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Building Company Value Through Global Partnerships  Executive Workshop Guangzhou, China April, 14, 2010
Building Intellectual Asset Value Within Collaborations Stephen Bent James Ewing
Differences Between PRC and US Laws ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Capturing Value from Joint Innovation: Value Creation ,[object Object],[object Object]
Capturing Value from Joint Innovation: Promoting Harmonious Relations (cont.) ,[object Object],[object Object],[object Object],[object Object]
Capturing Value from Joint Innovation: Promoting Harmonious Relations ,[object Object],[object Object],[object Object],[object Object],[object Object]
Capturing Value from Joint Innovation ,[object Object],[object Object],[object Object],[object Object]
Capturing Value from Joint Innovation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Building an International Patent Portfolio  Cost-Effectively: When and What to File   ,[object Object],[object Object]
Building an International Patent Portfolio  Cost-Effectively: When and What to File ,[object Object],[object Object]
Building an International Patent Portfolio  Cost-Effectively: When and What to File ,[object Object],[object Object],[object Object],[object Object]
Building an International Patent Portfolio  Cost-Effectively: When and Where to File ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Building And Managing an International Patent Portfolio  Cost-Effectively: Claim Strategy ,[object Object],[object Object],[object Object],[object Object]
Building And Managing an International Patent Portfolio Cost-Effectively:  Use of the PCT System ,[object Object],[object Object],[object Object]
Building And Managing an International Patent Portfolio Cost-Effectively:  Use of the PCT System ,[object Object],[object Object],[object Object],[object Object]
Harmonizing the IP Strategy with its Business Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Case Studies – What Does and Doesn’t Work in Strategic Collaborations ,[object Object],[object Object],[object Object]
Case Study I – Roche-Genentech ,[object Object],[object Object],[object Object]
Case Study I – Roche-Genentech (cont.) ,[object Object],[object Object]
Case Study I – Roche-Genentech (cont.) ,[object Object],[object Object],[object Object]
Case Study II – Amgen-Kirin ,[object Object],[object Object],[object Object]
Case Study II – Amgen-Kirin (cont.) ,[object Object],[object Object]
Case Study II – Amgen-Kirin (cont.) ,[object Object],[object Object],[object Object]
Case Study III –  Fujisawa/Astellas – Sucampo ,[object Object],[object Object]
Case Study III –  Fujisawa/Astellas – Sucampo (cont.) ,[object Object],[object Object]
Case Study III –  Fujisawa/Astellas – Sucampo (cont.) ,[object Object],[object Object],[object Object]
Building Company Value Through Global Partnerships  Jim Chapman
Positioning Your Business and IP Portfolio with Potential Partners  and Investors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Positioning Your Business and IP Portfolio with Potential Partners  and Investors  (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Positioning Your Business and IP Portfolio with Potential Partners  and Investors  (cont.) ,[object Object],[object Object],[object Object]
Best Practices for Successful Joint Ventures and Strategic Partnerships ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],Best Practices for Successful Joint Ventures and Strategic Partnerships (cont.)
Best Practices for Successful Joint Ventures and Strategic Partnerships (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Best Practices for Successful Joint Ventures and Strategic Partnerships (cont.)
Best Practices for Successful Joint Ventures and Strategic Partnerships (cont.) ,[object Object],[object Object],[object Object],[object Object]
Best Practices for Successful Joint Ventures and Strategic Partnerships (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Negotiating with Americans Chinese vs. American Negotiation Approaches ,[object Object],Haggling Culture Argumentative Culture Seeks the Way Seeks Truth Circular Sequential Holistic Reductionist Relationship Oriented Information Oriented Hierarchical Egalitarian Collectivist Individualist Chinese American
Negotiating with Americans Chinese vs. American Negotiation Approaches  (cont.) ,[object Object],Forging a Relationship Forging a Deal Enduring Impatient Questioning Aggressive Explanations First Proposals First Limited Authority Full Authority Formal Informal Long Courting Process Short Meeting
Leveraging Private and Government Funding Sources Within and Outside of China ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Leveraging Private and Government Funding Sources Within and Outside of China  (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Resolving Disagreements Between Partners ,[object Object],[object Object],[object Object],[object Object],[object Object]

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China Bio Workshop Eye On China Series (Guangzhou 14 April 10) (2)

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  • 2. Building Company Value Through Global Partnerships Executive Workshop Guangzhou, China April, 14, 2010
  • 3. Building Intellectual Asset Value Within Collaborations Stephen Bent James Ewing
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  • 28. Building Company Value Through Global Partnerships Jim Chapman
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