Presentation TechCamp Moldova, 15-16.07.2011

1. Professional Networking offline and online - A Primer Ovidiu Bujorean www.linkedin.com/in/bujorean Chisinau, Moldova, July 15, 2011

2. Session Outline Session introduction. Personal intro Why professional networking? How would this benefit you? Professional Networking When and where? How to make friends? Who does it? What to do? Offline networking. At events. Wing-men strategy. Online networking. Linked in. Twitter. How to build it? Tech tools to network better and build your network Additional resources Questions

3. Personal intro

4. Session Introduction Ask or remind yourself: What are the objectives of my venture? What do I hope to accomplish during this event? How can I get there?

5. Session Introduction This session will help you to: Identify people that you should talk to Establish contact and speak with them at an event Follow up with them promptly after the conversation Learn or expand the use of linkedin and/ or twitter. This session assumes you: Developed your elevator pitch. Prepared your presentation materials. (biz cards, ppt.) Will do your homework before you attend an event.

6. Professional Networking Why building a network? When and where? How to make friends? Who does it? What to do?

7. Why actually do it? Few reasons… Networking – helps you achieve your goals. Events – high concentration of resources. Every person you meet – impacts your life. Work smarter and harder. Not alone… Build access to resources ($, talent, ideas) Develop partnerships & get customers Learn & accelerate growth

8. When and Where? When? Build it before you need it. Be proactive. Focus on quality contacts. Where? Offline events: conferences, training programs, seminars, etc. Online: linkedin.

9. How to make friends? Smile Remember& use the person’s name often Seek to help first. At least offer to help. Be a good listener Be genuine Show your passion for your venture Be realist about what you can expect Always follow up on your promises A must read is Dale Carnegie best seller “How to win friends and influence people”

10. Who? People you know: You. Wing-man/ Wing-woman. Wing-men/ Wing-women. People you (should) know: Organizers. Speakers. Sponsors. VIP’s. Other attendees

11. What? 7 things to do… Objectives. Pitch. Biz Cards. Look good. Identify top10 people. Prioritize. Research bios. Starters. Outcomes. Befriend &brief organizers &wingmen. Get introduced or introduce yourself. Interact with your top 10 people. Effective thank you note and follow up.

12. At the event/ reception

13. At the event/ reception Arrive early Check the name tags Be nice to the host. Why? Locate the best food Know the people you want to meet Carry water is power Deliver value to anyone you meet Be a network resource. Connect people to other people

14. Networking at events. Stories. 1999 Jim Bagnola, The Leadership Group 1999 State of the World Forum, Tom Ekin 2003 Prince of Wales Business Leaders Forum,CaroleGrodzins 2006 HKS Leadership Conference, Frances Hesselbein 2007 New Zealand, MIT Sloan Project 2008 MIT CIO Symposium Wing men in action 2009 Sam Leblanc, Irish student

15. Trimeca Reception Your Objectives: Procure the list of attendees. Select your top 7 people to speak with. Research them briefly if you can. Recruit your wing-man and brief him or her. Generate 3 follow up coffee meetings.

16. Trimeca- Positioning at event Arrive earlier and offer help to the organizers. Check the badges and the list of attendees. Write the names of key people on back of biz card. Get into a good mood. Offer to bring drinks to people.

18. Contain 3 ideas (thank you for your time, one idea from the conversation, request for a follow up coffee meeting) For VIP’s, a handwritten thank you note is better. For peer attendees – if you had a good conversation, linked in

20. Where do I start building my net? Know your medium term goals. Start with your resume. Identify most important events/ programs and people that attended same events. Create a list with 20 people you would like to connect Find the super-connectors and become their friend

21. Do’s and Don’ts on linkedin

22. Linkedin navigation - example

24. Never Eat Alone - Keith Ferrazzi

25. Power Networking – Donna FischerTools: Linked in, Learn that name, Bump/ Dub, Gwabbit People hubs: organizers, trainers, VIP’s. Personal Coaching: to build your network support system

26. Wrap-up People you meet can impact your work. Preparation before event makes all the difference. Working with a wingman makes your life easier. Effective follow up is critical. Linked in and Twitter can help you build your net. Stay in touch with your new friends. Update them.

27. Questions? CONTACT INFORMATION: Email:ovidiu_bujorean@sloan.mit.edu Linkedin: www.linkedin.com/in/bujorean Twitter: ovidiubujorean