Our latest What Worries the World study finds most people across the participating 27 nations believe their country is on the wrong track — Brazil (83%), Mexico (82%), Italy (82%) and Hungary (76%) being the most anxious of nations. South Africa 27% (up 17 points) and Canada 57% (up 7 percentage points) have seen the biggest increases in optimism. In Britain, slightly more than average think the country is on the wrong track (65%) but this is a reduction of five points since December.

1. 1World Worries | March 2017 | Version 1 | Public
W RLD
WORRIESWHAT THE
?
January 2018

2. 2World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
GREAT BRITAIN SUMMARY: JANUARY 2018
Base: Representative sample of British adults aged 16-64. c.1000 per month
Source: Global Advisor
RIGHT DIRECTION
Generally speaking, would you say things in this country are
heading in the right direction, or are they off on the wrong
track?
Which three of the following topics do you find the most
worrying in your country?
Jan 2018
Dec 2017
Nov 2017
35%
30%
32%


WRONG TRACK
RIGHT DIRECTION
% change compared
with previous month:
Space for quote if necessary lorem ipsum dolor sit amet etc etc - FirstName LastName
35%
65%
The majority (65%) of Britons think things in the country are on the wrong track.
Healthcare currently occupies the top spot for concern with 42% saying this.
Dec 2017
RIGHT DIRECTION/
WRONG TRACK
January 2018
42%
34%
33%
25%
21%
HEALTHCARE
POVERTY & SOCIAL
INEQUALITY
TERRORISM
IMMIGRATION CONTROL
RISE OF EXTREMISM
p +3
p +1
q -3
q -2
=

3. 3World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
Source: Global Advisor
RIGHT DIRECTION


RIGHT DIRECTION
WRONG TRACK
% change compared
with previous month:
WORLD SUMMARY: JANUARY 2018
Generally speaking, would you say things in this country are
heading in the right direction, or are they off on the wrong
track?
Which three of the following topics do you find the most
worrying in your country?*
Base: Representative sample of adults aged 16-64 in 27 participating countries. c.18,000 per month
43%
57%
The majority (57%) of people around the world think things in their country are on the wrong track.
Unemployment currently occupies the top spot for global concern with 35% saying this.
43%
41%
42%
*Please note that participants in China were not shown the full list of topics for this question. Financial/political
corruption, poverty and social inequality, taxes, and rise of extremism were excluded from the list shown to Chinese
participants.
Jan 2018
Dec 2017
Nov 2017
Dec 2017
RIGHT DIRECTION/
WRONG TRACK
January 2018
35%
34%
34%
29%
24%
UNEMPLOYMENT
FINANCIAL/POLITICAL
CORRUPTION
POVERTY & SOCIAL
INEQUALITY
CRIME & VIOLENCE
HEALTHCARE
p +2
q -2
=
=
p +1

4. 4World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
• Country comparisons
• Trends over time: Great Britain
• Trends over time: world
WRONG
TRACK
RIGHT
DIRECTION

5. 5World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
World
China
India
South Korea
Saudi Arabia
Serbia
Canada
Argentina
Australia
Belgium
US
Japan
Israel
Sweden
Malaysia
Poland
Russia
France
Germany
Great Britain
Turkey
South Africa
Spain
Peru
Hungary
Italy
Mexico
Brazil
COUNTRY COMPARISON
RIGHT DIRECTION/WRONG TRACK
Source: Global Advisor
Base: Representative sample of 20,202 adults aged 16-64 in 27 participating countries, December 22nd 2017 - January 5th 2018.
p +2
p +1
q -1
q -1
q -8
p +4
p +7
=
p +1
p +2
p +3
p +2
p +3
p +1
p +6
q -12
p +5
q -1
p +5
=
p +17
p +3
q -2
p +2
p +4
p +4
p +6
% change compared
with previous month:
Dec 2017
17%
18%
18%
24%
25%
26%
27%
31%
35%
36%
40%
42%
42%
42%
43%
43%
44%
46%
47%
48%
51%
57%
59%
65%
67%
72%
92%
43%
83%
82%
82%
76%
75%
74%
73%
69%
65%
64%
60%
58%
58%
58%
57%
57%
56%
54%
53%
52%
49%
43%
41%
35%
33%
28%
8%
57%
WRONG
TRACK
RIGHT
DIRECTION

6. 6World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
GREAT BRITAIN: RIGHT DIRECTION/ WRONG TRACK
Source: Global Advisor
35%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
MAR
2010
MAR
2011
MAR
2012
MAR
2013
MAR
2014
MAR
2015
MAR
2016
MAR
2017
RIGHT DIRECTION WRONG TRACK
Base: Representative sample of British adults aged 16-64. c.1000 per month
65%
Generally speaking, would you say things in this country are heading in the right direction, or are they off on
the wrong track?

7. 7World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD: RIGHT DIRECTION/ WRONG TRACK
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
MAR
2010
MAR
2011
MAR
2012
MAR
2013
MAR
2014
MAR
2015
MAR
2016
MAR
2017
RIGHT DIRECTION WRONG TRACK
Source: Global Advisor
Base: Representative sample of adults aged 16-64, c.18,000 – 20,000 per month.
43%
Generally speaking, would you say things in this country are heading in the right direction, or are they off on
the wrong track?
57%

8. 8World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
GREAT BRITAIN’S
WORRIES
• Great Britain’s top worries
• World’s top worries
• Trends over time for worries: Great Britain & world

9. 9World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
GREAT BRITAIN’S WORRIES
42%
34%
33%
25%
21%
17%
16%
16%
14%
13%
13%
11%
11%
10%
10%
6%
2%
Healthcare
Poverty & social inequality
Terrorism
Immigration control
Rise of extremism
Crime & violence
Unemployment
Maintaining social programmes
Moral decline
Education
Financial/political corruption
Threats against the environment
Climate change
Taxes
Inflation
Childhood obesity
Access to credit
Mentioned in January 2018 (%)
% change compared
with previous month:
Which three of the following topics do you find the most worrying in your country?
p +3
p +1
q -3
q -2
=
=
p +1
q -2
=
q -1
q -1
p +3
p +2
=
=
p +2
=
Source: Global Advisor
Base: Representative sample of British adults aged 16-64. January 2018: 1,003; December 2017: 1,247.
Dec 2017
TAX

10. 10World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
35%
34%
34%
29%
24%
19%
19%
17%
15%
13%
11%
10%
10%
9%
9%
3%
2%
Unemployment
Financial/political corruption
Poverty & social inequality
Crime & violence
Healthcare
Education
Taxes
Terrorism
Moral decline
Immigration control
Inflation
Threats against the environment
Climate change
Rise of extremism
Maintaining social programmes
Childhood obesity
Access to credit
Mentioned in January 2018 (%)
% change compared
with previous month:
Which three of the following topics do you find the most worrying in your country?
p +2
q -2
=
=
p +1
=
p +1
=
=
=
p +1
p +1
p +1
=
=
=
=
Source: Global Advisor
Base: Representative sample of adults aged 16-64. January 2018: 20,202; December 2017: 19,463.
WORLD WORRIES
Dec 2017
TAX

11. 11World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
21%
25%
34%
42%
0%
10%
20%
30%
40%
50%
60%
MAR
2010
MAR
2011
MAR
2012
MAR
2013
MAR
2014
MAR
2015
MAR
2016
MAR
2017
GREAT BRITAIN’S CURRENT TOP 5 WORRIES:
LONG-TERM TRENDS
Which three of the following topics do you find the most worrying in your country?
Source: Global Advisor
33%
Healthcare Poverty & social inequality Terrorism Immigration control Rise of extremism
Base: Representative sample of British adults aged 16-64. c.1000 per month

12. 12World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
24%
29%
34%
35%
0%
10%
20%
30%
40%
50%
60%
MAR
2010
MAR
2011
MAR
2012
MAR
2013
MAR
2014
MAR
2015
MAR
2016
MAR
2017
THE WORLD'S CURRENT TOP 5 WORRIES:
LONG-TERM TRENDS
Which three of the following topics do you find the most worrying in your country?
Source: Global Advisor
Base: Representative sample of adults aged 16-64, c.18,000-20,000 per month.
34%
Unemployment Financial/political corruption Poverty & social inequality Crime & violence Healthcare

13. 13World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
• Top concern by country
• Top 3 concerns by country
• Country comparison of Great Britain’S top 5 concerns
COUNTRY
COMPARISON
WORLD
WORRIES

14. 14World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
(%) worried in January 2018 in each country
Source: Global Advisor
GREAT BRITAIN VS. GLOBAL
11 | HEALTHCARE1
24%
72%
62%
46%
42%
40%
38%
38%
31%
27%
25%
24%
21%
18%
17%
17%
17%
14%
14%
14%
13%
12%
9%
7%
6%
6%
6%
3%
WORLD
HUNGARY
POLAND
BRAZIL
GREAT BRITAIN
CANADA
CHINA
US
SERBIA
RUSSIA
AUSTRALIA
SPAIN
SWEDEN
BELGIUM
ISRAEL
JAPAN
PERU
FRANCE
INDIA
SAUDI ARABIA
GERMANY
SOUTH AFRICA
ITALY
MALAYSIA
ARGENTINA
MEXICO
SOUTH KOREA
TURKEY
p +1
p +22
p +10
p +1
p +3
p +1
p +9
q -1
q -2
q -6
q -1
p +5
q -5
q -1
q -2
=
=
q -1
=
p +1
p +1
=
q -4
q -2
q -1
p +1
p +1
Dec 2017
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

15. 15World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
(%) worried in January 2018 in each country
Source: Global Advisor
GREAT BRITAIN VS. GLOBAL
11 | POVERTY & SOCIAL INEQUALITY2
34%
58%
56%
53%
45%
43%
42%
41%
40%
40%
37%
36%
35%
35%
34%
33%
31%
30%
30%
29%
28%
26%
24%
24%
24%
21%
17%
WORLD
RUSSIA
HUNGARY
SERBIA
GERMANY
PERU
MEXICO
SOUTH KOREA
ARGENTINA
JAPAN
ISRAEL
SPAIN
FRANCE
ITALY
GREAT BRITAIN
BELGIUM
CANADA
POLAND
TURKEY
SOUTH AFRICA
INDIA
BRAZIL
AUSTRALIA
SAUDI ARABIA
SWEDEN
MALAYSIA
US
=
p +3
q -5
q -2
q -2
p +13
=
p +1
p +2
p +3
q -2
=
q -5
=
p +1
p +6
q -1
q -6
q -3
p +2
p +1
=
q -2
p +3
q -2
=
Dec 2017
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

16. 16World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
(%) worried in January 2018 in each country
Source: Global Advisor
GREAT BRITAIN VS. GLOBAL
11 | TERRORISM3
17%
48%
47%
38%
35%
34%
34%
33%
26%
23%
22%
21%
19%
16%
12%
10%
9%
7%
7%
6%
5%
4%
3%
3%
2%
2%
1%
1%
WORLD
ISRAEL
TURKEY
FRANCE
GERMANY
BELGIUM
US
GREAT BRITAIN
INDIA
AUSTRALIA
SWEDEN
RUSSIA
SAUDI ARABIA
SPAIN
CANADA
ITALY
JAPAN
MALAYSIA
PERU
POLAND
CHINA
MEXICO
HUNGARY
SERBIA
ARGENTINA
SOUTH KOREA
BRAZIL
SOUTH AFRICA
=
p +8
q -1
p +1
=
p +2
p +1
q -3
p +2
p +2
p +5
p +14
q -8
p +2
q -2
=
q -4
q -1
=
q -2
p +1
q -3
q -1
q -2
q -2
=
=
Dec 2017
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

17. 17World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
(%) worried in January 2018 in each country
Source: Global Advisor
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
GREAT BRITAIN VS. GLOBAL
11 | IMMIGRATION CONTROL4
13%
40%
32%
29%
25%
25%
24%
23%
22%
21%
15%
11%
11%
11%
9%
8%
7%
6%
6%
6%
5%
4%
4%
3%
1%
1%
1%
1%
WORLD
GERMANY
ITALY
SWEDEN
CANADA
GREAT BRITAIN
AUSTRALIA
FRANCE
US
BELGIUM
TURKEY
HUNGARY
ISRAEL
MALAYSIA
SPAIN
POLAND
JAPAN
ARGENTINA
SAUDI ARABIA
SOUTH AFRICA
INDIA
PERU
SERBIA
RUSSIA
BRAZIL
CHINA
MEXICO
SOUTH KOREA
=
p +5
p +3
p +6
q -3
q -2
p +2
=
q -1
q -5
=
q -15
=
q -2
p +2
=
p +3
p +2
=
p +2
p +2
p +1
q -5
=
q -3
=
=
Dec 2017
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

18. 18World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
(%) worried in January 2018 in each country
Source: Global Advisor
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
GREAT BRITAIN VS. GLOBAL
11 | RISE OF EXTREMISM5
9%
21%
19%
18%
16%
16%
15%
15%
13%
12%
11%
10%
9%
9%
8%
7%
6%
5%
5%
4%
4%
3%
2%
2%
2%
1%
1%
WORLD
GREAT BRITAIN
SWEDEN
GERMANY
BELGIUM
US
FRANCE
POLAND
SPAIN
AUSTRALIA
MALAYSIA
ISRAEL
INDIA
TURKEY
CANADA
SAUDI ARABIA
SOUTH KOREA
ITALY
JAPAN
ARGENTINA
HUNGARY
BRAZIL
MEXICO
RUSSIA
SERBIA
PERU
SOUTH AFRICA
=
=
q -6
q -2
p +1
p +4
=
q -3
p +1
=
q -1
p +1
p +1
q -3
q -1
q -3
q -1
p +1
p +1
q -9
p +1
p +1
q -1
q -1
=
q -1
Dec 2017
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

19. 19World Worries | September 2017 | Version 1 | Public | © Ipsos 2018
Country comparison of all 17 concerns
COUNTRY
COMPARISON
WORLD
WORRIES

20. 20World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | UNEMPLOYMENT AND JOBS1
(%) worried in January 2018 in each country
Source: Global Advisor
Dec 2017
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
35%
65%
64%
62%
60%
55%
55%
41%
40%
40%
38%
36%
35%
35%
35%
34%
30%
27%
24%
23%
22%
19%
19%
16%
16%
16%
15%
11%
WORLD
SOUTH KOREA
ITALY
SERBIA
SPAIN
RUSSIA
SOUTH AFRICA
ARGENTINA
FRANCE
INDIA
SAUDI ARABIA
BRAZIL
MALAYSIA
MEXICO
TURKEY
AUSTRALIA
CANADA
JAPAN
BELGIUM
PERU
CHINA
HUNGARY
SWEDEN
GREAT BRITAIN
ISRAEL
POLAND
US
GERMANY
p +2
p +5
p +1
p +3
q -1
p +24
=
p +1
q -1
p +2
q -5
p +2
q -1
p +4
q -4
p +7
p +5
p +4
q -6
q -10
q -5
p +6
p +1
q -1
q -2
p +2
q -2
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

21. 21World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | FINANCIAL/POLITICAL CORRUPTION2
(%) worried in January 2018 in each country Dec 2017
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
Source: Global Advisor
34%
68%
64%
60%
56%
55%
53%
52%
48%
46%
43%
42%
37%
34%
34%
33%
29%
28%
26%
25%
20%
15%
13%
13%
13%
10%
8%
WORLD
SOUTH AFRICA
MALAYSIA
PERU
HUNGARY
BRAZIL
MEXICO
SPAIN
ISRAEL
SOUTH KOREA
RUSSIA
INDIA
ARGENTINA
SERBIA
TURKEY
POLAND
SAUDI ARABIA
ITALY
BELGIUM
US
JAPAN
CANADA
AUSTRALIA
FRANCE
GREAT BRITAIN
SWEDEN
GERMANY
q -2
q -3
q -1
q -6
q -1
q -3
q -7
=
=
q -12
q -3
p +3
q -3
p +1
q -8
q -8
q -1
p +1
q -4
q -3
q -6
q -2
q -1
q -1
q -3
q -2
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

22. 22World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | POVERTY & SOCIAL INEQUALITY3
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
(%) worried in January 2018 in each country
Source: Global Advisor
Dec 2017
34%
58%
56%
53%
45%
43%
42%
41%
40%
40%
37%
36%
35%
35%
34%
33%
31%
30%
30%
29%
28%
26%
24%
24%
24%
21%
17%
WORLD
RUSSIA
HUNGARY
SERBIA
GERMANY
PERU
MEXICO
SOUTH KOREA
ARGENTINA
JAPAN
ISRAEL
SPAIN
FRANCE
ITALY
GREAT BRITAIN
BELGIUM
CANADA
POLAND
TURKEY
SOUTH AFRICA
INDIA
BRAZIL
AUSTRALIA
SAUDI ARABIA
SWEDEN
MALAYSIA
US
=
p +3
q -5
q -2
q -2
p +13
=
p +1
p +2
p +3
q -2
=
q -5
=
p +1
p +6
q -1
q -6
q -3
p +2
p +1
=
q -2
p +3
q -2
=
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

23. 23World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | CRIME & VIOLENCE4
(%) worried in January 2018 in each country Dec 2017
Source: Global Advisor
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
29%
63%
63%
62%
47%
46%
43%
38%
37%
37%
36%
34%
27%
26%
26%
24%
22%
21%
18%
17%
17%
16%
16%
14%
13%
12%
9%
5%
WORLD
MEXICO
SOUTH AFRICA
PERU
BRAZIL
SWEDEN
ARGENTINA
MALAYSIA
GERMANY
SERBIA
AUSTRALIA
INDIA
US
ITALY
TURKEY
BELGIUM
SOUTH KOREA
FRANCE
ISRAEL
GREAT BRITAIN
SPAIN
CANADA
JAPAN
CHINA
POLAND
HUNGARY
SAUDI ARABIA
RUSSIA
=
p +6
q -1
q -2
q -2
p +1
q -5
p +2
q -1
p +5
=
q -1
q -3
q -2
p +3
q -1
p +4
q -5
=
p +4
p +2
q -5
=
q -2
p +2
q -2
q -6
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

24. 24World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | HEALTHCARE5
(%) worried in January 2018 in each country
Source: Global Advisor
Dec 2017
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
24%
72%
62%
46%
42%
40%
38%
38%
31%
27%
25%
24%
21%
18%
17%
17%
17%
14%
14%
14%
13%
12%
9%
7%
6%
6%
6%
3%
WORLD
HUNGARY
POLAND
BRAZIL
GREAT BRITAIN
CANADA
CHINA
US
SERBIA
RUSSIA
AUSTRALIA
SPAIN
SWEDEN
BELGIUM
ISRAEL
JAPAN
PERU
FRANCE
INDIA
SAUDI ARABIA
GERMANY
SOUTH AFRICA
ITALY
MALAYSIA
ARGENTINA
MEXICO
SOUTH KOREA
TURKEY
p +1
p +22
p +10
p +1
p +3
p +1
p +9
q -1
q -2
q -6
q -1
p +5
q -5
q -1
q -2
=
=
q -1
=
p +1
p +1
=
q -4
q -2
q -1
p +1
p +1
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

25. 25World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | EDUCATION6
(%) worried in January 2018 in each country
Source: Global Advisor
Dec 2017
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
19%
38%
33%
30%
29%
28%
27%
26%
26%
21%
19%
19%
18%
17%
15%
15%
14%
13%
13%
13%
13%
13%
13%
13%
12%
12%
11%
5%
WORLD
PERU
ISRAEL
ARGENTINA
CHINA
TURKEY
SOUTH AFRICA
BRAZIL
MEXICO
HUNGARY
SAUDI ARABIA
SERBIA
SPAIN
INDIA
AUSTRALIA
JAPAN
MALAYSIA
BELGIUM
FRANCE
GREAT BRITAIN
RUSSIA
SOUTH KOREA
SWEDEN
US
CANADA
GERMANY
POLAND
ITALY
=
=
=
q -1
p +1
q -1
p +7
q -10
q -3
p +15
p +1
p +4
q -1
q -4
p +2
p +3
p +1
q -3
q -1
q -4
p +1
=
q -2
q -1
q -3
q -1
q -2
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

26. 26World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | TAXES7
(%) worried in January 2018 in each country Dec 2017
Source: Global Advisor
19%
43%
39%
33%
30%
29%
29%
28%
26%
23%
23%
22%
21%
19%
17%
16%
15%
15%
15%
14%
10%
9%
9%
8%
8%
6%
3%
WORLD
SAUDI ARABIA
ITALY
CANADA
FRANCE
BELGIUM
JAPAN
MALAYSIA
POLAND
BRAZIL
RUSSIA
TURKEY
ARGENTINA
ISRAEL
US
MEXICO
AUSTRALIA
INDIA
SOUTH KOREA
SWEDEN
GREAT BRITAIN
GERMANY
SPAIN
HUNGARY
SOUTH AFRICA
SERBIA
PERU
p +1
p +10
p +2
=
p +3
p +3
q -3
=
=
p +7
p +3
q -4
q -3
q -2
p +1
p +1
q -2
q -1
p +3
=
q -1
q -2
p +5
p +1
=
q -4
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

27. 27World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | TERRORISM8
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
(%) worried in January 2018 in each country
Source: Global Advisor
Dec 2017
17%
48%
47%
38%
35%
34%
34%
33%
26%
23%
22%
21%
19%
16%
12%
10%
9%
7%
7%
6%
5%
4%
3%
3%
2%
2%
1%
1%
WORLD
ISRAEL
TURKEY
FRANCE
GERMANY
BELGIUM
US
GREAT BRITAIN
INDIA
AUSTRALIA
SWEDEN
RUSSIA
SAUDI ARABIA
SPAIN
CANADA
ITALY
JAPAN
MALAYSIA
PERU
POLAND
CHINA
MEXICO
HUNGARY
SERBIA
ARGENTINA
SOUTH KOREA
BRAZIL
SOUTH AFRICA
=
p +8
q -1
p +1
=
p +2
p +1
q -3
p +2
p +2
p +5
p +14
q -8
p +2
q -2
=
q -4
q -1
=
q -2
p +1
q -3
q -1
q -2
q -2
=
=
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

28. 28World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
WORLD WORRIES
Source: Global Advisor
11 | MORAL DECLINE9
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
(%) worried in January 2018 in each country
Source: Global Advisor
Dec 2017
15%
37%
26%
25%
24%
21%
19%
18%
18%
16%
16%
15%
14%
14%
13%
13%
13%
12%
11%
10%
10%
10%
8%
8%
8%
8%
8%
7%
WORLD
CHINA
JAPAN
SERBIA
MALAYSIA
US
ISRAEL
GERMANY
SOUTH KOREA
BELGIUM
POLAND
AUSTRALIA
GREAT BRITAIN
SAUDI ARABIA
FRANCE
HUNGARY
INDIA
TURKEY
RUSSIA
ITALY
PERU
SOUTH AFRICA
ARGENTINA
BRAZIL
CANADA
MEXICO
SWEDEN
SPAIN
=
q -3
p +2
q -2
q -2
p +2
p +3
q -2
p +9
=
p +2
=
q -6
p +1
q -2
p +3
=
q -5
q -2
q -1
q -1
q -1
p +1
q -4
q -2
q -7
p +1
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

29. 29World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | IMMIGRATION CONTROL10
(%) worried in January 2018 in each country Dec 2017
Source: Global Advisor
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
13%
40%
32%
29%
25%
25%
24%
23%
22%
21%
15%
11%
11%
11%
9%
8%
7%
6%
6%
6%
5%
4%
4%
3%
1%
1%
1%
1%
WORLD
GERMANY
ITALY
SWEDEN
CANADA
GREAT BRITAIN
AUSTRALIA
FRANCE
US
BELGIUM
TURKEY
HUNGARY
ISRAEL
MALAYSIA
SPAIN
POLAND
JAPAN
ARGENTINA
SAUDI ARABIA
SOUTH AFRICA
INDIA
PERU
SERBIA
RUSSIA
BRAZIL
CHINA
MEXICO
SOUTH KOREA
=
p +5
p +3
p +6
q -3
q -2
p +2
=
q -1
q -5
=
q -15
=
q -2
p +2
=
p +3
p +2
=
p +2
p +2
p +1
q -5
=
q -3
=
=
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

30. 30World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | INFLATION11
(%) worried in January 2018 in each country
Source: Global Advisor
Dec 2017
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
11%
47%
29%
20%
17%
17%
16%
13%
13%
12%
12%
12%
10%
9%
8%
6%
6%
6%
5%
5%
5%
4%
4%
3%
2%
2%
2%
1%
WORLD
ARGENTINA
CHINA
MALAYSIA
MEXICO
TURKEY
SAUDI ARABIA
AUSTRALIA
CANADA
BRAZIL
INDIA
RUSSIA
GREAT BRITAIN
SOUTH AFRICA
SOUTH KOREA
JAPAN
PERU
US
BELGIUM
FRANCE
POLAND
GERMANY
ITALY
HUNGARY
ISRAEL
SERBIA
SPAIN
SWEDEN
p +1
p +5
q -4
p +1
q -7
p +8
q -1
p +4
p +3
p +1
q -5
=
q -2
=
=
p +4
p +1
q -3
=
q -3
=
p +1
q -4
q -1
=
p +1
q -2
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

31. 31World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | THREATS AGAINST THE ENVIRONMENT12
(%) worried in January 2018 in each country Dec 2017
Source: Global Advisor
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
10%
42%
17%
15%
14%
13%
12%
12%
12%
11%
11%
11%
11%
9%
9%
9%
8%
8%
7%
7%
6%
6%
5%
4%
4%
3%
2%
2%
WORLD
CHINA
POLAND
RUSSIA
INDIA
GERMANY
AUSTRALIA
FRANCE
SWEDEN
BELGIUM
CANADA
GREAT BRITAIN
PERU
JAPAN
SOUTH KOREA
US
MEXICO
SAUDI ARABIA
ITALY
SPAIN
MALAYSIA
SERBIA
BRAZIL
ISRAEL
TURKEY
ARGENTINA
HUNGARY
SOUTH AFRICA
p +1
p +3
p +5
p +6
q -1
q -1
=
q -1
q -2
=
q -3
p +3
q -1
p +1
q -3
=
p +1
p +4
p +1
p +1
=
p +1
p +2
=
p +1
p +2
q -2
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

32. 32World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | CLIMATE CHANGE13
(%) worried in January 2018 in each country
Source: Global Advisor
Dec 2017
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
10%
26%
20%
17%
16%
15%
15%
14%
14%
13%
12%
12%
11%
11%
8%
8%
7%
7%
7%
4%
4%
4%
4%
3%
2%
2%
2%
1%
WORLD
CHINA
CANADA
GERMANY
AUSTRALIA
FRANCE
JAPAN
INDIA
SWEDEN
US
BELGIUM
SPAIN
GREAT BRITAIN
POLAND
ITALY
SAUDI ARABIA
MEXICO
PERU
SOUTH KOREA
HUNGARY
ISRAEL
SERBIA
TURKEY
ARGENTINA
BRAZIL
MALAYSIA
SOUTH AFRICA
RUSSIA
p +1
p +1
=
=
q -3
p +4
p +2
q -1
q -5
q -2
p +1
p +1
p +2
p +6
=
q -2
p +2
=
p +2
p +1
p +3
p +1
p +2
p +1
p +1
=
q -3
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

33. 33World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | RISE OF EXTREMISM14
Source: Global Advisor
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
9%
21%
19%
18%
16%
16%
15%
15%
13%
12%
11%
10%
9%
9%
8%
7%
6%
5%
5%
4%
4%
3%
2%
2%
2%
1%
1%
WORLD
GREAT BRITAIN
SWEDEN
GERMANY
BELGIUM
US
FRANCE
POLAND
SPAIN
AUSTRALIA
MALAYSIA
ISRAEL
INDIA
TURKEY
CANADA
SAUDI ARABIA
SOUTH KOREA
ITALY
JAPAN
ARGENTINA
HUNGARY
BRAZIL
MEXICO
RUSSIA
SERBIA
PERU
SOUTH AFRICA
=
=
q -6
q -2
p +1
p +4
=
q -3
p +1
=
q -1
p +1
p +1
q -3
q -1
q -3
q -1
p +1
p +1
q -9
p +1
p +1
q -1
q -1
=
q -1
(%) worried in January 2018 in each country Dec 2017
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

34. 34World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | MAINTAINING SOCIAL PROGRAMMES15
(%) worried in January 2018 in each country Dec 2017
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
Source: Global Advisor
9%
32%
31%
26%
25%
16%
13%
10%
9%
9%
9%
7%
7%
6%
6%
6%
6%
5%
5%
4%
4%
3%
3%
3%
2%
2%
2%
1%
WORLD
JAPAN
CHINA
SWEDEN
SOUTH KOREA
GREAT BRITAIN
SPAIN
US
AUSTRALIA
CANADA
POLAND
ITALY
SAUDI ARABIA
GERMANY
HUNGARY
ISRAEL
SERBIA
BELGIUM
RUSSIA
FRANCE
INDIA
ARGENTINA
BRAZIL
MEXICO
MALAYSIA
SOUTH AFRICA
TURKEY
PERU
=
q -2
p +1
p +3
p +5
q -2
p +1
p +3
=
p +1
q -1
p +1
p +1
=
p +3
p +1
=
q -3
q -6
=
p +1
p +1
p +1
q -1
p +1
p +1
q -1
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

35. 35World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | CHILDHOOD OBESITY16
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
(%) worried in January 2018 in each country
Source: Global Advisor
Dec 2017
3%
11%
10%
7%
6%
6%
5%
5%
5%
4%
4%
4%
4%
3%
3%
2%
2%
2%
2%
1%
1%
1%
1%
1%
1%
1%
1%
*
WORLD
SAUDI ARABIA
POLAND
MEXICO
AUSTRALIA
GREAT BRITAIN
CANADA
CHINA
HUNGARY
INDIA
SERBIA
SWEDEN
US
GERMANY
ISRAEL
BELGIUM
MALAYSIA
PERU
TURKEY
ARGENTINA
BRAZIL
FRANCE
ITALY
JAPAN
RUSSIA
SOUTH AFRICA
SPAIN
SOUTH KOREA
=
q -1
q -1
p +1
=
p +2
p +2
p +1
p +3
q -2
=
q -1
=
=
=
q -3
=
=
q -1
p +1
=
=
=
=
=
q -1
q -1
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

36. 36World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
WORLD WORRIES
11 | ACCESS TO CREDIT17
Source: Global Advisor
Base: Representative sample of adults aged 16-64 in 27 participating countries. January 2018: 20,202; December 2017: 19,463.
2%
6%
5%
5%
4%
4%
4%
3%
3%
3%
3%
3%
2%
2%
2%
2%
2%
2%
1%
1%
1%
1%
1%
1%
1%
1%
1%
*
WORLD
SAUDI ARABIA
BELGIUM
CHINA
HUNGARY
RUSSIA
SWEDEN
AUSTRALIA
CANADA
INDIA
ITALY
POLAND
ARGENTINA
FRANCE
GREAT BRITAIN
JAPAN
MALAYSIA
SOUTH KOREA
BRAZIL
GERMANY
ISRAEL
MEXICO
PERU
SERBIA
SOUTH AFRICA
TURKEY
US
SPAIN
=
p +3
p +1
=
=
=
q -1
p +1
p +1
p +1
p +2
q -1
=
p +1
=
p +1
q -2
=
=
=
=
q -1
=
=
=
=
q -1
(%) worried in January 2018 in each country Dec 2017
Which three of the following topics do you find the most worrying in your country? % change compared
with previous month:

37. 37World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
METHODOLOGY
Can we put
this image on a
slight
angle/slant to
echo global
template?

38. 38World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
METHODOLOGY
The survey is conducted monthly in 27 countries around the
world via the Ipsos Online Panel system. The countries
included are Argentina, Australia, Belgium, Brazil, Canada,
China, France, Great Britain, Germany, Hungary, India, Israel,
Italy, Japan, Malaysia, Mexico, Peru, Poland, Russia, Saudi
Arabia, Serbia, South Africa, South Korea, Spain, Sweden,
Turkey and the United States of America.
A survey with an unweighted probability sample of this size would
have an estimated margin of error of +/- 3.1 percentage points for
a sample of 1,000 and an estimated margin of error of +/- 4.5
percentage points for a 500 sample 19 times out of 20.
An international sample of 20,202 adults aged 18-64 in
Canada, Israel and the US, and aged 16-64 in all other
countries, were interviewed between December 22nd 2017
and January 5th 2018.
In 17 of the 27 countries surveyed internet penetration is
sufficiently high to think of the samples as representative of the
wider population within the age ranges covered: Argentina,
Australia, Belgium, Canada, France, Germany, Hungary, Israel, Italy,
Japan, Poland, Serbia, South Korea, Spain, Sweden, Great Britain
and United States.
Approximately 1000+ individuals participated on a country by
country basis via the Ipsos Online Panel with the exception of
Argentina, Belgium, Hungary, India, Israel, Mexico, Peru,
Poland, Russia, Saudi Arabia, South Africa, South Korea,
Sweden and Turkey, where each have a sample of
approximately 500+.
Brazil, China, India, Malaysia, Mexico, Russia, Peru, Saudi Arabia,
South Africa and Turkey have lower levels of internet penetration
and so these samples should not be considered nationally
representative, and instead be considered to represent a more
affluent, connected population. These are still a vital social group
to understand in these countries, representing an important and
emerging middle class.
Weighting has been employed to balance demographics and
ensure that the sample’s composition reflects that of the
adult population according to the most recent country census
data.

39. 39World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
APPENDIX
Can we put
this image on a
slight
angle/slant to
echo global
template?

40. World Worries | January 2018 | Version 1 | Public | © Ipsos 2018
Simon Atkinson
Chief Knowledge Officer
simon.atkinson@ipsos.com
Bobby Duffy
Managing Director of Social Research
bobby.duffy@ipsos.com
FOR MORE INFORMATION