3. Kansas City BMA Board
• Rhonda Basler, Hallmark Business
• Stacy Speltz, CBIZ
• Brian Vestle, NextPage
• Ellen Shiflett, IBM
• David Vogel, Layered Tech
• Christina Hergott, ER Marketing
• Kevin Fox, Burns & McDonnell
• Elton Mayfield, ER Marketing
4. Emcee – Jim Moore
Editorial Director, Hallmark
Business Connections
Born and bred in Jersey City, New
Jersey, Jim became a Midwesterner
in April of 2000 when he joined the
editorial staff at Hallmark.
At Hallmark Business Connections,
Jim creates communication solutions
for companies seeking to strengthen
customer and employee relationships.
Prior to coming to Kansas City, Jim
was managing editor of Envoy
Magazine and an associate producer
for the CBS Evening News.
13. BKV
• Inland Truck Parts Company
We Build Confidence
– Associate Account
Executive: Joe Sallustio
– Senior Art Director:
Samantha Moreno Petty
– Senior Copywriter: Daniel
Buchheit
– VP/Creative Director : Tom
Stofac
– Proofreader: Judy Gillihan
15. Burns & McDonnell
• Food and Consumer
Products ads in Food
Engineering
– Designer: Lee Orrison
– Writer/Editor: Mark
Fagan
– Strategist: Joe Bathke
26. BKV
• Kansas City BPU - ˜The
Power of Community™
– EVP/Director of Client
Service: Susan Reiter
– VP/Creative Director:
Tom Stofac
– Senior Art Director:
Samantha Moreno Petty
– Senior Art Director:
Brian Grubb
– Senior Account
Executive: Jane
Hazelwonder
35. VI Marketing and Branding
• SelectQuote Benefit
Solutions Health
Matters Brochure
– Group Account Director:
Nicole Turner
– Marketing Coordinator:
Kathleen Kennalley
– Senior Art Director:
Jennifer Blevins
– Senior Copy Writer:
Clay Miller
39. BKV
• DICE Hot Sales, Cool Shades
– EVP/Director of Client Service:
Susan Reiter
– VP/Account Group Leader:
Kelly Bohlken
– Senior Art Director: Brian
Grubb
– Senior Copywriter: Daniel
Buchheit
– VP, IT Services: Steve Thieme
– Production Manager: Cindy
Sims
– Proofreader: July Gillihan
– Project Manager: Becky Tomsic
46. Stephens & Associates Advertising
• CareCredit Office
Manager Direct
Mail
–Art Direction:
Scott Kane
–Copy Writer:
Donna Stone
–Production: Carol
Stuart
52. BKV
• DICE Supercharge Your Tech
Recruiting
– EVP/Director of Client Service:
Susan Reiter
– VP/Account Group Leader:
Kelly Bohlken
– Senior Art Director: Brian
Grubb
– Senior Copywriter: Daniel
Buchheit
– Production Manager: Cindy
Sims
– Proofreader: July Gillihan
– Project Manager: Becky Tomsic
54. REACTOR Design Studio
• Bank of Blue Valley
Double Bonus
Campaign
– Creative Director:
Clifton Alexander
– Art Director: Chase
Wilson
– Designer: Julie
Sebby
– Printer: NextPage
63. Stephens & Associates Advertising
• Hannah the Pet Society
– Art Direction: Peter
Corcoran
– Copy Writer: Jennifer
Brocker
– Producer: Carol Stuart
– Video Production: Brisk
Interactive
– Audio Production:
Evolution Audio
65. Stephens & Associates Advertising
• Hannah the Pet
Society
–Copy Writer:
Jennifer Brocker
–Audio
production:
Evolution Audio
–Producer: Carol
Stuart
81. REACTOR + Department Zero
• FanAddict Brand Launch
Campaign and Band Van
Giveaway
– REACTOR Creative Director:
Clifton Alexander
– REACTOR Designer: Chase
Wilson
– REACTOR Designer: Julie
Sebby
– Department Zero President:
Sara Soseman
– Department Zero Account
Manager: Carman Stalker
– Department Zero Project
Manger: Matt Jenkins
– Department Zero Talent
Coordinator: Kacie Hoctor
84. EAG Advertising & Marketing
• Lee Mathews Service
Center - Pump Man
• Account Manager: Cinda
Fisher
• Art Director: Emily
Rethmeyer
• Creative Director: Paul
Weber
• Executive Producer:
Michele Markham
• Photographer: David
Morris, David Morris
Photography
86. CBIZ & Mayer Hoffman McCann P.C.
• Navigating the Business
Lifecycle: Tax
Strategies for Success
Book
– Team Leader/Creative
Direction: Daniel
Rosenthal
– Project Manager: Kelly
Krause
– Technical Writers: Phil
Zaman & Bill Smith
– Design/Layout: edesign
90. CBIZ & Mayer Hoffman McCann P.C.
• Year-Round Multi-Channel
Business Tax Planning
Initiative
– Team Leader/Creative
Direction: Daniel
Rosenthal
– Project Manager: Kelly
Krause
– Technical Writers: Phil
Zaman & Bill Smith
– Digital Property Design &
Management: Susan Giffin
– Webinar Production: Lori
Jolly
97. candid marketing + communications
• candid Tour of
Gratitude for High
Level Retainer
Clients
– Strategy/execution:
Becky Freetly-Graber
– Strategy/execution:
Sara Freetly-Grubb
– Planning/Design:
Kara Brock
106. candid marketing + communications
• Summit Bank of
Kansas City Spring
and Fall 2013
Newsletters
– planning/execution:
Becky Freetly-Graber
– copywriting/planning
/execution: Debra
Habiger
– Design: Kara Brock
117. BKV
• Inland Truck Parts Company
Now Hands-On in Fargo
– Associate Account
Executive: Joe Sallustio
– Senior Art Director :
Samantha Moreno Petty
– Senior Copywriter : Daniel
Buchheit
– VP/Creative Director: Tom
Stofac
– Proofreader: Judy Gillihan
124. REACTOR Design Studio
• KVC Gala Invitation
œGala with a Twist
– Creative Director:
Clifton Alexander
– Art Director: Chase
Wilson
– Lead Designer: Julie
Sebby
– Printer : AC Printing
126. candid marketing + communications
• LocationOne
Information System:
What™s Not to Love
about LOIS in the
City of Brotherly
Love
– Strategy/copywriting/
execution Sara
Freetly-Grubb
– Strategy/Design Kara
Brock
134. Stephens & Associates Advertising
• The Pet Stress
Experience
– Art Direction: Peter
Corcoran
– Copy Writer: Jennifer
Brocker
– Video production: Brisk
Interactive
– Audio Production:
Evolution Audio
– Production: Carol Stuart
135. SPECIAL EVENT - HELD FOR
CUSTOMERS, PROSPECTS OR
EMPLOYEES
Award of Merit
136. CBIZ & Mayer Hoffman McCann P.C.
• LinkedIn Lounge
Training Event
– Strategy, Event Concept
& Art Direction: Stacy
Speltz & Daniel
Rosenthal
– Design / Creative:
Susan Giffin
– LinkedIn Lounge On-
Site Consultants:
Amanda Markos, Susan
Giffin, Alex Zelie,
Kristin Huntley
137. SPECIAL EVENT - HELD FOR
CUSTOMERS, PROSPECTS OR
EMPLOYEES
Fountain Award
138. Burns & McDonnell
• Napa Valley Client
Entertainment
– Graphic Design: Beth
Mackey
– Event Coordination:
Jen Reyes
– Strategy: Kevin Fox
– Writing: Darla
Amstein
145. candid marketing + communications
• Logistics Park Kansas
City:
www.logisticsparkkc.co
m
– Strategy/planning/copy
writing/execution Sara
Freetly-Grubb
– Strategy/Design/executi
on Julie Nieman-Larson
– Strategy/Design/executi
on Kara Brock
147. Voltage Creative
• Health Services Group
Purchasing Organization
Website
– Design & Web
Development: Geoff
Ponnath
– Web Development: Aaron
Case
– Strategy: Corey Morris
– Art Direction: Ryan Lorei
– Art Direction & Project
Management: Larry Tozier
149. VI Marketing and Branding
• Examinetics Website
– Group Account Director:
Nicole Turner
– Digital Marketing Strategist:
Hayley Cacioppo
– Marketing Coordinator: Alice
Zarka
– Art Director: Erin Robinson
– Senior Copywriter: Clay Miller
– Interactive Media Director:
Dmitri Kostjukov
– SEO Strategist: Matthew
Barnett
169. VI Marketing and Branding
• Examinetics SEO
Campaign
– Group Account
Director: Nicole Turner
– Digital Marketing
Strategist: Hayley
Cacioppo
– Marketing Coordinator:
Alice Zarka
– SEO Strategist:
Matthew Barnett
175. Closing Remarks
• Stacy Speltz, Incoming BMAKC President
• Upcoming Events
• March 26– YP Event
– Lead with Your Strengths
• April 25 – Hallmark Business Connections
– Heather Teskey, VP of Strategy
• May 28-30 – BMA14
– World’s Largest B2B Marketing Conference
Editor's Notes
Thank you to everyone for coming out tonight. The Kansas City BMA is proud to host this event and recognize those marketers who have excelled in making B2B Marketing that works. As the only association dedicated exclusively to B2B marketing, these awards represent the very best in B2B in this region.Before I introduce your BMA board, I want to play a quick video on why you should join the BMA. The speaker is Eduardo Conrado, the SVP of Marketing and now IT with Motorola. He was one of our luncheon speakers last year and the current chairman of the executive board of directors of BMA. For those that have seen him speak, he is very passionate about B2B marketing. His successor, Kathy Button-Bell, the CMO for Emerson, that little 27Billion dollar industrial company in St. Louis, will be here next month on April 17th as part of our Marketing Leaders Series. In addition to the CMO of Motorola Solutions, and Emerson, in the past 2 years, we’ve also had the CMO of JPMorganChase and the CMO of Avnet, the worlds largest electronics distributor. These are all the leaders of the BMA and part of the community we belong too.Now a few words from Eduardo.
I’ve heard that video before and I know Eduardo from the board, but it never gets old hearing that message. One of the reasons you should consider joining us in the BMA is the leadership level of the board locally. With 8 Board members, we have built this back to one of the larger sizes in some time. But more importantly this group is highly engaged and motivated to deliver outstanding programs, tremendous networking opportunities and the opportunity to be part of the B2B community in Kansas City.Introduce each on. [CLICK TO ADVANCE TO NEXT NAME. DAVID IS LAST]As you can see from the handouts on the tables, the next few events are absolutely outstanding. As I mentioned, KBB will be here on April 17 and then we hosting our first regional BMA event in Kansas City. B2BRising is a series of marketing conferences that are occuring all over the world and the first event in right here in Kansas City. In addition to Kansas city we will have events in Denver, Phoenix, Southern California, New York, London, Dubai and of course our International Conference in Chicago on May 29-31. I’d like to have Rhonda Basler of Hallmark Business to come up and introduce our emcee for the evening. …Rhonda
Rhonda to introduce Jim -Possibly some words about why Hallmark is so excited to be part of the BMA not only here, the twin cities. Hosting our April event.
LET’S GET STARTED. AS I CALL YOUR NAME, PLEASE COME UP TO RECEIVE EITHER YOUR AWARD OF MERIT OR YOUR FOUNTAIN AWARD. UNLIKE YEARS PAST, ALL AWARDS (BOTH MERIT AND FOUNTAIN) WILL BE GIVEN OUT UP FRONT.PLEAS KEEP THE EVENT ISLES CLEAR, BUT PLEASE HELP YOURSELF TO DRINKS AS YOU WOULD LIKE.
