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App Delivery Platform-as-a-Service
         How we revolutionized the app development market




Johan den Haan
CTO, Mendi...
1000s of users
100s of successful deliveries
100+ employees
13 million dollar raised last year
6 years in business
1 visio...
1. Why Mendix?

2. Product

3. Lessons learned: company

4. Lessons learned: culture

5. Lessons learned: product developm...
Why Mendix?
Software is becoming
ubiquitous…
“It’s not the strongest who survive,
nor the most intelligent, but the
ones most adaptable to change.”
- Charles Darwin
Applications need to
evolve continuously
68% of all new software projects
       are NOT successful


         32%




                  68%
HOUSTON
we have a problem!
What companies need?

1. Apps that perfectly fit their business

2. At the moment they need them
Evolve         Capture


    App Delivery



Deploy        Develop
Evolve           Capture
 Improve each step of the lifecycle to be
     able to respond to change fast
               App ...
Product
Mendix Apps Platform
The only way to successfully create
applications truly fitting in the
business is to create them in close
collaboration wi...
source
The best way to really improve
apps is to engage with users
Revolutions in the entire App Delivery
               lifecycle

   Capture    Social Productivity
   Develop    Model-Dri...
Social Project Collaboration




  Capture requirements,
  manage backlog, plan
   sprints, incorporate
   ongoing feedbac...
Mendix Business Modeler




        Build & integrate
     custom business apps
      easier and 5x faster
     using visu...
App Store




 More than 100 apps
 and counting in our
Community AppStore
Enterprise Cloud Platform
  1 click deploy & manage




    Deploy apps into the
    cloud in a single click

   Central d...
Gather feedback directly in app
Process feedback
Lessons learned:
company
Focus on building a global startup:
think about scalability and
internationalization from day 1
Be prepared for different company
            growth stages
Start up 1 room, prototyping, searching for the right
  market...
Business-IT collaboration is a key
success factor: do not become
too technology-oriented
Your team is the
most important
success factor
Having your own Apps
platform can be risky:
bookkeeping… let’s
build an app for that…
Lessons learned:
culture
Your company culture
is a competitive
advantage which
cannot be copied
Autonomy         the desire to be self-directed

Mastery          the urge to get better at stuff

Purpose          the ne...
What do traveling home, wet
notes, and dedicated research
days have in common?
Do not always
run. Stop once in
a while to listen
to your brain!

Relaxation will
unleash your
brain's full
potential.
Social productivity is boosted
by the use of Sprintr: social
activity streams and project
management combined
Lessons learned:
product development
Focus on quality

Don’t settle with mediocrity

Do not release a feature if it doesn’t feel good

“Impossible” is not an a...
small, focused teams


that release early and often
Drink your own champagne:
close to users, early feedback
Build a platform: open your APIs, build a
community, make delivery of “content” easy
People do not like
change: if you
disrupt a field, be
prepared for
resistance
Lessons learned:
product evolution
Do not grow
R&D into an
ivory tower:
involve users,
make giving
feedback easy
An effortless feedback
mechanism will amaze you…
Handling large amounts of feedback

  Put effort in documentation and training

  Tap into your community

  Avoid interru...
If I'd asked my customers what they
wanted, they'd have said a faster horse.
- Henry Ford
Product management is more than
       handling feedback…

Product vision
                         Market trends
         ...
1. Why Mendix?

2. Product

3. Lessons learned: company

4. Lessons learned: culture

5. Lessons learned: product developm...
It has been a fun ride…
and we have just started!
App Delivery Platform-as-a-Service
         How we revolutionized the app development market



                          ...
App Delivery Platform-as-a-Service - How we revolutionized the app development market
App Delivery Platform-as-a-Service - How we revolutionized the app development market
App Delivery Platform-as-a-Service - How we revolutionized the app development market
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App Delivery Platform-as-a-Service - How we revolutionized the app development market Slide 1 App Delivery Platform-as-a-Service - How we revolutionized the app development market Slide 2 App Delivery Platform-as-a-Service - How we revolutionized the app development market Slide 3 App Delivery Platform-as-a-Service - How we revolutionized the app development market Slide 4 App Delivery Platform-as-a-Service - How we revolutionized the app development market Slide 5 App Delivery Platform-as-a-Service - How we revolutionized the app development market Slide 6 App Delivery Platform-as-a-Service - How we revolutionized the app development market Slide 7 App Delivery Platform-as-a-Service - How we revolutionized the app development market Slide 8 App Delivery Platform-as-a-Service - How we revolutionized the app development market Slide 9 App Delivery Platform-as-a-Service - How we revolutionized the app development market Slide 10 App Delivery Platform-as-a-Service - How we revolutionized the app development market Slide 11 App Delivery Platform-as-a-Service - 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App Delivery Platform-as-a-Service - How we revolutionized the app development market

Last week I gave a talk about the lessons learned during the exponential growth of our company the last six years. I was invited to to talk at the Appsterdam meetup in Delft about "growing pains". In other words: what lessons did we learn when our company grew from 3 to 100 employees. I enjoyed the preparations as much as the actual talk, as it forced me to step back and think about the things we did and did not last years.

I covered lessons learned in four categories: company, culture, product development, and product evolution. Attempting to cover all these subject automatically means that you stay at a high level. However, I think I was able to share some valuable experiences from the trenches.

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App Delivery Platform-as-a-Service - How we revolutionized the app development market

  1. 1. App Delivery Platform-as-a-Service How we revolutionized the app development market Johan den Haan CTO, Mendix @JohanDenHaan http://www.theenterprisearchitect.eu
  2. 2. 1000s of users 100s of successful deliveries 100+ employees 13 million dollar raised last year 6 years in business 1 vision 0 failed customer projects
  3. 3. 1. Why Mendix? 2. Product 3. Lessons learned: company 4. Lessons learned: culture 5. Lessons learned: product development 6. Lessons learned: product evolution
  4. 4. Why Mendix?
  5. 5. Software is becoming ubiquitous…
  6. 6. “It’s not the strongest who survive, nor the most intelligent, but the ones most adaptable to change.” - Charles Darwin
  7. 7. Applications need to evolve continuously
  8. 8. 68% of all new software projects are NOT successful 32% 68%
  9. 9. HOUSTON we have a problem!
  10. 10. What companies need? 1. Apps that perfectly fit their business 2. At the moment they need them
  11. 11. Evolve Capture App Delivery Deploy Develop
  12. 12. Evolve Capture Improve each step of the lifecycle to be able to respond to change fast App Delivery From one working app version to the next Deploy Develop
  13. 13. Product
  14. 14. Mendix Apps Platform
  15. 15. The only way to successfully create applications truly fitting in the business is to create them in close collaboration with the business
  16. 16. source
  17. 17. The best way to really improve apps is to engage with users
  18. 18. Revolutions in the entire App Delivery lifecycle Capture Social Productivity Develop Model-Driven Development Deploy Model-Execution-as-a-Service Evolve User Engagement
  19. 19. Social Project Collaboration Capture requirements, manage backlog, plan sprints, incorporate ongoing feedback & collaborate
  20. 20. Mendix Business Modeler Build & integrate custom business apps easier and 5x faster using visual modeling!
  21. 21. App Store More than 100 apps and counting in our Community AppStore
  22. 22. Enterprise Cloud Platform 1 click deploy & manage Deploy apps into the cloud in a single click Central dashboard to monitor all apps and manage IT governance
  23. 23. Gather feedback directly in app
  24. 24. Process feedback
  25. 25. Lessons learned: company
  26. 26. Focus on building a global startup: think about scalability and internationalization from day 1
  27. 27. Be prepared for different company growth stages Start up 1 room, prototyping, searching for the right market, early adopters. Ramp up >10 people, hiring is key, time-to-market. Delegation >20 people, team leads / managers, “departments”. Professionalization >50 people, coordinate communication, knowledge transfer, support. Expansion >100 people, forecasting, alignment, strategic positioning, competition.
  28. 28. Business-IT collaboration is a key success factor: do not become too technology-oriented
  29. 29. Your team is the most important success factor
  30. 30. Having your own Apps platform can be risky: bookkeeping… let’s build an app for that…
  31. 31. Lessons learned: culture
  32. 32. Your company culture is a competitive advantage which cannot be copied
  33. 33. Autonomy the desire to be self-directed Mastery the urge to get better at stuff Purpose the need to make a contribution That’s what motivates highly-skilled people
  34. 34. What do traveling home, wet notes, and dedicated research days have in common?
  35. 35. Do not always run. Stop once in a while to listen to your brain! Relaxation will unleash your brain's full potential.
  36. 36. Social productivity is boosted by the use of Sprintr: social activity streams and project management combined
  37. 37. Lessons learned: product development
  38. 38. Focus on quality Don’t settle with mediocrity Do not release a feature if it doesn’t feel good “Impossible” is not an argument So many interesting things to do... focus!
  39. 39. small, focused teams that release early and often
  40. 40. Drink your own champagne: close to users, early feedback
  41. 41. Build a platform: open your APIs, build a community, make delivery of “content” easy
  42. 42. People do not like change: if you disrupt a field, be prepared for resistance
  43. 43. Lessons learned: product evolution
  44. 44. Do not grow R&D into an ivory tower: involve users, make giving feedback easy
  45. 45. An effortless feedback mechanism will amaze you…
  46. 46. Handling large amounts of feedback Put effort in documentation and training Tap into your community Avoid interruptions: it’s difficult to re-enter the zone
  47. 47. If I'd asked my customers what they wanted, they'd have said a faster horse. - Henry Ford
  48. 48. Product management is more than handling feedback… Product vision Market trends Marketing Sales Research & Development User feedback
  49. 49. 1. Why Mendix? 2. Product 3. Lessons learned: company 4. Lessons learned: culture 5. Lessons learned: product development 6. Lessons learned: product evolution
  50. 50. It has been a fun ride… and we have just started!
  51. 51. App Delivery Platform-as-a-Service How we revolutionized the app development market Questions? Searching for a great job? Looking to become a partner? Johan den Haan CTO, Mendix @JohanDenHaan http://www.theenterprisearchitect.eu
  • RaghuKummari

    May. 3, 2019
  • KBilginol

    Dec. 18, 2018
  • HaslinaHjSaharCTALTA

    Mar. 16, 2018
  • DennisIsOnline

    Jan. 5, 2018
  • msnhaks

    Apr. 4, 2016
  • LuigiAnd

    Nov. 6, 2015
  • niranjanjosyula

    Nov. 28, 2014
  • jongep86

    Dec. 19, 2013
  • hailiangwong

    Dec. 2, 2013
  • hanlho

    Apr. 12, 2013
  • skaramanlakis

    Jun. 11, 2012
  • korbatz

    May. 14, 2012

Last week I gave a talk about the lessons learned during the exponential growth of our company the last six years. I was invited to to talk at the Appsterdam meetup in Delft about "growing pains". In other words: what lessons did we learn when our company grew from 3 to 100 employees. I enjoyed the preparations as much as the actual talk, as it forced me to step back and think about the things we did and did not last years. I covered lessons learned in four categories: company, culture, product development, and product evolution. Attempting to cover all these subject automatically means that you stay at a high level. However, I think I was able to share some valuable experiences from the trenches.

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