The vast majority of patients do not know the risks associated with their health conditions. In order to fix this, we need to bulk up on patient education- but in non-traditional ways. Catch the patient when they are ready to learn and we have a chance to succeed. Halo Health can help you do this.

1. 98% OF PATIENTS CANNOT RECALL
THE RISKS ASSOCIATED WITH
THEIR SURGERY
Or Why Digital Patient Education is Paramount to
Helping Your Patients Live Better!

2. PATIENTS DO NOT UNDERSTAND THE RISKS
ASSOCIATED WITH THEIR OWN SURGERY
• That statistic came from a presentation at 32nd
Annual Congress, European Hernia Society,
Istanbul, Turkey by Mohammed Uzzaman and his
team regarding side effects of hernia surgery.

3. PATIENT UNDERSTANDING IS A KEY
COMPONENT IN A PATIENT’S HEALTH
• If they do not understand the risks associated
with their behaviors, then they are never going
to change.
• If they do not understand the side effects of their
procedures, how will they know if they are
progressing properly?

4. THE TWO MAIN ISSUES WITH THE LACK OF
PATIENT UNDERSTANDING
1. The delivery of the message
2. The timing of the message

5. THE DELIVERY OF THE MESSAGE
• Medical professionals in general are excellent at
diagnosing and fixing issues.
• Their skill at explaining the issue though tends to be
lacking.
• Medical professionals tend to speak above their patient’s
ability to understand.
• They tend to use jargon and analogies that are not
relatable to the patient.
• They minimize the risks and maximize the rewards.

6. THE TIMING OF THE MESSAGE
• When the patients are told these risks also
does not help.
• Most patients are informed at the time of
diagnosis and/or right before their surgery.
• Their heads are spinning, their minds are
racing, and the last thing they are hearing is
what could go wrong.
• Think about when you are harried and
stressed out, do you remember every detail of
a conversation?

7. THREE SIMPLE CHANGES THAT CAN HELP
YOUR PATIENTS
1. Bulk up the Patient Education portion of
your website.
• Turn your website into a true patient
resource with all of the risks, side effects,
surgical options, etc. for each disease state
that you treat at your patient’s fingertips.
• This information does not need to be “in
the public domain” and can be hidden
behind a portal.

8. THREE SIMPLE CHANGES THAT CAN HELP
YOUR PATIENTS
2. Engage your patients via social media and email.
• Send and post important information on surgical
procedures and lifestyle modifications directly to
your patients.
• Send videos of you explaining issues in plain speak.
This will enable you to bond with your patients and
allow them to watch the videos on their timeframe.

9. THREE SIMPLE CHANGES THAT CAN HELP
YOUR PATIENTS
3. Promote Patient Education in your waiting, exam
and in patient rooms.
• Customized, digital patient education from a company
like Halo Health is very effective in explaining disease
states, procedures, side effects, lifestyle modifications,
and aftercare instructions.
• These systems run on TV monitors with video and audio
that make the patients think they are watching “real
TV”.
• The information is tailored to your office specialties and
focus only on topics you want your patients to see.
• There are no advertisers or sponsors on the screen- only
you and your message.

10. LEARN MORE BY
CONTACTING US AT
INFO@HALOHEALS.COM
OR 856-520-8655