Public Relations Specialist with over 10+ years of experience in the marketing and public relations fields. My skills range from press releases to graphic design. I have a keen eye fro creativity and an extensive knowledge in the world of Communications, be it written or verbal. I am kd-p.r., Katherine De'Na Public Relations. Contact me for all your PR needs.
www.kd-p.r..strikingly.com
1. Katherine D. Parker
kd-pr.strikingly.com
1228 Tower Road, Ellisville, MS 39437 | C: 601.433.6720 | Katherine.Parker7178@gmail.com
Summary
Dynamic marketing professional with more than 10 years in the sales and marketing industries. Excellent
creative, innovative team player with strong communication/crisis management skills. Proven effective
leader. Strong motivator. Proficient in Microsoft Word, Excel, Works, Power Point, InDesign, Photoshop,
social media marketing, i.e., Sprout Social, Twitter, Facebook, Google+ and Instagram. Traditional media
branding/marketing, buying, strategic planning, sales and analytics professional. Proficient research
professional possessing strong desires for organizational growth and upward mobility.
Education
Bachelor ofArts in Journalism; Public Relations/Mass Communication Studies
The University of Southern Mississippi
Associate ofArts; Music Education/Journalism
Jones County Junior College
05/2015
Hattiesburg, MS
08/2013
Ellisville, MS
Strengths and Accomplishments
Marjorie W. Jordan Achievement Award City of Hattiesburg Coin Designer
Mock Election Honorable Mention Award City of Hattiesburg Journalist
N.T.S.A. Achievement Award City of Hattiesburg Assistant Grant Writer
Workout for Saint Jude Award City of Hattiesburg Assistant Graphic Designer
Experience
Liquid Creative Advertising Agency
MEDIA SPECIALIST/BUYER/PLANNER
Researcher; Researches/locates best traditional media mediums for clientele
Negotiator; Negotiates most viable ad cost for clienteles with multiple global medium
Planner; Creates yearly media schedule using Excel for multiple clienteles
Buyer; Purchases media placement with movie theatres,magazines, newspapers,
Radio and social media.
John O’Neil Johnson Toyota
INTERNET SALES MANAGER
Customer Relations; Assisted clienteles with product information
Lead Management; Assisted fellow employee’s with sales leads
Management Liaison; Interacted between clienteles/management
Customer Sales; Assisted clients though entire sale process
Kim’s Chevrolet Nissan
SOCIAL MEDIAMANAGER/CUSTOMERRELATIONS
Social Media Manager; created awareness of dealership to public
Photographer: shot pictures of customers and inventory
Designer; created multiple social media sites for content engagement
Analyst; analyzed content for engagement growth
1/2016-Current
Jackson, MS
11/2015-1/2016
Meridian, MS
07/2015-11/2015
Laurel, MS
2. Public Relations Assistant/Intern
CITYOF HATTIESBURG
Press Releases; Contact for Media to release public knowledge through social media
Community Liaison; Assistant for numerous projects and spokesperson for City Hall
Graphic Design; Creation of Prayer Breakfast Brochure/City Coin for Mayor DuPree
City Photographer; Numerous photographs taken for Public Relations Annual Report
Secretary/Equipment Operations
UNIVERSITYOF SOUTHERN MISSISSIPPI
Computer /Telephone Relations
Student Relations; Liaison between students, instructors, upper management
Equipment Inventory; Continued tracking of production cameras/recording equipment
Public Relations writer for upper management
Public Relations/Marketing Manager/Fitness Trainee
FITNESS DEPOT TRAINING FACILITY
Identified, developed, evaluated marketing strategies based on knowledge of company
objectives and market trends
Led concept development, organized sales, greatly increasing profit margin by 60%
Strategically produced engaging online marketing campaigns
Customer, corporate business, and faculty relations
Manager
CHICK-FIL-A
Communications; used strong interpersonal skills to establish positive relationships
with guests and employees
Loss Prevention; monitored equipment through proper restaurant supervision and staff
training
Restaurant Maintenance; ensured company standards were consistently met
Kitchen/Financial inventory; forecasted sales, counted tills, safe, bank deposits
12/2014-05/2015
Hattiesburg, MS
08/2014-12/2014
Hattiesburg, MS
09/2012 – 11/2013
Ellisville,MS
03/2010 –03/2012
Laurel, MS