11. the space
interactive, high-tech cafe’
welcome/info point
hologramsandinteractivetables
customizable space
- seating
- lectures
- product testing
high tech space
Prototypying Machines
Computer Area
Customizable
- Tables
- Movable walls
- Furniture
- Big displays for lap-
tops
communal workspace
private working
spaces
project incubator
13. the space
interactive, high-tech cafe’
welcome/info point
hologramsandinteractivetables
customizable space
- seating
- lectures
- product testing
Prototypying Machines
Computer Area
Customizable
- Tables
- Movable walls
- Furniture
- Big displays for lap-
tops
high tech space communal workspace
private working
spaces
project incubator
15. the space
interactive, high-tech cafe’
welcome/info point
hologramsandinteractivetables
customizable space
- seating
- lectures
- product testing
Prototypying Machines
Computer Area
Customizable
- Tables
- Movable walls
- Furniture
- Big displays for lap-
tops
high tech space communal workspace
private working
spaces
project incubator
17. customer journey
Finds website /
FREE registration
Goes to be.wo Gets a coffee Talks to hologram to
pass time
Talks to and observes
other Be.wo members
Customized workspace Saves work in the be.wo cloud
1 2 3 4
5 6 7
18. loyalty system
Users gain
points based
on the amount
of time they
spend in the
be.wo
Users will
receive the
most amount
of points by
volunteering at
the be.wo
Points can be
redeemed for
private room
rentals, items
at the cafe’,
and more.
Users can gain
even more
points by
working on
community
projects
(led by be.wo
or businesses)
20. opportunitiesbe.wo
be.wo will break the social and creative barriers
between students, community and business
gather / socialize / work / interact / combine
21. uniquenessbe.wo
1. There is access to high-level, futuristic technologies
2. This space enables the natural synergy amongst people
3. be.wo allows for co-creation and prototyping through
the interaction between community members of different
generations, skills and educational backgrounds