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Building, Communicating, and Raising Donations through Social Media for Not for Profits (non profits).
Increasing Online Giving Through Social Media
Increasing Online Giving Through Social Media
Kyle Lacy
Why you should use social media to connect with your audience, improve preception about your brand and increase visibility and sales Associated Document at: http://www.scribd.com/doc/53328422/Connecting-With-Your-Customers-Using-Social-Media
Connecting with your customers using Social Media
Connecting with your customers using Social Media
Eileen Brown
Social Media and Law Firms
Social Media and Law Firms
Kyle Lacy
http://www.petsit.com Pet Sitters International offers these basic but vital social media tips for pet sitters building a social-media strategy. Tips include details on the most common social-media platforms used by pet sitters, as well as examples of goals, strategies and tactics pet sitters can include in their social media plans.
Social Media 101 for Pet Sitters
Social Media 101 for Pet Sitters
Pet Sitters International
Reviewing 3 powerful tools that can help you save time while engaging successfully with your audience, spying on the competition, discovering people to follow and reporting on your social media efforts from an easy report with HootSuite to more elaborate statistics with SocialBro and finally, a complete measurement suite with Simply Measured.
Social Media Success for Marketers and Entrepreneurs: Beyond the Basics
Social Media Success for Marketers and Entrepreneurs: Beyond the Basics
Milena Regos
Ideas2Market - Building a Successful Online Strategy
Ideas2Market - Building a Successful Online Strategy
Bluewire Media
Why analytics are useful, with links & resources (1)
Why analytics are useful, with links & resources (1)
Simon Cocking
This is a presentation we gave on Social Media and it's importance to your marketing strategy.
Social Media Presentation
Social Media Presentation
Impact Media Solutions
Recommandé
Building, Communicating, and Raising Donations through Social Media for Not for Profits (non profits).
Increasing Online Giving Through Social Media
Increasing Online Giving Through Social Media
Kyle Lacy
Why you should use social media to connect with your audience, improve preception about your brand and increase visibility and sales Associated Document at: http://www.scribd.com/doc/53328422/Connecting-With-Your-Customers-Using-Social-Media
Connecting with your customers using Social Media
Connecting with your customers using Social Media
Eileen Brown
Social Media and Law Firms
Social Media and Law Firms
Kyle Lacy
http://www.petsit.com Pet Sitters International offers these basic but vital social media tips for pet sitters building a social-media strategy. Tips include details on the most common social-media platforms used by pet sitters, as well as examples of goals, strategies and tactics pet sitters can include in their social media plans.
Social Media 101 for Pet Sitters
Social Media 101 for Pet Sitters
Pet Sitters International
Reviewing 3 powerful tools that can help you save time while engaging successfully with your audience, spying on the competition, discovering people to follow and reporting on your social media efforts from an easy report with HootSuite to more elaborate statistics with SocialBro and finally, a complete measurement suite with Simply Measured.
Social Media Success for Marketers and Entrepreneurs: Beyond the Basics
Social Media Success for Marketers and Entrepreneurs: Beyond the Basics
Milena Regos
Ideas2Market - Building a Successful Online Strategy
Ideas2Market - Building a Successful Online Strategy
Bluewire Media
Why analytics are useful, with links & resources (1)
Why analytics are useful, with links & resources (1)
Simon Cocking
This is a presentation we gave on Social Media and it's importance to your marketing strategy.
Social Media Presentation
Social Media Presentation
Impact Media Solutions
Top Tips for a strong Social CRM Strategy.
Social CRM
Social CRM
Sageukofficial
Presentation: Leveraging Social Media to connect with Todays Moms Presented by: Sharon Vinderine, Founder and CEO, Parent Tested Parent Approved Media Inc. Most consumers now expect a brand to have a presence – and respond – on social media; it has become the norm, and not responding or having a presence is considered pretty much unacceptable. This session will help outline how you can engage moms online and build an organic community of Brand Ambassadors. www.bdionline.com
Leveraging Social Media to Connect with Todays Moms - BDI 2/6/14 Influencer M...
Leveraging Social Media to Connect with Todays Moms - BDI 2/6/14 Influencer M...
Business Development Institute
Slides from the 2021 Lviv Media Forum, updated to reflect how to get access to CrowdTangle (a Facebook product)
Lviv media forum 2021: Digital Strategy & the Covid Effect
Lviv media forum 2021: Digital Strategy & the Covid Effect
Esra Dogramaci
A recent presentation I made to the Conference Board of Canada.
Measuring Social Media Success
Measuring Social Media Success
Mike Kujawski
5 rules for successful B2B Marketing
Business To Business Marketers: B2B Dating Rules From the Field TWG Presentation
Business To Business Marketers: B2B Dating Rules From the Field TWG Presentation
Brainrider B2B Marketing
The new year is officially less than a month away -Do you know what marketing will look like in 2020 for your advisory firm? Our team has the inside scoop on what's in store for 2020 and we can't wait to share these interesting trends with you. This presentation takes a look at emerging trends in 2020 like: - Marketing automation - New social media platforms - Video marketing specifically on YouTube - Paid social media ads - Retargeting advertising
Predictions 2020: How Advisory Firms Will Market and Grow
Predictions 2020: How Advisory Firms Will Market and Grow
Samantha Russell
Why analytics are useful nov 7th
Why analytics are useful nov 7th
Simon Cocking
Time saving tips in Social Media for busy businesspeople by Dan Elder of CenTex Social Media by Topsarge, http://www.topsarge.com.
Time Saving Tips for Social Media Management
Time Saving Tips for Social Media Management
Dan Elder, MS
Navigating your Social Media Strategy
Navigating your Social Media Strategy
Courtney Spencer
Slide deck from David Vogelpohl's presentation at the AUSOME meetup in Austin, TX on 10/2/2013. Learn how to track value and run amazing custom reports using Google Analytics.
Advanced Google Analytics
Advanced Google Analytics
David Vogelpohl
In this webinar, Christine will walk you through how to link your existing social network accounts (LinkedIn, Facebook, Twitter) to your AdvisorDeck account. I will cover: - Benefits to setting up social media network accounts - Why linking social networks to AdvisorDeck benefits you - How to add social networks to AdvisorDeck - How to schedule a blog/social media campaign for a week
How to Set Up Social Account Links
How to Set Up Social Account Links
AdvisorDeck
Chase McMichael will present; Beyond Listening: Reinventing Social Keyword Monitoring. Social monitoring is key to every business that's interfacing with customer to reputation management. Of the 100 tools out there what is right for you business will be explored. Keyword-based social monitoring tools are difficult to optimize for targeted content delivery. They can also be difficult to use. In this session you will learn how, by leveraging your customers’ "Content Consumption Graph" you can not only deliver more relevant content but also dramatically boost engagement with that content. You will also see how advanced social intelligence techniques can deliver detailed graphs with insightful audience data.
Beyond Listening: Reinventing Social Media Keyword Monitoring
Beyond Listening: Reinventing Social Media Keyword Monitoring
Infini Graph
Fragmentation of real estate marketing presentation by Ilana Schwartz at Online Marketing Group.
Fragmentation of real estate marketing online marketing group ilana schwartz
Fragmentation of real estate marketing online marketing group ilana schwartz
Ilana Schwartz
Adam Franklin gave this keynote at the KBDi 2012 National Conference to Kitchen and Bathroom designers in Sydney.
KDBi 2012 National Conference
KDBi 2012 National Conference
Bluewire Media
Warren Knight B2B Social Media Marketing
Warren Knight B2B Social Media Marketing
Think Digital First
Learn the importance of Social Media Marketing in today's competitive environment. By Vijay Ram
Social Media Marketing by Vijay Ram
Social Media Marketing by Vijay Ram
Vijay Ram
What is A PR Guy Doing at AdTech NYC was a presentation by PR Newswire Global Director of Emerging Media at the AdTech NYC Conference on Nov. 9, 2011. This presentation was part of the session entitled: Marketing on Facebook, Twitter and Google+ Best Practices for Turning "Like" into "Love" run by Chris Brogan.
What is a PR Guy Doing at AdTech NYC?
What is a PR Guy Doing at AdTech NYC?
Michael Pranikoff
Ten+ pearls of wisdom for optimizing your social media strategy. This talk was given at Vegas Cosmetic Surgery and Dermatology conference on June 15, 2015.
Top Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
Top Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
Cosmetic Social Media
How do startups use social media to scale up its businesses? Before you go on creating accounts on various of social media platforms, calm down and think about your priorities, resources and short-term and long - term goals. Tactical execution gets way easier and stressless once the bigger picture has been taken care of.
Social Media for Startups
Social Media for Startups
Xie Qing
Details of social media marketing by Prof.Talib Mirza
Social media marketing
Social media marketing
9713156778
Social Media Workshop as delivered to Sarantis Marketing Department on 8 May 2013.
Social Media Workshop for Sarantis
Social Media Workshop for Sarantis
Socialab
Social Media Club Evansville Presentation
Social Media Club Evansville Presentation
Kyle Lacy
Contenu connexe
Tendances
Top Tips for a strong Social CRM Strategy.
Social CRM
Social CRM
Sageukofficial
Presentation: Leveraging Social Media to connect with Todays Moms Presented by: Sharon Vinderine, Founder and CEO, Parent Tested Parent Approved Media Inc. Most consumers now expect a brand to have a presence – and respond – on social media; it has become the norm, and not responding or having a presence is considered pretty much unacceptable. This session will help outline how you can engage moms online and build an organic community of Brand Ambassadors. www.bdionline.com
Leveraging Social Media to Connect with Todays Moms - BDI 2/6/14 Influencer M...
Leveraging Social Media to Connect with Todays Moms - BDI 2/6/14 Influencer M...
Business Development Institute
Slides from the 2021 Lviv Media Forum, updated to reflect how to get access to CrowdTangle (a Facebook product)
Lviv media forum 2021: Digital Strategy & the Covid Effect
Lviv media forum 2021: Digital Strategy & the Covid Effect
Esra Dogramaci
A recent presentation I made to the Conference Board of Canada.
Measuring Social Media Success
Measuring Social Media Success
Mike Kujawski
5 rules for successful B2B Marketing
Business To Business Marketers: B2B Dating Rules From the Field TWG Presentation
Business To Business Marketers: B2B Dating Rules From the Field TWG Presentation
Brainrider B2B Marketing
The new year is officially less than a month away -Do you know what marketing will look like in 2020 for your advisory firm? Our team has the inside scoop on what's in store for 2020 and we can't wait to share these interesting trends with you. This presentation takes a look at emerging trends in 2020 like: - Marketing automation - New social media platforms - Video marketing specifically on YouTube - Paid social media ads - Retargeting advertising
Predictions 2020: How Advisory Firms Will Market and Grow
Predictions 2020: How Advisory Firms Will Market and Grow
Samantha Russell
Why analytics are useful nov 7th
Why analytics are useful nov 7th
Simon Cocking
Time saving tips in Social Media for busy businesspeople by Dan Elder of CenTex Social Media by Topsarge, http://www.topsarge.com.
Time Saving Tips for Social Media Management
Time Saving Tips for Social Media Management
Dan Elder, MS
Navigating your Social Media Strategy
Navigating your Social Media Strategy
Courtney Spencer
Slide deck from David Vogelpohl's presentation at the AUSOME meetup in Austin, TX on 10/2/2013. Learn how to track value and run amazing custom reports using Google Analytics.
Advanced Google Analytics
Advanced Google Analytics
David Vogelpohl
In this webinar, Christine will walk you through how to link your existing social network accounts (LinkedIn, Facebook, Twitter) to your AdvisorDeck account. I will cover: - Benefits to setting up social media network accounts - Why linking social networks to AdvisorDeck benefits you - How to add social networks to AdvisorDeck - How to schedule a blog/social media campaign for a week
How to Set Up Social Account Links
How to Set Up Social Account Links
AdvisorDeck
Chase McMichael will present; Beyond Listening: Reinventing Social Keyword Monitoring. Social monitoring is key to every business that's interfacing with customer to reputation management. Of the 100 tools out there what is right for you business will be explored. Keyword-based social monitoring tools are difficult to optimize for targeted content delivery. They can also be difficult to use. In this session you will learn how, by leveraging your customers’ "Content Consumption Graph" you can not only deliver more relevant content but also dramatically boost engagement with that content. You will also see how advanced social intelligence techniques can deliver detailed graphs with insightful audience data.
Beyond Listening: Reinventing Social Media Keyword Monitoring
Beyond Listening: Reinventing Social Media Keyword Monitoring
Infini Graph
Fragmentation of real estate marketing presentation by Ilana Schwartz at Online Marketing Group.
Fragmentation of real estate marketing online marketing group ilana schwartz
Fragmentation of real estate marketing online marketing group ilana schwartz
Ilana Schwartz
Adam Franklin gave this keynote at the KBDi 2012 National Conference to Kitchen and Bathroom designers in Sydney.
KDBi 2012 National Conference
KDBi 2012 National Conference
Bluewire Media
Warren Knight B2B Social Media Marketing
Warren Knight B2B Social Media Marketing
Think Digital First
Learn the importance of Social Media Marketing in today's competitive environment. By Vijay Ram
Social Media Marketing by Vijay Ram
Social Media Marketing by Vijay Ram
Vijay Ram
What is A PR Guy Doing at AdTech NYC was a presentation by PR Newswire Global Director of Emerging Media at the AdTech NYC Conference on Nov. 9, 2011. This presentation was part of the session entitled: Marketing on Facebook, Twitter and Google+ Best Practices for Turning "Like" into "Love" run by Chris Brogan.
What is a PR Guy Doing at AdTech NYC?
What is a PR Guy Doing at AdTech NYC?
Michael Pranikoff
Ten+ pearls of wisdom for optimizing your social media strategy. This talk was given at Vegas Cosmetic Surgery and Dermatology conference on June 15, 2015.
Top Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
Top Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
Cosmetic Social Media
How do startups use social media to scale up its businesses? Before you go on creating accounts on various of social media platforms, calm down and think about your priorities, resources and short-term and long - term goals. Tactical execution gets way easier and stressless once the bigger picture has been taken care of.
Social Media for Startups
Social Media for Startups
Xie Qing
Details of social media marketing by Prof.Talib Mirza
Social media marketing
Social media marketing
9713156778
Tendances
(20)
Social CRM
Social CRM
Leveraging Social Media to Connect with Todays Moms - BDI 2/6/14 Influencer M...
Leveraging Social Media to Connect with Todays Moms - BDI 2/6/14 Influencer M...
Lviv media forum 2021: Digital Strategy & the Covid Effect
Lviv media forum 2021: Digital Strategy & the Covid Effect
Measuring Social Media Success
Measuring Social Media Success
Business To Business Marketers: B2B Dating Rules From the Field TWG Presentation
Business To Business Marketers: B2B Dating Rules From the Field TWG Presentation
Predictions 2020: How Advisory Firms Will Market and Grow
Predictions 2020: How Advisory Firms Will Market and Grow
Why analytics are useful nov 7th
Why analytics are useful nov 7th
Time Saving Tips for Social Media Management
Time Saving Tips for Social Media Management
Navigating your Social Media Strategy
Navigating your Social Media Strategy
Advanced Google Analytics
Advanced Google Analytics
How to Set Up Social Account Links
How to Set Up Social Account Links
Beyond Listening: Reinventing Social Media Keyword Monitoring
Beyond Listening: Reinventing Social Media Keyword Monitoring
Fragmentation of real estate marketing online marketing group ilana schwartz
Fragmentation of real estate marketing online marketing group ilana schwartz
KDBi 2012 National Conference
KDBi 2012 National Conference
Warren Knight B2B Social Media Marketing
Warren Knight B2B Social Media Marketing
Social Media Marketing by Vijay Ram
Social Media Marketing by Vijay Ram
What is a PR Guy Doing at AdTech NYC?
What is a PR Guy Doing at AdTech NYC?
Top Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
Top Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
Social Media for Startups
Social Media for Startups
Social media marketing
Social media marketing
En vedette
Social Media Workshop as delivered to Sarantis Marketing Department on 8 May 2013.
Social Media Workshop for Sarantis
Social Media Workshop for Sarantis
Socialab
Social Media Club Evansville Presentation
Social Media Club Evansville Presentation
Kyle Lacy
How Digital is Changing Federal Credit Unions
How Digital is Changing Federal Credit Unions
Kyle Lacy
Tips to being propductive in social media. :)
Tips to Being Productive in Social Media
Tips to Being Productive in Social Media
Kyle Lacy
Linked In Seminar
Linked In Seminar
Kyle Lacy
Η παρουσίαση στον ΑΚΤΟ για το πώς λειτουργεί το EdgeRank.
EdgeRank seminar for AKTO
EdgeRank seminar for AKTO
Socialab
Κέντρο Προγραμματισμού και Οικονομικών Ερευνών: Μελέτη απογραφής των ιδιωτικών ελληνικών και ξένων επενδύσεων στην Ελλάδα για την περίοδο Ιουνίου 2012 έως και σήμερα, συμπεριλαμβανομένων των ΣΔΙΤ και των αποκρατικοποιήσεων.
ΚΕΠΕ: Μελέτη για τις επενδύσεις στην Ελλάδα
ΚΕΠΕ: Μελέτη για τις επενδύσεις στην Ελλάδα
Notis Mitarachi
En vedette
(7)
Social Media Workshop for Sarantis
Social Media Workshop for Sarantis
Social Media Club Evansville Presentation
Social Media Club Evansville Presentation
How Digital is Changing Federal Credit Unions
How Digital is Changing Federal Credit Unions
Tips to Being Productive in Social Media
Tips to Being Productive in Social Media
Linked In Seminar
Linked In Seminar
EdgeRank seminar for AKTO
EdgeRank seminar for AKTO
ΚΕΠΕ: Μελέτη για τις επενδύσεις στην Ελλάδα
ΚΕΠΕ: Μελέτη για τις επενδύσεις στην Ελλάδα
Similaire à Using Facebook for Direct Leads and Sales
The Future of Online Communication for Independent Garden Centers
The Future of Online Communication for Independent Garden Centers
Kyle Lacy
This is the slideshow from a presentation I gave to members of BizPro Networking (www.bizpronetworking.com) on using Social Media to power their small business sales and marketing efforts. Filled with some great advice and case studies of companies who are doing the right (and some doing the wrong) things! Enjoy! Tim McMahon, Jr MCM Social Media
Social Media for Business
Social Media for Business
Tim McMahon, Jr
The Business of Being Social
The Business of Being Social
Chicago AMA
social media presentation covering Facebook, twitter, LinkedIn and Foursquare uses.
Red Propeller Social Media Presentation 12.01.10
Red Propeller Social Media Presentation 12.01.10
AlisonJeffries
My presentation on the future of social media in 2011 at the BDI Financial Services Social Communications Leadership Forum
Social Media - Where are we headed in 2011?
Social Media - Where are we headed in 2011?
Ben Cathers
Over-arching Social media strategy for a bank company in Australia
Bank social media
Bank social media
Alex Walker
Sprf2009 091007211153-phpapp02
Sprf2009 091007211153-phpapp02
Stephen Darori
SWARM
SWARM
Olly Whittle
This presentation was given to the Southern Public Relations Federation during their 2009 annual conference in Tunica, MS.
Digital Branding and Social Media
Digital Branding and Social Media
Olivier Blanchard
Invest sefton may 2014 twitter ppt [autosaved]
Invest sefton may 2014 twitter ppt [autosaved]
Phil Gee Goldberg
Retailer's e commerce toolkit
Retailer's e commerce toolkit
Everest Institute
Social Media Marketing Food & Beverage PPT
Social Media Marketing Food & Beverage PPT
Will Gladhart Consulting, LLC
Hello, is it me you're looking for? - Wilke global presentation
Hello, is it me you're looking for? - Wilke global presentation
Morag Lehrle
EBMS Social Media Part 1
EBMS Social Media Part 1
McKee-Pownall Equine Services
This presentation covers information, tips and resources presented to the Kansas Rental Dealer's Association. The slide content includes author notes, links and industry relavent information. March 2011 WGC.
WGC Social Media Marketing & SEO, KS Rental Dealers Asscn
WGC Social Media Marketing & SEO, KS Rental Dealers Asscn
Will Gladhart Consulting, LLC
This preso defines what social media, who is using it and how companies are using it in their organisations to engage customers.
Using social media to engage your audience
Using social media to engage your audience
Lara Solomon
Social Media 101 for Realtors
Social Media 101 for Realtors
LizBESocial
George Wallace and Rebecca Slosberg of the Discovery Communications group give a presentations on the basics of social media to the Merrimack Valley Estate Planning Council. These principals can be applied to any business marketing strategy.
Beginners Guide to Social Media
Beginners Guide to Social Media
George Wallace
Presentation prepared for the Comerica Bank Asian Pacific Segmentation Team. Presented live on Tuesday, June 14, 2011 in San Jose, CA
Comerica Bank LinkedIn Presentation
Comerica Bank LinkedIn Presentation
Victor Gaxiola
Social Media overview for SW Region faculty meeting
06152010
06152010
Kathy Macomber
Similaire à Using Facebook for Direct Leads and Sales
(20)
The Future of Online Communication for Independent Garden Centers
The Future of Online Communication for Independent Garden Centers
Social Media for Business
Social Media for Business
The Business of Being Social
The Business of Being Social
Red Propeller Social Media Presentation 12.01.10
Red Propeller Social Media Presentation 12.01.10
Social Media - Where are we headed in 2011?
Social Media - Where are we headed in 2011?
Bank social media
Bank social media
Sprf2009 091007211153-phpapp02
Sprf2009 091007211153-phpapp02
SWARM
SWARM
Digital Branding and Social Media
Digital Branding and Social Media
Invest sefton may 2014 twitter ppt [autosaved]
Invest sefton may 2014 twitter ppt [autosaved]
Retailer's e commerce toolkit
Retailer's e commerce toolkit
Social Media Marketing Food & Beverage PPT
Social Media Marketing Food & Beverage PPT
Hello, is it me you're looking for? - Wilke global presentation
Hello, is it me you're looking for? - Wilke global presentation
EBMS Social Media Part 1
EBMS Social Media Part 1
WGC Social Media Marketing & SEO, KS Rental Dealers Asscn
WGC Social Media Marketing & SEO, KS Rental Dealers Asscn
Using social media to engage your audience
Using social media to engage your audience
Social Media 101 for Realtors
Social Media 101 for Realtors
Beginners Guide to Social Media
Beginners Guide to Social Media
Comerica Bank LinkedIn Presentation
Comerica Bank LinkedIn Presentation
06152010
06152010
Plus de Kyle Lacy
The presentation was given for LTC's conference in Indianapolis on October 26, 2017.
Surviving the Change Agents - How Business Survive the Next Evolution
Surviving the Change Agents - How Business Survive the Next Evolution
Kyle Lacy
The presentation was given at the PostNord ecommerce conference in Boras, Sweden.
The Future of Marketing - Steps to Building Experiences of the Future
The Future of Marketing - Steps to Building Experiences of the Future
Kyle Lacy
Infographic insights from LinkedIn's Workplace Learning Report from Lessonly, the leader in team learning software. We agree that "the single biggest driver of business impact is the strength of an organization's learning culture." Learn more at Lessonly.com.
Top 2017 Learning Trends via LinkedIn
Top 2017 Learning Trends via LinkedIn
Kyle Lacy
Presentation given at SMPS Build Business Conference on July 17, 2017. We talk about the importance of Amazon, Google, Alibaba and the other consumer tech giants changing the world.
How Consumer Technology Companies Are Changing the World
How Consumer Technology Companies Are Changing the World
Kyle Lacy
This is the second presentation of Closing the Knowledge Divide. This version was used for the Quality Associates user conference on June 15th in Washington DC.
How to Build the Business of the Future v2
How to Build the Business of the Future v2
Kyle Lacy
Presentation given on April 25th to TrueU in Indianapolis, IN. This is a new presentation focused on how to close the knowledge divide through speed, access and analytics and what it takes to build the business of the future.
Closing the Knowledge Divide: How to Build the Business of the Future
Closing the Knowledge Divide: How to Build the Business of the Future
Kyle Lacy
My presentation for the APICS Conference in Scottsdale, AZ on 2/23/2017. The talk is focused on the investments huge consumer centric technology companies are making to change the world. We talk about two current trends: Mobile and Instant Gratification and two future trends: Artificial Intelligence and Blockchain. Enjoy
Change Agents: How Consumer Centric Technology Companies Change the World
Change Agents: How Consumer Centric Technology Companies Change the World
Kyle Lacy
This deck is being used for a presentation at High Alpha's Marketing Forum in Indianapolis on 1/2/17. I've spent the past two years working at OpenView, a venture capital firm based in Boston. The lessons I learned watching the partners, my colleagues, portfolio CEOs, countless pitch meetings and hundreds of conversations between leadership teams was invaluable. Here are a few.
What I Learned About Software Marketing and Growth After 2 Years in Venture C...
What I Learned About Software Marketing and Growth After 2 Years in Venture C...
Kyle Lacy
Keynote presentation for the Peak Campus Conference in Atlanta, GA on 1/12/17. We talk about two current technology disruption business and what we must do to evolve. At the core, this presentation is filled with tips to building sustainable growth by focusing on the foundation of digital change and not the hype.
It Shouldn't Be Scary to Go Digital
It Shouldn't Be Scary to Go Digital
Kyle Lacy
A look at the 4 Ps (People, Process, Programs and Performance) that every org should be developing as they grow. Your PEOPLE should develop & re-develop your PROCESSES & PROGRAMS to improve PERFORMANCE.
The 4 Ps to Sustainable Growth
The 4 Ps to Sustainable Growth
Kyle Lacy
My presentation for the State of Search conference in Dallas, TX on 11/12/2016. We talked about how the customer experience is the only things that matter. It is the only thing that makes you relevant. There are 4 Ps to the survival of marketing as a profession - people, process, programs and performance. YOUR PEOPLE SHOULD DEVELOP & RE-DEVELOP YOU PROCESSES & PROGRAMS TO IMPROVE PERFORMANCE.
Marketing is Dead. Build a Foundation. Ignore the Hype.
Marketing is Dead. Build a Foundation. Ignore the Hype.
Kyle Lacy
It's important to build a marketing strategy around a foundation instead of stringing together small "growth hacking" experiments. It's about PEOPLE, PERSONAS, PROCESSES, and PERFORMANCE. Your PEOPLE should develop and re-develop your PERSONAS and PROCESSES to improve PERFORMANCE.
You Can't Growth Hack Your Way to Success
You Can't Growth Hack Your Way to Success
Kyle Lacy
Another adjustment to my Marketing is Dead deck which covers how to evolve in the digital environment. The only thing that matters or should matter to digital marketing is the experience the consumer is having with your brand.
Marketing is Dead. Only Moments Matter - UserTesting Roadshow - 10/5/2016
Marketing is Dead. Only Moments Matter - UserTesting Roadshow - 10/5/2016
Kyle Lacy
Presentation given at the Zillow Group's Multifamily conference in Austin, Texas on 9/27/2016. We dive into the changes happening in digital marketing and what YOU (the marketer) must do to survive. It's a scary world out there.
It Shouldn't Be Scary to Go Digital
It Shouldn't Be Scary to Go Digital
Kyle Lacy
Presentation given at Uberflip's User Conference on 8/25/2016. The deck focuses on the 3 disruptions of the marketing profession by technology and the 5 ways to survive. Enjoy!
Marketing is Dead - Uberflip User Conference Presentation
Marketing is Dead - Uberflip User Conference Presentation
Kyle Lacy
Presentation deck given at TrackMaven's digital conference in Boston on July 7, 2016
Marketing is Dead - TrackMaven Digital Conference
Marketing is Dead - TrackMaven Digital Conference
Kyle Lacy
My first draft of potential marketing team organizational structures. Let me know your thoughts!
Marketing Team Organizational Structures
Marketing Team Organizational Structures
Kyle Lacy
Presentation given at the Inbound Experience conference in Milwaukee and Green Bay on 5/23 & 5/24.
Marketing is Dead - Inbound Experience Conference
Marketing is Dead - Inbound Experience Conference
Kyle Lacy
Presentation given in New York City on 5/19 for Idio. Trends like scalability, artificial intelligence, distribution and mobility are changing the way we buy, sell and communicate. We must be poised to take advantage of these changes and equipped to handle a customer’s journey that is changing constantly. In a world of instant communication, the most successful be those that embrace experiences over marketing. Join us as we talk about why we are not the CEO or VP of sales, the head of marketing or the customer support manager, we are experience makers and managers. The only thing that makes us relevant are the experiences we provide. Everything else is just noise.
Marketing is Dead - Understanding the Shifts Changing Marketing Today
Marketing is Dead - Understanding the Shifts Changing Marketing Today
Kyle Lacy
Presentation from Pegasus Trucking Live in Clearwater, FL 4/28/2016 - where I discussed the changes in technology, consumerism, mobility, artificial intelligence / machine learning, and how they affect/change the transportation industry.
Moments Matter : Why Technology Tips the Scale for Massive Change in Transpor...
Moments Matter : Why Technology Tips the Scale for Massive Change in Transpor...
Kyle Lacy
Plus de Kyle Lacy
(20)
Surviving the Change Agents - How Business Survive the Next Evolution
Surviving the Change Agents - How Business Survive the Next Evolution
The Future of Marketing - Steps to Building Experiences of the Future
The Future of Marketing - Steps to Building Experiences of the Future
Top 2017 Learning Trends via LinkedIn
Top 2017 Learning Trends via LinkedIn
How Consumer Technology Companies Are Changing the World
How Consumer Technology Companies Are Changing the World
How to Build the Business of the Future v2
How to Build the Business of the Future v2
Closing the Knowledge Divide: How to Build the Business of the Future
Closing the Knowledge Divide: How to Build the Business of the Future
Change Agents: How Consumer Centric Technology Companies Change the World
Change Agents: How Consumer Centric Technology Companies Change the World
What I Learned About Software Marketing and Growth After 2 Years in Venture C...
What I Learned About Software Marketing and Growth After 2 Years in Venture C...
It Shouldn't Be Scary to Go Digital
It Shouldn't Be Scary to Go Digital
The 4 Ps to Sustainable Growth
The 4 Ps to Sustainable Growth
Marketing is Dead. Build a Foundation. Ignore the Hype.
Marketing is Dead. Build a Foundation. Ignore the Hype.
You Can't Growth Hack Your Way to Success
You Can't Growth Hack Your Way to Success
Marketing is Dead. Only Moments Matter - UserTesting Roadshow - 10/5/2016
Marketing is Dead. Only Moments Matter - UserTesting Roadshow - 10/5/2016
It Shouldn't Be Scary to Go Digital
It Shouldn't Be Scary to Go Digital
Marketing is Dead - Uberflip User Conference Presentation
Marketing is Dead - Uberflip User Conference Presentation
Marketing is Dead - TrackMaven Digital Conference
Marketing is Dead - TrackMaven Digital Conference
Marketing Team Organizational Structures
Marketing Team Organizational Structures
Marketing is Dead - Inbound Experience Conference
Marketing is Dead - Inbound Experience Conference
Marketing is Dead - Understanding the Shifts Changing Marketing Today
Marketing is Dead - Understanding the Shifts Changing Marketing Today
Moments Matter : Why Technology Tips the Scale for Massive Change in Transpor...
Moments Matter : Why Technology Tips the Scale for Massive Change in Transpor...
Dernier
Building Digital Trust in a Digital Economy Veronica Tan, Director - Cyber Security Agency of Singapore Apidays Singapore 2024: Connecting Customers, Business and Technology (April 17 & 18, 2024) ------ Check out our conferences at https://www.apidays.global/ Do you want to sponsor or talk at one of our conferences? https://apidays.typeform.com/to/ILJeAaV8 Learn more on APIscene, the global media made by the community for the community: https://www.apiscene.io Explore the API ecosystem with the API Landscape: https://apilandscape.apiscene.io/
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
apidays
Stay safe, grab a drink and join us virtually for our upcoming "GenAI Risks & Security" Meetup to hear about how to uncover critical GenAI risks and vulnerabilities, AI security considerations in every company, and how a CISO should navigate through GenAI Risks.
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
lior mazor
Cisco CCNA
CNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of Service
giselly40
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Heather Hedden, Senior Consultant at Enterprise Knowledge, presented “The Role of Taxonomy and Ontology in Semantic Layers” at a webinar hosted by Progress Semaphore on April 16, 2024. Taxonomies at their core enable effective tagging and retrieval of content, and combined with ontologies they extend to the management and understanding of related data. There are even greater benefits of taxonomies and ontologies to enhance your enterprise information architecture when applying them to a semantic layer. A survey by DBP-Institute found that enterprises using a semantic layer see their business outcomes improve by four times, while reducing their data and analytics costs. Extending taxonomies to a semantic layer can be a game-changing solution, allowing you to connect information silos, alleviate knowledge gaps, and derive new insights. Hedden, who specializes in taxonomy design and implementation, presented how the value of taxonomies shouldn’t reside in silos but be integrated with ontologies into a semantic layer. Learn about: - The essence and purpose of taxonomies and ontologies in information and knowledge management; - Advantages of semantic layers leveraging organizational taxonomies; and - Components and approaches to creating a semantic layer, including the integration of taxonomies and ontologies
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
Enterprise Knowledge
MySQL Webinar, presented on the 25th of April, 2024. Summary: MySQL solutions enable the deployment of diverse Database Architectures tailored to specific needs, including High Availability, Disaster Recovery, and Read Scale-Out. With MySQL Shell's AdminAPI, administrators can seamlessly set up, manage, and monitor these solutions, ensuring efficiency and ease of use in their administration. MySQL Router, on the other hand, provides transparent routing from the application traffic to the backend servers in the architectures, requiring minimal configuration. Completely built in-house and supported by Oracle, these solutions have been adopted by enterprises of all sizes for their business-critical applications. In this presentation, we'll delve into various database architecture solutions to help you choose the right one based on your business requirements. Focusing on technical details and the latest features to maximize the potential of these solutions.
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Miguel Araújo
ICT role in 21 century education. How to ICT help in education
presentation ICT roal in 21st century education
presentation ICT roal in 21st century education
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The presentation explores the development and application of artificial intelligence (AI) from its inception to its current status in the modern world. The term "artificial intelligence" was first coined by John McCarthy in 1956 to describe efforts to develop computer programs capable of performing tasks that typically require human intelligence. This concept was first introduced at a conference held at Dartmouth College, where programs demonstrated capabilities such as playing chess, proving theorems, and interpreting texts. In the early stages, Alan Turing contributed to the field by defining intelligence as the ability of a being to respond to certain questions intelligently, proposing what is now known as the Turing Test to evaluate the presence of intelligent behavior in machines. As the decades progressed, AI evolved significantly. The 1980s focused on machine learning, teaching computers to learn from data, leading to the development of models that could improve their performance based on their experiences. The 1990s and 2000s saw further advances in algorithms and computational power, which allowed for more sophisticated data analysis techniques, including data mining. By the 2010s, the proliferation of big data and the refinement of deep learning techniques enabled AI to become mainstream. Notable milestones included the success of Google's AlphaGo and advancements in autonomous vehicles by companies like Tesla and Waymo. A major theme of the presentation is the application of generative AI, which has been used for tasks such as natural language text generation, translation, and question answering. Generative AI uses large datasets to train models that can then produce new, coherent pieces of text or other media. The presentation also discusses the ethical implications and the need for regulation in AI, highlighting issues such as privacy, bias, and the potential for misuse. These concerns have prompted calls for comprehensive regulations to ensure the safe and equitable use of AI technologies. Artificial intelligence has also played a significant role in healthcare, particularly highlighted during the COVID-19 pandemic, where it was used in drug discovery, vaccine development, and analyzing the spread of the virus. The capabilities of AI in healthcare are vast, ranging from medical diagnostics to personalized medicine, demonstrating the technology's potential to revolutionize fields beyond just technical or consumer applications. In conclusion, AI continues to be a rapidly evolving field with significant implications for various aspects of society. The development from theoretical concepts to real-world applications illustrates both the potential benefits and the challenges that come with integrating advanced technologies into everyday life. The ongoing discussion about AI ethics and regulation underscores the importance of managing these technologies responsibly to maximize their their benefits while minimizing potential harms.
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
Joaquim Jorge
Sara Mae O’Brien Scott and Tatiana Baquero Cakici, Senior Consultants at Enterprise Knowledge (EK), presented “AI Fast Track to Search-Focused AI Solutions” at the Information Architecture Conference (IAC24) that took place on April 11, 2024 in Seattle, WA. In their presentation, O’Brien-Scott and Cakici focused on what Enterprise AI is, why it is important, and what it takes to empower organizations to get started on a search-based AI journey and stay on track. The presentation explored the complexities of enterprise search challenges and how IA principles can be leveraged to provide AI solutions through the use of a semantic layer. O’Brien-Scott and Cakici showcased a case study where a taxonomy, an ontology, and a knowledge graph were used to structure content at a healthcare workforce solutions organization, providing personalized content recommendations and increasing content findability. In this session, participants gained insights about the following: Most common types of AI categories and use cases; Recommended steps to design and implement taxonomies and ontologies, ensuring they evolve effectively and support the organization’s search objectives; Taxonomy and ontology design considerations and best practices; Real-world AI applications that illustrated the value of taxonomies, ontologies, and knowledge graphs; and Tools, roles, and skills to design and implement AI-powered search solutions.
IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI Solutions
Enterprise Knowledge
What is a good lead in your organisation? Which leads are priority? What happens to leads? When sales and marketing give different answers to these questions, or perhaps aren't sure of the answers at all, frustrations build and opportunities are left on the table. Join us for an illuminating session with Cian McLoughlin, HubSpot Principal Customer Success Manager, as we look at that crucial piece of the customer journey in which leads are transferred from marketing to sales.
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
HampshireHUG
With more memory available, system performance of three Dell devices increased, which can translate to a better user experience Conclusion When your system has plenty of RAM to meet your needs, you can efficiently access the applications and data you need to finish projects and to-do lists without sacrificing time and focus. Our test results show that with more memory available, three Dell PCs delivered better performance and took less time to complete the Procyon Office Productivity benchmark. These advantages translate to users being able to complete workflows more quickly and multitask more easily. Whether you need the mobility of the Latitude 5440, the creative capabilities of the Precision 3470, or the high performance of the OptiPlex Tower Plus 7010, configuring your system with more RAM can help keep processes running smoothly, enabling you to do more without compromising performance.
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
Principled Technologies
In an era where artificial intelligence (AI) stands at the forefront of business innovation, Information Architecture (IA) is at the core of functionality. See “There’s No AI Without IA” – (from 2016 but even more relevant today) Understanding and leveraging how Information Architecture (IA) supports AI synergies between knowledge engineering and prompt engineering is critical for senior leaders looking to successfully deploy AI for internal and externally facing knowledge processes. This webinar be a high-level overview of the methodologies that can elevate AI-driven knowledge processes supporting both employees and customers. Core Insights Include: Strategic Knowledge Engineering: Delve into how structuring AI's knowledge base is required to prevent hallucinations, enable contextual retrieval of accurate information. This will include discussion of gold standard libraries of use cases support testing various LLMs and structures and configurations of knowledge base. Precision in Prompt Engineering: Learn the art of crafting prompts that direct AI to deliver targeted, relevant responses, thereby optimizing customer experiences and business outcomes. Unified Approach for Enhanced AI Performance: Explore the intersection of knowledge and prompt engineering to develop AI systems that are not only more responsive but also aligned with overarching business strategies. Guiding Principles for Implementation: Equip yourself with best practices, ethical guidelines, and strategic considerations for embedding these technologies into your business ecosystem effectively. This webinar is designed to empower business and technology leaders with the knowledge to harness the full potential of AI, ensuring their organizations not only keep pace with digital transformation but lead the charge. Join us to map a roadmap to fully leverage Information Architecture (IA) and AI chart a course towards a future where AI is a key pillar of strategic innovation and business success.
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
Earley Information Science
Details
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
vu2urc
Enterprise Knowledge’s Urmi Majumder, Principal Data Architecture Consultant, and Fernando Aguilar Islas, Senior Data Science Consultant, presented "Driving Behavioral Change for Information Management through Data-Driven Green Strategy" on March 27, 2024 at Enterprise Data World (EDW) in Orlando, Florida. In this presentation, Urmi and Fernando discussed a case study describing how the information management division in a large supply chain organization drove user behavior change through awareness of the carbon footprint of their duplicated and near-duplicated content, identified via advanced data analytics. Check out their presentation to gain valuable perspectives on utilizing data-driven strategies to influence positive behavioral shifts and support sustainability initiatives within your organization. In this session, participants gained answers to the following questions: - What is a Green Information Management (IM) Strategy, and why should you have one? - How can Artificial Intelligence (AI) and Machine Learning (ML) support your Green IM Strategy through content deduplication? - How can an organization use insights into their data to influence employee behavior for IM? - How can you reap additional benefits from content reduction that go beyond Green IM?
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...
Enterprise Knowledge
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
The Digital Insurer
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Breathing New Life into MySQL Apps With Advanced Postgres Capabilities
🐬 The future of MySQL is Postgres 🐘
🐬 The future of MySQL is Postgres 🐘
RTylerCroy
Explore the leading Large Language Models (LLMs) and their capabilities with a comprehensive evaluation. Dive into their performance, architecture, and applications to gain insights into the state-of-the-art in natural language processing. Discover which LLM best suits your needs and stay ahead in the world of AI-driven language understanding.
Evaluating the top large language models.pdf
Evaluating the top large language models.pdf
ChristopherTHyatt
Digital Global Overview Report 2024 Slides presentation for Event presented in 2024 after compilation of data around last year.
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
hans926745
The Raspberry Pi 5 was announced on October 2023. This new version of the popular embedded device comes with a new iteration of Broadcom’s VideoCore GPU platform, and was released with a fully open source driver stack, developed by Igalia. The presentation will discuss some of the major changes required to support this new Video Core iteration, the challenges we faced in the process and the solutions we provided in order to deliver conformant OpenGL ES and Vulkan drivers. The talk will also cover the next steps for the open source Raspberry Pi 5 graphics stack. (c) Embedded Open Source Summit 2024 April 16-18, 2024 Seattle, Washington (US) https://events.linuxfoundation.org/embedded-open-source-summit/ https://eoss24.sched.com/event/1aBEx
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Igalia
Dernier
(20)
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
CNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of Service
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
presentation ICT roal in 21st century education
presentation ICT roal in 21st century education
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI Solutions
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men
🐬 The future of MySQL is Postgres 🐘
🐬 The future of MySQL is Postgres 🐘
Evaluating the top large language models.pdf
Evaluating the top large language models.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Using Facebook for Direct Leads and Sales
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mindframecampaign.org
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#igc11
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SlideShare Link
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