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Game Stop

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Game Stop

  1. 1. #305 in Fortune 500, 2014 #70 in US Largest Retailers, 2014 Over 6, 600 stores worldwide Across 17 countries
  2. 2. CONSOLES GAMES GAMING PERIPHERAL USED GAMES
  3. 3. $ 9.04 million
  4. 4. EB Games Kongregate Micromania Game Informer Gamestop Other Ownership
  5. 5. Marketing Channels Online Website Mobile App Retail Outlet
  6. 6. Online Website  Made purchases  Enjoy offers  Latest news and events  Quick communication channel  Complain
  7. 7. Retail Outlet  Enjoy the ambience  Get instant advices  Trade-in games  Launch night  Preview event
  8. 8. Retail Outlet  Enjoy the ambience  Get instant advices  Trade-in games  Launch night  Preview event
  9. 9. Retail Outlet  Enjoy the ambience  Get instant advices  Trade-in games  Launch night  Preview event  Complain
  10. 10. Loyalty Program Free of Charge $14.99 Annual Fee Basic Membership |
  11. 11. • Score Points • Exclusive news, offers & events • 1 entry in Epic Reward Giveaway Power Up Rewards • 10% point bonus • 10% bonus trade-in • 10% discount on pre-owned games • One year of Game Informer • 2 entries in Epic Reward Giveaway • … AND SO MUCH MORE Power Up Rewards PRO
  12. 12. Epic Reward Giveaway: Life-sized Mario Racing Kart
  13. 13. Why GameStop? Trade-in games • Earn discounts on new purchases when you trade-in Earn Power-Up points • Earn points for great rewards • Redeem free games, collectors’ items & more Exclusive Content Available only when you purchase the game at GameStop
  14. 14. Future Concerns  Digital Games  Mobile Games  Wal-Mart

Notes de l'éditeur

  • Started in 1984 by 2 harvard business school student, james mccurry and gary kusin. They sell computer softwares and gadgets with their store named Babbage’s. Only then in 1987 when they focus on selling then-popular Nintendo games.

    In 1994, Babbage’s merged with Software Etc. (retail specialised in personal computer software) to create NeoStar Retail Group.
    The chairman then was Leonard Riggio.

    After resignation of McCurry and Kusin in 1995, Leonard Riggio took over and merge it with his main business, Barnes & Noble bookstore.
    Until 2004 when he renames the game division as GameStop.
    J. Paul Raines – CEO since June 2010
    Previously at senior management level position with Advance Auto Parts and Home Depot
  • Gamestop core business
  • 9.04 million worldwide retail sales fiscal year ending 2013
  • Slide 18 start (ronia/cloyee)
  • Slide 18 – Slide 29 (ronia/cloyee)
  • Slide 30 - 35

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