Transmedia storytelling distributes a story across multiple media to create a unified entertainment experience. Each medium makes its own unique contribution to the story. There is no single source needed to comprehend the story universe, as key information is distributed across films, animation, books, and games. All transmedia is search engine optimized, cross-linked, embedded with analytics, and points to a single call to action to acquire customers.

1. @MARKVLONG

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7. AVOIDING ADS

8. INBOUND
MARKETING

11. TRANS
MEDIA

12. Transmedia DISTRIBUTES
STORYTELLING across multiple
media to create a unified and
coordinated entertainment
experience.
Each medium makes it own
UNIQUE CONTRIBUTION the
story. In The Matrix, key bits of
information are distributed across
three films, a series of animated
shorts, two collections of comic
books, and several video games.
There is NO SINGLE SOURCE of
information needed to comprehend
the Matrix universe.

13. FEATUREFILM
GRAPHICNOVEL
WEBSERIES
PROSENOVEL
ANIMEVOD

17. CUSTOMERACQUISITION
All transmedia is SEO, CROSSLINKED, EMBEDED WITH ANALYTICS
and point to a single call to action
Machinima
Pinterest eBook
Graphic
Twitter
Novel
Video Web
Facebook
Series
AmazonD3 Anime
Digital Feature
Comic playhawken.com Film

18. @MARKVLONG