SlideShare a Scribd company logo
1 of 13
VIRTUAL CURRENCY AND APP STORE
FOR JAPANESE MARKET
ABOUT US
• ¥Coins is a virtual currency in Japan, developed in cooperation with
SoftBank, leading MNO in Japan.
• Used by app and game developers who want to implement a mobile
payments solution for monetising their content in Japan.
• ¥Coins can be purchased via direct mobile billing - the amount is
charged to consumers’ mobile phone account (prepaid or postpaid).
• Alternatively, game cards from Japan’s leading providers are also
accepted for ¥Coins top-up.
• Japan is the world’s most lucrative market - if you want your
app to be a global hit, it’s an essential market.
• In Japan, over 51M people own a smartphone. From Oct 2013
to Mar 2014, 83.7 % of all mobile phones sold were smartphones.
• Gaming is currently the largest app market in Japan. Pretty much
all of the biggest players in the Japanese app market use IAPs
(in-app purchases).
• By 2016, mobile gaming market in Japan is projected to grow
to over $8 billion.
WHY JAPAN?
WHY ¥COINS?
• Turnkey solution for easy intergration
• No need for establishing a business entity in Japan
• Highest revenue share on the market
• Increases reach and content monetisation potential
• Saves time and money
• ¥Coins App Store exposes your game to the
lucrative Japanese market
• Payment widget for online content
• In-app payments for mobile content
• Management interface
• Consumer self-care portal
FULLY FEATURED
SOLUTION
SUCCESSFUL PARTNERSHIPS
WARGAMING
WARFRAME
ROBOCRAFT
APP STORE
PARTNERS
¥COINS
POWERED BY
THANK YOU FOR YOUR TIME.
Remember - with ¥Coins you’ll always get
more game!

More Related Content

What's hot

Biz to Biz Presentation
Biz to Biz PresentationBiz to Biz Presentation
Biz to Biz Presentation
Don Blaylock
 
Retail-sector-presentation-hashTag
Retail-sector-presentation-hashTagRetail-sector-presentation-hashTag
Retail-sector-presentation-hashTag
Darshan Dwarkanath
 
How to Get More Customers to Your Restaurant with Mobile Marketing
How to Get More Customers to Your Restaurant with Mobile MarketingHow to Get More Customers to Your Restaurant with Mobile Marketing
How to Get More Customers to Your Restaurant with Mobile Marketing
Purplegator
 
Copy of Ixonos_InVenue_28102014 (1)
Copy of Ixonos_InVenue_28102014 (1)Copy of Ixonos_InVenue_28102014 (1)
Copy of Ixonos_InVenue_28102014 (1)
Andrew Knight
 
Retailer's Mobile challenge 02022015
Retailer's Mobile challenge 02022015Retailer's Mobile challenge 02022015
Retailer's Mobile challenge 02022015
Mark Wilmont
 

What's hot (19)

5 Simple Tools for Mobile Wallet Marketing
5 Simple Tools for Mobile Wallet Marketing5 Simple Tools for Mobile Wallet Marketing
5 Simple Tools for Mobile Wallet Marketing
 
Mobile and Retail
Mobile and RetailMobile and Retail
Mobile and Retail
 
The Power of App Integration
The Power of App IntegrationThe Power of App Integration
The Power of App Integration
 
The Case for a Mobile Strategy
The Case for a Mobile StrategyThe Case for a Mobile Strategy
The Case for a Mobile Strategy
 
Biz to Biz Presentation
Biz to Biz PresentationBiz to Biz Presentation
Biz to Biz Presentation
 
Retail-sector-presentation-hashTag
Retail-sector-presentation-hashTagRetail-sector-presentation-hashTag
Retail-sector-presentation-hashTag
 
Slide adv, blue-mate restaurant
Slide adv, blue-mate restaurantSlide adv, blue-mate restaurant
Slide adv, blue-mate restaurant
 
Mobile Marketing for Sports
Mobile Marketing for SportsMobile Marketing for Sports
Mobile Marketing for Sports
 
How to Get More Customers to Your Restaurant with Mobile Marketing
How to Get More Customers to Your Restaurant with Mobile MarketingHow to Get More Customers to Your Restaurant with Mobile Marketing
How to Get More Customers to Your Restaurant with Mobile Marketing
 
Grow Your Business With eCommerce Mobile Application
Grow Your Business With eCommerce Mobile ApplicationGrow Your Business With eCommerce Mobile Application
Grow Your Business With eCommerce Mobile Application
 
Mobile Marketing and Geo Fencing
Mobile Marketing and Geo FencingMobile Marketing and Geo Fencing
Mobile Marketing and Geo Fencing
 
Sports Mobile Marketing
Sports Mobile MarketingSports Mobile Marketing
Sports Mobile Marketing
 
Imagining a World with Beacons
Imagining a World with Beacons Imagining a World with Beacons
Imagining a World with Beacons
 
Copy of Ixonos_InVenue_28102014 (1)
Copy of Ixonos_InVenue_28102014 (1)Copy of Ixonos_InVenue_28102014 (1)
Copy of Ixonos_InVenue_28102014 (1)
 
Mobile Marketing
Mobile MarketingMobile Marketing
Mobile Marketing
 
The Role of Mobile in Omnichannel Ecommerce
The Role of Mobile in Omnichannel EcommerceThe Role of Mobile in Omnichannel Ecommerce
The Role of Mobile in Omnichannel Ecommerce
 
Location Based Mobile Marketing | Non-App Geofencing By Thumbvista
Location Based Mobile Marketing | Non-App Geofencing By ThumbvistaLocation Based Mobile Marketing | Non-App Geofencing By Thumbvista
Location Based Mobile Marketing | Non-App Geofencing By Thumbvista
 
Citrus Mobile Solutions Mobile Marketing 2014
Citrus Mobile Solutions Mobile Marketing 2014Citrus Mobile Solutions Mobile Marketing 2014
Citrus Mobile Solutions Mobile Marketing 2014
 
Retailer's Mobile challenge 02022015
Retailer's Mobile challenge 02022015Retailer's Mobile challenge 02022015
Retailer's Mobile challenge 02022015
 

Viewers also liked (6)

Professional messaging technologies in 2015 and beyond
Professional messaging technologies in 2015 and beyondProfessional messaging technologies in 2015 and beyond
Professional messaging technologies in 2015 and beyond
 
Centili: Infobip mobile payments platform
Centili: Infobip mobile payments platformCentili: Infobip mobile payments platform
Centili: Infobip mobile payments platform
 
Infobip Products
Infobip ProductsInfobip Products
Infobip Products
 
Twilio Presentation
Twilio PresentationTwilio Presentation
Twilio Presentation
 
Gfda
GfdaGfda
Gfda
 
The M Word: Marketing in a Developer World
The M Word: Marketing in a Developer WorldThe M Word: Marketing in a Developer World
The M Word: Marketing in a Developer World
 

Similar to ¥Coins: Your virtual currency for japan

[Industry Report] Indonesia Mobile games
[Industry Report] Indonesia Mobile games [Industry Report] Indonesia Mobile games
[Industry Report] Indonesia Mobile games
Phuong Vu
 
Metaflo Mobilejapan
Metaflo MobilejapanMetaflo Mobilejapan
Metaflo Mobilejapan
Liu Xitao
 
Apponomics : The Economics of Mobile Apps
Apponomics : The Economics of Mobile AppsApponomics : The Economics of Mobile Apps
Apponomics : The Economics of Mobile Apps
Kinnari T D
 
Mobile gaming market 2013
Mobile gaming market 2013Mobile gaming market 2013
Mobile gaming market 2013
Ken Leaver
 
Sandeep Amar on Monetization of Apps at ad:tech Bangalore
Sandeep Amar on Monetization of Apps at ad:tech BangaloreSandeep Amar on Monetization of Apps at ad:tech Bangalore
Sandeep Amar on Monetization of Apps at ad:tech Bangalore
iMediaIndia
 
Group 7 iPhone TOUCH
Group 7 iPhone TOUCHGroup 7 iPhone TOUCH
Group 7 iPhone TOUCH
magggie1160
 
Презентация Papaya на Live Mobile
Презентация Papaya на Live MobileПрезентация Papaya на Live Mobile
Презентация Papaya на Live Mobile
Elena Pikunova
 
"Китай: как выйти на один из крупнейших мобильных рынков" - Крис Хенейдж (Chr...
"Китай: как выйти на один из крупнейших мобильных рынков" - Крис Хенейдж (Chr..."Китай: как выйти на один из крупнейших мобильных рынков" - Крис Хенейдж (Chr...
"Китай: как выйти на один из крупнейших мобильных рынков" - Крис Хенейдж (Chr...
Procontent.Ru Magazine
 
Live Mobile: "China: What does take to enter the world's largest mobile marke...
Live Mobile: "China: What does take to enter the world's largest mobile marke...Live Mobile: "China: What does take to enter the world's largest mobile marke...
Live Mobile: "China: What does take to enter the world's largest mobile marke...
Андрей Акимов
 
Situation and recent trends of web startups in Japan @ Asiajin Shanghai meetup
Situation and recent trends of web startups in Japan @ Asiajin Shanghai meetupSituation and recent trends of web startups in Japan @ Asiajin Shanghai meetup
Situation and recent trends of web startups in Japan @ Asiajin Shanghai meetup
Shunichi Arai
 

Similar to ¥Coins: Your virtual currency for japan (20)

[Industry Report] Indonesia Mobile games
[Industry Report] Indonesia Mobile games [Industry Report] Indonesia Mobile games
[Industry Report] Indonesia Mobile games
 
How to Win at Global Marketing--A YetiZen Speaks Event
How to Win at Global Marketing--A YetiZen Speaks EventHow to Win at Global Marketing--A YetiZen Speaks Event
How to Win at Global Marketing--A YetiZen Speaks Event
 
Mobile Games Market Outlook Webinar
Mobile Games Market Outlook WebinarMobile Games Market Outlook Webinar
Mobile Games Market Outlook Webinar
 
Presentation V D Z August 2010 Rev
Presentation  V D Z  August 2010 RevPresentation  V D Z  August 2010 Rev
Presentation V D Z August 2010 Rev
 
Metaflo Mobilejapan
Metaflo MobilejapanMetaflo Mobilejapan
Metaflo Mobilejapan
 
ZGM Appstore Proposal
ZGM Appstore ProposalZGM Appstore Proposal
ZGM Appstore Proposal
 
Lars Cosh-Ishii - The business of Mobile in Tokyo - 24 Maio 2010
Lars Cosh-Ishii - The business of Mobile in Tokyo - 24 Maio 2010Lars Cosh-Ishii - The business of Mobile in Tokyo - 24 Maio 2010
Lars Cosh-Ishii - The business of Mobile in Tokyo - 24 Maio 2010
 
Apponomics : The Economics of Mobile Apps
Apponomics : The Economics of Mobile AppsApponomics : The Economics of Mobile Apps
Apponomics : The Economics of Mobile Apps
 
[Mobidays]KM-Report JUNE
[Mobidays]KM-Report JUNE [Mobidays]KM-Report JUNE
[Mobidays]KM-Report JUNE
 
[mobidays] KM-REPORT JAN, 2015
[mobidays] KM-REPORT JAN, 2015[mobidays] KM-REPORT JAN, 2015
[mobidays] KM-REPORT JAN, 2015
 
Mobile gaming market 2013
Mobile gaming market 2013Mobile gaming market 2013
Mobile gaming market 2013
 
Sandeep Amar on Monetization of Apps at ad:tech Bangalore
Sandeep Amar on Monetization of Apps at ad:tech BangaloreSandeep Amar on Monetization of Apps at ad:tech Bangalore
Sandeep Amar on Monetization of Apps at ad:tech Bangalore
 
Growth markets in mobile gaming
 Growth markets in mobile gaming Growth markets in mobile gaming
Growth markets in mobile gaming
 
Distimo presentation - Tokyo seminars
Distimo presentation - Tokyo seminarsDistimo presentation - Tokyo seminars
Distimo presentation - Tokyo seminars
 
Group 7 iPhone TOUCH
Group 7 iPhone TOUCHGroup 7 iPhone TOUCH
Group 7 iPhone TOUCH
 
Презентация Papaya на Live Mobile
Презентация Papaya на Live MobileПрезентация Papaya на Live Mobile
Презентация Papaya на Live Mobile
 
"Китай: как выйти на один из крупнейших мобильных рынков" - Крис Хенейдж (Chr...
"Китай: как выйти на один из крупнейших мобильных рынков" - Крис Хенейдж (Chr..."Китай: как выйти на один из крупнейших мобильных рынков" - Крис Хенейдж (Chr...
"Китай: как выйти на один из крупнейших мобильных рынков" - Крис Хенейдж (Chr...
 
Live Mobile: "China: What does take to enter the world's largest mobile marke...
Live Mobile: "China: What does take to enter the world's largest mobile marke...Live Mobile: "China: What does take to enter the world's largest mobile marke...
Live Mobile: "China: What does take to enter the world's largest mobile marke...
 
Situation and recent trends of web startups in Japan @ Asiajin Shanghai meetup
Situation and recent trends of web startups in Japan @ Asiajin Shanghai meetupSituation and recent trends of web startups in Japan @ Asiajin Shanghai meetup
Situation and recent trends of web startups in Japan @ Asiajin Shanghai meetup
 
Social Games: Why GREE And Mobage Operator DeNA Monetize Better Than Zynga
Social Games: Why GREE And Mobage Operator DeNA Monetize Better Than ZyngaSocial Games: Why GREE And Mobage Operator DeNA Monetize Better Than Zynga
Social Games: Why GREE And Mobage Operator DeNA Monetize Better Than Zynga
 

Recently uploaded

“Iamnobody89757” Understanding the Mysterious of Digital Identity.pdf
“Iamnobody89757” Understanding the Mysterious of Digital Identity.pdf“Iamnobody89757” Understanding the Mysterious of Digital Identity.pdf
“Iamnobody89757” Understanding the Mysterious of Digital Identity.pdf
Muhammad Subhan
 

Recently uploaded (20)

JavaScript Usage Statistics 2024 - The Ultimate Guide
JavaScript Usage Statistics 2024 - The Ultimate GuideJavaScript Usage Statistics 2024 - The Ultimate Guide
JavaScript Usage Statistics 2024 - The Ultimate Guide
 
Continuing Bonds Through AI: A Hermeneutic Reflection on Thanabots
Continuing Bonds Through AI: A Hermeneutic Reflection on ThanabotsContinuing Bonds Through AI: A Hermeneutic Reflection on Thanabots
Continuing Bonds Through AI: A Hermeneutic Reflection on Thanabots
 
WebAssembly is Key to Better LLM Performance
WebAssembly is Key to Better LLM PerformanceWebAssembly is Key to Better LLM Performance
WebAssembly is Key to Better LLM Performance
 
ASRock Industrial FDO Solutions in Action for Industrial Edge AI _ Kenny at A...
ASRock Industrial FDO Solutions in Action for Industrial Edge AI _ Kenny at A...ASRock Industrial FDO Solutions in Action for Industrial Edge AI _ Kenny at A...
ASRock Industrial FDO Solutions in Action for Industrial Edge AI _ Kenny at A...
 
How Red Hat Uses FDO in Device Lifecycle _ Costin and Vitaliy at Red Hat.pdf
How Red Hat Uses FDO in Device Lifecycle _ Costin and Vitaliy at Red Hat.pdfHow Red Hat Uses FDO in Device Lifecycle _ Costin and Vitaliy at Red Hat.pdf
How Red Hat Uses FDO in Device Lifecycle _ Costin and Vitaliy at Red Hat.pdf
 
Linux Foundation Edge _ Overview of FDO Software Components _ Randy at Intel.pdf
Linux Foundation Edge _ Overview of FDO Software Components _ Randy at Intel.pdfLinux Foundation Edge _ Overview of FDO Software Components _ Randy at Intel.pdf
Linux Foundation Edge _ Overview of FDO Software Components _ Randy at Intel.pdf
 
Extensible Python: Robustness through Addition - PyCon 2024
Extensible Python: Robustness through Addition - PyCon 2024Extensible Python: Robustness through Addition - PyCon 2024
Extensible Python: Robustness through Addition - PyCon 2024
 
Event-Driven Architecture Masterclass: Challenges in Stream Processing
Event-Driven Architecture Masterclass: Challenges in Stream ProcessingEvent-Driven Architecture Masterclass: Challenges in Stream Processing
Event-Driven Architecture Masterclass: Challenges in Stream Processing
 
UiPath manufacturing technology benefits and AI overview
UiPath manufacturing technology benefits and AI overviewUiPath manufacturing technology benefits and AI overview
UiPath manufacturing technology benefits and AI overview
 
How we scaled to 80K users by doing nothing!.pdf
How we scaled to 80K users by doing nothing!.pdfHow we scaled to 80K users by doing nothing!.pdf
How we scaled to 80K users by doing nothing!.pdf
 
AI mind or machine power point presentation
AI mind or machine power point presentationAI mind or machine power point presentation
AI mind or machine power point presentation
 
“Iamnobody89757” Understanding the Mysterious of Digital Identity.pdf
“Iamnobody89757” Understanding the Mysterious of Digital Identity.pdf“Iamnobody89757” Understanding the Mysterious of Digital Identity.pdf
“Iamnobody89757” Understanding the Mysterious of Digital Identity.pdf
 
Portal Kombat : extension du réseau de propagande russe
Portal Kombat : extension du réseau de propagande russePortal Kombat : extension du réseau de propagande russe
Portal Kombat : extension du réseau de propagande russe
 
State of the Smart Building Startup Landscape 2024!
State of the Smart Building Startup Landscape 2024!State of the Smart Building Startup Landscape 2024!
State of the Smart Building Startup Landscape 2024!
 
Collecting & Temporal Analysis of Behavioral Web Data - Tales From The Inside
Collecting & Temporal Analysis of Behavioral Web Data - Tales From The InsideCollecting & Temporal Analysis of Behavioral Web Data - Tales From The Inside
Collecting & Temporal Analysis of Behavioral Web Data - Tales From The Inside
 
Design and Development of a Provenance Capture Platform for Data Science
Design and Development of a Provenance Capture Platform for Data ScienceDesign and Development of a Provenance Capture Platform for Data Science
Design and Development of a Provenance Capture Platform for Data Science
 
Top 10 CodeIgniter Development Companies
Top 10 CodeIgniter Development CompaniesTop 10 CodeIgniter Development Companies
Top 10 CodeIgniter Development Companies
 
Intro in Product Management - Коротко про професію продакт менеджера
Intro in Product Management - Коротко про професію продакт менеджераIntro in Product Management - Коротко про професію продакт менеджера
Intro in Product Management - Коротко про професію продакт менеджера
 
ERP Contender Series: Acumatica vs. Sage Intacct
ERP Contender Series: Acumatica vs. Sage IntacctERP Contender Series: Acumatica vs. Sage Intacct
ERP Contender Series: Acumatica vs. Sage Intacct
 
WebRTC and SIP not just audio and video @ OpenSIPS 2024
WebRTC and SIP not just audio and video @ OpenSIPS 2024WebRTC and SIP not just audio and video @ OpenSIPS 2024
WebRTC and SIP not just audio and video @ OpenSIPS 2024
 

¥Coins: Your virtual currency for japan

  • 1. VIRTUAL CURRENCY AND APP STORE FOR JAPANESE MARKET
  • 2. ABOUT US • ¥Coins is a virtual currency in Japan, developed in cooperation with SoftBank, leading MNO in Japan. • Used by app and game developers who want to implement a mobile payments solution for monetising their content in Japan. • ¥Coins can be purchased via direct mobile billing - the amount is charged to consumers’ mobile phone account (prepaid or postpaid). • Alternatively, game cards from Japan’s leading providers are also accepted for ¥Coins top-up.
  • 3. • Japan is the world’s most lucrative market - if you want your app to be a global hit, it’s an essential market. • In Japan, over 51M people own a smartphone. From Oct 2013 to Mar 2014, 83.7 % of all mobile phones sold were smartphones. • Gaming is currently the largest app market in Japan. Pretty much all of the biggest players in the Japanese app market use IAPs (in-app purchases). • By 2016, mobile gaming market in Japan is projected to grow to over $8 billion. WHY JAPAN?
  • 4. WHY ¥COINS? • Turnkey solution for easy intergration • No need for establishing a business entity in Japan • Highest revenue share on the market • Increases reach and content monetisation potential • Saves time and money • ¥Coins App Store exposes your game to the lucrative Japanese market
  • 5. • Payment widget for online content • In-app payments for mobile content • Management interface • Consumer self-care portal FULLY FEATURED SOLUTION
  • 13. THANK YOU FOR YOUR TIME. Remember - with ¥Coins you’ll always get more game!