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“ Organizations invest tremendous resources Understanding Content: The Stuff We Design For

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“ Organizations invest tremendous resources on
developing the framework for a great user
experience — fabulous design, robust content
management infrastructure.
Yet when it comes to the content itself, there's
often a gap.





The end result is that the value proposition for
customers can't be delivered because the
content is insufficient, inadequate, and
inappropriate.
— RAHEL BAILIE
24

Publié dans : Technologie, Design
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  • Its a great session.
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  • Hey
    yup it was a great session - learned a lot from Karen about content strategy and some great insights, and also created one of the most innovative moustraps ever!!!!
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  • Attended Karen's workshop at UX London today, where she gave this presentation. Excellent insight into Content Strategy. If you get a chance, I'd strongly recommend taking the time to go through this.
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