2. About the Founder
- 2004-2008 : IIT Delhi Class of 2008
- 2008-2010: Business Technology Analyst with Deloitte
Consulting
- 2010-2013: Founding Partner, LYD Infotech
- 2011-2013: Technology Consultant, Sports and Youth
Affairs, Govt. of Haryana
- 2014-2020: Founder and CEO, Youscore Solutions Pvt. Ltd.
- Now: CallXP!
Aman is a 3X founder. He brings strong skills in product
development, motion graphics, server & database administration
and analytics, and is looking to build on a highly relevant idea for
the post-Covid environment. A serial entrepreneur at heart, he is
building upon his experience of building and running multiple
businesses in the past in the technology and enablement
industry. 2
Founder
Aman M Gupta
3. Build a tech platform that enables
Digital Creators, Professionals,
Consultants, Teachers, Freelancers and
Doctors to monetize their expertise
To become the largest platform for
providing the live professional
services.
Vision
3
Mission
4. > Rishabh wants to earn through Internet
> He has skills that people want. He could be a doctor
who can do telemedicine
> He could earn money by teaching master classes or
private lessons
> He could be a digital entertainer and earn money by
doing private shows for his fans
> He could be a professional like a Lawyer, Investment
Banker, Architect who has paid clients and wants to
invoice his clients for his time
> Let’s look at his life journey on how he makes money
Meet Rishabh
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5. Scheduling
• Most people like Rishabh
struggle with scheduling their
appointments
• Manual Scheduling by self or
EA/PA on Calendar
• Non-White Labelled/Expensive
Standalone solutions like Calendly
Tools Rishabh Currently Uses
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Call Service Solutions
• Rishabh sends video links over
Whatsapp/Email
• Very expensive whitelabelling
solutions
• People without paying can join
publicly shareable Zoom/Google
Meet rooms
Payments
• Rishabh collects payment using
online wallets/UPI/Net Banking/Cash
• Rishabh or his EA/PA does a manual
book-keeping
• Manual payment reminders need to
be sent using personal
communication lines (call/text/email)
6. CallXP Build
You can build and personalise your own digital
toll-line and website as you want, with your easy
to use admin panel.
CallXP Access
Build deeper and more deeper connections with
the clientele, with a high-quality digital toll-line
and your own website.
CallXP Accommodate
You get an easy and swift experience with
CallXP, with instant setup right when you sign up
CallXP Uprise
Add another source of revenue to your business,
with a chance to monetize the calls you receive.
If you are already online, we will even help you
with lead generation and lead management
CallXP Connect
Get total transparency with access to call details
and related billing information, which your
customers can also access
What Rishabh Gets From CallXP
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7. CallXP as an Umbrella
Brand
CallXP
7
CallXP builds brands
by providing them
complete tech
enablement
CallXP helps in brand
discovery
Work with a network of sector
specific Resellers and Aggregators
to build distribution line to find
Creators and Professionals in
different sectors and industries
Enable the Creators and
Professionals with a landing
page to start getting paying
customers, land up deals and
generate more clients
Build an ecosystem of
SaaS Tools for Creators
and Professionals
8. Exponential Rise in
Internet Penetration
8
Office of the Future
of Work
Global Rise of
Creator Economy
This the Best Time to Enter Market
Multiple industries have
moved online: tutors,
telemedicine etc
9. ● 900 Million Active Internet Users(AIU) in India by 2025
compared to 622 in 2020 with rural internet penetration seeing
a growth of 13% YoY*
● End-Consumers need personalisation and vernacularisation of
services. Direct audio/video is the best engagement solution.
Rise of drop-in audio apps like Clubhouse validate this
hypothesis
● Internet-based tools enable personalization and relationship
building that pays off serious rewards for Creators/Brands.
● Availability of stable high speed internet during ongoing COVID
outbreak has defined irreversible new paradigms for
Independent Professionals to service their clients digitally
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Exponential Rise in Internet Penetration
10. ● Internet is the medium for anyone to showcase their work. It
has enabled millions of people to earn money over Internet
● Imagine anyone from Online Yoga Instructor to Online Chef to
an Online Tutor
● 50 Million people globally call themselves Online Creators*
(influencers)
● Social Media Platforms like Facebook and Twitter give strong
reach and follower count to Creators but provide limited
monetisation because their business model (ads and
sponsorships driven)
● Top ways to monetise are exclusive interaction and courses
but their main distribution platforms provide limited platform
to build an inbound marketing funnel for monetisation. Top
ways to generate incomes are courses and exclusive live
content, but there doesn’t exist a full-stack tech solution for
people to build sustainable businesses
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Global Rise of Creator Economy
*https://influencermarketinghub.com/creator-economy-stats/
11. ● Everybody is talking about Future of Work going to be digital
first and remote
● Small Professional Service Businesses and Solopreneurs are
thinking about new ways to service their clients
● Professionals like Chartered Accountants, Professional
Mentors, Lawyers, Therapists, Consultants, etc* can now work
remotely
● Even your Priests
● CallXP’s Products enables these professionals to run their
business seamlessly while on the go with their landing page,
digital toll line
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Office of the Future of Work
* These include likes of Chartered Accountants, Company Secretaries, Virtual CFO, Tax Consultants, Financial Advisors, Business Consultants,
Startup Consultants, Investment Bankers, Education Consultants, etc.
12. *Insights by Practo
** India’s eHealth Market Opportunity Report, 2021
● Government push to tele-medicine with the Telemedicine
Practise Guidelines released in March 2020 in the wake of
COVID-19
● More than 50 Mn online doctor consultations were solicited in
2020 with almost 40% coming from Non-metro cities*
● Doctors see 4X growth in number of patients served in the
day*
● The telemedicine market has the maximum potential in
eHealth segment in India. It is expected to touch $5.4 Bn by
2025, growing at a compound annual growth rate (CAGR) of
31%**
● Platforms like Practo are B2C focused and hence are more
focussed towards end-consumer experience. Doctors have to
make do themselves with apps like Whatsapp and Zoom to
service the patients
Case in Point: Growth of Telemedicine
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13. * INDIAN EDUCATION SECTOR IN INDIA INDUSTRY REPORT
● Everybody either took an online course or know someone who
took an online course during Covid
● Online learning is now established beyond just pure
academics. Everything from arts and craft to yoga and life
skills is now being distributed in the forms of masterclasses
and courses
● Out of 900 Million active internet users by 2025, it is estimated
that more than 500 Mn will access learning online for both
formal classroom training, after-school tutoring or continuous
professional learning*
● As mentioned before, the tech stack to facilitate this is heavily
fragmented with the Rishabhs of the world struggling to
maintain their work flow seamlessly
Case in Point: Tutors and Instructors
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14. Online Teachers
Includes: School Teachers, School
Tutors, College Professors, Competitive
Exam Tutors
Values Derived: Create and Launch
Online Courses, Additional Income Stream,
increased student base for tuitions,
on-the-got
Professionals/Consultants
Includes: Lawyers, Small Consulting
Firms*, Mentors, Freelancers, Life Coach,
Consultants, Education Consultants, Faith
Service Providers**
Values Derived: Multiple Income
Streams, New clients, Tech Interface to
Engage and Retain Client, Hedge against
Job Loss, Launch New Career, No
Geography Constraint
Tele-Health Professionals
Includes: Therapists, Nutritionists,
Dieticians, Wellness Experts, Physicians,
Veterinarians, Paramedics, Post
Consultation Calls
Values Derived: Increased Patients
Base, Multiple Income Stream,
Flexibility, Self promotion, Digital Office,
No Geography Constraint
Content Creators
Includes: Celebrities, Social Media
Influencers, Youtube Creators,
Beauty/Make-Up Consultants
Values Derived: Convert Fans into
paying Consumers/Clients, Increased
Monetisation of fan base, Improved fan
loyalty & retention, Personalisation
Experience for Fans/Clients connect,
Lower Marketing expenses
Target Audience
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*These include likes of Chartered Accountants, Company Secretaries, Virtual CFO, Tax Consultants, Financial
Advisors, Business Consultants, Startup Consultants, Investment Bankers, Education Consultants, etc.
**Includes Pandits, Tarot Readers, Astrologers, Horoscope Readers, Numerologists
16. Competition Landscape
Tech Users
(API Driven)
Non-Tech Users
(Standalone Products)
Whitespace for
CallXP
Non-Tech Users
(Specialised Products)
Organisation with dedicated
Tech Resources where IT
Teams can integrate APIs of
existing tech solutions to
achieve seamless workflow
Non-Tech Users use a fragmented
suite of services, and manually aim
to merge products to achieve
seamless workflow
CallXP’s agnostic positioning enables it
to capture users both who used a suite
of standalone apps and specialised
apps. Native whitelabelling solutions
makes it a strong B2B enablement
product also
For specialised professionals
(Tutors, Doctors) there is set of
tools available which aren’t white
label
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17. What all does CallXP cover?
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For a non-tech user? NO ✓ ✓ ✓ ✓
Appointment NO ✓ NO NO ✓
Scheduling NO ✓ NO NO ✓
Payment NO ✓ ✓ NO ✓
Audio/Video Call ✓ NO NO ✓ ✓
Customer Relationship
Management and Customer
Support Management
NO NO NO NO ✓
Whitelabelling for
Businesses and Distributors
NO NO NO NO ✓
18. Two Pronged GTM
1. Direct: reaching digital creators,
professionals and the likes directly
- first 3 segments will include tutors,
wellness experts and content creators
(artists)
2. Through Distributors:
Spawning more Classpluses of the world
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Market Entry
Approach
19. CallXP as an Umbrella
Brand
Operating Model
19
CallXP builds
sub-brands under
various categories
Resellers/Aggregators
come on the platform
and set up their own
shops/landing pages
Work with a network of sector
specific Resellers and Aggregators
to build distribution line to find
Creators and Professionals in
different sectors and industries
Enable the Creators and
Professionals with a landing
page to start getting paying
customers, land up deals and
generate more clients
Build an ecosystem of
SaaS Tools for Creators
and Professionals
21. We already have a customer waitlist,
Our first paid customer,
Early
Traction
21
And ready distributors!
22. Milestones
Achieved
✓ Product Live! Alpha Launch Done
✓ You can request a live CallXP demo
after the Opening Day to know more
✓ 100+ Users on our Waitlist
✓ First Paid User already on board!
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