The Mobile Ecosystem in Africa: In Africa people are more reliant on their mobile devices than any other part of the world. Africans socialize, shop, and even bank on their mobiles, and mobile education has already taken off. The yearly increase of usage and adoption of affordable smartphones is staggering. It's simple, brands who wish to communicate in Africa engage through mobile. 8brand has an impressive track record, ensuring that brands connect with their audiences all around Africa - It's no wonder we're Africa's Mobile Marketing People. We’ve helped big brands such as MTN and Coca-Cola successfully communicate with their customers via mobile . We think it’s time to get cracking on your mobile strategy asap- what do you say? Contact us whenever you're ready laine@8brand.co.za

1. Inspiring Conversations

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8DIGITAL’S CREDENTIALS ARE SPREAD ALL OVER
AFRICA
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3. Clients
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4. Our App Showoff

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8Digital recently launched a Karaoke App for MTN Nigeria for their MTN
Songstar Karaoke contest on Youtube.
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7. Impressed Yet?
OTHER MOBILE PROJECTS INCLUDE:

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11. Digital Ecosystem

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Mobile is Massive in Africa
Internet users: 260 million in 2013, up
from 102 million in 2008.
Mobile phone users: 525.8 million users
in 2013, up from 358.3 million in 2009.
Smartphone users: 21.3% of mobile
phone users in 2013, up from just 1.5%
in 2009.
-2013 .emarketer.com
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14. Mobile Marketing

15. Mobile Apps
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16. App Deployment
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18. App Analytics
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19. How we get users to download Apps?
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• We will promote and advertise these apps on the various app stores such as the Android Market, Apple App Store, Nokia App
Store and Getjar.
• GetJar is a mobile app store that many users in Africa use to download apps for free.
• We will advertise these apps with a click to download on mobile sites in East Africa and track all downloads to the open rate.
• The mobile apps will be positioned on all current digital assets such as your website and your social media accounts.
• There are around 30 mobile advertising networks. The biggest are Google's Admob, Buzzcity, Apple's iAd, Smaato and Adfonic.
• We will create mobile ads such as a 300x50 mobile ad unit and will be booked with various mobile sites.
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20. SMART CONVERSATIONS
“A Smart Alternative”

21. Smart Conversations
Smart Conversations is a process that provides high performance mobile messaging solutions that
delivers results. This is the only channel to instantly engage customers into conversations.
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22. Smart Conversations
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23. Smart Conversations
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24. Smart Conversations
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25. OUR SERVICES

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8Digital, Your Go-To-Partner for Innovative App Development &
Mobile Marketing
We can develop any type of mobile App across all the major mobile platforms in Africa
i.e. Android, Blackberry Legacy & 10, Nokia Asha, iOS and even Windows Mobile and
Nokia Symbian. Whether you need just a small stand alone info App or something more
complicated with the implementation of Secure payments, In-app purchases, Real-time
data, Geo-location, APIs etc. 8digital will be able to provide you with a quality App at a
great price and ON Time, every time!
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505 Buitenkloof Studios
8 Kloof Street
Cape Town
E: dirk@8digital.co.za
Tel: +27 21 423 2509
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