1. Planning for front cover Planning for front cover

2. Fonts for masthead I chose a range of masthead font ideas that were quite similar I decided to look for ones that looked more modern and ones that relate to the urban genre by looking rough and ridged which I think would appeal to the target audience of my magazine which will be 16 – 22 year olds.

3. Other Fonts Aharoni – I like this font because it is bold and stands out it is also clear to read. TwCen MT Condensed Extra Bold – I like this font because it is bold and clear but it is quite compact so it will not take up too much room Bradley Hand ITC – I like this font because it looks like it is handwritten which will make it feel more personal towards the audience furthermore it is easy to read. Stencil – I like this font because it is bold and stands out I think it looks modern and up to date.

4. Colour Scheme One of the main colours I want to use is a bright purple colour because it will stand out. Purple can have connotations of mystery which I think could make the audience intrigued to read the magazine and be attracted to. I think the colour will relate to my target audience of 15-22 year olds because I think the colour describes the younger generation as purple is a made up of blue and red. Red is a focusing, dynamic and active energy showing the busy and exciting lifestyle younger people live while blue is cooling and calming which is the opposite and represents the peaceful time which is necessary for a busy lifestyle. I think bright purple will be eye catching and I think it is a refreshing colour. I want to use black as this is a darker and less alarming colour as too many bright colours can clash and be too over powering I think this colour will still be able to stand out but still be bold. I think this colour will also be good to use to break up the two other bright colours. I want to use elements of red in my magazine, this follows conventions as a lot of magazines use red to catch the readers eye it doesn’t sink into the background and stands out from the background. I don’t want to use too much red as the red and bright purple could be too over powering but I think using small elements of red can be effective.

5. Use of flashes I want to keep the shapes simple as it could be too complicated using complex shapes I think using boxes are bold and stand out because of the straight lines and sharp corners I want to use a banner line because I think its easy to see and follows conventions as many magazines use this

6. Mode Of Address I will use slang language so the target audience of 15-22 year olds can relate and easily understand I think this will also make it look more modern. I will use exclamation marks because they stand out and look surprising. I will use buzz words to attract the audiences attention

7. My Magazine Genre & Name After researching different types of music magazines I have decided that I want to make an urban/RnB genre of magazine. I will be calling my magazine ‘PULSE’ because I think this fits in with the genre and gives connotations on the rhythm and beat of the music.

8. Competitions Interviews Contents Page Free posters Music chart

9. My Masthead