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Team_3_Aritzia Anlysis report.docx
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Team_3_Aritzia Anlysis report.docx
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Team_3_Aritzia Anlysis report.docx
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Team_3_Aritzia Anlysis report.docx
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Team_3_Aritzia Anlysis report.docx
Team_3_Aritzia Anlysis report.docx
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Team_3_Aritzia Anlysis report.docx
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Team_3_Aritzia Anlysis report.docx
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Team_3_Aritzia Anlysis report.docx

  1. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT Canadian company’s Analysis Team #4 Satwinder Singh, Gagan Preet Kaur, Harpreet Kaur, Kiranjit Kaur, Manpreet Kaur, Preeti HRMT 5110: Strategic Human Resources Mangement Date – November 9, 2022
  2. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT Contents About Company..................................................................................................................................2 Abstract...................................................................................................................................................2 Identification of key issues .....................................................................................................................3 PESTEL Analysis ...................................................................................................................................5 SWOT Analysis ......................................................................................................................................8 Industry Analysis ..................................................................................................................................10 Competitive analysis.............................................................................................................................11 Corporate analysis.................................................................................................................................12 Mission, Vision, and Values .................................................................................................................12 Decision Making Criteria......................................................................................................................14 Rational decision making......................................................................................................................14 Options..................................................................................................................................................15 Key Recommendations and Action plans .............................................................................................16 Action Plan............................................................................................................................................17 References.............................................................................................................................................20 Appendix1. ARITZIA’S Financial Performance.......................................................................................22 Appendix2. ARITZIA’s business model infographic...............................................................................22
  3. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT About Company ARITZIA was started in 1984 by Brian Hill. The first store was opened in a 70-year-old departmental store in Vancouver, Canada. The idea was simple to design beautiful clothes with exceptional service and they have been successful in doing so with over 100 plus stores in North America and an e-commerce platform (ARITZIA, 2022). Abstract ARITZIA built a substantial and sustainable competitive advantage. Therefore, ARITZIA is planning to open unique boutique stores that offer ambiance and unique shopping experience to their customers. These boutiques will be opened in strategic locations such as in busy streets for its stores. A multi-brand product portfolio can also be the best option for ARITZIA that enables it to meet the constantly changing fashion demands of its customers. Moreover, by using vertically integrated business model – can develop its capacity to manufacture and sell high-quality fashion products at fair prices. Apart from that, ARITZIA cares about the well-being of the its staff, customers, and community engagement which ensures the company's long-term financial strength.
  4. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT Identification of key issues 1. A decline in net revenue – In 2021, the company faced a downfall in net revenue. Compared to $275.4 million in the same period the previous year (2020), net revenue dropped by 2.9% to $267.5 million (Aritzia, 2021). Reason The decline in net revenue was primarily caused by a decline in retail sales of $57 million as a result of 39 government-mandated boutique closures (due to the pandemic, COVID-19) and an $18 million reduction in operating hours and occupancy restrictions in its open boutiques (Aritzia, 2021). Result Although it was offset by the revenue of the new boutiques if it was not mitigated then it could adversely affect the business and the reputation of the company. 2. Strong competitors - Based on brand reputation, product quality, clothing style, and pricing, there is intense rivalry in the market. Aritzia is competing with other strong brands such as Lululemon, Zara, Club Monaco, and many more (Murray Wealth Group, 2019). Reason As Aritzia, most of the rivals are sizable, dependable businesses with a stellar reputation globally, a sizable clientele, solid supplier ties, strong financial conditions, numerous outlets, marketing, and other resources. Result
  5. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT High levels of market competition may reduce Aritzia’s sales. If competitors sell their products at lower prices than Aritzia, it can affect profit margins and sales. Due to inflation, most people think about money saving. So, they can easily attract by these kinds of offers. 3. Heavy reliance on the United States – The majority of our net revenue is generated in Canadian dollars, while the vast majority of our cost of goods sold is expressed in U.S. dollars (Aritzia , 2022). A global online retailer, aritzia.com is run by Aritzia LP and derives the majority of its eCommerce net sales in the US. The second-largest portion of their eCommerce net sales come from Canada (Aritzia.com, n.d.). Reason The main cause of this dependence is that the US has the finest economic and geographical conditions, and the company makes more money from sales there than in any other nation. Result Changes in the value of the U.S. dollar relative to the Canadian dollar might have a significant impact on our operational performance and gross profit margins (Aritzia , 2022). 4. Concentration in the urban market and stagnation in the rural markets - More concentration on the cities as compared to the outback is a continuing challenge for Aritzia in the retail (apparel) sector (EMBA Pro, 2022). Reason One of the causes is the slow rate of product acceptance in rural markets. Second, because of the long distances and inadequate infrastructure, Aritzia finds it more expensive to serve rural consumers than metropolitan ones (EMBA Pro, 2022).
  6. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT Result If it will continue going on, then it may affect the brand image and the sales of the brand as well. 5. Use non-ecofriendly materials – According to ethical brand ratings,” the environmental policies of Aritzia received a "Not Good Enough" rating. The company does use certain environmentally friendly materials, such as organic cotton, but we couldn't find any concrete evidence that it has made any efforts to lessen or completely do away with dangerous chemicals. We also couldn't find any proof that Aritzia reduces textile waste when producing their goods” (Rauturier, 2022). Reason Maybe the company pays more attention towards other factors such as profit and sales. Result The result of this could be very bad, might be the company have to pay a fine for this or they can lose their customers or sales. PESTEL Analysis PESTEL Analysis is a tool used by strategy makers to make better decisions. PESTEL stands for Political, Economic, Social, Technological, Environmental, and Legal factors that affect a company’s macroenvironment (EMBA Pro, 2022). Aritzia is influenced by a wide range of factors, including government decisions, consumer spending behaviour, social trend, advancement in technology, consumer activism for the environment, the regulatory framework for environmental factors, and the legal system (EMBA Pro, 2022).
  7. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT Political factors: Due to the worldwide pandemic, Aritzia faced significant disruptions because 96 retail boutiques were closed by the government of Canada and the US. The pace of recovery and the pandemic adversely impact the financial condition of the business. Also, trade restrictions, tariffs, and additional quotas can reduce the supply of Aritzia’s products (Aritzia, 2021). Some other political factors include political instability in the Canadian market changing policy with a new government and armed conflict (EMBA Pro, 2022). Economic factors: Change in the value of US and Canadian dollars can impact revenue because the cost of goods sold and operating cost is derived in U.S. dollars. The cost, availability, and quality of can fluctuate due to inflationary pressure, tariff rates, foreign currency exchange rates, and labour costs. In addition, the growing inequality in society will result in downward pressure on consumer spending behaviour (Aritzia, 2021). Social factors: This company designs product, develops new brands, incorporates third-party brands, and adjusts the brand’s position to meet customer’s demands, when the company’s predictions do not match client’s preferences, then it faces the problem of excess raw material. Moreover, currently, there are 68 boutiques in Canada and 33 in North America. Hence, the client base outside North America and Canada is limited during future expansion outside North America. This company may face the problem of linguistic and cultural differences, and international client tastes and preferences (Aritzia, 2021).
  8. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT Technological factors: The business is managed through a computer system, including employees, clients, inventory, payroll, and record and process transactions. However, it could adversely impact the business through computer viruses, damage to computer systems, cyber-attacks, telecommunication and computer failure. It would take a huge investment to fix the computer system and the company can suffer loss due to the disclosure of data (Aritzia, 2021). Environmental factor: The suppliers and manufacturers of Aritzia’s product operate in international markets. Countries have different environmental laws and policies. So, any failure in maintaining client service level, and social and environmentally sustainable practices could negatively impact the reputation and brand image. Legal factors: Aritzia do not own any patent or intellectual property rights in the fabric used in merchandise. It is the main threat that rivals can sell and manufacture products with the same style, fabrication, and characteristics at lower prices. Also, the company has registered its trademark in many foreign countries. However, some holders can have the same marks which cannot prevent imitation of the name or exclusive brand (Aritzia, 2018).
  9. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT SWOT Analysis Strengths 1. Multi-channel approach: Because of the multi-channel business, it provides Everyday luxury experience to the client during the pandemic by giving beautiful products, engaging service, an aspirational environment, and engaging communication (Aritzia, 2021). 2. Market leadership position: Aritzia has a strong market position in the retail industry due to which the business can quickly scale the success of new products (EMBA Pro, 2022). 3. Employee engagement as well as diversity in the workplace: Aritzia paid $25 million to the Aritzia community so that no employee will suffer due to the boutique closer in a pandemic. Also, it provides diversity, equity, and inclusion at all levels of the organization (S&P SWOT & PESTLE.com, n.d.). Weakness 1. Declining market share: Aritzia’s competitors are investing more in marketing and sales of their product, implementing pricing, and distribution policies which can reduce the company's revenue. Aritzia is making efforts to maintain its position in the industry (Aritzia, 2018). 2. High price: Aritzia has a limited customer base due to its highly priced products (Strauss-Bate, 2015). 3. Supply chain: Most of its products are manufactured outside North America. When these products are sold internationally, it imposes additional quotas, restrictions, and tariffs, resulting in a decrease in the supply of products (Aritzia, 2018).
  10. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT Opportunities 1. Invest in the digital platform to accelerate e-commerce: From fiscal 2016 to 2020, e- commerce sales grew by 36%. In fiscal 2021, this e-commerce business increased to 88%. Aritzia plans to invest more in a digital platform which means providing a more luxury experience to the customers (Aritzia, 2021). 2. Geographic extent expansion across North America: opening more boutiques is the key to Aritzia's growth strategy. In addition, these boutiques will support the e- commerce business by increasing sales, building brand awareness, and acquiring more clients. Also, there is an opportunity to acquire real estate in North America, where the company has its boutique in approximately 100 locations (Aritzia, 2021). 3. Product expansion: By fiscal 2025, this company plans to double their products through breadth, depth, and new categories, including colour, size, length, and new style The company plans to increase brand loyalty to satisfy the demand of clients (Aritzia, 2021). Threat 1. Consumer trends: Consumer discretionary spending has an impact on revenue, including consumer disposable income level, consumer debt, consumer confidence levels, and natural disasters (Aritzia, 2021). 2. Weather: Boutiques with extreme weather conditions (heavy snowfall, rainstorms, ice storms) could it adversely impact the financial result of Aritzia (Aritzia, 2018). 3. Competition: Though Aritzia is a leader in product innovation but still is facing challenges from local and international competitors (EMBA Pro, 2022).
  11. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT 4. Foreign exchange: The majority of the cost of goods sold is derived in U.S. dollars. Therefore, fluctuations between the U.S. dollar and the Canadian dollar can affect the gross profit margins (Aritzia, 2021). Industry Analysis Aritzia is a Canada-based company the works, creates, and design retail fashion brands. It designs house and fashion boutique (Aritzia Inc, 2022). This company has 6569 employees, and the annual revenue is $1.3 Billion. Aritzia ranks 12th among its top ten competitors in terms of revenue, and the average of top ten competitors is $4.7 B. Aritzia’s revenue has increased by 15.5% in the past four quarters (from Q3 2021 to Q2 2022) which can be seen in the graph below (Owler, 2022). In Q3 2023, Aritzia’s target is to generate revenue between $565 million and $590 million (Aritzia Inc., 2022). Aritzia’s business level strategy is differentiation. To differentiate from its competitors, the company offers energy innovative products that are designed in-house. They focus on innovation and artistic design without compromising quality.  Target market (WHAT): Currently the company operates in Canada and the US and manufactures products only for women.  Products (WHO): Aritzia has a variety of independent brands, each with its own focus, that are treated as independent labels. Designing and styling products in a creative way helps the company to get a premium price for them.  (HOW): The stores reflect the culture of the city in which they operate by providing excellent customer service. The corporate strategy of the company is constrained by moderate diversification levels. Rather than offering customer a single brand or service, the company offers a variety of brands that are vertically integrated fashion houses. Under Aritzia, all these brands share
  12. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT a common technological and distribution channel. As a result of this strategy, Aritzia has a more market power since its brands are vertically integrated (Business and Corporate level strategy, 2022). Aritzia’s business model is based on three key pillars:  Differentiated global sourcing strategy  Innovation-focused business model  Seamless omnichannel platform (Dixon, 2019). Competitive analysis It is an analysis of evaluating strengths and weaknesses. It also helps in assessing the competitors’ products, services, and sales tactics. Conducting a full competitive analysis once a year is a good business practice (Kazim, n.d.). Some of the competitors of Aritzia are Lululemon Athletica, Urban Outfitters, American Eagle Outfitters, Guess, Abercrombie & Fitch, and Revolve Group (Aritzia Inc, 2021). Financial and competitive advantage – Even after the impact of covid, Aritzia was still relatively stable. Although some businesses have greater gross margin trends, this is still respectable and suggests a competitive advantage because rivals are unable to successfully reduce their profits (Aritzia Inc, 2021). Profitability metrics – Considering the profitability metrics, Aritzia is just a bit short of its competitors. The average ROE is 30.8% and Aritzia has 28.5%. However, their revenue is second highest at 32.6% than the competitors which have an average of 24% (Aritzia Inc, 2021). Immune to fashion risk – Aritzia is immune to the fashion risk because of its multi-brand strategy. With its stable of in-house brands, Aritzia has the flexibility to expand or contract a
  13. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT brand's space in a boutique in response to changes in fashion and/or even launch new brands if fashion trends go in a different direction (Murray wealth group, 2019) Unique boutiques - While some businesses take pride in creating experiences that are somewhat similar, Aritzia works to give each of its locations a comparable yet distinctive atmosphere. Retailers have studied physical interaction is still important for many customers. Nike and amazon have done a similar thing by creating direct-to-consumer and traditional models (Murray wealth group, 2019). Corporate analysis 2021 has been an amazing year for which the stock price has almost doubled from $26 to $50. Aritzia has a lot of advantages which will be discussed that includes strong profitability, growth, brand recognition, management team, and competitive edge. Revenues have consistently grown except for the year 2021 where covid has reduced the profits. In 2021 the revenue was $905.9 million compared to $340.1 million in 2014. The expected growth in 2022 is 48.81%. For the years 2023 and 2024, the expected growth is 14.99% and 12.64% respectively. Return on equity for Aritzia is 20% in the year 2021, the only year they saw negative results is 2017 (Aritzia Inc, 2021). Comparatively, net income increased from 57.75 million to 79.52 million Canadian dollars. Comparatively to CAD 0.52 a year ago, basic earnings per share from continuing operations were CAD 0.72. Diluted earnings per share from continuing operations were CAD 0.69 compared to CAD 0.50 a year ago (Investing.com, 2022). Mission, Vision, and Values Mission Aritzia emphasizes diversity in the workplace. Their mission is to promote an atmosphere where everyone can pursue a fulfilling career while being inclusive, diverse, and
  14. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT representative of the communities in which they operate. This commitment is extended to all applicants and employees, regardless of their racial origin, citizenship status, creed, country of birth, religion, sex, gender identity, gender expression, sexual orientation, marital status, family situation, age, disability, or any other protected characteristic (Aritzia, 2022). They are committed to helping women succeed in life and improve their mental well-being (Aritzia, 2022). Vision The vision is to provide luxury everyday clothing to women by making beautiful clothes, creating exceptional clothes, and an ambitious environment (Indeed, 2022). Values Aritzia believes that values are what we reflect. These are the underlying ideas that guide us, unite us as a People, and uphold the values of standard luxury. Here are the 6 values that Aritzia reflects as an organization. Creativity – Everything starts with creativity. Loyalty – Relying upon and trusting each other. Excellence – Constantly working to achieve world-class results. Good judgment – Thinking smartly as an organization. Integrity – Always doing the right thing. Teamwork – Employees are wonderful on their own, but we are even better when they work together (Aritzia, 2022).
  15. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT Decision Making Criteria For effective and efficient decisions, it is important to choose the best options that will bring favorable outcomes to Aritzia. Covid-19 has financially impacted the organization. There are a lot of issues which are important to address and solve through decision-making criteria by applying an effective model. The main criteria that Aritzia used to make this decision are: 1. The potential market for their product 2. The costs associated with each option 3. The feasibility in supply chain 4. Increase share of their market Rational decision making We will use Rational decision-making model which is used by most organizations to take effective decisions (Uzonwanne, 2016). There are 7 steps which are 1. Identifying the problem that requires a solution: The first step in the rational decision- making model is identifying the problems. Aritzia faced many issues as mentioned above. 2. Identifying the solution scenario: This step involves choosing criteria that could impact the decision’s outcome. For solving the Aritzia problems, the criteria can be time, cost, effectiveness, and productivity. 3. Carrying out a gap analysis: This step involves the identification of gap between the problem and solution. These are the policies affected by PESTEL and SWOT.
  16. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT 4. Gathering facts, options, and alternatives: This step focuses on how the company would be able to compete in the competitive market. The company should lower their prices to attract customers. 5. Analysing option outcomes: The company should analyse option outcomes available to them such as Invest in the digital platform to accelerate e-commerce, low prices, Open more outlets. 6. Selecting best possible options: Aritzia should offer cheaper products to the customers so that people can buy the products depending on their financial conditions and the company 7. Implementing decision: It is the last step in the rational decision-making model. In this, the alternative the company should focus on cost, market share. Options Considering the analysis of external and internal factors affecting the company, we considered several options as possible recommendations for Aritzia for expanding their business (Aritzia, 2021): 1. Expanding their online presence 2. Opening new stores in different locations 3. Penetration of previously untapped markets 4. Increasing the amount of time spent on advertising and marketing 5. Efforts to provide better service to customers 6. Establishing customer fidelity initiatives 7. Providing promotional prices and sales 8. Developing better options for online shopping
  17. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT The above options would be the best way to reach Aritzia target market and grow their business. After looking at all of the choices, we agreed that the best course of action for the firm would be to concentrate on lowering prices, launching new items, and expanding into new areas. We feel that these solutions will bring the greatest advantage to the firm in the long term and will assist to improve sales and earnings. Key Recommendations and Action plans 1. Aritzia should be more transparent with its customers and partners regarding its business model and financials. The company should clarify how it will continue operating despite losing some key suppliers and partners (Godinho, 2019). They should also explain how they will maintain their customer service standards while lowering costs by cutting some of their staff over time. 2. Aritzia should be more transparent with its employees about how they are expected to perform tasks to keep customers happy during this transition period. The company should also ensure all employees know what resources are available to them if they need support or information about changes in the business model or operations over time. 3. Aritzia needs to ensure that all employees understand why changes are being made. This will ensure that everything is clear about what needs to be done and what changes might occur in their jobs or responsibilities at any given time. 4. Aritzia should further integrate the Brian Hill brand, as this will help it achieve its goals of becoming a vertically-integrated, innovative design house and boutique. It is recommended that Aritzia become the designer of choice for Brian Hill's retail and non-retail brands.
  18. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT 5. Another recommendation is to create a new logo for Aritzia that reflects its transformation from a fast fashion retailer to a luxury designer label. The new logo should also incorporate elements from past logos and brand identities to preserve the history of Aritzia as well as its reputation for innovation. 6. Aritzia can continue working with Brian Hill, the Chief Executive Officer, on creating new product lines for him to sell through his retail stores and online marketplace, thereby increasing sales. 7. Also, Aritzia can work under the CEO to create new partnerships with celebrities promoting Aritzia's products on social media channels such as Instagram and Facebook. This will help increase awareness about Aritzia among consumers who may not yet be familiar with it but might still be interested in trying out their products because they are famous or have been featured in popular media outlets such as Vogue Magazine (Godinho, 2019). Action Plan Task Task Owner Implementation Time- bound Ensuring increased transparency Operational managers, employees, and employers Publishing company values Being honest when it comes to customer data collection 6 months Increasing transparency with employees CEO, managers, and employees, Disclosing information Speaking honestly with other employees Sharing information on business performance 6 months
  19. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT Providing a clear understanding of changes taking place within the company CEO, managers, and supervisors Communicating changes openly and honestly. Communicating changes in a down-to-top manner. 6 months Creating a new logo CEO, supervisors, managers, and other stakeholders To reflect on the achievement of the company. Researching to create a meaningful logo shows it's a successful business. 6-12 months Creating new partnerships with celebrities. CEO, supervisor, managers, and other stakeholders By consulting experts. Understanding what motivates the partner. Considering the partners’ values 6-12 months Creating new product lines CEO, managers, and other stakeholders Defining the target users of new product lines. Understand the bottom line of developing the new product lines. 1 year
  20. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT HR Implications Aritzia's strategy is centered on the company's commitment to creating a unique shopping experience for every client by building a vertically-integrated, innovative design house and boutique. The company focuses on creating products that are not only fashionable but also functional and affordable. The human resource implications of this strategy include the following: 1. Aritzia's employees must be able to adapt quickly to market and business environment changes. 2. Employees must work together effectively to achieve their goals and maintain profitability. 3. Employees must be able to motivate each other through positive reinforcement and teamwork growth rather than individual rewards or punishments based on performance alone.
  21. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT References Aritzia . (2022, May 05). MANAGEMENT’S DISCUSSION AND ANALYSIS. Retrieved from Aritzia I nc.: https://s21.q4cdn.com/489771965/files/doc_financials/2022/q4/Aritzia-Inc-Q4-2022- MDA.pdf Aritzia. (2018). Aritzia Inc. Retrieved from https://s21.q4cdn.com/489771965/files/doc_financials/2018/Annual/2018-AIF.pdf (2021). Aritzia. Retrieved from https://courses.moodle.kpu.ca/pluginfile.php/752026/mod_resource/content/1/Dossier_Ari tzia_Annual_Report.pdf Aritzia. (2021). Annual report 2021. Aritzia. (2021, May 11). Aritzia Reports Fourth Quarter and Full Year Fiscal 2021 Results. Retrieved from Investors.aritzia: https://investors.aritzia.com/investor-news/press-release- details/2021/Aritzia-Reports-Fourth-Quarter-and-Full-Year-Fiscal-2021-Results/default.aspx Aritzia Inc. (2022). Retrieved from Reuters: https://www.reuters.com/markets/companies/ATZ.TO/ Aritzia Inc. (2022, October 12). Aritzia Reports Second Quarter Fiscal 2023 Financial Results. Retrieved from Cision: https://www.newswire.ca/news-releases/aritzia-reports-second- quarter-fiscal-2023-financial-results- 826249983.html#:~:text=For%20fiscal%202023%2C%20Aritzia%20currently,%241.875%20bil lion%20to%20%241.9%20billion. Aritzia.com. (n.d.). E-COMMERCE REVENUE ANALYTICS. Retrieved from Ecommercedb: https://ecommercedb.com/store/aritzia.com Business and Corporate level strategy. (2022). Retrieved from Course Hero: https://www.coursehero.com/file/66102971/strategy-and-porters-editeddocx/ CourseHero. (2022). Swot Analysis of Aritzia Inc. Retrieved from https://www.coursehero.com/file/139670685/aritzia-swot-analysisdocx/ Dixon, T. (2019, May 9). Aritzia Inc: Positioned For Long Term Growth In The Retail Sector. Retrieved from Seeking Alpha: https://seekingalpha.com/article/4262211-aritzia-inc-positioned-for- long-term-growth-in-retail-sector EMBA Pro. (2022). Aritzia (Canada) SWOT Analysis / SWOT Matrix. Retrieved from Embapro: https://embapro.com/frontpage/swotcoanalysis/2693-aritzia EMBA Pro. (2022). What is PESTEL Analysis and why PESTEL Analysis is important? Retrieved from Executive MBA Pro: https://embapro.com/frontpage/pestelcoanalysis/2693-aritzia EMBA Pro. (2022). What is SWOT Analysis? What is included in SWOT Analysis of Aritzia? Retrieved from EMBA Pro: https://embapro.com/frontpage/swotcoanalysis/2693-aritzia Murray Wealth Group. (2019, May 21). Market Research #12: Aritzia. Retrieved from Murraywealthgroup: https://murraywealthgroup.com/aritzia/ Owler. (2022). Aritzia. Retrieved from Owler: https://www.owler.com/company/aritzia Rauturier, S. (2022, July 27). How Ethical Is Aritzia? Retrieved from Good on you: https://goodonyou.eco/how-ethical-is-aritzia/
  22. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT S&P SWOT & PESTLE.com. (n.d.). Aritzia Inc. SWOT and PESTLE Analysis. Retrieved from https://www.swotandpestle.com/pdf/index.php?id=10634/2209/2210 Strauss-Bate, C. (2015, December 04). Aritzia S.W.O.T Analysis. Retrieved from Prezi: https://prezi.com/j5t4orao3eqh/aritzia-swot- analysis/#:~:text=Some%20weaknesses%20Aritzia%20has%20are,people%20would%20buy %20from%20them. Uzonwanne, F. C. (2016). Rational Model of Decision Making. Global Encyclopedia of Public Administration, Public Policy, and Governance, 1-6.
  23. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT Appendix1. ARITZIA’S Financial Performance Image from: https://www.owler.com/company/aritzia Appendix2. ARITZIA’s business model infographic https://seekingalpha.com/article/4262211-aritzia-inc-positioned-for-long-term-growth-in- retail-sector
  24. HRMT 5110 (P60) ARITZIA ANALYSIS REPORT
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