Introduction of JOI-Design - one of the leading European Hotel Design Companies, located in Germany, working throughout the world.

1. JOI-Design
General Information
JOI-Design was founded in Hamburg in 1984 by Peter Joehnk, who, alongside Corinna
Kretschmar-Joehnk, has cultivated the practice into one of Europe’s most respected leaders in
hospitality design. Twenty-five years experience has led to a firm belief that design is the
hotelier’s best marketing tool. This principle manifests itself in a genuine interest in the art,
architecture and social inheritance of the location, which is ingeniously woven into the internal
character of each project. JOI-Design’s portfolio reflects a wide diversity of projects
encompassing sophisticated modern hotels, grand historic establishments, vibrant restaurants,
sumptuous spas, and new-build airport and business hotels.
Company Profile
JOI-Design GmbH Interior Architects
Medienpark [k]ampnagel
Barmbeker Strasse 6a
D- 22303 Hamburg, Germany
Tel: + 49 / (0) 40 / 68 94 21 - 0
Fax: + 49 / (0) 40 / 68 94 21 - 30
e-mail: info@JOI-Design.com
Internet: www.JOI-Design.com
Interior design for hotels, restaurants and Spas:
Interior design is an essential metric of success in the business of hotels, restaurants and
wellness. Design should not be interchangeable between one project and another, but should
contribute to each one’s unique sense of place and be fresh every time. JOI-Design’s portfolio
illustrates how we act upon this thesis. Our team’s aims are to meet the objectives of both the
investor and the operating company and, above all, to please the guest. We do not conceive a
scheme according to our personal inclinations, as we believe that good design delivers success
and satisfaction for everyone.
Considerable specialist experience enables us to achieve these objectives. Some of our senior
employees have more than 20 years of experience with international hotel and leisure projects.
They are supported by young creatives who contribute imaginative design ideas. This mix within
our team ensures a professional process and an appropriate response to each job’s technical
and operational demands as well as an innovative, enthusiastic and dedicated approach.

2. JOI-Design is also highly skilled with providing solutions which reach beyond the conventional
remit of interior design. These include project studies, graphic design, and corporate and brand
identity strategies. In our work, we utilise the most up-to-date technologies as a tool to support
creativity and the realisation of the brief.
Whatever we do, we attach great importance to communicating closely with our clients. We
believe in developing solutions as a team and understand that the best way for an individual’s
creative ideas to become a working reality is through consensus. We invite you to see for
yourself!
Our clients include : Le (Royal) Méridien, Hilton, Hilton Garden Inn, Sheraton, JW Marriott,
InterContinental, Robinson Clubs, TUI Hotels, JJW Hotels, Moevenpick Hotels, NH-Hoteles,
Accor, Radisson BLU, Park Inn, ArabellaStarwood, Ritz Carlton, Dorint, Kempinski,
Steigenberger, Dolce Hotels, Crowne Plaza, Copthorne & Millenium as well as CinemaxX,
McDonald´s, McCafé, Nordsee, , Gosch Sylt, and many others.
Figures
Company: JOI-Design Interior Architects, Hamburg
Form of Company: GmbH (Ltd)
Company Management: Corinna Kretschmar-Joehnk & Peter Joehnk
Number of employees: 40 employees:
- 10 Architects/ Interior Designers as Project Leaders
- 15 Architects/ Interior Designers as Team Members
- 1 Construction Engineer
- 4 Architectural Draftsmen
- 2 Perspective Artists
- 1 Graphic Designer
- 3 Internship Students
- 1 Accountant
- 2 Secretaries / Assistants to company management
- 1 Network Administrator
Hardware: 40 workstations
Software: AutoCad 2009; Photoshop CS5; InDesign; Illustrator;
MS Office (Word, Excel, PowerPoint); ORCA

3. Activities / Competencies
Planning and Realization: All phases of interior design from the first draft to the final
snagging
Additional Services:
- Detailed perspective presentations, for example for pre-inaugural-brochures
- Design of kitchenware and uniforms
- Consultation and call for tenders of "operating equipment"
- Graphic design for labeling, naming and printed materials (menus, hotel brochures,
stationery)
- Signage logistics
- Marketing concepts
- Budget calculation for feasibility studies
- Art consultation
Additional Competencies:
- Mr. Peter Joehnk has a distance learning degree in ecological building
- Mr. Peter Joehnk has been a member of the Architectural Association Hamburg since
1986, the Architectural Association Bavaria since 1998, and the Architectural Association
Austria since 1996
- Mrs. Corinna Kretschmar-Joehnk has been a member of the Architectural Association
Hamburg since 2004, and has been appointed to the independent inscription committee
of the Architectural Association Hamburg’s interior design department since 2007
Countries worked in
Germany, Austria, Switzerland, Italy, England, France, Luxembourg, Spain, Ukraine, Poland,
Sweden, Norway, Croatia, Greece, Czech Republic, Montenegro, Rumania, Russia, Chile, China
Books Published
2009 “Raum.Werte./ Creating Hospitality Design.” / ISBN 978-3-03768-039-1
2010 “101 Hotel Rooms“ / ISBN 978-3-03768-071-1

4. Some current projects:
LUXURY HOTEL, Sochi / Russia, completion 2013
THE SQUAIRE: Atriums; Frankfurt a.M.: completion 2012
PULLMAN Hotel, Paris / France: Renovation guestrooms + public areas, completion 2012
MÖVENPICK Hotel, Paris / France: Renovation guestrooms, completion 2013
RENAISSANCE, Antibes / France: Renovation public areas, completion 2012
JW MARRIOTT, Cannes / France: Renovation public areas, completion 2012
STEIGENBERGER Hotel, Bremen: New building, completion 2013
RITZ CARLTON, Wolfsburg: Building owners´ representatives, completion 2013
RADISSON BLU Schwarzer Bock, Wiesbaden: Renovation guestrooms, completion 2012
LINDNER Resort Hotel, Portals Nous, Mallorca / Spain: New building suites, completion 2012
HILTON Hotel, Split / Croatia: New building / reconstruction, completion 2014
HOTEL EUROPÄISCHER HOF, Hamburg: Renovation guestrooms, completion 2012
LE ROYAL MERIDIEN, Hamburg: Refurbishment public areas, guestrooms, completion 2012
Hotel INTERCONTINENTAL, Hamburg: Refurbishment public areas, guestrooms, completion 2013/14
HILTON Munich Park Hotel, Munich: Complete renovation, completion 2012
SWISSÔTEL, Odessa / Ukraine: New building, completion 2014
SHERATON Hotel Pelikan, Hanover: Refurbishment guestrooms, completion 2013
SHERATON Hotel, Essen: Refurbishment guestrooms, completion 2013
Boutiquehotel „LE CLERVAUX“, Clerf / Luxembourg: New building / reconstruction, completion 2012
TRAVEL 24, Budgethotel Concept, Europe-wide
TOWER 185: Areas PwC, Frankfurt Main: New building, completion 2011 + 2012
DVAG Head Office + Congress Center, Marburg: New buildings, completion 2012
BASF Studienhaus St. Johann, Albersweiler: Extension lounge, renovation château, completion 2012/13
NIEDEREGGER Stammhaus, Lübeck: Complete renovation, completion 2013
Some recent projects:
HILTON Hotel, Frankfurt Airport: New building, completion 2011
HILTON Garden Inn, Frankfurt Airport: New building, completion 2011
FOUR POINTS by SHERATON, Zaporoshye / Ukraine: New building, completion 2011
HILTON Danube, Vienna / Austria: Complete renovation, extension ballroom / conf. center, compl. 2011
STEIGENBERGER Grandhotel & Spa, Heringsdorf / Usedom: New building, completion 2011
LE MERIDIEN Stuttgart: Refurbishment premium suites, completion 2011
FÄHRHAUS Munkmarsch Sylt: Complete renovation guestrooms main building, completion 2011
AMBASSADOR Hotel, Kaluga / Russia: New building, completion 2010
DOLCE Hotel Munich, Unterschleißheim: New building, completion 2010
LE MERIDIEN Parkhotel, Frankfurt Main: Renovation, completion 2010
RADISSON BLU, Hamburg-Airport: New building, completion 2009
LE MERIDIEN Grand Hotel, Nuremberg: Complete renovation guestrooms + restaurant, completion 2009
LINDNER Park-Hotel Hagenbeck, Hamburg: New building, completion 2009
Hotel GENDARM, Berlin: Complete renovation, completion 2009
PARK INN, Krakow / Poland: New building, completion 2009
PARK INN, Linz / Austria: New building, completion 2009
Hotel RITTER, Durbach: Complete renovation / reconstruction, completion 2008
STEIGENBERGER Treudelberg, Hamburg: New building / extension ‚Atrium‘, completion 2008
MÖVENPICK Hotel Regensdorf / Switzerland: Refurbishment guestrooms, completion 2008
HILTON, Prague / Czech Republic: Complete renovation, completion 2008
WESTIN Grand, Berlin: Complete renovation, completion 2008
SHERATON, Stockholm / Sweden: Complete renovation, completion 2008
MÖVENPICK Hotel, Munich-Airport: Refurbishment guestrooms, completion 2007
STEIGENBERGER Day SPA, Hamburg City: New building SPA, completion 2006

5. Project images hotel, restaurant and SPA:
Hilton Frankfurt Airport THE SQUAIRE / 2012: Entrance hall
Park Inn, Krakow (Poland) / 2009: Reception
Radisson BLU Hamburg Airport / 2009: Reception and lobby
Steigenberger Grandhotel & Spa, Heringsdorf / 2011: Reception
Dolce Munich, Unterschleißheim / 2010: Lobby
Dolce Munich, Unterschleißheim / 2010: Restaurant „Redox“
Gänsweid, Wertingen / 2010: Restaurant

6. Les Jardins d’Alysea, Roeser (Luxembourg) / 2011: Private Dining
Restaurant `VLET`, Hamburg Speicherstadt / 2008: Overall impression
Restaurant `VLET`, Hamburg Speicherstadt / 2008: Detail restrooms
Hilton Frankfurt Airport THE SQUAIRE / 2012: Bar
Restaurant `Calla` im Steigenberger Hotel, Hamburg / 2009: Detail mural relief
Hilton Frankfurt Airport THE SQUAIRE / 2012: Guestroom
Hilton Frankfurt Airport THE SQUAIRE / 2012: Guestroom
Le Méridien Grand Hotel, Nürnberg / 2009: Detail guestroom

7. Hilton Frankfurt Airport THE SQUAIRE / 2012: Presidential Suite
Hilton Frankfurt Airport THE SQUAIRE / 2012: Presidential Suite
Gästezimmerkonzept `Organic Trace` / 2008: Overall impression
Steigenberger Hotel Treudelberg, Hamburg / 2008: SPA Suite
Steigenberger Hotel Treudelberg, Hamburg / 2008: SPA corridor
Hotel Ritter, Durbach / 2008: Relaxing area
Steigenberger Grandhotel & Spa, Heringsdorf / 2011: Pool area
Steigenberger Grandhotel & Spa, Heringsdorf / 2011: SPA

8. Curricula vitae: Corinna Kretschmar-Joehnk and Peter Joehnk
Corinna Kretschmar-Joehnk, managing director:
born on November 4th, 1966, in Bielefeld
school attendance in Detmold – high school diploma 1986
study of art history in Würzburg 1986
study of interior design in Detmold - degree (diploma) 1993
employee at joehnk. Interior Design in Hamburg 1993,
project manager 1996, head of catering trade dept. 1999
manager of joehnk. Interior Design AG Zurich 2000
manager of JOI-Design GmbH in Hamburg since 2003
member of the BDIA since 2004
member of the executive committee BDIA Landesverband Küste (HH, SH, MeckPom) 2004 –
2006, today engaged in the advisory board of the executive committee BDIA LV Küste
member of the Architectural Association Hamburg since 2004
appointment to the independent inscription committee of the interior design department in the
Architectural Association Hamburg since 2007
Teaching assignment for ‘Interior Design’ at the Hochschule Coburg since Oct. 2011
Peter Joehnk, managing director:
born on July 31st, 1957, in Kronach/Ofr.
school attendance in Selb/Ofr. and Neustadt/Wstr., high school diploma 1976
study of interior design in Kaiserslautern and Mainz, diploma 1981
distance learning degree in ecological building, 1983
formation of his own company, 1984
university teaching position at the Muthesius School, Kiel (FH)
member of the BDIA since 1982; member of executive committee 2001 - 2003
delegate of the BDIA to the IFI, International Federation of Interior Designers
approval of the ECIA, European Council of Interior Architects
admittance as “Member of Chartered Society of Designers” MCSD, London, 1997
election as professional of the IIDA, International Interior Design Association, 1998
member of the Architectural Association Hamburg since 1986, the Architectural Association
Bavaria since 1998, and the Architectural Association Austria since 1996
served on contest committee of the Architectural Association Hamburg. 2000
manager of JOI-Design GmbH in Hamburg, self-employed since 1984
appointment to the "Konvent der Baukultur 2010"