This is a sketched story about the development of the Surf Rescue picture book. It is an example of my growing UX skills. Chapter Two is a sketched story of my UX Design experience to date.

1. Chapter One
The story of the Surf Rescue book.
(If you want to skip straight to Chapter Two:
Irith’s journey into UX Design
please go to page 16.)

2. The story of the Surf Rescue book.
Meet Pete...
G’day!
Peter Williams
Chiropractor
...Pete moved to Queensland...

3. ...Pete joined the local Surf Life Saving Club...

4. ...One day...

5. Pete rescued a skydiver!...

6. A few years later...
? $
?
?
?
Surf
Life
Saving $
$ QLD $ $$
? ?

9. ? ?
?
$ $ $
$ $ $ Printing,
Distribution...
? ?

10. Aha! A solution.
d you
oul
h, c o ok?
Irit y b
ere h m
H lis
pub
CD

11. A few months later...

12. But then...
Your brother-in-law is
very sick in intensive
care!

13. Sadly...
Peter
Williams
1960 — 2010

14. A few months later...
Surf Life Saving Australia
This is our
Hey, we love it!...
‘Surf Rescue’
We just need you
story book.
to modify the
illustrations...

15. PAGE UPDATE!
Was launched September 2011. You can view the TV coverage
on the next slide via YouTube.
Get your copy at www.surfrescuebook.com.
SURF RESCUE SURF RESCUE
SURF RESCUE
Kelly and Michael always holiday at Princess Beach. When Simon the Lifesaver has
to rescue two sky divers in the water his back-up doesn’t arrive! What will Kelly and
Michael do to help him? Find out in SURF RESCUE.
Peter Williams
Surf Rescue was written by Peter Williams, Before he died Peter wanted to make sure that
an ex-lifesaver and someone with a passion for Surf Rescue would be published.
education. This exciting story is a rich source of Now thousands of children can read the story
valuable personal safety information and a great and learn valuable lessons about beach safety
asset for teachers and parents. and the work of our great Surf Lifesavers.
Peter died in 2010.
All profits support Surf Life Saving Australia.
Peter Williams
www.surfrescuebook.com
This book was brought to you by DHL.
Proceeds from the sale of the Surf Rescue book go back into
Surf Life Saving programs to improve the safety of our
beaches.

16. We have the Surf Rescue book, now for the website.

17. Chapter Two
(Irith’s journey into UX Design)

18. Son’s first day at school.
Time to finish
‘Surf Rescue’...

19. Six months later...
I don’t know what to do...
Become a UXer.
What’s a UXer?
Just Google it.

20. One click and a search later...

21. The next few weeks... UIE tips
UX Matters UX Australia
8 Shapes Mockingbird
UX Booth
IA Summit TEDx
Boxes and Arrows
Econtent Mag UX Magazine
UX test kitchen
Adaptive Path Spoolcast
Smashing Mag I need a mentor.

22. I’ll be your WOW!
mentor! Thanks.

23. August 2010
Agile design Personas Critique
AR Content strategy
User research Evidence based design
Sketching Client centred Data mining Scenarios
EXPERIENCE Wireframing

24. Time to start designing www.surfrescuebook.com

25. Sketching personas...

26. Sketching scenarios...

27. Documenting personas...
Kirsten 28 years old Primary School Librarian Lives in Wollongong
Personal Background
Kirsten loves stories and loves firing children’s imagination. She is a member of
the Wollongong amateur dramatic society in which she regularly performs. She
also helps design the sets. She spent three years backpacking after leaving
school before enrolling in university as a mature age student. She particularly
loves South America and Latin music.
Connection to Surf Rescue Engagement and Activities
● Heard about Surf Rescue from the SLSA ‘Beach ● Is always on the lookout for fun and informative books.
to Bush’ resource pack.
● Is interested in free resources.
● Is interested in the author’s life/death and the fact that the story is
based on an actual event.

28. Sketching task flows...

29. Mapping task flows...

30. Abandoning flow charts and embracing
PostIt Notes!...

31. The design is finished!

32. Wireframing...

33. Wireframing...

34. Annotating the prototype...
It works!

35. A few months later...after some testing...
Visit us at www.surfrescuebook.com

36. Need a UX intern?
Let’s chat.
e: irithwilliams@gmail.com
t: @irithwilliams