2. Milan Guenther
Partner, EDA Paris
enterprisedesign.io
@ent_des
Andrew Turner
Innovation Director, IIBA UK
iibauk.org
@NeonArtisan
3. Enterprise Design Associates
We are a global network of enterprise designers. We work with enterprises of all
shapes and sizes on innovation and transformation by design.
Facilitating Enterprise Design
Sprints with partners and
clients to make rapid leaps
Developing the Enterprise
Design Modelling Language
(EDML) for integrated models
and mappings
Building a global network,
conferences and events,
training and certification
Developing the Enterprise
Design Framework, shared
tools and resources
6. 1st webinar on the Enterprise Design Framework Watch:
eda.cx/edfiiba
7. Today’s agenda
● Why is Enterprise Design relevant for Business Analysts?
● What viewpoints and techniques are shared between the
practices?
● When to consider using a combined approach?
● How to combine the BABOK with the Enterprise Design
Framework in practice?
● Discussion: shared challenges and approaches, synergies in
collaboration
9. Definitions
“Business analysis is the practice of enabling change in an enterprise by defining
needs and recommending solutions that deliver value to stakeholders.”
“[BABOK] is the globally recognized standard for the practice of business analysis.”
BABOK v3
“Enterprise Design is designing enterprises.”
“The Enterprise Design Framework enables innovation and transformation by
applying a holistic, systemic design approach to the enterprise.”
Enterprise Design Framework v3
More on defining Enterprise Design: http://eda.cx/sota
15. Enterprise Design helps navigating complex challenges
Big Small
Integrated
Local
System-wide
Incremental
Disruptive
Isolated
Innovation
Transformation
SolutionsOpportunities
Why
How
25. Opportunities
Enterprise Design Framework
Solutions
Innovation
Transformation
● An Enterprise Design Stack of layers
and aspects to navigate perspectives
and concerns.
● A 360° Enterprise Design Scan to
innovation opportunities blending
research and data insights-
● An Enterprise Design Sprint to rapidly
co-design and validate innovative
solutions.
● Enterprise Design Scenarios to map
out relevant enterprise viewpoints and
identify transformation opportunities
● An Enterprise Design System to
enable distributed transformation at
scale through solution components.
33. Enterprise Design Sprint
Up to 100
people
5 days
Engagement sprint
Assemble a large group of
stakeholders to tackle a topic
Experimentation sprint
A core team works together to
develop scenarios or
prototypes
5-7 people
2 days
Strategy sprint
Decision-makers retreat to
determine strategic options
Realization sprint
An extended sprint team works in
groups on implementation topics
34. A rough mapping of tools
LN Mishra, Adaptive US https://www.adaptiveus.com/babok-v3-techniques-mindmap/
SCAN
SPRINT
STACK
39. Enterprise Design System
Anatomy
Systems of Intelligence
Tracing dynamics in journeys and
segments, using data and Insights
Big Picture
Systems of Engagement
Sharing of ideas and culture,
establishing social relationships
Frames
Systems of Reference
Governing knowledge on people,
assets, records and rules
Design Space
Systems of Design
Defining patterns for processes, self-
organization and algorithms
Rendering
Systems of Delivery
Generating products, artefacts, spaces
and digital apps/sites
Blockchain
AI
Chatbot
Social
Network
Team Roles
Wiki
CRM
Funnel
Websit
e
Jira
BI
40. A rough mapping of tools
LN Mishra, Adaptive US https://www.adaptiveus.com/babok-v3-techniques-mindmap/
SCAN
SPRINT SCENARIOS
SYSTEM
STACK
41. Actually...
LN Mishra, Adaptive US https://www.adaptiveus.com/babok-v3-techniques-mindmap/
SCAN
SPRINT SCENARIOS
SYSTEM
STACK
SCENARIOS SPRINT
SPRINTSCENARIOS
SPRINT
SCENARIOS
42. Getting started
Get our free Enterprise Design Framework v3 Starter Kit when we release it:
Email kit@eda.cx
Start doing Enterprise Design: get in touch!
We have a form for that: http://eda.cx/join
Submit a case study for Intersection19, September 2019 in Lisbon:
Watch http://intersectionconf.com and follow @intersectioncon
Thank you!
Andrew P Turner and Nick de Voil (IIBA UK)
Liva Randrembason (IIBA)