Mimas presentation with Lisa Charnock. Highlighting innovation at Mimas.

2. …You have to merge
I think really great
these points of view,
and you have to from
products come do it
in an interactive way of
melding two points
view—the technology
over a period of
point of view and the
time—which doesn't
mean a week. of
customer point
view. You need both.
It takes a long time to
pull out of just ask
You can't customers
what they really they
customers what
want, and it takes ato
want and then try
long time to pull out
give that them…
of technology what it
can really give.

3. The mobile web
2009 “Mine’s quite bad actually … quite poor so I don’t really use it.”
2011 “Even my mum has got a smartphone”
CC: http://www.flickr.com/photos/williamhook/2830322349/

4. The world's five billion
smartphone users will become a
larger user of the web than the
two billion who currently access
it through a computer.
MATT Brittin,
Chief executive of Google in the UK and Ireland

5. The SCARLET Project

6. Arts & humanities researchers borrow books…
They’re centrifugal searchers and ‘berry-pickers’
They ask their tutors and each other where find info
They’re suspicious about ratings & reviews, but….
They can see the benefit of ‘tacit’ recommender functions

7. The SALT Project: Surfacing the Academic Long Tail
Hypothesis:
Library circulation activity data can be
used to support humanities research
by surfacing underused ‘long tail’
library materials through search

9. The LOCAH/Linking Lives project
CC: http://www.flickr.com/photos/cstm-mstc/3082707918/

10. Becoming new links in the value chain
New business models
New value propositions
New purpose?