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SOCIAL ENTREPRENEURSHIP Social enterprise involves a financially sustainable earned-income activity that addresses a social problem. Why financially sustainable? Sustain the social impact Reduce donor dependence and everything negative about that (unpredictability) Social enterprises are not ordinary business enterprises.
WHAT MAKES SOCIAL ENTERPRISESDIFFERENT FROM BUSINESS ENTERPRISES?
POINTS TO PONDER The profit of social enterprises is its level of social impact. Good business now is all about being in the business of doing good.
What do you see happening in your community in the future?
Opportunity• What will be the specific product/ service?
COMMUNITY ASSETS Labor – human resource, skills of community members Natural resource – land, water, environment Social asset – “bayanihan”, “damayan” Build – infrastructure, road, village hall Service – public agencies/services, day care, health and education units Capital Economic assets
COMMUNITY ASSETS Asset Mapping Collecting an inventory of all the good things about your community Ranking the most valued aspects of your community What community assets are useful for your social enterprise? How will the community assets be preserved?
RECOGNIZING OPPORTUNITIES Four Characteristics of Opportunity It is attractive to customers. It will work in your business environment. It can be executed in the window of opportunity that exists. You have resources and skills to create the business, or you know someone who does or who might want to work with you.
“Bright lights cast dark shadows when shonefrom only one direction.”
SYSTEMS THINKING A way of understanding reality that emphasizes the relationships among a system’s parts, rather than the parts themselves Can help you design smart, enduring solutions to problems Gives a more accurate picture of reality to work with the system’s natural forces to achieve the desired results
STAKEHOLDER ANALYSIS Definition of a Stakeholder (Oxford, 2010) A person with an interest or concern in something, especially a business Denoting a type of organization or system in which all the members or participants are seen as having an interest in its success
STAKEHOLDERS ANALYSIS Stakeholders in a Social Enterprise Primary Stakeholder (Marginalized Sector) Customers and Consumers Employees of Social Enterprise Investors in the Social Enterprise Suppliers Community Members Government or the Public Sector
STAKEHOLDER ANALYSIS Primary Stakeholder A sector, community or group usually involving the marginalized sectors of the society who may or may not own/control the enterprise (Dacanay, 2004) Stockholders Individuals. Families, clans who own capital and invest such in business (Dacanay, 2004)
STAKEHOLDER ANALYSIS Customers and Consumers (Oxford, 2010) Customers are persons or organizations who pay for the product or service Consumer are persons or organizations who use the product or service of the social enterprise
SIX QUALITIES OF SUCCESSFUL SOCIAL ENTREPRENEURS(BORNSTEIN, 2007) Willingness to Self-Correct Willingness to Share Credit Willingness to Break Free of Established Structures Willingness to Cross Disciplinary Boundaries Willingness to Work Quietly Strong Ethical Impetus