Seasoned experienced professional with insight experience in every micro details concern Management, operations, strategy planning.

1. Mr. Inamur Rahman {Email: inamur_r@yahoo.com}
Phone: / Mobile-0091-9433116315/0091-8336846241/ Skype: inamur-rahman
Permanent Address: 37B, Shamsul Huda Road, (1st
Floor), Park Circus, Kolkata-700017. State --West Bengal--India.
PROFESSIONAL PREFACE:
Dynamic and accomplished result oriented Senior Sales and & Business Development Professional with more than 13years of
experience in FMCG, Electrical, IT, Memory, Storage & Telecom industries with a specialized acumen in operation, planning,
formulating strategies and tapping new market challenges and business possibilities.
Career Objective:
Work in a professional environment of a progressive organization with continuous learning, development and career
growth. My endeavor is to grow, seek opportunities and deliver those with best of my skills & past corporate experience.
SPECIALITIES : Sales & Marketing Business Development, Strategy Planning, Key account Management,
Retail Management, Channel distribution and management, Customer relationship management, Sales
and marketing activities & Team Management.
Business Skills:
- Understanding business needs, strategic directions and identifying initiatives that will allow business to meet strategic
goals. Expertise in conducting survey, analysis & pricing ensuring revenue generation and profitability.
- Adroit in distributor and dealer management thereby ensuring smooth product flow for the business growth in the
identified and targeted region for the market penetration.
- Skilled in developing and implementing marketing and branding activities, conducting awareness programmes for the
establishment of the brand in the market.
- Sound knowledge of identifying new market, current market trends, competitor’s strategy and providing valuable
inputs for fine tuning marketing strategies.
- Implementing business development strategies for achievement of organizational goals in terms of revenue and
profitability.
- Adept in maintaining relationship with the existing network to manage supply chain including customer to ensure
sales growth.
- Efficient team leader and team player with communication, interpersonal, negotiation, problem solving and training
skills. Conducting meetings, presentations for setting up sales, marketing and service operandi to ensure smooth
functioning of business.
- Self motivated individual integrating analytical and leadership capabilities to enhance operational excellence. Is also a
good orator and possess very high level of presentation skills.
Employment Synopsis:
(Current Job Assignment)
*Director Sales and Operations—Westlake Import and Export Pvt Ltd.
* Business Development Manager-TwinMOS Technologies ME LLC—Smart Phones,Tablet P.C. and I.T. peripherals.
*Country Sales Head—HITECH Cell Phones Pvt. Ltd—Mobile Handsets and accessories—Telecomm industry.
*India Sales Head—ADATA Technology Company Ltd—ADATA memory and storage products—I.T. industry.
*National Product Manager—Supertron Electronics Ltd---Transcend memory and storage products-I.T. industry.
*Business Manager-(West Africa)—Lexmark---Artee Industries Ltd, Lagos-Nigeria.—I.T. Printers, plotters etc.
*Area Sales Manager—IBM—Bangalore and upcountry locations— Desktops, Laptops and servers.
*Sr. Business Development Executive—Schneider Electric—Mumbai—Electrical and power distribution products.

2. *Management Trainee: Reckitt and Coleman India Ltd—Frontline sales of FMCG products in Ranchi location.
Academics:
P.G.D.M.— Two years full time residential programme, i.e., Post Graduate Diploma In Management from Management Education &
Research Institute—Delhi.
Commerce Graduation - B.COM (Hons.) — from University Of Calcutta.
OTHER ACCOLADES
 Completed D.C.A. (Diploma in Computer Applications) from the Institute of Computer Engineers India.
 Is well conversant with MS Word, Excel and PowerPoint presentations and quiet conversant in ERP-Navision
environment. Have professional skill in MS- PowerPoint presentation and excel spreadsheet.
Competencies across:
o Marketing & Business Development with specialization of channel set up and management.
o Managing Large Teams with entrepreneurial & hands-on approach.
o Product Launch /Sales & Marketing
o Strategy Planning and Implementation.
Managerial Functional
- Strategy Planning - International marketing
- ROI Accountability - Sales & Marketing
- Finance & Budgeting - Business Development
- Compliance/ Documentation - Market Intelligence
- Personnel Management - Key Account Management
Employment Recital: 
*Director Sales and Operations-Westlake Import and export Private Ltd (Dec-2014 till now)
Westlake Import and Export Pvt. Ltd is the renowned export hose for fishing tackles, Leather products and Spices
to Middle east, Europe, Canada And US countries. The group turnover is more that INR-250 Crore.
The company diversified its business activities into the mobile accessories. I was accountable to handle the new
venture of mobile accessory business from the scratch point. My prime responsibilities include from creating the
brand name, product planning, pricing strategy, packaging, interacting and negotiating with Chinese vendors for
product, price and packaging, checking the shipment status from Guangzhou and Shenzhen port, clearance of the
shipment and finally formulating the distribution strategy to distribute the products to the channel partners across
pan India locations. I was the creator of the brand BLAIR Telecom Accessories.
I created the following product profile for BLAIR telecom accessories -Mobile Chargers, batteries, memory cards,
card readers, universal chargers, power banks, data cables, USB power adaptors, Box and Polybag hands free, Big
headphones, Bluetooth headphones etc.
Within the span of 8 months almost 45 proper distributors were appointed in nine states and the turnover reached
4 million per month. Other then the sales I am also responsible for building the brand. For that in shop branding
activities, glow sign board, posters, pen, small diaries, etc were also distributed to the channel partners. I also
conducted the channel partners meet and other road shows for the brand building.
Other then the channel sales I also started the ecommerce business after tying up with all the top ecommerce
portals across India. The online sales also generated a revenue of almost INR 75000 per month for the past four
months.
Overall I was responsible from creating to developing the brand and finally selling it across the channel. I also
focus on new product development for further exploring future market opportunities.

3. Business Dev. Manager:(Dubai-U.A.E.) TwinMOS Technologies ME LLC. October-2013 till 30th
November,2014.
TwinMOS is a known brand in Middle-East for the premium range of memory products in middle-east, GCC, Africa
and CIS countries. Since its inception from 2000 in Dubai company has gained a premium brand name in I.T.
channel for the DRAM modules, Flash Products & I.T. peripherals. But the company started its diversification in
Telecom segment introducing the Sky range of smart phones and tablet p.c. and also AIO-ALL In One P.C. to cater
the current market demand of the consumers. Eventually being the new entrant in consumer electronics business
TwinMOS achieved a good success ratio in the Tablet segment by catering the products to the existing channels.
KEY Responsibilities: (TwinMOS Smart phones and Tablet P.C.)
1. Close coordination with vendors like Gionee, Malata and Skyworth for the new range of product
lines.
2. Pitching the products to the partners in UAE and Middle east countries, Including Egypt, Jordan,
Seychelles, Lebanon, and CIS countries.
3. Appointing country distributors and subsequent channel to move the product to the retail
segment.
4. Formulating marketing functions for brand visibility and brand awareness.
5. Working out channel incentive plans and schemes for the channel segment for the better
movement of products.
6. Appointment of sales team in different countries to monitor the sales movement of TwinMOS
smart phones and tablets in assigned countries.
7. Daily interaction with the channel segment for the day to day movement and any resolving
issues concerning sales and support.
8. Setting up the after sales support program for the smart phones and tablets in different
countries also.
9. Exploring new business opportunities in new countries finding out new partners , extensive
travelling is the part of my job curriculum.
10. Revenue generation , making marketing budgets, and coordination with top management for
the further approval and business development activities.
11. Product launching, conducting road shows in different countries , dealers meet all are the part
of my job profile.
In short the total responsibilities of developing the brand and exploring further business opportunities
are the part of my job profile.
National Sales Head-Kolkata. Organization: HITECH Cell Phones Pvt. Ltd.
(March-2011—till October 2013.)
HITECH Cell Phones a multi faced group with an exclusive telecom ecosystem in India with innovation as
company’s mantra began the process of revolutionizing the communication technology with the state of art
technology, enough technical skills crafted the exclusive mobile handsets to match the Indian environment with
their Dual MODE & Application based smart cell phones to cater the Indian rural and urban markets.
KEY Responsibilities: (HITECH MOBILE HANDSETS, Accessories, Pen drives and Memory Cards)
1. The Head of Sales Operation for Pan India provide thorough leadership and support to the pan India sales team comprising states of Bengal,
Bihar, Jharkhand, Orissa, North East, Andhra Pradesh, Karnataka, Kerala, U.P., Delhi, Rajasthan in delivering the results for the rural telecom
channel segment. Currently in charge of Sales & Marketing, Collection and distribution of Hitech mobiles nationally and ensuring smooth flow
of products.
2. Handling distribution gap management, BITWISE planning schedule and rolling out cost effective distribution model
and taking care of both primary and secondary sales handling critical partners and dealers where complexity is high.
Provide the instant solution to all the critical conflicts and ensuring smooth relationship for the smooth flow of business.
3. Alignment of Super Stockiest with distributors and dealers—Channel engagement for the smooth flow of products to
reach the end customer. Monitoring the company’s market share for categories and taking care to enhance the market
share in highly competitive scenario.

4. 4. Identifying of areas and network expansion, correction and recommendation of suitable parties within the territory and
implementing marketing plans. Identification of potential retail outlets for merchandising, awareness and brand visibility
and taking action through sales force & conducting various marketing, branding and awareness activities for the brand
establishment across India through ATL and BTL activities. Implementation & execution of of marketing activities like print
and digital advertisements, dealers meet and road shows, outdoor activities, press conference and shows.
5. Quick decision maker, able to take corrective measures and understanding the strength and weakness of sales team
and rectifying the weakness. Entrusted with the responsibility of recruiting sales team in pan India.
6. Orchestrating various promotional activities, handling monitoring evaluating and, ensure smooth implementation of all
distribution partner and internal sales contests and incentive programs to meet the sales targets. Support the sales
planning process nationally. Ensuring promoter program implementation, governance through the outsourced company.
7. Mentoring, motivating employees, imparting training to the sales staff, and ensuring open communication and
exchange of knowledge. Conducting performance appraisal of State heads and other direct repartees and acting as the
single point of contact in resolving escalation issues.
8. Shoulder the major responsibility in handling the major vertical of HITECH memory business across Pan India. The
business volume of Hitech pen drives and memory products reached INR-Rs.30 Million monthly with my supervision.
India Sales Head: Organization: ADATA Technology Company Ltd.
(July-2009—February-2011)
 ADATA- JOB Responsibilities:( Pen drives, Memory cards, DRAMS, External HDD etc)
1. Appointing National distributors for ADATA memory products both pertaining to I.T. and mobile business segment to
uniformly distribute A-data range of memory products across the I.T. and telecom channel across North and East India
locations.
2. Brand Building exercise—developing the brand across North and east India conducting different marketing activities
like conducting road shows, dealers meet, participating in I.T. and telecom exhibition, in shop branding, coordinating for
billboards and signboard in dealers outlet, putting up adds in IT and Telecom magazines regularly.
3. Alignment of Distributors with dealers—Channel engagement for the smooth flow of products to reach the end
customer. Monitoring the sales of ADATA memory products of distributors and working out channel schemes to increase
the sales volume after approval from Taipei headquarters.
4. Making new channel partners both in I.T. and telecom segments to drive the A Data business through distributors and
increasing the sales revenue and the volume at the same time.
5. Close coordination with distributors and dealers for the after sales service and support of A Data products with ACCEL
FRONTLINE SERVICES for the prompt servicing of products to gain the channel confidence for A Data products. In short
the entire business development process is involved in the same.
6. Close coordination with various marketing agencies for ADATA branding activities, like selection of billboards and
incodas and making the proper list of dealers for the in shop branding activities.
7. Keeping close watch on the competitors marketing activities also and updating current market situations to the
headquarters in Taipei, Taiwan.
National Product Manager: TRANSCEND Organization: Supertron Electronics Ltd.
(August-2006—July-2009)
 Key Responsibilities in Supertron Electronics Ltd : (TRANSCEND Storage products)
1. Working in Supertron Electronics Limited- Kolkata a well reputed (ISO-9000 certified organization)—Multi branded IT
Distribution Company with its corporate headquarters in Kolkata and presence in pan India locations as a National Product
Manager handling the entire operation for Transcend external storage products across the country in all the twenty five branches.
The job profile also includes developing the channel distribution i.e., employing sub distributors and dealers across the country
in both I.T. and photographic channels for the various range of Transcend external storage products which includes Flash drives,
Memory cards for digital cameras and mobile phones, DRAM, External HDD and digital MP3 and MP4 players.

5. 2. Taking care of the sales and promotional activities like conducting road shows, placing advertisements in IT magazines and
daily newspapers and other print medias, coordinating for the corporate sales for the product and working out special price for
the volumetric sales. The job profile also includes extensive traveling across the country for developing the various sales
strategies, working out various sales schemes from time to time to undercut the competition faced from competitor like SanDisk
and Kingston.
3. Taking care of the sales figure and achievement of target monthly, quarterly and yearly nationally across all the branches in
India. Conducting sales review of the sales team and branch managers and motivating them for achieving sales targets. Due to
continuous monitoring of the product the sales growth had been calculated at growth rate of 15-20 % per month. Since
Transcend product portfolio includes memory cards for both I.T., Telecom and photographic segments each particular segment is
tapped separately so that the deep market penetration is possible in all the segment and the market reach becomes much
broader in perspective. So the photographic segment and mobile handsets segment are tapped extensively for the better market
coverage of Transcend and making the brand more consistent in the competitive market scenario.
4. Arranging dealers and distributors meets quiet often for the Transcend range of products. This helps in close coordination
and interaction with channel segment get actual market feedback against competitors’ strategy and various schemes applied by
them to get the strong hold on the market. This helps me to formulate new strategies and plans to be applicable in near future.
5. Responsible for a monthly turnover of INR- Rs.5 Million for the entire range of memory products across the pan India
branches. Within the span of three years the business grew 20 times nationally with my strong managerial and leadership and
supervision.
Business Manager: (West Africa) Organization: Artee Industries Ltd.
( January-2005—July-2006)
 Key Responsibilities in Artee Industries Ltd : LEXMARK—Printing Solution Company.
1. Artee Industries Limited- Lagos, Nigeria- a well reputed (ISO-9000 certified organization)—Multi branded IT Distribution
and Trading Conglomerate having annual turnover of more than $ 350 million with its corporate headquarters in Lagos, Nigeria
and presence in West Africa locations as a Business Manager handling the entire operation for Lexmark printers, plotters, all in
ones, laser series across the country in I.T. and corporate segments. The job profile also includes developing the channel
distribution across the country.
2. Responsible for developing corporate channel partners for pitching the Lexmark printers in Nigerian banks, trading and
distribution houses, MNC oil refining companies like Texaco and Chevron like corporate clients.
3. Regualrly conducting channel meet in the major towns like Abuja, Lagos and Port Harcourt for the brand and product
awareness programmes to gain the popularity in West Africa region.
4. Time to time development of monthly schemes and incentives for the channel partners, implementation of sales strategy,
taking review of the sales team and motivating them for the desired output. Took the active role in the brand awareness and
visibility by putting advertisements in local newspapers, conducting canopy shows for better visibility.
5. Closely monitoring the competitor’s strategy, product and pricing and communicating the same to the Lexmark’s Geneva
headquarters, closely coordinating with vendor for the order finalization model wise and quantity wise along with the
consumables.
6. Regularly attaining the training programmes half yearly for the new upcoming models of Lexmark printing products and
business review and discussions at the corporate headquarters-Geneva.
Area Sales Manager Manager: (Bangalore) Organization: IBM India Pvt. Ltd.
(June—2003----December-2004)
 Key Responsibilities in IBM: ( IBM Thinkcentres, Think pads and Servers)
1 Managing the sales of IBM- Thinkcentres, Think pads and entry level servers through the authorized channel partners in
Bangalore.
2. Analyzing and monitoring the sales of IBM entry level servers through authorized corporate channel partners to the SMB.
3. Conducting training programmes of upcoming laptops and desktops and servers for the channel to ensure the correct pitching of
the same for the corporate clients.
4. Time to time running of incentive programmes for the partners for achieving the desired targets.
5. Close coordination with seniors and colleagues for the product, special price approval for the volumetric orders and also taking

6. care of the sales of the Government, PSU and large corporate and sometimes following up with the tendors also.
Business Development Executive (Mumbai) Organization: Schneider Electric India Pvt. Ltd
(June-2000—May2003)
 Key Responsibilities in Schneider: Electrical Power distribution products.
1. Promoting the electrical power distribution products to the architect, interior designers, electrical consultants, builders for
their upcoming residential and commercial projects and getting them recommended for the same.
2. Products specification by the renowned electrical consultants and following up with the tenders for the Government and
non-govt. organization for upcoming prestigious projects in Mumbai and upcountry locations.
3. Monitoring products channel distributions from CNFA to the project dealers retailers and sometimes to the end users also
maintaining credit control systems i.e. repayment of the dues and procuring fresh orders from the channel partners.
4. Coordinating with the Marketing department for the POP’s, displays, glow signs, danglers for the promotional activities of
the products and also arranging power meets for the specifies segment. Taking care of the logistics and supply of products to
the project site at the correct time.
5. Arranging the meet for the architects, interior designers electrical contractors and builders for the modular switches,
distribution board, MCB and ELCB, Weatherproof switches and Changeovers so that they can be used and recommended for
the upcoming projects.
6. Bagged big orders from Raheja’s and Hiranandani s for their commercial and residential projects in the suburbs of Mumbai
number of times.
Management Trainee: Organization: Reckitt & Coleman India Ltd.
 Key Responsibilities: (April-1999—May-2000)
1. Conducting bit map planning for the distribution of Reckitt Coleman products like dettol, harpic, lizol, mortein mats
across the distribution network of C&F in Ranchi and upcountry locations.
2. Planning of sales force, travelling with units in particular bits to ensure the availability of products in all the kinds of retail
segments.
3. Bitwise planning of sales persons, their visits and most important is the availability of all the sku’s as per product in all
the channel network of the C&F.
4. Coordinating for the merchandising and branding activities and finally executing the same with close coordination with
the regional branch office from Kolkata.
5. Reporting to the regional sales manager for the daily updates, market conditions, competitors activities in the market for
the better business condition.
PERSONAL PARTICULARS:
Date of Birth: 20 / 10/ 1974
Religion: Muslim
Nationality: Indian.
Marital Status: Married.
Languages Known: English, Hindi and Bengali-Read and write.
Passport Details: Passport No-Z3005289 / Valid till—04/12/2024
Email: inamur_r@yahoo.com
Mobile No: 00-91-9433116315/ 00-91-8336846241
CAREER PREFERENCE: I accord a premium to innovation, creativity, and speed to action and most
important, believe in being humane. As an individual am adept at multi tasking, possess strong
networking and people skills, and am a good listener with a strong analytical bent of mind.
I hereby declare that all the information provided above is true and best as per my knowledge.
Date: 27/02/2016.

7. Place: Kolkata-700017, India. INAMUR RAHMAN.