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isummit 
40 Tactics in 20 Minutes 
Let the real work begin… 
407-929-8918 • justicemitchell@mac.com • @justicemitchell - Twitter/Skype
1. Alt. Ambassadors Program(s) 
image: http://ru.gde-fon.com/
2. Social Profile With CTA
3. Tweet Chats 
image: http://macbethphoto.com
4. Social Groups & Communities
5. Non-Shitty Podcasting
6. Social Concierge 
image: http://macbethphoto.com
7. UGC Trade Program(s) 
image: http://instagram.com/thomashawk/
8. Intern Mosh Pits 
image: http://saturncorporations.com/
9. Triberr
10. Revisit Content - Blog Post 2.0
11. Night & Weekend Posts 
image: http://hearsight.com/
12. Social Enabled Photo Booths 
image: http://gifn.it/
13. Promotions With Instagram DM
14. Email 
image: http://gifn.it/
15. Non-Shitty MeetUps / TweetUps 
image: http://redditblog.com/
16. Memory Posts #TBT 
image: matchboxspain.wordpress.com
17. Social Staff Education Program(s) 
image: lucasdeming.blogspot.com
18. Play More “Tag” 
image: http://instagram.com/besocialpr
19. Open Community Boards on Pinterest
20. Video Answers & Shout-Outs
21. Private Groups
22. Alt. Hi-Fluence Fans 
image: www.notquitesusie.com
23. Create & Store Content 
image: www.cakechooser.com
24. “This vs. That” Content 
image: www.store.xbox.com
25. Personalize Connections to Influence 
image: http://www.dooce.com
26. Make It Personal 
image: http://www.aboutmcdonalds.com/
27. Test Your Persuasion
28. Metrics As Content
29. Test Timing & Distribution
30. Instagram Video IRT 
image: http://www.instagram.com/goodmorningamerica
31. Interactive Whitepapers 
image: http://www.resolutionmedia.com
32. Where’s My Product Now? 
image: http://www.wisn.com/
33. Social Street Teams 
image: http://www.wisn.com/
34. Webisodic Content 
image: http://www.wisn.com/
35. Fanwise 
image: www.creativedirectorselfhelp.com
36. Daily UGC Topics 
image: www.creativedirectorselfhelp.com
37. Answer “A Problem A Day” 
image: cerasis.com
38. 365 Answers - eBook 
image: commons.wikimedia.org
39. 365 Answers - the Webinar Series 
image: communities.cisco.com
40. Steal 
image: www.creativedirectorselfhelp.com
isummit 
www.justicemitchell.com 
407-929-8918 • justicemitchell@mac.com • @justicemitchell - Twitter/Skype
BONUS ROUND
41. Inspiragrams 
image: www.creativedirectorselfhelp.com
42. Piggyback Trends 
image: www.huffingtonpost.com
43. Real World Exclusivity 
image: http://www.einvite.com/
44. Kill Shitty Roadblocks 
image: thenextweb.com
45. Hungry For Hate 
image: The Internet
46. You Are Here 
image: https://www.youtube.com
47. Guest Bloggers & SMEs 
image: buaed.wordpress.com
48. Industry / Historical Content 
image: http://www.harley-davidson.com/
49. Online Celebrities 
image: www.redditian.com
50. Cash Money Bitches 
image: galleryhip.com
GAME OVER 
image: the Internet

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40 Social & Content Tactics In 20 Minutes