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When you’re building your startup, it’s easy to keep your head down, focused on the tornado of email coming in and putting out fires each day. It’s easy to forget that there’s an entire world around you that has no idea what you’re up to. After touring the country for the past seven years covering startups, I’ve noticed that what helps to create a strong company is being able to tell their story and celebrating what they're doing internally and externally. Learn how celebration can be a tool you use to unlock all kinds of new opportunities for your company while building excitement for your startup community.