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5 Pieces of SEO Advice You Should Definitely Ignore

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Need SEO advice? Don't know where to start? This quickfire SlidesShare will bring you through 5 important pieces of SEO advice you should ignore (as well as why!).

If you need more SEO advice, tune into Marketing Grader Live with Kieran Flanagan and Rand Fishkin on October 21st: http://hubs.ly/H01hJ-T0

Publié dans : Marketing, Technologie
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5 Pieces of SEO Advice You Should Definitely Ignore

  1. 1. Pieces of SEO Advice You Should Definitely Ignore5
  2. 2. 1. Links don’t matter anymore.
  3. 3. Links DO matter.
  4. 4. Links DO matter. Need proof?
  5. 5. 2. Just create ‘great content’ and you’ll be fine.
  6. 6. Great content isn’t enough.
  7. 7. Great content isn’t enough. Seriously.
  8. 8. Spend 20% of your time creating great content and 80% of your time distributing that content to reach as broad an audience as possible.. 80/20 R u l e The
  9. 9. 3. Ensure you have X% of keyword density in your content
  10. 10. Stuffing your articles with keywords will NOT get you to #1.
  11. 11. Stuffing your articles with keywords will NOT get you to #1. Not even close.
  12. 12. Research the Google Panda update for more info on why you shouldn’t.
  13. 13. 4. Make sure you have your keyword(s) in the meta keywords tag.
  14. 14. Why not?
  15. 15. Why not? Google told us not to, that’s why.
  16. 16. Can’t get much clearer than this, hey?
  17. 17. 5. Choose the keywords to optimise for based on how much search volume they have.
  18. 18. Don’t just look at volume.
  19. 19. Don’t just look at volume. Think about the relevance of a keyword and the intent of the searcher.
  20. 20. Need more SEO advice? Tune into Marketing Grader Live…
  21. 21. SAVE MY SEAT

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