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2020 Networking Brand Leader Report

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The 2020 Networking Brand Leader Survey covers 12 networking products. This report includes the results of IT Pro voting for six categories of brand leadership for each service: Market, Price, Performance, Reliability, Innovation, and Service & Support.

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2020 Networking Brand Leader Report

  1. 1. 2020 IT Brand Leader Survey Report Networking Products
  2. 2. 2020 Networking Brand Leader Survey Networking Brand Leader Survey Report The 2020 Networking brand leader surveys cover 12 Networking products. This report includes the results of voting for six categories of brand leadership for each service: Market, Price, Performance, Reliability, Innovation and Service & Support. Numerical survey data is available upon request. Please contact us at info@itbrandpulse.com. 2
  3. 3. 2020 Networking Brand Leader Survey 2020 Networking Brand Leader Survey Table of Contents Page Brand Leader Survey Methodology 4 Brand Leader Voting Definitions 5 Survey Respondent - Title/Job Description 7 Survey Respondent - Data Center Environment 8 2020 Networking Brand Leader Survey Winners Chart 10 Product Category Definitions 11 Summary Analysis 12 100-400Gb Ethernet Switches 2020 Brand Leader Chart 13 25-100Gb Ethernet Adapters 2020 Brand Leader Chart 14 25-100Gb Ethernet Switches 2020 Brand Leader Chart 15 Fibre Channel HBAs 2020 Brand Leader Chart 16 Fibre Channel Switches 2020 Brand Leader Chart 17 Hardware Application Delivery Controllers 2020 Brand Leader Chart 18 Network Performance Management 2020 Brand Leader Chart 19 Networking as-a-Service 2020 Brand Leader Chart 20 Open Networking Switch (Bare Metal Switch) 2020 Brand Leader Chart 21 Open Networking Switch OS 2020 Brand Leader Chart 22 Packet Capture Appliances 2020 Brand Leader Chart 23 Software ADC 2020 Brand Leader Chart 24 About the Author 25 3
  4. 4. 2020 Networking Brand Leader Survey 4 • Brand Leader reports are designed to measure the pulse of brand leadership in specific product categories using results from independent, non-sponsored surveys with at least 200 respondents. • The Networking Brand Leader Survey was conducted in March, 2020. – Respondents were solicited from over 1,000,000 members of 100+ online IT groups, and from the IT Brand Pulse database of 150,000 IT professionals. – Responses were collected using an online survey engine. • In each part, respondents were provided with a product category description, randomly-listed vendor choices (plus an “Other” answer choice to add a vendor, if applicable), and were asked six questions: 1. Who do you perceive as the <product category> market leader? 2. Who do you perceive as the <product category> price leader? 3. Who do you perceive as the <product category> performance leader? 4. Who do you perceive as the <product category> reliability leader? 5. Who do you perceive as the <product category> innovation leader? 6. Who do you perceive as the <product category> service & support leader? 4 4 Networking Brand Leader Survey Methodology
  5. 5. 2020 Networking Brand Leader Survey Brand Leader Definitions 5
  6. 6. 2020 IT Brand Leader Survey Report Respondent Profiles
  7. 7. 2020 Networking Brand Leader Survey Respondent Title/Job Description: Data Center Manager VAR/OEM Storage Administrator/Architect Security Administrator/Architect Executive/Management Network Administrator/Architect Server Administrator/Architect Other IT Manager/Director 7
  8. 8. 2020 Networking Brand Leader Survey Your environment is best described as: Public Cloud/Data Center Provider High-Performance Computing Data Center Product Development Other Small-Medium Business Data Center Enterprise Data Center 8
  9. 9. 2020 IT Brand Leader Survey Report Survey Results
  10. 10. 2020 Networking Brand Leader Survey 2020 Networking Brand Leaders Voted by IT Pros 100-400Gb Ethernet Switches Cisco Cisco Cisco Cisco Cisco Cisco 25-100Gb Ethernet Adapters Mellanox Mellanox Mellanox Mellanox Mellanox Mellanox 25-100Gb Ethernet Switches Cisco Cisco Cisco Cisco Cisco Cisco Fibre Channel HBAs Broadcom/Emulex Broadcom/Emulex Broadcom/Emulex Broadcom/Emulex Broadcom/Emulex Broadcom/Emulex Fibre Channel Switches Cisco Broadcom/Brocade Cisco Cisco Cisco Cisco Hardware Application Delivery Controllers F5 Citrix F5 F5 F5 F5 Network Performance Management Cisco Cisco Cisco Cisco Cisco Cisco On-Prem Networking as-a- Service Cisco Cisco Cisco Cisco Cisco Cisco Open Networking Switch (Bare Metal Switch) Dell EMC Dell EMC Dell EMC Dell EMC Dell EMC Dell EMC Open Networking Switch OS Arista Arista Arista Big Switch Arista Arista Packet Capture Appliances Riverbed Riverbed Riverbed Riverbed Riverbed Riverbed Software ADC Citrix Citrix Citrix Citrix Citrix Citrix
  11. 11. 2020 Networking Brand Leader Survey 11 Product Category Definitions • 100-400Gb Ethernet Switches: Ethernet switches designed to deliver 100 to 400 GbE connectivity on a single port. • 25-100Gb Ethernet Adapters: Ethernet adapters designed to deliver 25,40,50, and/or 100 GbE connectivity. • 25-100Gb Ethernet Switches: Ethernet switches designed to deliver 25,40,50, and/or 100 GbE connectivity on a single port. • Fibre Channel HBAs: Server adapters used to connect a server to a Fibre Channel SAN. • Fibre Channel Switches: Fibre Channel switches designed to deliver Fibre Channel connectivity. • Hardware Application Delivery Controllers: A network device that helps web server performance by performing tasks such as: compression, cache, connection multiplexing, application layer security, SSL offload, and content switching; combined with basic server load balancing. ADCs are usually placed between the firewall/router and the web farm. • Network Performance Management: Products that enable you to quickly detect, diagnose, and resolve network performance problems & outages. • Networking as-a-Service: Networking hardware, software and service consumed with a subscription with at least some of the payments based on usage. • Open Networking Switch (Bare Metal Switch): Commercially-available bare metal switches with choice of merchant switch chip from Broadcom, Intel, or Mellanox; plus choice of merchant switch OS from Arista, Cumulus, Big Switch, or Pica8. • Open Networking Switch OS: Merchant switch OS used on white box switches. • Packet Capture Appliances: Packet capture and network recording appliances which include hardware and software. • Software ADC: Software that helps web server performance by performing compression, cache, connection multiplexing, application layer security, SSL offload, and content switching; combined with basic server load balancing. Servers running ADC software is usually placed between the firewall/router and the web farm. 11
  12. 12. 2020 Networking Brand Leader Survey 12 Summary Analysis • Cisco Selected as Market Leader in First Annual Survey Covering On-Prem Networking-as-a-Service – In a nascent category that is expected to explode with growth. Cisco swept voting in all six categories of brand leadership. • Cisco Dominates IT Pro Voting for Ethernet Switches – 400G is a major technology inflection point for Ethernet switching. Cisco dominated voting for brand leadership in this category for the second year in a row. The company also dominated IT pro voting for volume 25-100G switches. • Mellanox selected as Market Leader for Ethernet Adapters – Intel seized market leadership in 10Gb Ethernet Adapters years ago. However, Mellanox is the IT Pro favorite for 25-100Gb NICs. • Cisco the New Brand Leader for Fibre Channel Switches – Cisco emerges as the Fibre Channel switch brand leader in conjunction with a dramatic decrease in marketing of Brocade switches, now from Broadcom. Broadcom (Emulex) was selected by IT pros as the leader for FC HBAs as the QLogic brand from (now from Marvell) fades away. • F5 Unseats Citrix as Software and Hardware ADC Brand Leader – Citrix bounced back to be selected as the software ADC market leader over F5. • Dell EMC and Arista for Open Switching – Dell EMC repeated as brand leader for open switches while Arista was selected as the market leader for open switching OS. • Cisco voted Market Leader for Network Performance Management – IT pros chose Cisco over perennial winner SolarWinds. 12
  13. 13. 2020 Networking Brand Leader Survey 100-400Gb Ethernet Switches 13 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 70.00% 80.00% 90.00% Cisco Juniper Arista Huawei Mellanox Market Price Performance Reliability Innovation Service & Support Who do you perceive as the Market, Price, Performance, Reliability, Innovation, and Service & Support leader for 100-400Gb Ethernet Switches?
  14. 14. 2020 Networking Brand Leader Survey 25-100Gb Ethernet Adapters 14 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00% 45.00% Mellanox Broadcom Intel Marvell/QLogic Chelsio Market Price Performance Reliability Innovation Service & Support Who do you perceive as the Market, Price, Performance, Reliability, Innovation, and Service & Support leader for 25-100Gb Ethernet Adapters?
  15. 15. 2020 Networking Brand Leader Survey 25-100Gb Ethernet Switches 15 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 70.00% 80.00% Cisco Juniper Dell Arista Huawei HPE Extreme Mellanox Market Price Performance Reliability Innovation Service & Support Who do you perceive as the Market, Price, Performance, Reliability, Innovation, and Service & Support leader for 25-100Gb Ethernet Switches?
  16. 16. 2020 Networking Brand Leader Survey Fibre Channel HBAs 16 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 70.00% 80.00% 90.00% Broadcom/Emulex Marvell/QLogic ATTO Market Price Performance Reliability Innovation Service & Support Who do you perceive as the Market, Price, Performance, Reliability, Innovation, and Service & Support leader for Fibre Channel HBAs?
  17. 17. 2020 Networking Brand Leader Survey Fibre Channel Switches 17 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 70.00% Cisco Broadcom/Brocade Market Price Performance Reliability Innovation Service & Support Who do you perceive as the Market, Price, Performance, Reliability, Innovation, and Service & Support leader for Fibre Channel Switches?
  18. 18. 2020 Networking Brand Leader Survey Hardware Application Delivery Controllers 18 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00% 45.00% F5 Citrix Barracuda Networks Fortinet Array Networks A10 Networks Radware Kemp Technologies Sangfor Market Price Performance Reliability Innovation Service & Support Who do you perceive as the Market, Price, Performance, Reliability, Innovation, and Service & Support leader for Hardware Application Delivery Controllers?
  19. 19. 2020 Networking Brand Leader Survey Network Performance Management 19 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00% 45.00% Market Price Performance Reliability Innovation Service & Support Who do you perceive as the Market, Price, Performance, Reliability, Innovation, and Service & Support leader for Network Performance Management?
  20. 20. 2020 Networking Brand Leader Survey On-Prem Networking as-a-Service 20 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% Cisco Open Pay Dell Technologies On Demand HPE Greenlake Lenovo TruScale Market Price Performance Reliability Innovation Service & Support Who do you perceive as the Market, Price, Performance, Reliability, Innovation, and Service & Support leader for On-Prem Networking as- a-Service?
  21. 21. 2020 Networking Brand Leader Survey Open Networking Switch (Bare Metal Switch) 21 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% Dell EMC HPE Alpha Networks Accton/Edge-Core Quanta QCT Penguin Computing Market Price Performance Reliability Innovation Service & Support Who do you perceive as the Market, Price, Performance, Reliability, Innovation, and Service & Support leader for Open Networking Switch (Bare Metal Switch)?
  22. 22. 2020 Networking Brand Leader Survey Open Networking Switch OS 22 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00% Arista - EOS Cumulus - Cumulus Linux Big Switch - Switch Light OS Pica8 - PicOS Pluribus Market Price Performance Reliability Innovation Service & Support Who do you perceive as the Market, Price, Performance, Reliability, Innovation, and Service & Support leader for Open Networking Switch OS?
  23. 23. 2020 Networking Brand Leader Survey Packet Capture Appliances 23 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% Riverbed NetShark NetScout Infinistream Viavi/Network Instruments Savvius Omnipliance Endace EndaceProbe Market Price Performance Reliability Innovation Service & Support Who do you perceive as the Market, Price, Performance, Reliability, Innovation, and Service & Support leader for Packet Capture Appliances?
  24. 24. 2020 Networking Brand Leader Survey Software ADC 24 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00% 45.00% Citrix F5/NGINX Fortinet Barracuda Networks A10 Networks Kemp Technologies Array Networks HAProxy Technologies Market Price Performance Reliability Innovation Service & Support Who do you perceive as the Market, Price, Performance, Reliability, Innovation, and Service & Support leader for Software ADC?
  25. 25. 2020 Networking Brand Leader Survey About the Author 25 Samantha Griffin Analyst & Manager, Brand Leader Research Samantha.griffin@itbrandpulse.com Harrison Griffin Analyst & Account Manager Harrison.griffin@itbrandpulse.com

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