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CONTENT STRATEGY Product Analysis Sourcing Understanding Content: The Stuff We Design For

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CONTENT STRATEGY

Product
Analysis Sourcing Creation Governance
Strategy



CONTENT ANALYSIS
Get the Facts Assess the Quality
_What content do you have? Is it communicating clearly?
_How is it organized? Is it appropriate for your
_What different types are there? audience?

_Roughly, how much content is Is it appropriate for your brand?
there? Is it meeting your business needs?

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Publié dans : Technologie, Design
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  • Its a great session.
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  • Hey
    yup it was a great session - learned a lot from Karen about content strategy and some great insights, and also created one of the most innovative moustraps ever!!!!
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  • Attended Karen's workshop at UX London today, where she gave this presentation. Excellent insight into Content Strategy. If you get a chance, I'd strongly recommend taking the time to go through this.
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