Guy Kawasaki's Start Up Series: Plant Many Seeds
From The Art of The Start 2.0
Some people you reach through influential, top-of-the-pyramid methods, and others you reach by planting a thousand seeds. As with most entrepreneurial topics, there isn’t a right and wrong—there’s only what works and what doesn’t, and you can only find out what works by experimentation.
Nobodies are the new somebodies. Plant your products in many places and let your seeds grow.