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APAC CLOUD SUMMIT 2012
Jason Fedder
APAC & PRC General Manager, Datacenter & Connected Systems Group
Datacenter Overview
    Billions of Devices and Data Explosion Drives Growth

         We Have an Unmatched Set of Capabilities

Investing to Address Broad Range of Customer Requirements

    Servers               Storage               Networking




         Software, Services & System Building Blocks
                              3                    APAC CLOUD SUMMIT 2012
Datacenter Processor Growth
                                           2X Volume Growth*
                                                                     Cloud*
                Network                                              Growth
                                                                    >25%
                Ent. Storage

                Workstation                                           HPC *
                                                                     Growth

                HPC                                                 >20%
                Public Cloud                                       Network
                                                                        *
                                                                     Growth
                SMB & Enterprise                                    >30%
                                        2011             2016

                                     Doubling Volume and Revenue
Source: Intel
* Forecast                                         4               APAC CLOUD SUMMIT 2012
Datacenter Trends
                              More Purchase Drivers                                            Emerging Market Growth


                                                 Efficiency
                      Efficiency                     +
                                                    New
                                                                                                              60%
                                                                                                              Total
                                                                                                             Market
                                                 Capabilities                            2006
                                                                                                             Growth
                                                                                                                               2011
                                                                                        APAC      ASMO       China     EMEA      Japan

                      Data Growth Exceeds Cost Improvement                         Xeon® in Servers, Storage, and Network
                       Mobile Network                         Storage             500
                140                                 35                                                             Xeon E5          9X
                                                    30                            400
                120    Data Traffic
                                                    25
                                                         Storage
                                                                                                                                the Designs
                100
                       GB/$                              Bytes/$                  300
                 80                                 20
                 60                                 15                            200           Xeon
                 40                                 10                            100           5400
                                                                                                                                   23%
                 20                                  5
                                                     0                              0
                                                                                                                               Non-traditional
                  0
                                                                                                Q4'07              Q1'12          Server
                                      Forecast                     Forecast                    Server    Storage     Network
Source: Intel
* Forecast                                                                    5                                APAC CLOUD SUMMIT 2012
Market Growth Attracting New Entrants
                                               Others:
                                            Growing at
                                                 2X                                Channel                         ~20K
                                                                                                               Intel® Xeon® Channel
                                             the rate                             Combined: #3 OEM              Partners Worldwide




                                                                                  China OEMs
  Intel Server CPU volume




                                                                                  3X Volume (‘08-’11)



                                                                                     ODMs
                                                                                  Moving to Solutions
                             2009                                      2011
                                      Top 3 OEMs                     Others

Other brands and names are the property of their respective owners            6                         APAC CLOUD SUMMIT 2012
Breadth of Products

                                  Segment                                                                                  New in 2012
                                Mission Critical                                                    Density Optimized 4-Socket Xeon® E5
                                     Enterprise
                                                                                                        Many Integrated Core™ Architecture
                                            SMB
                                             HPC                                                              ONP Optimized Xeon Platform
                                           Cloud                                                    Microserver/Workload Optimized Xeon
                                       Network
                                        Storage                                                     Ultra Low Power CPU Based on Atom®



                                       Over 100 SKUs Covering Full Range of Customer Needs

                                                                                                                                    7                  APAC CLOUD SUMMIT 2012
All products, computer systems, dates and figures specified are preliminary based on current expectations, and are subject to change without notice.
Building On Our Unmatched Capabilities


Manufacturing    Systems       Software
 Leadership     Architecture



  Energy
 Efficient                       Global
                Security
Performance                    Ecosystem



                     8            APAC CLOUD SUMMIT 2012
Evolution of Enterprise Computing

            COST CENTRE                                                                                    BUSINESS VALUE             PROFIT CENTRE

                     Server Energy Challenges
              Age                                  Energy                                       Performance
                                                                                                                               BMW IT Department
          Distribution                           Consumption                                     Capability


                        32%                   35%                                                          4%           2010                   2012
                                                                                                                     Managing ~95K            Managing
           68%                                                 65%                                    96%             Employee PCs           1M  10M
                                                                                                                                           Connected Cars
          <4 Years Old                         Source: Intel analysis of a Fortune 100 datacenter , 2012



          >4 Years Old
                                                                       New Applications Driving DATA Growth
Other brands and names are the property of their respective owners                                               9                   APAC CLOUD SUMMIT 2012
Big Data Transforms Storage
                           Data Explosion …                         … Driving Big Xeon® Opportunity

                              690%                                                         Distributed
                                                                                             Storage
                                                                                                         30%
                                                                                                         CAGR
                  Growth in storage capacity 2010-2015*
                                                                                                         16%
                                                                                           Traditional   CAGR
         Volume                                                                             Storage
                                          Unstructured Data

                        Big Sensed Data

                                                                   … To Meet Computation Demands
                      Big Corp Data
                                                                                       •    Deduplication
                   Big Web Data                                                        •    Thin provisioning
                                                Structured Data                        •    Erasure code
                                                                                       •    Map reduce
                  Corporate Data
                                                                                       •    Encryption
                                                           Time                        •    Lustre
Source: Intel

                                            Big Data Strains Traditional Networks
                                                             10                     APAC CLOUD SUMMIT 2012
*Forecast
Network Transformation
                Consolidation of 4 Workloads onto 1 Architecture
                                      Workload      2010           2012          Future

                                      Application



                                       Control


                                        Packet
                                      Processing
                                                    Proprietary
                                        Signal
                                      Processing



                 Software Driven Networking >30% CAGR Opportunity

Source: Intel                            11                       APAC CLOUD SUMMIT 2012
Intel’s Cloud
                                 2015 Vision

      FEDERATED                                                           AUTOMATED
Share data securely across                                         IT can focus more on innovation
 public and private clouds                                             and less on management




                                     CLIENT AWARE
                             Optimizing services based on device
                                          capability




                                               13                             APAC CLOUD SUMMIT 2012
Microservers: Opportunity & Intel Advantage
                Emerging Workloads                                   Intel Server-class Features      10+ Industry Design Wins

              2015 Market Forecast                                          NEW for 2012

                                                                               Ivy Bridge 17W
              Server 90%
                                                    Small Core
                                                      33%                      Atom™ SOC 6W
                                      Performance Core
                                            66%
                                                                          Intel Advantage:
                                                                       Broad Software Compatibility
                                                                       Complete Server Feature Set
                                                                             Product Breadth
            Microserver 10%
                                                                            Energy Efficiency


Source: Intel
                                                                                   14                   APAC CLOUD SUMMIT 2012
Other brands and names are the property of their respective owners
High Performance Computing
                             ~
            #1 System in ’13 = 1% of 2011 Xeon® Volume                                                                                 HPC Going Mainstream
                                              Top500.org                                                                                 Football                  Fewer
                                  Projected Performance Development                                                                     Concussion                Physical
            100,000,000                                                                                                                   Studies                Prototypes
             10,000,000
              1,000,000
                100,000                                                                                  Top 500                     Intel’s Unmatched Assets
                 10,000                                                                                   FLOPS
                  1,000                                                                                                               Energy Efficiency & Integration
                    100
                                                                                                        MOORE’S                    System Ingredients – Fabrics, Storage
                     10
                                                                                                          LAW
                      1                                                                                                                Software Tools/Middleware
                      0
                                 1993
                                        1995
                                               1997
                                                      1999
                                                             2001
                                                                    2003
                                                                           2005
                                                                                  2007
                                                                                         2009
                                                                                                2011
                                                                                                       2013
                                                                                                              2015
                                                                                                                     2017
                                                                                                                            2019
                                                                                                   Forecast
                                        Average top500 flops                                    Moores Law


                                                             Insatiable Demand Driving > 20% Growth
:Source: Intel analysis and forecast list data from www.top500.org
Evolution of HPC: Many Integrated Cores

                                                                                                                           Single Source
                                                                                                           Compilers
                                                                                                         and Runtimes
                                                                                                                        Intel® Xeon®             Intel® MIC
                                                                                                                         Processor              Architecture
                                                                                                                                                Co-processor




                                                                       “Unparalleled productivity…
                                                              most of this software does not run on a GPU”.
                                                                                    — Oak Ridge National Labs
“R. Harrison, “Opportunities and Challenges Posed by Exascale Computing                        16                                  APAC CLOUD SUMMIT 2012
- ORNL's Plans and Perspectives”, National Institute of Computational Sciences, Nov 2011”
Summary

      Datacenter Processor Growth                       Tremendous Datacenter Growth
Network
                                                                       2011-2016
Ent. Storage
                                                                      2X CPU Volume*
Workstation                                                            $20B Revenue*

HPC
                                                                           Intel
Public Cloud                                                         Unmatched Assets
                                                                Investing to Address Demand
SMB &
Enterprise
                                                               Bringing New Value to Customers
                2011          2016                               Staying Ahead of the Curve
                                     Source: Intel forecasts

                                              17                             APAC CLOUD SUMMIT 2012
Risk Factors

The above statements and any others in this document that refer to plans and expectations for the second quarter, the year and the future are forward-looking
statements that involve a number of risks and uncertainties. Words such as “anticipates,” “expects,” “intends,” “plans,” “believes,” “seeks,” “estimates,” “may,” “will,” “should”
and their variations identify forward-looking statements. Statements that refer to or are based on projections, uncertain events or assumptions also identify forward-
looking statements. Many factors could affect Intel’s actual results, and variances from Intel’s current expectations regarding such factors could cause actual results to
differ materially from those expressed in these forward-looking statements. Intel presently considers the following to be the important factors that could cause actual
results to differ materially from the company’s expectations. Demand could be different from Intel's expectations due to factors including changes in business and
economic conditions, including supply constraints and other disruptions affecting customers; customer acceptance of Intel’s and competitors’ products; changes in customer
order patterns including order cancellations; and changes in the level of inventory at customers. Uncertainty in global economic and financial conditions poses a risk that
consumers and businesses may defer purchases in response to negative financial events, which could negatively affect product demand and other related matters. Intel
operates in intensely competitive industries that are characterized by a high percentage of costs that are fixed or difficult to reduce in the short term and product demand
that is highly variable and difficult to forecast. Revenue and the gross margin percentage are affected by the timing of Intel product introductions and the demand for and
market acceptance of Intel's products; actions taken by Intel's competitors, including product offerings and introductions, marketing programs and pricing pressures and
Intel’s response to such actions; and Intel’s ability to respond quickly to technological developments and to incorporate new features into its products. Intel is in the process
of transitioning to its next generation of products on 22nm process technology, and there could be execution and timing issues associated with these changes, including
products defects and errata and lower than anticipated manufacturing yields. The gross margin percentage could vary significantly from expectations based on capacity
utilization; variations in inventory valuation, including variations related to the timing of qualifying products for sale; changes in revenue levels; segment product mix; the
timing and execution of the manufacturing ramp and associated costs; start-up costs; excess or obsolete inventory; changes in unit costs; defects or disruptions in the
supply of materials or resources; product manufacturing quality/yields; and impairments of long-lived assets, including manufacturing, assembly/test and intangible assets.
The tax rate expectation is based on current tax law and current expected income. The tax rate may be affected by the jurisdictions in which profits are determined to be
earned and taxed; changes in the estimates of credits, benefits and deductions; the resolution of issues arising from tax audits with various tax authorities, including
payment of interest and penalties; and the ability to realize deferred tax assets. Gains or losses from equity securities and interest and other could vary from expectations
depending on gains or losses on the sale, exchange, change in the fair value or impairments of debt and equity investments; interest rates; cash balances; and changes in
fair value of derivative instruments. The majority of Intel’s non-marketable equity investment portfolio balance is concentrated in companies in the flash memory market
segment, and declines in this market segment or changes in management’s plans with respect to Intel’s investments in this market segment could result in significant
impairment charges, impacting restructuring charges as well as gains/losses on equity investments and interest and other. Intel's results could be affected by adverse
economic, social, political and physical/infrastructure conditions in countries where Intel, its customers or its suppliers operate, including military conflict and other security
risks, natural disasters, infrastructure disruptions, health concerns and fluctuations in currency exchange rates. Expenses, particularly certain marketing and compensation
expenses, as well as restructuring and asset impairment charges, vary depending on the level of demand for Intel's products and the level of revenue and profits. Intel’s
results could be affected by the timing of closing of acquisitions and divestitures. Intel's results could be affected by adverse effects associated with product defects and
errata (deviations from published specifications), and by litigation or regulatory matters involving intellectual property, stockholder, consumer, antitrust, disclosure and
other issues, such as the litigation and regulatory matters described in Intel's SEC reports. An unfavorable ruling could include monetary damages or an injunction
prohibiting Intel from manufacturing or selling one or more products, precluding particular business practices, impacting Intel’s ability to design its products, or requiring
other remedies such as compulsory licensing of intellectual property. A detailed discussion of these and other factors that could affect Intel’s results is included in Intel’s
SEC filings, including the company’s most recent Form 10-Q, Form 10-K and earnings release.


                                                                                       19                                               APAC CLOUD SUMMIT 2012

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Intel Cloud Summit: Jason Fedder

  • 2. Jason Fedder APAC & PRC General Manager, Datacenter & Connected Systems Group
  • 3. Datacenter Overview Billions of Devices and Data Explosion Drives Growth We Have an Unmatched Set of Capabilities Investing to Address Broad Range of Customer Requirements Servers Storage Networking Software, Services & System Building Blocks 3 APAC CLOUD SUMMIT 2012
  • 4. Datacenter Processor Growth 2X Volume Growth* Cloud* Network Growth >25% Ent. Storage Workstation HPC * Growth HPC >20% Public Cloud Network * Growth SMB & Enterprise >30% 2011 2016 Doubling Volume and Revenue Source: Intel * Forecast 4 APAC CLOUD SUMMIT 2012
  • 5. Datacenter Trends More Purchase Drivers Emerging Market Growth Efficiency Efficiency + New 60% Total Market Capabilities 2006 Growth 2011 APAC ASMO China EMEA Japan Data Growth Exceeds Cost Improvement Xeon® in Servers, Storage, and Network Mobile Network Storage 500 140 35 Xeon E5 9X 30 400 120 Data Traffic 25 Storage the Designs 100 GB/$ Bytes/$ 300 80 20 60 15 200 Xeon 40 10 100 5400 23% 20 5 0 0 Non-traditional 0 Q4'07 Q1'12 Server Forecast Forecast Server Storage Network Source: Intel * Forecast 5 APAC CLOUD SUMMIT 2012
  • 6. Market Growth Attracting New Entrants Others: Growing at 2X Channel ~20K Intel® Xeon® Channel the rate Combined: #3 OEM Partners Worldwide China OEMs Intel Server CPU volume 3X Volume (‘08-’11) ODMs Moving to Solutions 2009 2011 Top 3 OEMs Others Other brands and names are the property of their respective owners 6 APAC CLOUD SUMMIT 2012
  • 7. Breadth of Products Segment New in 2012 Mission Critical Density Optimized 4-Socket Xeon® E5 Enterprise Many Integrated Core™ Architecture SMB HPC ONP Optimized Xeon Platform Cloud Microserver/Workload Optimized Xeon Network Storage Ultra Low Power CPU Based on Atom® Over 100 SKUs Covering Full Range of Customer Needs 7 APAC CLOUD SUMMIT 2012 All products, computer systems, dates and figures specified are preliminary based on current expectations, and are subject to change without notice.
  • 8. Building On Our Unmatched Capabilities Manufacturing Systems Software Leadership Architecture Energy Efficient Global Security Performance Ecosystem 8 APAC CLOUD SUMMIT 2012
  • 9. Evolution of Enterprise Computing COST CENTRE BUSINESS VALUE PROFIT CENTRE Server Energy Challenges Age Energy Performance BMW IT Department Distribution Consumption Capability 32% 35% 4% 2010 2012 Managing ~95K Managing 68% 65% 96% Employee PCs 1M  10M Connected Cars <4 Years Old Source: Intel analysis of a Fortune 100 datacenter , 2012 >4 Years Old New Applications Driving DATA Growth Other brands and names are the property of their respective owners 9 APAC CLOUD SUMMIT 2012
  • 10. Big Data Transforms Storage Data Explosion … … Driving Big Xeon® Opportunity 690% Distributed Storage 30% CAGR Growth in storage capacity 2010-2015* 16% Traditional CAGR Volume Storage Unstructured Data Big Sensed Data … To Meet Computation Demands Big Corp Data • Deduplication Big Web Data • Thin provisioning Structured Data • Erasure code • Map reduce Corporate Data • Encryption Time • Lustre Source: Intel Big Data Strains Traditional Networks 10 APAC CLOUD SUMMIT 2012 *Forecast
  • 11. Network Transformation Consolidation of 4 Workloads onto 1 Architecture Workload 2010 2012 Future Application Control Packet Processing Proprietary Signal Processing Software Driven Networking >30% CAGR Opportunity Source: Intel 11 APAC CLOUD SUMMIT 2012
  • 12. Intel’s Cloud 2015 Vision FEDERATED AUTOMATED Share data securely across IT can focus more on innovation public and private clouds and less on management CLIENT AWARE Optimizing services based on device capability 13 APAC CLOUD SUMMIT 2012
  • 13. Microservers: Opportunity & Intel Advantage Emerging Workloads Intel Server-class Features 10+ Industry Design Wins 2015 Market Forecast NEW for 2012 Ivy Bridge 17W Server 90% Small Core 33% Atom™ SOC 6W Performance Core 66% Intel Advantage: Broad Software Compatibility Complete Server Feature Set Product Breadth Microserver 10% Energy Efficiency Source: Intel 14 APAC CLOUD SUMMIT 2012 Other brands and names are the property of their respective owners
  • 14. High Performance Computing ~ #1 System in ’13 = 1% of 2011 Xeon® Volume HPC Going Mainstream Top500.org Football Fewer Projected Performance Development Concussion Physical 100,000,000 Studies Prototypes 10,000,000 1,000,000 100,000 Top 500 Intel’s Unmatched Assets 10,000 FLOPS 1,000 Energy Efficiency & Integration 100 MOORE’S System Ingredients – Fabrics, Storage 10 LAW 1 Software Tools/Middleware 0 1993 1995 1997 1999 2001 2003 2005 2007 2009 2011 2013 2015 2017 2019 Forecast Average top500 flops Moores Law Insatiable Demand Driving > 20% Growth :Source: Intel analysis and forecast list data from www.top500.org
  • 15. Evolution of HPC: Many Integrated Cores Single Source Compilers and Runtimes Intel® Xeon® Intel® MIC Processor Architecture Co-processor “Unparalleled productivity… most of this software does not run on a GPU”. — Oak Ridge National Labs “R. Harrison, “Opportunities and Challenges Posed by Exascale Computing 16 APAC CLOUD SUMMIT 2012 - ORNL's Plans and Perspectives”, National Institute of Computational Sciences, Nov 2011”
  • 16. Summary Datacenter Processor Growth Tremendous Datacenter Growth Network 2011-2016 Ent. Storage 2X CPU Volume* Workstation $20B Revenue* HPC Intel Public Cloud Unmatched Assets Investing to Address Demand SMB & Enterprise Bringing New Value to Customers 2011 2016 Staying Ahead of the Curve Source: Intel forecasts 17 APAC CLOUD SUMMIT 2012
  • 17.
  • 18. Risk Factors The above statements and any others in this document that refer to plans and expectations for the second quarter, the year and the future are forward-looking statements that involve a number of risks and uncertainties. Words such as “anticipates,” “expects,” “intends,” “plans,” “believes,” “seeks,” “estimates,” “may,” “will,” “should” and their variations identify forward-looking statements. Statements that refer to or are based on projections, uncertain events or assumptions also identify forward- looking statements. Many factors could affect Intel’s actual results, and variances from Intel’s current expectations regarding such factors could cause actual results to differ materially from those expressed in these forward-looking statements. Intel presently considers the following to be the important factors that could cause actual results to differ materially from the company’s expectations. Demand could be different from Intel's expectations due to factors including changes in business and economic conditions, including supply constraints and other disruptions affecting customers; customer acceptance of Intel’s and competitors’ products; changes in customer order patterns including order cancellations; and changes in the level of inventory at customers. Uncertainty in global economic and financial conditions poses a risk that consumers and businesses may defer purchases in response to negative financial events, which could negatively affect product demand and other related matters. Intel operates in intensely competitive industries that are characterized by a high percentage of costs that are fixed or difficult to reduce in the short term and product demand that is highly variable and difficult to forecast. Revenue and the gross margin percentage are affected by the timing of Intel product introductions and the demand for and market acceptance of Intel's products; actions taken by Intel's competitors, including product offerings and introductions, marketing programs and pricing pressures and Intel’s response to such actions; and Intel’s ability to respond quickly to technological developments and to incorporate new features into its products. Intel is in the process of transitioning to its next generation of products on 22nm process technology, and there could be execution and timing issues associated with these changes, including products defects and errata and lower than anticipated manufacturing yields. The gross margin percentage could vary significantly from expectations based on capacity utilization; variations in inventory valuation, including variations related to the timing of qualifying products for sale; changes in revenue levels; segment product mix; the timing and execution of the manufacturing ramp and associated costs; start-up costs; excess or obsolete inventory; changes in unit costs; defects or disruptions in the supply of materials or resources; product manufacturing quality/yields; and impairments of long-lived assets, including manufacturing, assembly/test and intangible assets. The tax rate expectation is based on current tax law and current expected income. The tax rate may be affected by the jurisdictions in which profits are determined to be earned and taxed; changes in the estimates of credits, benefits and deductions; the resolution of issues arising from tax audits with various tax authorities, including payment of interest and penalties; and the ability to realize deferred tax assets. Gains or losses from equity securities and interest and other could vary from expectations depending on gains or losses on the sale, exchange, change in the fair value or impairments of debt and equity investments; interest rates; cash balances; and changes in fair value of derivative instruments. The majority of Intel’s non-marketable equity investment portfolio balance is concentrated in companies in the flash memory market segment, and declines in this market segment or changes in management’s plans with respect to Intel’s investments in this market segment could result in significant impairment charges, impacting restructuring charges as well as gains/losses on equity investments and interest and other. Intel's results could be affected by adverse economic, social, political and physical/infrastructure conditions in countries where Intel, its customers or its suppliers operate, including military conflict and other security risks, natural disasters, infrastructure disruptions, health concerns and fluctuations in currency exchange rates. Expenses, particularly certain marketing and compensation expenses, as well as restructuring and asset impairment charges, vary depending on the level of demand for Intel's products and the level of revenue and profits. Intel’s results could be affected by the timing of closing of acquisitions and divestitures. Intel's results could be affected by adverse effects associated with product defects and errata (deviations from published specifications), and by litigation or regulatory matters involving intellectual property, stockholder, consumer, antitrust, disclosure and other issues, such as the litigation and regulatory matters described in Intel's SEC reports. An unfavorable ruling could include monetary damages or an injunction prohibiting Intel from manufacturing or selling one or more products, precluding particular business practices, impacting Intel’s ability to design its products, or requiring other remedies such as compulsory licensing of intellectual property. A detailed discussion of these and other factors that could affect Intel’s results is included in Intel’s SEC filings, including the company’s most recent Form 10-Q, Form 10-K and earnings release. 19 APAC CLOUD SUMMIT 2012