Measuring the mood of the city; using emotions and turning them into actions to create connected communities Team: Valérian Voillon, Vincent Jarrige, Moncef Ben Rejev, Beatriz Rico, Dragana Neshovska http://launchboxworkshop.eu/

1. h"p://www.brunel.ac.uk/11 h"p://bit.ly/1QW0teh11
h"p://www.polimi.it/11 h"p://bit.ly/1IboYQ111
2015: Connected communities of the future !

2. THE MOOD OF THE CITY
lunchbox workshop 2015
Moncef Ben Rajeb - Dragana NeshoVSka - Vincent Jarrige - Beatriz Rico - Valerian Vuillon

3. “MOOD OF THE CITY”

4. OUR TOPIC

5. HOW CAN THE MOOD OF THE CITYBE
TRANSFORMED INTO AN ACTIONIN ORDER
TO ENHANCE THE
EXPERIENCE IN THE CITY?

6. FINDINGS
BERLIN
“The internet itself may be the
most important new instrument of
measurement most of us will see in a
lifetime”
-

7. LITHUANIA
FINDINGS

8. WELCOME TO Saint - Étienne
2020
Population: 123.000
Young adults (up to 35): 87.000
Current Mood: Depressed, Bored
Date: April 2020
Social Network users: 87%
Engaged users (daily basis): 72%

9. users
HI-TECH
ENGAGED TO THE DIGITAL
WORLD
TARGET USER

10. DATA RECOLLECTION

11. 500million
tweets per da y
www.internetlivestats.com/twitter-statistics/
890millio n
daily active users
http://expandedramblings.com/index.php/
by-the-numbers-17-amazing-facebook-stats/
60millio n
active users
https://press.spotify.com/fr/information/
4billion
videos per da y
http://expandedramblings.com/index.php/
youtube-statistics/
57.4million
subscribers
3.5billio n
searches per d ay
http://www.internetlivestats.com/
google-search-statistics/
http://expandedramblings.com/index.php/
data nowadays

12. Active/Dynamic
Joyful
Bored
Lazy
Productive
Depressed

13. CREATEEPHIMERALEVENTSINTHECITYACCORDINGTOTHEAVERAGE
MOODINTHECITY/NEIGHBOURHOOD(BOTTOMUP)
1.
OUR PROPOSAL

14. BUSSINESS MODEL
KEYACTIVITIES KEY
RESOURCES
KEY
PARTNERS
KEY
CHANNELS

15. EXAMPLES OF EVENTS FOR THE CITY OF SAINT- ÉTIENNE

16. MOOD:
TYRED, LAZY, SAD, CALM
Cook with your neighbours

17. MOOD:
ANGRY, DYNAMIC, ENERGETIC, STRESSED
Space where people can destroy/
construct objects

18. MOOD:
Current Mood: Happy, Lovely, Creative, Social, Curious
Proposing new activies for their neighbourhood

19. OUTCOMES BENEFITS
One of the biggest growth areas in economics
over the last few years has been “happiness
economics”

20. thank you!