7 Transmedia Families
blueprint for the New Renaissance
merged with @GetStoried (v1.2014)
Step 1 – Audit – STORYWORLD - Ad...
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7 Transmedia Families merged with @Gestoried v1

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7 Transmedia Families merged with @Gestoried v1

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7 Transmedia Families merged with @Gestoried v1

  1. 1. 7 Transmedia Families blueprint for the New Renaissance merged with @GetStoried (v1.2014) Step 1 – Audit – STORYWORLD - Adapt to the “Feel-Effect”+“Sense-Making” Back story + Assets (archives, fundamentals, expertise, skills, talents, clients, projects, products,…) Step 2 – Contextualize Framing - Context, selection of sub-themes (i.e. families, vignettes, scenes etc.) - Validate your audience (target, project,…) Step 3 – Produce & Process Reality - Manage, organize, plan, check roles… (i.e. real time, real budget...) - Energy back down to doable processes (the right conflict) Step 4 – Sustainability & Process Convergence - Energy up with values (i.e. eco+tech +culture) - Campaign(s) - Communities (transient groups) Step 5 - Release Progress - Manage the spread, adapt, evolve - Invite, entice, call to action, converse, share, enjoy, adapt, adapt, adapt…

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