SlideShare une entreprise Scribd logo
1  sur  147
Télécharger pour lire hors ligne
Content,
Scaling and
Small
Budgets
Ida Aalen (@idaAa)
CPO & Co-founder
@idaaa
confrere.com/about/how-we-work
But first, we need to travel back in time.
March, 2020
The remote-friendly startup Confrere
is meeting for their quarterly off-site in Oslo.
We hadn’t met in a long time!
At first it was just business as usual…
Bad weather
Good food
…War room?
How Content Helped Us Scale
How Content Helped Us Scale
Our
off-site
begins
Doctors
asked to use
video
immediately
Norway
goes into
lockdown
Feb-02 Feb-09 Feb-16 Feb-23 Mar-01 Mar-08 Mar-15 Mar-22 Mar-29
Weekly a!ive users
x10
Number of calls
x100
In March 2020, 96% of the
video consultations done in
Norway were done via
Confrere.
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
How The Heck
Did We Get Here
September, 2018
The little video calling startup Confrere
has decided on focusing on physicians.
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
A Tiny Budget…
Svein
Ingvild
Rivkah
Julie
Jayne
Dag-Inge
Ida
Anders
Anja
Nikolai
Marie
CEO
Full-stack
Part-time
Design
Frontend
CTO / Backend
CPO / UX
Sales
CMO / Content
Backend
Part-time
We had a
product to
build!
Nobody was working solely
with our website.
How could we make room
for a well-founded content
strategy for our website?
Do the research
when you’re
there anyway
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
We visited more than 10% of
the do!ors offices in
Norway (!)
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
How we learned without a dedicated user research or content
strategy team:
• Everyone on the team had direct contact with (potential)
users, either through sales, customer support or both
• All interactions with (potential) users were seen as an
opportunity to learn - a botched sales meeting could still give
valuable insight
• Continuously sharing our observations and hypothesis with
each other, so we could triangulate and challenge each
others insights
Won’t it be a lot
of hassle?
What about
remuneration?
I’m not that
tech-savvy…
And the EHR
system?
What does it
cost to install?
Is this prudent
practice?
Payments?
We got thorough insight
into user needs, but how to
transform this into a
website?
The Core Model
Home page
Home page
Home page
Home page
Home page
Home page
How Content Helped Us Scale
Googled
Clicked a link on Facebook
Many
users will
never see any
other page
Business
goals
User
tasks
Business
goals
User
tasks
Business
goals
User
tasks
Cores
Business
goals
User
tasks
Cores
Forward paths
The Core Model
1.The Core is where your users complete
their tasks and you reach your
business goals
2.Paths, not hierarchy
3.No dead ends
@AreGH
@AreGH
Read this for info
on how to run a
core workshop :)
The Core Model leads you
toward timeless content.
Content that is likely to still
be valid in a year, rather than
e.g. listicles or blogposts.
Applying
the Core Model
Disclaimer!
Inward paths Forward paths
Core content
Core page:
Business goals (achieve at least one) User tasks
Step #1
Identify your core pages
This is done by matching business goals and user needs
Won’t it be a lot
of hassle?
What about
remuneration?
I’m not that
tech-savvy…
And the EHR
system?
What does it
cost to install?
Is this prudent
practice?
Payments?
Are you
integrated with
our EHR
system?
Sign ups
How to use
Confrere with
your EHR
Sign ups
Isn’t this
expensive?
Determine
how much you
can earn from
video calls
• Renumeration for video appointments
• When are video appointments suitable?
• Information security and video appointments
• Video-hours or scheduled video appointments?
• Here’s how patients can pay for video appointments
• How to use video appointments in combination with your
electronic health record system
• Prudent practice and video appointments
• Free trial period, fair pricing, and any-time cancellation
Inward paths Forward paths
Core content
Core page:
Business goals (achieve at least one) User tasks
Step #2
Inward paths
How will the user get here?
How will they find this content?
Inward paths Forward paths
Core content
Core page:
Business goals (achieve at least one) User tasks
How
will the user
find their way
to this core
page?
Inward paths Forward paths
Core content
Core page:
Business goals (achieve at least one) User tasks
How
will the user
find their way
to this core
page?
We’ll get
back to this ;)
Step #3
Core content
What content elements do we need to make sure the user
completes their task (while respecting our objectives)
Inward paths Forward paths
Core content
Core page:
Business goals (achieve at least one) User tasks
What’s
the optimal
solution, for the
user and for
us?
Inward paths Forward paths
Core content
Core page:
Business goals (achieve at least one) User tasks
What’s
the optimal
solution, for the
user and for
us?
(Translated
by Google)
(Translated
by Google)
Step #4
Forward paths
After the user has completed their task, where do we want to
send them next?
Inward paths Forward paths
Core content
Core page:
Business goals (achieve at least one) User tasks
Where
should we send
the user, after
they’ve completed
their primary
task?
How Content Helped Us Scale
Problem was…
nobody was visiting
our website.
Step #2
Inward paths
How will the user get here?
How will they find this content?
How Content Helped Us Scale
How Content Helped Us Scale
We’re now offering video
consultations
How Content Helped Us Scale
If nobody visits your
website just mail it
to them. !!!!
When content is timeless,
answers user needs, and
supports business goals, it
becomes more reusable, and
less dependent on channels.
Website Tour Print Tour
How Content Helped Us Scale
Even if you are yet to figure
out how to build traffic, the
core content will be building
blocks you can refer to and
build on later on.
The core content also creates
a stru!ure where you can
contextualise new content in
a way that makes it more
timeless.
Example:
Reusing webinar
content in
context
Testing and
Creating Feedback
Loops
Creating content based on
user needs and business goals
is not the same as creating
effe!ive content. Did the
content a!ually do its job?
Method #1
Buns & Bicycles
(Translated
by Google)
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
“Hugging”
Method #2
Microtesting
How Content Helped Us Scale
How Content Helped Us Scale
Feedback on
needs, not
grammar and
typos
Method #3
No surveys, just ask
How Content Helped Us Scale
• How do you organize your video consultations? Are the hours
e.g. agreed in advance or do you do it more ad-hoc? (Maybe it
depends a bit on the patient group / issue?)
• How do you inform your patients that they can get appointments
via video?
• How do you use the text message invitation feature? When do
you send out the text message and do you usually write
something special in the message?
(Translated
by Google)
tidstyv — time thief
noun (plural tidstyver)
an activity or process that consumes an unnecessary amount of
time, disproportionate of its usefulness
ORIGIN
from Norwegian tidstyv, a combination of the words tid (time)
and tyv (thief)
How Content Helped Us Scale
But what if the feedback or
insights could come from a
language or market you’re
not familiar with yet?
Localization
from day one
Having zoomed in on core
content, you also have a
better starting point for
localised content.
How core content helps you
localize on a small budget
• What core content topics can we be confident is relevant in
other markets?
• What core content is general enough to be translated, without
additional research?
• What core content is helpful, even if it’s very short?
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
How Content Helped Us Scale
Growth was rather
flat, though
"
…then, COVID-19
happened
Feb-02 Feb-09 Feb-16 Feb-23 Mar-01 Mar-08 Mar-15 Mar-22 Mar-29
Weekly a!ive users
x10
Feb-02 Feb-09 Feb-16 Feb-23 Mar-01 Mar-08 Mar-15 Mar-22 Mar-29
Number of calls
x100
“Springfield doc center”
“Dr John Doe”
How Content Helped Us Scale
Feb-02 Feb-09 Feb-16 Feb-23 Mar-01 Mar-08 Mar-15 Mar-22
Oh yes, they
talked to us.
How Content Helped Us Scale
The Good News:
They still had the
same questions.
The Core Model had helped
us create the content that
was important to both us
and the users.
The Bad News:
How are we gonna
answer them all???
Bring in
the bots?
First though,
bring in more
humans!
Hired Marie as Head of
Support and 10 Support
Representatives in 1 (yes one)
week.
How Content Helped Us Scale
How Content Helped Us Scale
Feb-02 Feb-09 Feb-16 Feb-23 Mar-01 Mar-08 Mar-15 Mar-22
How Content Helped Us Scale
How Content Helped Us Scale
Some bot starter tips
• Always give some sort of “other” alternative. If not, you risk so
locking someone into a dead end.
• Always give a route to talk to a human. If not, you’re closing
the potential feedback loop, and probably also pissing
people off.
• Don’t start building the bots before you have the feeling “I’ve
had this exact conversation a zillion times”. Build the bot to
have the best version of that conversation.
• Don’t humanise the bot.
Lessons learned?
The Core Model
• Does not create x100 growth #
The Core Model
• Does not create x100 growth #
• Helps align understanding and efforts across disciplines
• Eases governance, as the focus is on creating core content,
rather than more content
• Is efficient, as it steers you towards timeless content that can
be repurposed across channels, be it print or bots
• Gives you a focused starting point for localised content
Don’t hesitate to
reach out on
Slack or Twitter!
Thank you!
Ida Aalen
@idaaa
ida@confrere.com
confrere.com

Contenu connexe

Tendances

Deflecting Bullshit: How to Defend Your Work Against Terrible Feedback
Deflecting Bullshit: How to Defend Your Work Against Terrible FeedbackDeflecting Bullshit: How to Defend Your Work Against Terrible Feedback
Deflecting Bullshit: How to Defend Your Work Against Terrible FeedbackAustin Knight
 
How do developers develop their skills?
How do developers develop their skills?How do developers develop their skills?
How do developers develop their skills?Setapp
 
Analysis In Agile: It's More than Just User Stories
Analysis In Agile: It's More than Just User StoriesAnalysis In Agile: It's More than Just User Stories
Analysis In Agile: It's More than Just User StoriesKent McDonald
 
20 Linkedin Hacks to Leverage Your Career
20 Linkedin Hacks to Leverage Your Career20 Linkedin Hacks to Leverage Your Career
20 Linkedin Hacks to Leverage Your CareerAlexzandria Chill
 
JAZOON'13 - Sven Peters - How to do Kick-Ass Software Development
JAZOON'13 - Sven Peters - How to do Kick-Ass Software DevelopmentJAZOON'13 - Sven Peters - How to do Kick-Ass Software Development
JAZOON'13 - Sven Peters - How to do Kick-Ass Software Developmentjazoon13
 
User Story Mapping (2008)
User Story Mapping (2008)User Story Mapping (2008)
User Story Mapping (2008)Jeff Patton
 
Community and Github: 7/27/2011
Community and Github: 7/27/2011Community and Github: 7/27/2011
Community and Github: 7/27/2011Andy Lester
 
Google's Official Note to Product Management Candidates
Google's Official Note to Product Management CandidatesGoogle's Official Note to Product Management Candidates
Google's Official Note to Product Management CandidatesLewis Lin 🦊
 
How flinc works - best practices after 5 years of Company Building
How flinc works - best practices after 5 years of Company BuildingHow flinc works - best practices after 5 years of Company Building
How flinc works - best practices after 5 years of Company BuildingMichael Hübl
 
How to Grow Membership Network?
How to Grow Membership Network?How to Grow Membership Network?
How to Grow Membership Network?explara
 
Lean Startup, Hardware Edition
Lean Startup, Hardware EditionLean Startup, Hardware Edition
Lean Startup, Hardware EditionElaine Chen
 
Techniques for Effectively Slicing User Stories by Naresh Jain
Techniques for Effectively Slicing User Stories by Naresh JainTechniques for Effectively Slicing User Stories by Naresh Jain
Techniques for Effectively Slicing User Stories by Naresh JainNaresh Jain
 
Lean responsive - Expanded
Lean responsive - ExpandedLean responsive - Expanded
Lean responsive - ExpandedJosh Jeffryes
 
Understanding Engineering Challenges without a Tech Background
 Understanding Engineering Challenges without a Tech Background Understanding Engineering Challenges without a Tech Background
Understanding Engineering Challenges without a Tech BackgroundProduct School
 
Rhok 101 for change makers - with an agile flavour
Rhok 101 for change makers - with an agile flavourRhok 101 for change makers - with an agile flavour
Rhok 101 for change makers - with an agile flavourCaoilte Dunne
 
MEMSI January 2018: DE2- What can you do for your customer? + DE 5 - Hypothes...
MEMSI January 2018: DE2- What can you do for your customer? + DE 5 - Hypothes...MEMSI January 2018: DE2- What can you do for your customer? + DE 5 - Hypothes...
MEMSI January 2018: DE2- What can you do for your customer? + DE 5 - Hypothes...Elaine Chen
 
How our product team works
How our product team worksHow our product team works
How our product team worksMichael Hübl
 

Tendances (20)

Deflecting Bullshit: How to Defend Your Work Against Terrible Feedback
Deflecting Bullshit: How to Defend Your Work Against Terrible FeedbackDeflecting Bullshit: How to Defend Your Work Against Terrible Feedback
Deflecting Bullshit: How to Defend Your Work Against Terrible Feedback
 
How do developers develop their skills?
How do developers develop their skills?How do developers develop their skills?
How do developers develop their skills?
 
Analysis In Agile: It's More than Just User Stories
Analysis In Agile: It's More than Just User StoriesAnalysis In Agile: It's More than Just User Stories
Analysis In Agile: It's More than Just User Stories
 
What's a Product Manager?
What's a Product Manager? What's a Product Manager?
What's a Product Manager?
 
20 Linkedin Hacks to Leverage Your Career
20 Linkedin Hacks to Leverage Your Career20 Linkedin Hacks to Leverage Your Career
20 Linkedin Hacks to Leverage Your Career
 
JAZOON'13 - Sven Peters - How to do Kick-Ass Software Development
JAZOON'13 - Sven Peters - How to do Kick-Ass Software DevelopmentJAZOON'13 - Sven Peters - How to do Kick-Ass Software Development
JAZOON'13 - Sven Peters - How to do Kick-Ass Software Development
 
User Story Mapping (2008)
User Story Mapping (2008)User Story Mapping (2008)
User Story Mapping (2008)
 
Community and Github: 7/27/2011
Community and Github: 7/27/2011Community and Github: 7/27/2011
Community and Github: 7/27/2011
 
getting agile Final
getting agile Finalgetting agile Final
getting agile Final
 
Google's Official Note to Product Management Candidates
Google's Official Note to Product Management CandidatesGoogle's Official Note to Product Management Candidates
Google's Official Note to Product Management Candidates
 
How flinc works - best practices after 5 years of Company Building
How flinc works - best practices after 5 years of Company BuildingHow flinc works - best practices after 5 years of Company Building
How flinc works - best practices after 5 years of Company Building
 
How to Grow Membership Network?
How to Grow Membership Network?How to Grow Membership Network?
How to Grow Membership Network?
 
Lean Startup, Hardware Edition
Lean Startup, Hardware EditionLean Startup, Hardware Edition
Lean Startup, Hardware Edition
 
Techniques for Effectively Slicing User Stories by Naresh Jain
Techniques for Effectively Slicing User Stories by Naresh JainTechniques for Effectively Slicing User Stories by Naresh Jain
Techniques for Effectively Slicing User Stories by Naresh Jain
 
Lean responsive - Expanded
Lean responsive - ExpandedLean responsive - Expanded
Lean responsive - Expanded
 
Understanding Engineering Challenges without a Tech Background
 Understanding Engineering Challenges without a Tech Background Understanding Engineering Challenges without a Tech Background
Understanding Engineering Challenges without a Tech Background
 
Rhok 101 for change makers - with an agile flavour
Rhok 101 for change makers - with an agile flavourRhok 101 for change makers - with an agile flavour
Rhok 101 for change makers - with an agile flavour
 
MEMSI January 2018: DE2- What can you do for your customer? + DE 5 - Hypothes...
MEMSI January 2018: DE2- What can you do for your customer? + DE 5 - Hypothes...MEMSI January 2018: DE2- What can you do for your customer? + DE 5 - Hypothes...
MEMSI January 2018: DE2- What can you do for your customer? + DE 5 - Hypothes...
 
How our product team works
How our product team worksHow our product team works
How our product team works
 
Kendall Appich Presentation
Kendall Appich Presentation Kendall Appich Presentation
Kendall Appich Presentation
 

Similaire à How Content Helped Us Scale

How Product Managers & Developers Deliver Value at Avvo
How Product Managers & Developers Deliver Value at AvvoHow Product Managers & Developers Deliver Value at Avvo
How Product Managers & Developers Deliver Value at AvvoDanielle Martin
 
Working together: Agile teams, developers, and product managers
Working together: Agile teams, developers, and product managersWorking together: Agile teams, developers, and product managers
Working together: Agile teams, developers, and product managersDanielle Martin
 
It's a startup life: from idea to execution.
It's a startup life: from idea to execution.It's a startup life: from idea to execution.
It's a startup life: from idea to execution.Miet Claes
 
Fun With Words: A Toolkit for Designing Great Content, First
Fun With Words: A Toolkit for Designing Great Content, FirstFun With Words: A Toolkit for Designing Great Content, First
Fun With Words: A Toolkit for Designing Great Content, FirstMichaela Hackner
 
Bootstrap Business Seminar 3: Designing a Minimum Viable Product (MVP)
Bootstrap Business Seminar 3: Designing a Minimum Viable Product (MVP)Bootstrap Business Seminar 3: Designing a Minimum Viable Product (MVP)
Bootstrap Business Seminar 3: Designing a Minimum Viable Product (MVP)CityStarters
 
Content Marketing by Rob Fitzpatrick
Content Marketing by Rob FitzpatrickContent Marketing by Rob Fitzpatrick
Content Marketing by Rob FitzpatrickStartupbootcamp
 
Thinking Strategically About Content - Localization World Singapore
Thinking Strategically About Content - Localization World SingaporeThinking Strategically About Content - Localization World Singapore
Thinking Strategically About Content - Localization World SingaporeScott Abel
 
A Minimal Viable Product that works
A Minimal Viable Product that worksA Minimal Viable Product that works
A Minimal Viable Product that worksOlga Pavlovsky
 
10 Digital Marketing Trends for 2017
10 Digital Marketing Trends for 201710 Digital Marketing Trends for 2017
10 Digital Marketing Trends for 2017DragonSearch
 
The Core Model: Getting to business while making friends
The Core Model: Getting to business while making friendsThe Core Model: Getting to business while making friends
The Core Model: Getting to business while making friendsAudun Rundberg
 
UX 101: User Research methods to kickstart your project
UX 101: User Research methods to kickstart your projectUX 101: User Research methods to kickstart your project
UX 101: User Research methods to kickstart your projectCharlotte Breton Schreiner
 
UX South Africa 2014 - Keynote
UX South Africa 2014 - KeynoteUX South Africa 2014 - Keynote
UX South Africa 2014 - KeynotePhil Barrett
 
Powerpoint Books
Powerpoint BooksPowerpoint Books
Powerpoint BooksMicrosoft
 
The Heek Product Cycle
The Heek Product CycleThe Heek Product Cycle
The Heek Product CycleHeek Team
 
Abernathy supervisors meeting 2013
Abernathy supervisors meeting 2013Abernathy supervisors meeting 2013
Abernathy supervisors meeting 2013Andrew Abernathy
 
Building Startups and Minimum Viable Products (NDC2013)
Building Startups and Minimum Viable Products (NDC2013)Building Startups and Minimum Viable Products (NDC2013)
Building Startups and Minimum Viable Products (NDC2013)Ben Hall
 
Bite-sized Learning is the New Black
Bite-sized Learning is the New BlackBite-sized Learning is the New Black
Bite-sized Learning is the New BlackLisa Whalen
 

Similaire à How Content Helped Us Scale (20)

How Product Managers & Developers Deliver Value at Avvo
How Product Managers & Developers Deliver Value at AvvoHow Product Managers & Developers Deliver Value at Avvo
How Product Managers & Developers Deliver Value at Avvo
 
Working together: Agile teams, developers, and product managers
Working together: Agile teams, developers, and product managersWorking together: Agile teams, developers, and product managers
Working together: Agile teams, developers, and product managers
 
It's a startup life: from idea to execution.
It's a startup life: from idea to execution.It's a startup life: from idea to execution.
It's a startup life: from idea to execution.
 
Fun With Words: A Toolkit for Designing Great Content, First
Fun With Words: A Toolkit for Designing Great Content, FirstFun With Words: A Toolkit for Designing Great Content, First
Fun With Words: A Toolkit for Designing Great Content, First
 
Bootstrap Business Seminar 3: Designing a Minimum Viable Product (MVP)
Bootstrap Business Seminar 3: Designing a Minimum Viable Product (MVP)Bootstrap Business Seminar 3: Designing a Minimum Viable Product (MVP)
Bootstrap Business Seminar 3: Designing a Minimum Viable Product (MVP)
 
Content Marketing by Rob Fitzpatrick
Content Marketing by Rob FitzpatrickContent Marketing by Rob Fitzpatrick
Content Marketing by Rob Fitzpatrick
 
Thinking Strategically About Content - Localization World Singapore
Thinking Strategically About Content - Localization World SingaporeThinking Strategically About Content - Localization World Singapore
Thinking Strategically About Content - Localization World Singapore
 
A Minimal Viable Product that works
A Minimal Viable Product that worksA Minimal Viable Product that works
A Minimal Viable Product that works
 
10 Digital Marketing Trends for 2017
10 Digital Marketing Trends for 201710 Digital Marketing Trends for 2017
10 Digital Marketing Trends for 2017
 
The Core Model: Getting to business while making friends
The Core Model: Getting to business while making friendsThe Core Model: Getting to business while making friends
The Core Model: Getting to business while making friends
 
UX 101: User Research methods to kickstart your project
UX 101: User Research methods to kickstart your projectUX 101: User Research methods to kickstart your project
UX 101: User Research methods to kickstart your project
 
UX South Africa 2014 - Keynote
UX South Africa 2014 - KeynoteUX South Africa 2014 - Keynote
UX South Africa 2014 - Keynote
 
Powerpoint Book
Powerpoint BookPowerpoint Book
Powerpoint Book
 
Powerpoint Books
Powerpoint BooksPowerpoint Books
Powerpoint Books
 
The Heek Product Cycle
The Heek Product CycleThe Heek Product Cycle
The Heek Product Cycle
 
Abernathy supervisors meeting 2013
Abernathy supervisors meeting 2013Abernathy supervisors meeting 2013
Abernathy supervisors meeting 2013
 
Doonish
DoonishDoonish
Doonish
 
Doonish
DoonishDoonish
Doonish
 
Building Startups and Minimum Viable Products (NDC2013)
Building Startups and Minimum Viable Products (NDC2013)Building Startups and Minimum Viable Products (NDC2013)
Building Startups and Minimum Viable Products (NDC2013)
 
Bite-sized Learning is the New Black
Bite-sized Learning is the New BlackBite-sized Learning is the New Black
Bite-sized Learning is the New Black
 

Plus de Ida Aalen

Can you hear me now?
Can you hear me now?Can you hear me now?
Can you hear me now?Ida Aalen
 
Easy and affordable user testing at Confab Central 2018
Easy and affordable user testing at Confab Central 2018Easy and affordable user testing at Confab Central 2018
Easy and affordable user testing at Confab Central 2018Ida Aalen
 
Let's review it: What designers can learn from (code) review
Let's review it: What designers can learn from (code) reviewLet's review it: What designers can learn from (code) review
Let's review it: What designers can learn from (code) reviewIda Aalen
 
Enkel og effektiv brukertesting (andvändartesting)
Enkel og effektiv brukertesting (andvändartesting)Enkel og effektiv brukertesting (andvändartesting)
Enkel og effektiv brukertesting (andvändartesting)Ida Aalen
 
Easy and affordable user testing - Front Trends 2017
Easy and affordable user testing - Front Trends 2017Easy and affordable user testing - Front Trends 2017
Easy and affordable user testing - Front Trends 2017Ida Aalen
 
Falske nyheter, sa du? En presisering.
Falske nyheter, sa du? En presisering.Falske nyheter, sa du? En presisering.
Falske nyheter, sa du? En presisering.Ida Aalen
 
Never show a design you haven't tested
Never show a design you haven't testedNever show a design you haven't tested
Never show a design you haven't testedIda Aalen
 

Plus de Ida Aalen (7)

Can you hear me now?
Can you hear me now?Can you hear me now?
Can you hear me now?
 
Easy and affordable user testing at Confab Central 2018
Easy and affordable user testing at Confab Central 2018Easy and affordable user testing at Confab Central 2018
Easy and affordable user testing at Confab Central 2018
 
Let's review it: What designers can learn from (code) review
Let's review it: What designers can learn from (code) reviewLet's review it: What designers can learn from (code) review
Let's review it: What designers can learn from (code) review
 
Enkel og effektiv brukertesting (andvändartesting)
Enkel og effektiv brukertesting (andvändartesting)Enkel og effektiv brukertesting (andvändartesting)
Enkel og effektiv brukertesting (andvändartesting)
 
Easy and affordable user testing - Front Trends 2017
Easy and affordable user testing - Front Trends 2017Easy and affordable user testing - Front Trends 2017
Easy and affordable user testing - Front Trends 2017
 
Falske nyheter, sa du? En presisering.
Falske nyheter, sa du? En presisering.Falske nyheter, sa du? En presisering.
Falske nyheter, sa du? En presisering.
 
Never show a design you haven't tested
Never show a design you haven't testedNever show a design you haven't tested
Never show a design you haven't tested
 

Dernier

Introduction to ICANN and Fellowship program by Shreedeep Rayamajhi.pdf
Introduction to ICANN and Fellowship program  by Shreedeep Rayamajhi.pdfIntroduction to ICANN and Fellowship program  by Shreedeep Rayamajhi.pdf
Introduction to ICANN and Fellowship program by Shreedeep Rayamajhi.pdfShreedeep Rayamajhi
 
Vision Forward: Tracing Image Search SEO From Its Roots To AI-Enhanced Horizons
Vision Forward: Tracing Image Search SEO From Its Roots To AI-Enhanced HorizonsVision Forward: Tracing Image Search SEO From Its Roots To AI-Enhanced Horizons
Vision Forward: Tracing Image Search SEO From Its Roots To AI-Enhanced HorizonsRoxana Stingu
 
Presentation2.pptx - JoyPress Wordpress
Presentation2.pptx -  JoyPress WordpressPresentation2.pptx -  JoyPress Wordpress
Presentation2.pptx - JoyPress Wordpressssuser166378
 
Zero-day Vulnerabilities
Zero-day VulnerabilitiesZero-day Vulnerabilities
Zero-day Vulnerabilitiesalihassaah1994
 
Benefits of doing Internet peering and running an Internet Exchange (IX) pres...
Benefits of doing Internet peering and running an Internet Exchange (IX) pres...Benefits of doing Internet peering and running an Internet Exchange (IX) pres...
Benefits of doing Internet peering and running an Internet Exchange (IX) pres...APNIC
 
LESSON 5 GROUP 10 ST. THOMAS AQUINAS.pdf
LESSON 5 GROUP 10 ST. THOMAS AQUINAS.pdfLESSON 5 GROUP 10 ST. THOMAS AQUINAS.pdf
LESSON 5 GROUP 10 ST. THOMAS AQUINAS.pdfmchristianalwyn
 
Bio Medical Waste Management Guideliness 2023 ppt.pptx
Bio Medical Waste Management Guideliness 2023 ppt.pptxBio Medical Waste Management Guideliness 2023 ppt.pptx
Bio Medical Waste Management Guideliness 2023 ppt.pptxnaveenithkrishnan
 
LESSON 10/ GROUP 10/ ST. THOMAS AQUINASS
LESSON 10/ GROUP 10/ ST. THOMAS AQUINASSLESSON 10/ GROUP 10/ ST. THOMAS AQUINASS
LESSON 10/ GROUP 10/ ST. THOMAS AQUINASSlesteraporado16
 
WordPress by the numbers - Jan Loeffler, CTO WebPros, CloudFest 2024
WordPress by the numbers - Jan Loeffler, CTO WebPros, CloudFest 2024WordPress by the numbers - Jan Loeffler, CTO WebPros, CloudFest 2024
WordPress by the numbers - Jan Loeffler, CTO WebPros, CloudFest 2024Jan Löffler
 
Computer 10 Lesson 8: Building a Website
Computer 10 Lesson 8: Building a WebsiteComputer 10 Lesson 8: Building a Website
Computer 10 Lesson 8: Building a WebsiteMavein
 
Check out the Free Landing Page Hosting in 2024
Check out the Free Landing Page Hosting in 2024Check out the Free Landing Page Hosting in 2024
Check out the Free Landing Page Hosting in 2024Shubham Pant
 
TYPES AND DEFINITION OF ONLINE CRIMES AND HAZARDS
TYPES AND DEFINITION OF ONLINE CRIMES AND HAZARDSTYPES AND DEFINITION OF ONLINE CRIMES AND HAZARDS
TYPES AND DEFINITION OF ONLINE CRIMES AND HAZARDSedrianrheine
 

Dernier (12)

Introduction to ICANN and Fellowship program by Shreedeep Rayamajhi.pdf
Introduction to ICANN and Fellowship program  by Shreedeep Rayamajhi.pdfIntroduction to ICANN and Fellowship program  by Shreedeep Rayamajhi.pdf
Introduction to ICANN and Fellowship program by Shreedeep Rayamajhi.pdf
 
Vision Forward: Tracing Image Search SEO From Its Roots To AI-Enhanced Horizons
Vision Forward: Tracing Image Search SEO From Its Roots To AI-Enhanced HorizonsVision Forward: Tracing Image Search SEO From Its Roots To AI-Enhanced Horizons
Vision Forward: Tracing Image Search SEO From Its Roots To AI-Enhanced Horizons
 
Presentation2.pptx - JoyPress Wordpress
Presentation2.pptx -  JoyPress WordpressPresentation2.pptx -  JoyPress Wordpress
Presentation2.pptx - JoyPress Wordpress
 
Zero-day Vulnerabilities
Zero-day VulnerabilitiesZero-day Vulnerabilities
Zero-day Vulnerabilities
 
Benefits of doing Internet peering and running an Internet Exchange (IX) pres...
Benefits of doing Internet peering and running an Internet Exchange (IX) pres...Benefits of doing Internet peering and running an Internet Exchange (IX) pres...
Benefits of doing Internet peering and running an Internet Exchange (IX) pres...
 
LESSON 5 GROUP 10 ST. THOMAS AQUINAS.pdf
LESSON 5 GROUP 10 ST. THOMAS AQUINAS.pdfLESSON 5 GROUP 10 ST. THOMAS AQUINAS.pdf
LESSON 5 GROUP 10 ST. THOMAS AQUINAS.pdf
 
Bio Medical Waste Management Guideliness 2023 ppt.pptx
Bio Medical Waste Management Guideliness 2023 ppt.pptxBio Medical Waste Management Guideliness 2023 ppt.pptx
Bio Medical Waste Management Guideliness 2023 ppt.pptx
 
LESSON 10/ GROUP 10/ ST. THOMAS AQUINASS
LESSON 10/ GROUP 10/ ST. THOMAS AQUINASSLESSON 10/ GROUP 10/ ST. THOMAS AQUINASS
LESSON 10/ GROUP 10/ ST. THOMAS AQUINASS
 
WordPress by the numbers - Jan Loeffler, CTO WebPros, CloudFest 2024
WordPress by the numbers - Jan Loeffler, CTO WebPros, CloudFest 2024WordPress by the numbers - Jan Loeffler, CTO WebPros, CloudFest 2024
WordPress by the numbers - Jan Loeffler, CTO WebPros, CloudFest 2024
 
Computer 10 Lesson 8: Building a Website
Computer 10 Lesson 8: Building a WebsiteComputer 10 Lesson 8: Building a Website
Computer 10 Lesson 8: Building a Website
 
Check out the Free Landing Page Hosting in 2024
Check out the Free Landing Page Hosting in 2024Check out the Free Landing Page Hosting in 2024
Check out the Free Landing Page Hosting in 2024
 
TYPES AND DEFINITION OF ONLINE CRIMES AND HAZARDS
TYPES AND DEFINITION OF ONLINE CRIMES AND HAZARDSTYPES AND DEFINITION OF ONLINE CRIMES AND HAZARDS
TYPES AND DEFINITION OF ONLINE CRIMES AND HAZARDS
 

How Content Helped Us Scale