2. Typical conventions of a front cover

3. Challenges to a front cover

4. Conventions/ Challenges of Contents Page

5. Conventions/ Challenges to Main Article

6. Target Audiences

7. Media Institution

8. Target Audience

9. Audience Addressed

10. What I have Learnt

11. Progression

12. Planning

13. Questionnaire#

14. Questionnaire Results

16. Title block “Mojo” Bold, most dominate text on cover Sell lines , of other popular indie/folk bands , also, it consists of elder artists, Paul Weller, Elton John, revealing it is a magazine aimed at elder folk (maybe) Black and white, giving it an oldskool vibe, reveals age of artist, appealing to elder audiences. Bob appears troubled, and dishevelled, attracts audiences as they’ll want to know what’s up with him. Colour scheme of the magazine, red white and black-consistant, many bands, such as The White Stripes and Chemical romance use these three colours as the band’s trademark.. Many sell lines, reveals variety/diversity of artists within. Free item attached, comes as a bonus, results from surveys show a free cd is most favourite item to come free with a music magazine. Barcode, typical convention

17. Bold Title block, NME, most dominant text. Has a glow. Adding emphasis on importance. Tie in, a free poster , appealing to most audiences..everybody loves freebies.  Issue number and the price of the magazine In smart black clothing, looking disinterested, yet giving audience direct adress, most attractive perhaps purposely placed in the middle also, the frontman, Main singer usually the main focus.-pouting, usual indie boyband pose. The Band looks set for a funeral. Main Story, “White Lies” A typical band name, “Painting indie black” giving the magazine a gothic feel, also evident in key image.

18. REM members, in a depth of field shot, shows the front man’s importance. Oddly painted in gold, will attract audiences, the make-up is pretty out there. Surreal. Front man in Title block of Q, short and snappy title, easy to remember Same layout as the Spin” magazine, indie magazine seem to opt for the red white and black theme. The trusty barcode Again a free CD, links in with the key image 145 albums reviewed, covering a wide range of music, essential for an indie magazine.

19. Nerdy looking band member, challenging coventions? “Sexy” fits in well with key image “Sec Sells” etc. Spin, simple yet effective name for a magazine, font itself not so bold but contrast with the red makes it clear. Another gothic looking band, Biker almost dominatrix attire for Karen O “sex sells”, but the addition of the purple tights gives the band an indie touch. Her funky bob is up-to-date. Bland background, to highlight importance of the band, makes them appear inferior, again, direct address Barcode, essential

20. Kid rock, appearing to be living the “American rock star” dream. He seems as though he’s being adored by his “groupies” , yet he seems unbothered (his facial expression, smug look), audience will expect this happens to him on a day-to-day basis. His outfit, unbuttoned shirt is obviously placed on him to show of his body, and men will be interested and would admire him, as he is an elder artist, they would want to know how he has managed to maintain it Key Image clearly covering title block, audiences could interpret that The Rolling Stone is such a well known and famous magazine, it doesn’t need to be so dominant and audiences will automatically know and be familiar with the little font they are able to see, others may convey it as a carless mistake by the editor Barely dressed attractive slim well groomed heavily made up groupies, manage to make the magazine sexy and risqué rather than cheap and tacky. adoring Kid Rock, making him centre of attention. Lesbian antics of groping of thighs, appeals to male audiences, as this seems to be a common fetish. A typical high school/college phrase heard in American movies, Kid’s still in touch with his youth, adds a bit of humour to it, considering image. Very much an American look, Red White and Blue being the obvious colours, even sell lines mention America.

22. Key image of main band/artist

23. Additional Key images.

24. Barcode

25. Issue number

26. Date

27. Price

28. 3 consistent colours

29. Web address

31. Editorial note.

32. Editorial’s picture.

33. Pictures of Main articles, all small pictures.

35. Introduction of the band

36. A band interview

37. Page number

39. What audiences want to see in the magazine..Reader’s profile.. Free Poster !