surroundings 32
Average registration in a day 05
Daily Registrations 160
No. of working days in a year 250
Total Number Registrations per year 40,000
Average value of a site in Lakh ( conservative estimate) 25
Total value of registrations in Cr 10,000
This is a 1.5 Billion Dollar market in Bangalore alone
There are about 20 Lakh People involved in this business. This is the
process of creating value addition to all those who are involved in the
Industry.
Country Wide Market
Total Number Registrations per year 30 Lakh
Average value of a site in Lakh ( conservative
estimate) 25 Lakh
Total value of registrations in Cr
750,000
Crores
This is 110 Billion Dollar Market In India.
3 Crore People involved in this business. This is the process of creating
value addition to all those who are involved in the Industry.
About 400 sub registrar offices are located in Metros and State capitals.
Where maximum business and registrations are being done.
5500 Talukas (Thasils) are there with Sub registrar Offices, in semi urban
and rural areas will also contribute to the business.

6. LAND MAP PROBLEM SOLVING
LANDMAP will change the way how market works.
Sellers (Land Developers) Problem
Sellers are reaching Buyers through
expensive ads and marketing.
Limited Reach With such spending they
cannot reach even 15% of the buying
population. Reason: Buyers are located all
over globe. No common medium to reach
all interested buyers.
Sellers with small inventory struggling to
market. Spends about 10 to 15% of the
project value on marketing which is huge.
MAJOR PROBLEM IS MARKETING COST
AND TIME
Buyers Problem
Buyers need to filter information from various sources
Buyers get Un verified information, part information.
Sellers ads will highlights selling points and hide
critical information which a buyer needs.
The moment buyer approach seller he experience
hard selling
No trustworthy channel to provide complete services.
Buyers have to work with unprofessional brokers.
Confusing legal and approval claims.
THERE IS NO CHANNEL WHICH PROTECTS BUYERS’
INTEREST AND GIVE HIM END TO END SOLUTION.

7. present way
SELLERS
BUYERS
ADVERTISEMENTS
BUYERS GIVE THEIR
REQUIREMENT TO LAND
MAP
LANDMAP
SELLERS WILL CATER TO IT
BUYERS WILL APPROACH SELLERS
AND EXPERIENCE HARD SELLING
L
A
N
D
M
A
P
W
A
Y

8. We will MAP all layouts of Bengaluru and link this to an asset management tool developed by GIMS.
This will have site level information. This is absolutely free. Any Land owner maps his land will get an
asset management tool linked to his map.
Asset Management tool is a good value addition to all these layout owners.
This will automate their business process of lead management and asset management.
This will increase the visibility of the project.
Helps them in reducing cost of marketing and selling.
This helps them to manage their business at lesser cost.
This gives them solution to the critical problem Layout owners face.
Using this we will bring all sites into LAND MAP. Create a huge inventory .
STRATEGY
to create a market place.
And build master database of plots and sites.
We will advertise widely giving details and Features of land map.
Our Primary Goal is Buyer’s Interest. We will assure Hassel Free buying experience for every customer.
We will ensure a clear and transparent deal.
Option to choose from an inventory of 4 Lakh sites
We will provide market intelligence, location intelligence, prevailing price, growth options for buyers.
End to end solution absolutely free for every buyer.
STRATEGY
TO
ATTRACT
SELLERS
STRATEGY
FOR
BUYERS

9. LANDMAP Meeting buyers’ and sellers’ requirement
Benefits to Buyers
•More Options
•More choices
•Information in a structured way
•Comparison
•Market intelligence
•Location intelligence
•Third party Document
Verification
•Convenient site visits.
•Hassel Free Buying …
•Right and Clear Deal.
Benefits to Sellers
• Reduces Marketing Cost.
• Reduces Marketing Time.
• Less advertisements and more leads.
• More serious leads.
• Efficient use of technology.
• Fewer site visits.
• Reduction in Lead to deal conversion
time.
• More ROI
win win situation for BUYER AND SELLER

10. Team
Promoted By Dr. Guruprasad
with 25 years of experience in handling and managing business Working full time dedicated on the project
Since last 8 years working with various developers and providing technology solution for marketing.
The idea generated during the course of working with land developers.
Technical
Mr. Satya Velu
With 20 years of experience
Previously with NGEF as design engineer.

11. Revenue Model
Creating a market place for valuable asset Land opens up various Revenue Models
Main Revenue would be form providing end to end solution (converting LEADS to DEAL)
We charge developer about 5 % of the value of the deal as our fee for end to services
Advertisement Revenue
LAND MAP being a premium market place, it will have visitors and these are target audience for
Real estate fraternity. There will be advertisement revenue
Value added service
We will have value added services like : Rendering service, 3D on location, Satellite surveillance,
360 degree view etc. So that it will become one stop solution to their entire marketing needs.
When we integrate market , various other revenue models will open up.
CORPORATE REQUIREMENT
Every corporate needs an end to end service providers for their needs of buying, acquiring of LAND
for their need, expansion and investment.

12. In Phase 1
We will Implement the business plan in Bengaluru in the year 1.
We will develop IT infrastructure, Software, application and implement it.
Ensure that the entire business plan works satisfactorily.
Undertake required publicity and marketing to reach the Bengaluru market.
Hire a competent team train and tune them.
Investment required 5 Cr.
Implementation and Investment.
In the year two business will be scaled to reach all the important real estate hubs of the country.
Year three we will expand it to the entire country.
During year two & three, we need a funding of about 95 Cr for scaling up the business to reach
the entire country. Total Requirement would be about 100 Cr.

13. Thank You
LAND BEING A VALUABLE ASSET & BEST INVESTMENT OPTION,
CREATING A RELIABLE MARKET PLACE WILL ELAD TO A BILLION $ BIZ.
THIS CAN BE ACHIEVED IN A SPAN OF ABOUT 8 YEARS.
LOOKING FORWARD FOR THE NEXT STEP
By: Dr. Guruprasad
Promoter