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Immediacy is key for businesses that provide outstanding customer service. According to Forrester, nearly 60% of consumers now use live chat to get a question answered and, according to Software Advice, that's because live chat is convenient and has no hold times. This presentation provides:
- an overview of Olark live chat for retailers;
- data on the growing consumer preference for service channels with immediacy;
- reasons why retailers should implement live chat;
- and some best practices for using live chat.