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Pricing in Media

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Ian Cruickshank
Ian Cruickshank

Here is a presentation that I gave to an MBA class at the UBC Sauder School of Business. Let me know if you have any questions .

BusinessNews & Politics
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Pricing in Media May 7 th , 2009 ,[object Object]
Quick Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Who is this guy? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Media Landscape ,[object Object],[object Object],[object Object],[object Object]
The Media Landscape ,[object Object]
The Media Landscape ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Class ,[object Object]
The Class ,[object Object],[object Object],[object Object],General Media Pricing
The Class ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Class ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Class ,[object Object],[object Object],[object Object]
The Class ,[object Object],[object Object],[object Object],[object Object]
The Class ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Class ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Class ,[object Object],[object Object],[object Object],Perishable products with fixed capacity Variations in WTP and arrival purchasing time
The Class ,[object Object],[object Object],[object Object],[object Object],[object Object]
Traditional Examples ,[object Object],[object Object],[object Object],[object Object],[object Object]
Traditional Examples ,[object Object],[object Object]
Traditional Examples ,[object Object],[object Object],[object Object],[object Object]
Traditional Examples ,[object Object],[object Object]
Traditional Examples ,[object Object],[object Object],[object Object],[object Object]
Traditional Examples ,[object Object],[object Object]
[object Object],[object Object],Traditional Examples
Non-Traditional ,[object Object],[object Object],[object Object]
Non-Traditional ,[object Object]
Non-Traditional ,[object Object]
Non-Traditional ,[object Object]
Non-Traditional ,[object Object],[object Object],[object Object],[object Object]
Non-Traditional ,[object Object],[object Object]
Non-Traditional ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Non-Traditional ,[object Object],[object Object],[object Object],[object Object]
 

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