1.
Hackathon Themes
APRIL 2018

2.
Inflight
How can we improve the inflight experience for our passengers
What new products and services can we offer to our customers inflight
How can we increase out revenue from inflight sales.

3.
Data and Analytics
1.5 million visitors to Ryanair.com daily
130m Passengers
2000 Flights per day
We have a vast array of data, how can we turn this big data into rich data to provide
insights
Are there 3rd party data sources we should use to enrich our data

4.
Powered by Ryanair
Who can we partner with to create new value propositions for our customers.
How can we reach our goal of becoming the Amazon of Travel?
What does the Amazon of Travel for you?
Can we go beyond travel and ancillaries?
Undiscovered possibilities

5.
Customer Experience
70% of people are willing to share personal information to speed things up at the airport
82% would use a digital passport
50% would like to track their bag throughout the journey
85% of travellers would like to receive flight notifications
How can we meet this demand from customers to reduce stress and improve the
customer experience while generating additional revenues
Source - http://www.iata.org/publications/store/Documents/GPS-2017-highlights-infographic.pdf