(Hint: It's easier than you think!) More than 40 million Americans -- or roughly 15% of the population -- regularly listen to podcasts. That’s up from 9% in 2008, according to Edison Research. If you've ever thought about creating a podcast, whether it be for business or just for fun, there's no time like the present. This SlideShare covers: 1. Why start a podcast? 2. How to start a podcast 3. Marketing & measuring a podcast Want more? Download the full ebook here: http://hubs.ly/y0JKjb0