2. Gifting is all around us $3.2 Billion In Annual Online Gift Purchases
3. No one likes to give bad gifts…but it happens frequently Are you serious?
4. Christmas 64,548 150,000+ Gifting Questions posed Birthday 47,398 Wedding 16,173 Valentine’s Day 13,690 Anniversary 9,938 Mother’s Day 7,264 Baby shower 4,403 Father’s Day Graduation 4,385 4,171 Easter House warming Halloween Baptism 1,030 734 687 Bat-Mitzvah 625 365 Annual Celebration Holidays Special Events 4
5. Present Bee is revolutionizing the gift giving process by making it simple, social and fun Goal: Help you give better gifts with less stress and more social proof
6. The Gift Giving Process Idea Generation Selection Purchase 1 2 3
7. Present Bee powerfully combines: Group Gifting Gifting Advice from Social Networks Intelligent Gift Suggestions 3 2 1
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9. 2 days away 5 days away 6 days away 7 days away
10. 2 days away 5 days away 6 days away 7 days away
11. anielle d 2 days away 5 days away 6 days away 7 days away
12. 2 days away 5 days away 6 days away 7 days away
13. Buy Buy Buy Like Dislike Like Dislike Like Dislike Buy Buy Buy Like Dislike Like Like Dislike Dislike
14. << Back >> More ideas Buy Buy Buy Like Dislike Like Dislike Dislike Like Buy Buy Buy Like Dislike Like Like Dislike Dislike
15. +1 Like Dislike Like Dislike Like Dislike Like Dislike Go Like Dislike Like Dislike Like Dislike
16. +4 Buy Like Buy Dislike or Buy with Friends +3 Like Dislike
17. Kindle Wireless Reading Device Invite Friends Search for a friend Hey if we all chip in $20 we can get Danielle a Kindle! Let’s do it! Go Zach Ciszonx Jeff Eidenx Adam Mallingerx Hugo Forte x Danielle T. x Steve Hoffman x
19. Write a comment… Amount Chipped in Chip In $60 / $139.99 $10.00 Name Who’s Invited Participants Ask Friends Address Card # Card Type Chip in! $10.00 $10.00 $10.00 $10.00 You will not be charged unless $139.99 is raised $20.00
29. Current Customer Acquisition Cost Mid-term Life time value of User Cost per user: $.331 Total revenue per user per year: $2.03
30. Future Customer Acquisition Cost Future Life time value of User Cost per user: $.149 Total revenue per user per year: $3.57
31. Team Jeffrey Eiden- President, Present Bee. Intern at Early Stage Venture Partners. Chris Sell- Frontend developer/ UI Lead. Founder of EccoLiving.com. Grew cumulative sales of $30,000 in 2 years. Stefan Birrer- CTO, PhD, Northwestern University in peer to peer computing. Founded Dosensio, Inc. and Neokast LLC. Hugo Forte– Former senior engineer at Echo Logistics and Media Bank. Former developer at Neokast LLC and current lead developer at Ubid.com Paul Olczak- Ph.D – Electrical Engineering and Computer Science, machine learning specialty.
32. Present Bee Advisory Board Mike Marasco President of Northwestern’s Farley Center of Entrepreneurship Brad Morehead Cofounder of Wildcat Angels Steve Olechowski CoFounder of Feedburner Doug VanDerMolen Lead UX for Google Analytics
36. Target Market Empowered Women give about 17 gifts per year, with close to 45% being bought online. The tables below show data from an internal survey of one hundred women between the ages of 25-50:
37. Target Market Empowered Women are Influencers and Share Online more than other online adults. Considering their frequent gifting behavior, these women are an ideal subgroup to use and recommend Present Bee Source: Forrester Reports
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39. Data Data on the hottest gifts by demographic up to 3 weeks before holiday season. Value to retailers: Allocate online ad spend smarter. Advertise hot gifts and associate them with a brand. Change ad spend to networks with demographics discussing their products. In store management Alter in store displays to highlight popular gifts by section. Increase stock of popular gifts if possible.
40. Retailers H & M Forever 21 Nordstrom Sephora Louis Vuitton Crate and Barrel
41. << Back to Danielles’sBuzzlist 1 item added to Danielle Tenenbaum’sBuzzlist Mixing Bowls $36.95 Champagne Flutes $19.99 Wine Glasses $11.95 each Cayenne Umbrella $295.99 d Personalized Gift Ideas from Crate and Barrel for… Danielle Tenenabaum Jen thinks Danielle would like: Glass Containers $79.99 x You added the Espresso Machine to Danielle Tenenbaum’sBuzzlist. Katy thinks Danielle would like: Espresso Machine $299.95 Bamboo Bread Box $39.95 Artesia Tray $29.95 Tea Pot $36.95 Wine Opener Set $49.99 Like Dislike Like Dislike Like Dislike Like Dislike +10 honey points Cancel Bridget thinks Danielle would like: Coffee Maker $89.99 Woven Basket $59.99 Metallic Leaf $19.95 Travel Sudoku $14.95 Agave Centerpiece $69.95 Like Dislike Like Dislike Like Dislike Like Dislike More
42. Let’s Gift It API Present Bee passes product info to LetsGiftIt Present Bee user is taken to LetsGiftIt Group Gift page for selected item from Buzzlist User invites mutual friends/family members
43. Hunch API Send interests of Present Bee users to Hunch server. Receive product recommendations by category in json from Hunch’s algorithm.
47. Initial Success 1,132 users, 700+ active this month thus far 30 purchases ($20 average) 27,000 + page views since launching the site Average user visits 3+ buzzlists on first visit 12.5% signup rate
Editor's Notes
browser
we’re witnessing an evolution of the web: it’s growing up! At 17 years old, it’s hitting its social strideThis will change consumers’ shopping behavior