A better way of working – for people and for organisations – using new ways of working like the digital workplace, is something I feel passionately about. I want to show how the digital workplace can help improve how we work now and the many benefits that have been proven by organisations already. Why would you choose alternatives with these benefits!
Presented by Mark Morrell 22 May at Intranätverk 2013.
1. Resistance
is
fu,le!
The
Digital
Workplace
is
coming
Mark
Morrell
Intranet
Pioneer
2. Agenda
• What
is
a
digital
workplace?
• Why
resist
it?
• How
do
you
move
to
a
digital
workplace?
• What
are
the
benefits?
3. My
digital
workplace
background
• As
the
BT
intranet
manager,
I
transformed
BT’s
intranet
into
a
digital
workplace
• Everything
is
online
–
content,
apps,
collaboraFon
tools
• Many
people
are
mobile
or
homeworkers
• Fewer
BT
buildings
• Higher
employee
engagement
4. My
digital
workplace
background
• Since
leaving
BT
I
helped
other
organisaFons
to:
– develop
digital
workplace
strategies
– create
governance
frameworks
• Roles,
responsibiliFes,
standards,
support,
training
– build
stakeholder
boards
– encourage
publishing
communiFes
5. My
claim
to
fame
I
am
KrisFan
Norling’s
TwiMer
Godfather!
J
6. What
is
a
digital
workplace?
“Work
is
something
you
do
not
a
place
you
go
to”
7. In
a
digital
workplace
you
can…
• Work
from
any
locaFon
or
while
mobile
• Have
the
same
or
similar
online
experience
• Collaborate,
search,
read,
and
use
apps
online
• Choose
what
mobile
devices
to
use
• Feel
comfortable
whenever
you
are
using
it
• Be
confident
you
can
use
it
when
you
need
to
• Have
a
beMer
work/life
balance
8. Yahoo!’s
view
of
the
Digital
Workplace
“To
become
the
absolute
best
place
to
work,
communicaFon
and
collaboraFon
will
be
important,
so
we
need
to
be
working
side-‐by-‐side.
That
is
why
it
is
criFcal
that
we
are
all
present
in
our
offices.
Some
of
the
best
decisions
and
insights
come
from
hallway
and
cafeteria
discussions,
meeFng
new
people,
and
impromptu
team
meeFngs.
Speed
and
quality
are
oen
sacrificed
when
we
work
from
home.
We
need
to
be
one
Yahoo!,
and
that
starts
with
physically
being
together.”
9. Google’s
view
of
the
Digital
Workplace
“The
surprising
quesFon
we
get
is:
‘How
many
people
telecommute
at
Google?’
and
our
answer
is:
‘As
few
as
possible’.
It’s
somewhat
counterintuiFve.
People
think,
‘Well,
because
you’re
at
Google
you
can
work
from
anywhere.’
Yes,
you
can
work
from
anywhere,
but
many
just
commute
to
offices
.
.
.
Working
from
the
office
is
really
important.”
10. In
a
digital
workplace
you
can…
• Work
from
any
locaFon
or
while
mobile
• Have
the
same
or
similar
online
experience
• Collaborate,
search,
read,
and
use
apps
online
• Choose
what
mobile
devices
to
use
• Feel
comfortable
whenever
you
are
using
it
• Be
confident
you
can
use
it
when
you
need
to
• Have
a
beMer
work/life
balance
11. Strategy
• Align
with
other
strategies
• The
DW
is
wider
than
an
intranet
• Plan
for
short,
medium,
and
long
term
• Who
is
biggest
influence
• Who
is
most
affected
• Who
will
implement
it?
12. Engage
with
senior
managers
• Senior
managers
need
to:
• Endorse
and
buy-‐in
to
your
strategy
• Commit
Fme
and
effort
• Be
at
the
decision
making
level
• Represent
key
funcFons
of
your
organisaFon
that:
• are
most
affected
• have
the
biggest
influence
• biggest
factor
in
whether
it
succeeds
or
fail
13. Connect
with
everyone
• Adopt
and
benefit
from
new
ways
of
working
• DW
is
seen
as
good
and
people
want
it
• Culture
is
strong
on
‘doing
things
online’
• Easy
to
use
• Everyone
encouraged
to
use
digital
workplace
• Comfortable
working
remotely
14. Governance
• Maximise
benefits
and
minimise
risks
• Steering
group
to
lead
• Clear
roles
&
responsibiliFes
• Integrated
into
how
work
is
normally
done
• Standards
are
consistent
and
appropriate
• Confidence
with
integrity
of
the
digital
workplace
15. HR
policies
• Recognise
and
reward
new
ways
of
working
• Encourage
knowledge
sharing
using
online
tools
• Performance
rewards
based
on
outputs
• Train
managers
on
how
to
manage
people
remotely
• Flexible
working
hours
for
a
good
work/life
balance
16. IT
infrastructure
• People
confident
DW
is
available
24/7,
365
days
• Provide
mobile
devices
for
remote
and
home
working
• It
must
be
fast…always!
• Bring
your
own
device
17. Physical
workspace
• Transform
the
physical
workplace
• Dedicated
v
flexible
workspace
• Reduce
office
space
• Increase
occupancy
rates
18. Digital
workplace
business
case
Research
report
from
the
Digital
Workplace
Group:
The
financial
value
of
invesFng
in
the
digital
workplace
hMp://www.dwforum.com/whats-‐new/download-‐
research/report-‐excerpt-‐digital-‐workplace-‐
business-‐case/
19. Property
1. BT’s
Agile
Worker
programme
saves
£6,000
a
year
for
every
homeworker.
In
2009,
BT
saved
£60m
property
costs
with
10,168
homeworkers
2. YELL
transformed
its
sales
team
from
office
based
to
mobile
reducing
its
property
costs
by
£1.5m
($2.5m)
a
year
and
improved
efficiency
3. HP’s
Global
Workplace
IniFaFve
increased
its
office
space
usage
from
40%
to
80%
in
3
years
20. ProducFvity
1. BT
now
has
15,000
homeworkers
out
of
92,000
people
who
are
20%
more
producFve
2. Microso
improved
producFvity
by
28
minutes
per
person
per
day
($86m)
through
use
of
unified
communicaFons
technology
3. UPS
homeworkers
increased
producFvity
by
17%
and
job
saFsfacFon
by
86%
21. Absenteeism
1. 63%
of
BT
homeworkers
take
fewer
sick
days
than
office-‐based
people
and
74%
have
a
“good”
or
“very
good”
work-‐life
balance
2. 4%
of
US
people
have
called
in
sick
to
work
because
they
couldn’t
face
their
journey
to
work
3. US
Dept.
of
Labour
esFmated
3%
to
5%
of
the
workforce
was
absent
on
any
day
in
2010
22. People
turnover
1. Accenture
research
showed
women
will
stay
in
a
job
longer
if
offered
flexible
working
2. Canada’s
top
employers
found
that
people
are
more
loyal
if
they
can
opt
to
work
from
home
3. Cisco
survey
of
people
found
91%
say
homeworking
is
important
to
their
overall
saFsfacFon.
23. Business
conFnuity
1. 1,200
US
Defence
InformaFon
Systems
Agency
people
worked
at
home
in
Feb
2010
storms
2. Lost
producFvity
from
US
federal
office
closed
by
snow
in
2010
reduced
from
$100m
a
day
to
$71m
with
more
homeworkers
3. 57%
of
people
surveyed
planned
to
work
remotely
during
the
London
2012
Olympics
24. Environmental
1. Zurich
Financial
Services
reduced
business
mileage
by
over
1m
miles
saving
fuel
costs
of
£122,000
and
an
extra
17,000
working
hours
using
audio
and
videoconferencing
2. Eversheds
reduced
travel
costs
by
24%,
saving
£1.3m,
with
flexible
working
and
technology
3. If
US
employees
with
compaFble
jobs
and
a
desire
to
work
from
home
did
so
half
the
Fme,
the
naFon
could
cut
its
oil
imports
by
47%.
The
greenhouse
gas
impact
would
be
like
taking
the
enFre
New
York
State
workforce
off
the
road.
25. A
digital
workplace
benefits
you
too
• You
can
work
wherever
you
need
to
• You
can
work
whenever
you
need
to
• You
can
work
however
you
need
to
• You
can
have
a
consistently
good
experience
• You
can
choose
what
mobile
devices
you
use
• You
feel
comfortable
whenever
you
are
using
it
• You
are
confident
it
will
always
be
there
for
you
• You
have
a
great
work/life
balance!
26. “Office
one
day,
out
to
sea
the
next”
Anna
Granholm-‐Brun
Maersk
Group
27. Thank
you
Blog:
intranet-‐pioneer.com
TwiMer:
@markmorrell
Email:
mark@intranet-‐pioneer.com