Library Connect Webinar - Get your article noticed

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Elsevier's Manon Burger explains what authors can do to prepare their articles for publication and to ensure they are widely read. From the April 16, 2015 webinar, Building professional identity: from research to impact:
https://www.brighttalk.com/webcast/9995/125073

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Library Connect Webinar - Get your article noticed

  1. 1. | Helping researchers to get their article noticed April 2015 Manon Burger Project Manager Marketing Communications Elsevier Journals # LCWebinar Library Connect
  2. 2. | 2 Make sure research gets the attention it deserves • The volume of research articles is growing at an accelerated pace • For most researchers, it’s a real challenge to keep up with the literature • The researcher’s job: make sure their research doesn’t fall through the cracks! 7 hrs/week average time spent on literature 1970 2013 0 40M
  3. 3. | 3 1. Preparing an article 2. Promoting a published article 3. Monitoring an article
  4. 4. | | 4 Search Engine Optimization (SEO) Preparing an article
  5. 5. | | 5 AudioSlides Preparing an article
  6. 6. | | 6 Graphical abstracts Preparing an article Targeting the lymphatics using dendritic polymers (dendrimers), Lisa M. Kaminskasa, Christopher J.H. Porter, Advanced Drug Delivery Reviews, http://dx.doi.org/10.1016/j.addr.2011.05.016
  7. 7. | | 7 Sharing links to the article  Customized short link with free access  Link from university website to boost SEO Promoting an article
  8. 8. | | 8 Online CV Promoting an article
  9. 9. | | 9 Promoting an article LinkedIn  Share links to your articles, also in relevant groups  Add images  Add videos, AudioSlides  Reposition the publication section
  10. 10. | | 10 Promoting an article Social Media: Facebook  Create a ‘fan’ page  Invite fellow researchers  Share images, videos, AudioSlides  Link to your articles  Discuss and ask for feedback Social Media: Twitter  Follow other researchers  Post regularly and respond promptly  Retweet  Use images ‘one mention every seven seconds’
  11. 11. | | 11 Mendeley  Free reference manager and academic social network  Create a public profile and add links to articles  Promote the profile through links to on personal web pages, blogs and e-mail signatures  Join public groups for discussions and networking  Collaborate and share articles and feedback in private groups www.mendeley.com Promoting an article
  12. 12. | | 12 Monitoring an article  Usage Alert & CiteAlert  My Research Dashboard  Altmetrics
  13. 13. | | 13 Monitoring an article Altmetrics
  14. 14. | | 14 www.elsevier.com/promote-your-work sevier.com/promote-your-work More information Brochure Factsheet Animation video www.linkedin.com/in/manonburger @manonburger

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