The Loft Group has developed an enterprise grade mobile content delivery platform for education, mobile learning and training. The training application enables companies such as Kerastase to deliver sales and product knowledge training to their national professional salon network, retail stores, staff and clients.
Organisations worldwide are experiencing the numerous benefits associated with deploying Digital Education & Training Applications. Regardless of organisation size or industry sector, Digital Education is contributing to the growth and success of many businesses by providing an efficient, cost-effective and maximising mobile application deployment.
Loft Group Digital Education is much more than an education platform; it is a powerful software tool that will revolutionise the way your organisation educates.
The sales enablement application is a simple and intuitive tool, that enables the sales personnel to have access to the right content and training material they need. It provides your
sales teams with an all in one interface to everything they need to effortlessly present,
market and sell to customers.
Present your sales material in a dynamic and engaging way by combining text, video
and audio and other highly interactive features to create content-centric material that
allows sales personel to maximum results.
The focus for Digital Education has been to ensure the education journey continues to evolve and remain relevant to the ever changing business needs of your salon partners. The ability to measure and review performance against the highest industry standards ensures your education will continue to provide an educational experience based on participation feedback, data collection and results based on statistical reporting methods developed across the Digital Education Application.
As with any capital expenditure in business today, ultimately return on investment is one of the key considerations. In looking specifically at the tangible gains and the immediate benefits accrued from the Digital Education Platform, there are a number of reasons why the ROI proposition is so exciting. Improved cost savings and exponential gains in operational efficiency are obviously some of the key features that result from its implementation. What is equally if not more important are the profitability gains that are harder to quantify, for example the resulting strategic advantage in the marketplace that arises from the increased individual value. In turn through the education experience, the individual becomes a highly valued member of the retail sales process.