HTI Database Management

http://hvantagetechnologies.com | info@hvantagetechnologies.com
Database Management
Hvantage Technologies Inc.

About Hvantage Technologies Inc.
Founders: Founded in 2011 by Neelesh Jain - serial entrepreneur in
telecom & real estate
Locations: 2 offices in Indore, India with 150 technology and operations
team
Expertise: Web, Mobile, Enterprise, Data, Integration and Operations
Outsourcing
Domain Expertise: Healthcare, Education, Banking, Finance, IT &
Technology, Internet, Shared Economy, and e-Commerce
Lean Operating Model: Sales and support in US & operations in India
Clients:

Database management
Strengthen Your knowledge Assets with best

Strengthen Your knowledge Assets
with best Database management
Combining progressive technology and multi-channel
experience, Hvantage Technologies offers a database
management service for the digital era.
Take an honest check up on any flourishing business, and you’ll
realize an organization that practices outstanding database
management and understands the worth of each piece of
incoming data. Combining progressive technology and
multi-channel experience, Hvantage Technologies offers an
innovative database management service for the digital era.
Database marketing transforms information into actionable data,
generates growth, and improves ROI. sort of a game of chess, the
foundations are straightforward, however the play is
complicated – and therefore the size of the board has big.

Strengthen Your knowledge Assets
with best Database management
Knowledge currently flows in from many sources. A marketer
desires talent and immense computing power to leverage it.
Hvantage Technologies' database management services allow
you to play the game sort of a participant and win, supplying you
with a significant edge on the basis of measurable information.
We deploy a three-step Central Intelligence Alignment method
for effective database management. This CIA method transforms
your info marketing program into a revenue engine powerful
enough to drive sales to new heights.

Central Intelligence Alignment
(CIA) Process
Centralize | Normalize | Optimize

1.
Centralization
(CIA Process)

Centralization
First, we tend to collect all the data parts of your marketing
program – your method of accounting, email marketing info,
direct email addresses, social media channels, PPC and CRM files,
everything regarding your leads – to modify complicated data
with the ability of marketing automation. desegregation set
of data files that are not part of an organization's
enterprise-wide data administration shows you the larger image
thus you'll be able to derive substantive insights from your entire
informational universe. As you pool all of your resources, you
recognize a lot regarding your prospects and are ready to track
their forward momentum – which leads straight to higher ROI.

2.
Normalization
(CIA Process)

Normalization
Inconsistency is one of the death knell for databases, creating all
however unusable. standardization creates consistency
throughout your database. A marketing automation system
utilizing its knowledge wordbook to normalize the knowledge
properly interprets the similarities in every format and
acknowledges data that ought to be sorted along. Once data’s
place within the same place and format, you’re able to create the
foremost of it.

3.
Optimization
(CIA Process)

Optimization
Comparing knowledge as an entire or in segments against an
existing data base opens new markets to you, helps you to
maximize the worth of your lists, and permits you to append
knowledge that brings all of your knowledge along into a
cohesive whole. With optimized knowledge, you develop a useful
lead marking strategy supported solid data instead of guessing
and perceive each step your leads take on their shopping
journeys.

Why Hvantage?
Our features..

Our features
We offer you a 360-degree read of your client and therefore the
ability to react quickly to ever-changing business desires in each
channel, together with social media and therefore the web. we
will style and maintain your data base to offer you actionable
insights that guide your direct email and email marketing
campaigns to continual success.

Our Services
● Data hygiene
● Multi-channel database integration and analysis
● Development of initial permissions and database hygiene
rules
● Reactivation of earlier responsive segments
● Reducing processing prices
● Data improvement and overlays, using HvantageBase, our
multi-channel database
● Analytics and explanation of actionable insight

Data Append And Data
Improvement Improve Your
Client File
Hvantage Technologies will
enhance your client info by
appending key business database
parts that may improve your
business intelligence and
marketing performance.
Data Processing And Data
Hygiene
Permits you to mail additional
with efficiency and at lower prices
HvantageTechnologies offers
processing services and data
hygiene services for B2B and
B2C.Customer Identification Through
HvantageBase
Profile your client list to assist
finding similar prospects and find
the most effective response from
your marketing campaigns.
Data Licensing
Our data licensing programs
supply one year unlimited use for
marketing functions.
1
2
3
4

1.
Data Append and
Improvement
Improving Your client List with data Appending

About
Direct marketing has modified. it's not acceptable to just
apprehend that a person purchased from your company, at least
not if you would like to remain in business. Today, it's essential to
know why your client purchases from your organization. this may
really be accomplished by understanding your customer’s DNA,
that is complete through a data append and improvement
program.
Hvantage Technologies will enhance your client info by
appending key business data parts that may improve your
business intelligence and marketing performance. additionally,
we will add contact info among many communication channels
that ends up in larger retention and therefore the ability to seek
out identical leads on outside lists.

B2B database Append
We begin by matching your house file against HvantageBase, our
comprehensive B2B multi-channel information. With match
rates of up to five hundredth for corporations by website and up
to four-hundredth for people, we are going to then append
essential info to your data.
Business Firmographics and data parts
Channel
Choices
Email, mail and Phone
Existing
shopping Sites
This variable can assist you
better your section and find your
audience.
Multi-buyers
Buyers that have replied to
multiple offers from totally
different corporations. they're
more possibly going to buy than
single customers.
Text Title
The prospect’s job title. it's a lot
reliable data than shopping
authority.
Employee Size
and Sales
Volume
A crucial point in deciding
company size and price.
SIC Code
The standard industrial
classification code. It identifies
the business the corporate is in,
and individual sites.

Data Roll-ups
A significant challenge whereas analyzing your client base is that
the lack of unification between your records, that makes it very
tough to question your data and determine clusters of records.
Hvantage Technologies can roll up specific database fields among
your client base to permit for giant scale file segmentation. we
will roll-up and categorise the subsequent fields:
Job Title Job profile
Industry Employee size

Hvantage’s B2B Reverse
Email Append Services
Maximize the worth of your client Email File
with

The Challenge:
You only have email
addresses, however you
would like to attach together
with your on-line customers
offline to form additional
revenue potential.
The Answer:
Reverse Email Append can
permit you to speak together
with your customers through
multiple bit points, higher
segment your database on the
basis of location, and append
firmographic info like sic and
job profile, to know your
customers more better.

What is Reverse Email Append?
Reverse Email Append is a Hvantage Technologies data
improvement service that accurately appends names,
communication addresses and contact numbers to your client
records for your specific purposes.

Why use Hvantage Technologies'
Reverse Email Append Services?
Hvantage Technologies starts with superior business info. No
other product or service can match Hvantage Technologies'
proprietary data and technology for quality, accuracy,
sophistication, append rates, and easy use. Our communication
data is additionally certified by CASS for correct delivery.

How Many Addresses are you able to
Append?
Hvantage Technologies' valuable and correct B2B method yields
match rates as high as forty fifth of your client file appended with
valid communication addresses and/or phone numbers.
With communication addresses and/or phone numbers
appended to your email list, you will:
▷ Improve conversion rates by combining email, direct email
and tele calling methods.
▷ Create a a lot of elaborated client profile for higher ROI
potential.
▷ Use direct email to drive your customers to your web site and
promote your social marketing ways.

The Hvantage Reverse Append
Process
1
Receives your
file of email
address
records.
2
Appends
people name,
communication
address and/or
signal from our
premium B2B
information
3
Delivers back
your client
information
with correct
deliverable
names,
communication
addresses
and/or phone
numbers.
4
You simply get
hold of
matched
records.

Consumer Data
Append

▷ Gender
▷ Age Dwelling Type
▷ Home value
▷ Hobbies/Interest
▷ Income
▷ Presence of youngsters
▷ Homeowner status
▷ Length of Residence
▷ Marital status
▷ Net value
▷ Credit Card
▷ Ailments
▷ Apparel
▷ Books & Music
▷ Donor
▷ Entertainment
▷ Health & Beauty
We start by matching your house file against our
consumer database. We will then append the critical data
elements necessary for your business growth.
▷ Home & Garden
▷ Money and Finance
▷ Political Affiliation
▷ Recreation
▷ Shopping
▷ Sports
▷ Technology
▷ Travel and more
Hvantage Technologies can also append
email addresses, postal addresses and
telephone numbers for generating
telemarketing leads. Studies show that
response rates leap dramatically when
prospects are contacted through more
than one channel.

2.
Data Hygiene and
Processing
Data Hygiene and Processing Allow You to Mail More
Efficiently, ensuring in a Higher result on Your
Investment

About
All marketers recognize that the key to promoting success is
obtaining your offer delivered. With the inflow of incomplete and
inaccurate house file data, the requirement for correct data
hygiene and process campaigns is bigger than ever. It’s too
valuable to mail undeliverable communication items, and your
email name is simply too necessary to pay on undeliverable email
addresses. Hvantage Technologies offers the industry’s leading
knowledge hygiene and processing service, HvantageVerify.

HvantageVerify

Telephone Validation
Our program validates contact numbers and make sure that the
syntax is correct. This includes removal of non-existent space
codes and additional digits.

Email Hygiene
Failed Email Structure
Validation/Key Failure
these records are known as containing keywords
that are flagged as being indicative of a entice or
screamer. additionally, this includes records that
don't seem to be structured like associate email
address.
Disposable Email Address
Domains that are only utilized by people to
register for one thing then never used ever again.
These accounts are generally automatically
deleted after a particular period of time and
supply a one-on-one relationship between
associate email address and subscription.
Deploying to those can permit the recipient to
spot the offer of the marketing message. These
records mustn't be deployed to.
Known Hard Bounces/Pinged Hard
Bounces
These records have earlier been deployed by
Hvantage Technologies or are “pinged” and have
received a hard bounce classification. These
records mustn't be deployed to.
Spam Trap/Mole Record
identified famous mole/trap records and domains,
likewise as suspected/higher risk records. This
method additionally includes suppression of
records inside domains famous to feed data
upstream to third party SPAM observance
services. we have a tendency to powerfully
suggest suppressing all records inside this class.
the danger isn't worth any reward in deploying
them.

Data Reactivation
Hvantage Technologies will activate your entire info by matching
it up against our active data of business professionals. Through
our proprietary match logic we are going to establish everybody
on your present data base that's a lively into our data. Once this
method is complete, Hvantage Technologies can return your file
with the reactivated records. this can permit you to re-engage
together with your data base of famous active professionals.

Merge Purge
Merge Purge is method of mixing multiple lists, at the same time
distinguishing or combining duplicates and purging unwanted
records. This method saves you cash by eliminating duplicate
mailings and maximising response.

3.
Customer identification
Understand Your client to reach Full Market Potential

Understand Your client to reach Full Market Potential
Knowledge is power, and it's essential to any flourishing
promoting mission. Hvantage Technologies’ client profile delivers
the ability of data on to marketers in an accessible, actionable
format that identifies the key firmographic and demographic
DNA of your customers. The business intelligence generated by
our client profile is indispensable. Once we have a tendency to
establish your customer’s footprint, we tend to then clone that
profile inside our multi-channel, multi-sourced third-party
prospecting info thus you'll be able to target ideal prospects to
become your next customers.

Creating a correct client profile will
assist you to:
Penetrate
markets
wherever
chance exists
Identify
target
audiences
Choose
responsive
email lists and
direct email
lists
Target
existing
shopping
sites to draw
in further
contacts
Target new
sites

How it Works
Provide your client file to Hvantage Technologies to run against
our HvantageBase multi-channel data base of over seventy two
million communicating addresses, fifty three million phone
numbers and thirty five million email addresses to search out
records that match. Then we’ll overlay your file with
firmographic knowledge like sic, existing shopping sites, sales
volume, worker size and individual information parts together
with job title/function, postal, phone and email addresses.

Consumer
Demographics on
the market for a
client Profile:
▷ Gender
▷ Age
▷ Dwelling type
▷ Home Value
▷ Hobbies/Interest
▷ Estimated
financial gain
▷ Presence of
Children
▷ Homeowner
Status
▷ Length of
Residence
What data is offered with a
Hvantage profile through
HvantageBase?
Business
Firmographics/Dat
a Elements:
▷ SIC
▷ Sales Volume
▷ Employee Size
▷ Job Title
▷ Job profile
▷ Existing shopping
Sites
▷ Domain
▷ Email Address
▷ Industry
▷ Buying Influences
▷ Marital Status
▷ Net Worth
▷ Credit Card
▷ Ailments
▷ Apparel
▷ Books & Music
▷ Donor
▷ Entertainment
▷ Health & Beauty
▷ Home & Garden
▷ Money and
Finance
▷ Political Affiliation
▷ Recreation
▷ Shopping
▷ Sports
▷ Technology
▷ Travel and more

4.
Data Licensing
Allow users to freely share, modify, and use a database

About
All databases are not created equal. The most important factor
when reviewing data sources are the quality of data, depth of the
data elements and accuracy of the hygiene process. Hvantage
Technologies is non comparabale in this field, significantly with
HvantageBase, the superior multi-sourced B2B data.
The key separator between HvantageBase and the other data
supplier is that our data base is a part of a lively info that was
given permissions to receive third-party offers. each contact in
HvantageBase is actively engaged with third-party offers on a
day-to-day basis to make sure the best level of accuracy and
responsiveness.

Why data Licensing Matters
Licensing this dynamic data allows you to:
▷ Significantly cut back your value to amass new customers
▷ Possess a bigger piece of your target market
▷ Reduce file process tasks
▷ Cut merge/purge expenses
▷ Economize with a single-source supplier for distinctive
knowledge
▷ Make abundant contacts across key demographic segments
▷ Work with a stellar account team that may handle each facet
of your correspondence
▷ Set up regular invoicing schedules for complete convenience

Our licensing programs offer:
▷ One Year of Unlimited Use
▷ Data improvement
▷ New Prospects at client Sites
▷ New Prospects inside Prime corporations

THANK YOU!
Look Forward To A Profitable
Collaboration..!
Hvantage Technologies Inc
www.hvantagetechnologies.com
info@hvantagetechnologies.com | neelesh@hvantagetechnologies.com
+1-347-918-3427

HTI Database Management

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