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Staying Ahead of The Game:
Innovation at Lumina Learning
Dr Stewart Desson, Julie Ensor & Tom Morley
© Lumina Learning. All rights reserved.
Staying Ahead of the Game - Agenda
1. Making Great Music Together
2. Stewart’s Why?
3. Julie’s Crystal Ball
4. Lumina’s Innovation
© Lumina Learning. All rights reserved.
Stewart’s Why - Be - Do
Secretan, L. H. (2005). Inspiring people to their greatness. Leader to Leader, 2005(36), 11-14.
• Why
– Why are we here?
• Be
– How will I be and what will I stand for?
• Do
– What will I do?
© Lumina Learning. All rights reserved.
Stewart’s Why
1985 - to apply the method of
science to organisational
problems
1990 - to influence the
decisions that matter
2000 - to help myself and
others learn and grow
© Lumina Learning. All rights reserved.
We cannot live the
afternoon of life according
to the program of life’s
morning,
for what was great in the
morning will be little at
evening
~ Carl G. Jung
“
© Lumina Learning. All rights reserved.
Stewart’s Why
2005 - to bring humanistic
psychology to the workplace
2010 - to create a scientifically valid
psychometric that engages
humanistic consultants opposed to
reductivism
© Lumina Learning. All rights reserved.
Stewart’s Why
To help create a more connected
and compassionate world
© Lumina Learning. All rights reserved.
Be
To be a
trusting,
kind and
inspiring person
© Lumina Learning. All rights reserved.
Do
I collaborate globally
with like minded people
to help organisations
become more inclusive and democratic
© Lumina Learning. All rights reserved.
Lumina Learning’s Values …. We are:
Customer Centric
• We are dedicated to our customers and are always focussed on their
needs
Innovative
• We turn creative possibilities into reality
Engaged in our own Personal Development
• We acknowledge that each and every one of us is a work in progress
On purpose
• We love what we do and we are energised by our work
Big Picture Thinking
version
Where Business Psychology
Meets Technology
Down to Earth
version
To be the recognized leader
for innovation
in personalized
selection and development
solutions
Outcome Focused
version
To help create a more connected
and compassionate world
People Focused
version
Julie’s Crystal Ball
The Changing Face of Psychometrics
A look at current trends in the industry
© Lumina Learning. All rights reserved.
Any sufficiently advanced
technology is
indistinguishable
from magic
- Sir Arthur Charles Clarke CBE, 1974
In our own houses … a console through which we talk
… to get all the information needed for everyday life
… bank statements
… theatre reservations
… all the information needed in the course of living
All taken as much for granted as we take the telephone
- Sir Arthur Charles Clarke CBE, 1974
© Lumina Learning. All rights reserved.
Fresh Perspectives on Psychometrics
Chapter 9
‘Psychometrics: The Evaluation and
Development of Team Performance’.
By Professor Stephen Benton
Book described as:
A state–of–the–art exploration of the
contemporary field of psychometric
testing, bringing together the latest
theory and evidence–based practice
from 21 global experts.
© Lumina Learning. All rights reserved.
Fresh Perspectives on Psychometrics
Chapter 20
‘The Future of Psychometric Testing’
Author predicts the key trends that will
shake up the psychometrics industry in
the coming years.
Author: Robert McHenry, Founder
OPP, brought MBTI to UK, Europe
Africa and Middle East
© Lumina Learning. All rights reserved.
What Robert Predicts….
McHenry, R. (2017). The Future of Psychometric Testing. In: Psychometric Testing: Critical Perspectives
Prediction #1.
Smartphones will
replace computers for
employee
assessment.
© Lumina Learning. All rights reserved.
Mobile and Tablet Friendly Questionnaire
Criterion Partnership
Saville Wave
Cut-e
© Lumina Learning. All rights reserved.
New Questionnaire System
© Lumina Learning. All rights reserved.
What Robert Predicts….
McHenry, R. (2017). The Future of Psychometric Testing. In: Psychometric Testing: Critical Perspectives
Prediction #2.
High-quality
psychometric testing
services will be sold
direct to consumers.
© Lumina Learning. All rights reserved.
Lumina Gift
• Practitioner enabled functionality
• Participants can redeem free portrait
to be used with friends and family
• given to them by their practitioner
• Those gifted a Spark will receive their
Spark Portraits via instant delivery.
© Lumina Learning. All rights reserved.
What Robert Predicts….
McHenry, R. (2017). The Future of Psychometric Testing. In: Psychometric Testing: Critical Perspectives
Prediction #3.
Advances in neuroscience of
personality will reveal which
are the most valid individual
differences to measure and
how best to measure them.
Openness to Experience
Images from: https://psychometricsforumblog.files.wordpress.com/2013/04/medial-pfc.jpg
Neuroticism
Conscientiousness
© Lumina Learning. All rights reserved.
Correlation coefficients between Spark Aspects displayed on Mandala (N=2,078)
Biological Roots:
Central Dopaminergic
System
Higher Order Factor:
Plasticity
Biological roots:
Serotonergic
System
Higher Order Factor:
Stability
© Lumina Learning. All rights reserved.
Correlation coefficients between Spark Aspects displayed on Mandala (N=2,078)
‘Alpha’
Reflective
Contained
Controlled
Vigilant
Detail Focused
Diplomatic
© Lumina Learning. All rights reserved.
Correlation coefficients between Spark Aspects displayed on Mandala (N=2,078)
‘Beta’
Bold
Gregarious
Dominant
Risk-taking
Big Picture Focused
Assertive
‘Alpha’
Reflective
Contained
Controlled
Vigilant
Detail Focused
Diplomatic
Correlations of the Overextended Aspects
DISCIPLINE DRIVEN
INSPIRATION DRIVEN
EXTRAVERTED
INTROVERTED
.46
.37
.29
.44
.43
.46
.12.70
-.29
-.29
Alpha
‘Overextended’
Submissive
Withdrawn
Apprehensive
Pessimistic
Inflexible
Avoidant
Beta
‘Overextended’
Domineering
Overbearing
Forceful
Controlling
Chaotic
Argumentative
-.32
-.32
-.26
-.26
-.47-.47
© Lumina Learning. All rights reserved.
What Robert Predicts….
McHenry, R. (2017). The Future of Psychometric Testing. In: Psychometric Testing: Critical Perspectives
Prediction #4.
The digital movement,
coupled with the use of big
data and new forms of digital
CV will render many of the
current applications for high-
stakes testing redundant.
© Lumina Learning. All rights reserved.
What Robert Predicts….
McHenry, R. (2017). The Future of Psychometric Testing. In: Psychometric Testing: Critical Perspectives
Prediction #5.
The basis for employee
development will be
derived from the data
yielded by wearable
devices and not from
psychometric tests.
What does your Digital
Footprint say about you?
© Lumina Learning. All rights reserved.
Here’s what it says about me….
Liking sleeping and
being a psychologist
makes me more
intelligent 
Source: Apply Magic Sauce
Being a psychologist
makes me less
satisfied with life 
© Lumina Learning. All rights reserved.
Needs some work….
© Lumina Learning. All rights reserved.
10 Likes Knows you better than a work colleague
Knows you better than a family member120 Likes
Knows you better than a friend65 Likes
Knows you better than a partner/spouse!250 Likes
Facebook likes predict personality: The
Claims
© Lumina Learning. All rights reserved.
Crystal Knows – Assessing DISC scores
through use of language
© Lumina Learning. All rights reserved.
Uses Google and
Social Media to read in
and calculate
individuals’ DISC
Profiles.
You can also read in
your colleagues to see
their DISC profiles.
Can compare results
and get communication
advice.
© Lumina Learning. All rights reserved.
Apps
© Lumina Learning. All rights reserved.
Apps
© Lumina Learning. All rights reserved.
Gamification & Game-Based Assessment
Measures cognitive ability as
well as personality traits such as:
• Resilience
• Persistence
• Risk taking
Applies Big Data Analytics and
machine learning to over 3,000
behavioural data points.
Arctic Shores
© Lumina Learning. All rights reserved.
Pymetrics use 12 games to measure both
cognitive and personality traits
Pymetrics
© Lumina Learning. All rights reserved.
My top 3 careers…
© Lumina Learning. All rights reserved.
Oh dear..
© Lumina Learning. All rights reserved.
Capp VR Assessments.
First provider of VR based
assessment for recruitment
market.
Used to asses:
• Personal characteristics
• Ability
Also captures non typical data
like:
• Eye tracking
Partnered with large corporates
to e.g. BT who are happy pay the
increased costs for an innovative
candidate experience.
Virtual Reality
© Lumina Learning. All rights reserved.
Digital Interactive Portraits – Cubiks PAPI 3
© Lumina Learning. All rights reserved.
New Wave Digital Psychometrics:
Big Picture Thinking Lens
More engaging/fun? e.g. Gamification, Virtual Reality
Possibly harder to fake e.g. passive data collection
May reduce adverse impact
Less time consuming e.g. using social media
Integrates many data points
© Lumina Learning. All rights reserved.
Is it valid? Some predictive validity and face validity lacking e.g. GBA
Some new technologies still prohibitively expensive e.g. Virtual Reality, GBA
Legal implications e.g. data protection & consent - particularly post GDPR
Ethical grey area? E.g. Cambridge Analytica
Requires huge data e.g. machine learning and AI
New Wave Digital
Psychometrics: Down to Earth
Lens
Lumina’s Innovation
Going Digital in Recruitment
Introducing Lumina Select!
© Lumina Learning. All rights reserved.
Lumina Applicant Tracking System (ATS)
• Review candidates Lumina Select profiles and scores.
• Move candidates through a customisable recruitment
pipeline.
• Make notes on candidates.
© Lumina Learning. All rights reserved.
Lumina Select Explainer
• Job Profiler – Highlight key competencies to evaluate
candidate against.
• Digital Portrait Walkthrough - In-depth exploration of
Lumina Select Portrait.
• Customisable Interview Guide - Select competencies to
interview against and option to customise interview
questions.
© Lumina Learning. All rights reserved.
Standard Norm
© Lumina Learning. All rights reserved.
High Stakes Norm
© Lumina Learning. All rights reserved.
Colourful and highly intuitive model at its core. Stickiness of Spark model
can easily be translated into recruitment setting.
Where Lumina Learning can add Value
in Recruitment
Humanistic approach - valuing all personality traits at ‘both ends’ to
reduce evaluative bias and improve rigour and validity.
Going deeper - Examining competency potential but also possible
competency blockers and overextended use for richer insight.
Interactive and engaging platform that offers excellent value for money.
© Lumina Learning. All rights reserved.
Lumina Team Goes Digital
• Highly visual and dynamic
view of the team.
• Change colour of dot to 4 or
8 Aspect colours.
• Easily add new/hide existing
team members.
• Shows Participant’s initials
but also includes an
anonymous version.
Staying Ahead of the Game - Innovation at Lumina Learning by Dr Stewart Desson & Julie Ensor

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Staying Ahead of the Game - Innovation at Lumina Learning by Dr Stewart Desson & Julie Ensor

  • 1. Staying Ahead of The Game: Innovation at Lumina Learning Dr Stewart Desson, Julie Ensor & Tom Morley
  • 2. © Lumina Learning. All rights reserved. Staying Ahead of the Game - Agenda 1. Making Great Music Together 2. Stewart’s Why? 3. Julie’s Crystal Ball 4. Lumina’s Innovation
  • 3. © Lumina Learning. All rights reserved. Stewart’s Why - Be - Do Secretan, L. H. (2005). Inspiring people to their greatness. Leader to Leader, 2005(36), 11-14. • Why – Why are we here? • Be – How will I be and what will I stand for? • Do – What will I do?
  • 4. © Lumina Learning. All rights reserved. Stewart’s Why 1985 - to apply the method of science to organisational problems 1990 - to influence the decisions that matter 2000 - to help myself and others learn and grow
  • 5. © Lumina Learning. All rights reserved. We cannot live the afternoon of life according to the program of life’s morning, for what was great in the morning will be little at evening ~ Carl G. Jung “
  • 6. © Lumina Learning. All rights reserved. Stewart’s Why 2005 - to bring humanistic psychology to the workplace 2010 - to create a scientifically valid psychometric that engages humanistic consultants opposed to reductivism
  • 7. © Lumina Learning. All rights reserved. Stewart’s Why To help create a more connected and compassionate world
  • 8. © Lumina Learning. All rights reserved. Be To be a trusting, kind and inspiring person
  • 9. © Lumina Learning. All rights reserved. Do I collaborate globally with like minded people to help organisations become more inclusive and democratic
  • 10. © Lumina Learning. All rights reserved. Lumina Learning’s Values …. We are: Customer Centric • We are dedicated to our customers and are always focussed on their needs Innovative • We turn creative possibilities into reality Engaged in our own Personal Development • We acknowledge that each and every one of us is a work in progress On purpose • We love what we do and we are energised by our work
  • 12. Where Business Psychology Meets Technology Down to Earth version
  • 13. To be the recognized leader for innovation in personalized selection and development solutions Outcome Focused version
  • 14. To help create a more connected and compassionate world People Focused version
  • 15. Julie’s Crystal Ball The Changing Face of Psychometrics A look at current trends in the industry
  • 16. © Lumina Learning. All rights reserved. Any sufficiently advanced technology is indistinguishable from magic - Sir Arthur Charles Clarke CBE, 1974 In our own houses … a console through which we talk … to get all the information needed for everyday life … bank statements … theatre reservations … all the information needed in the course of living All taken as much for granted as we take the telephone - Sir Arthur Charles Clarke CBE, 1974
  • 17. © Lumina Learning. All rights reserved. Fresh Perspectives on Psychometrics Chapter 9 ‘Psychometrics: The Evaluation and Development of Team Performance’. By Professor Stephen Benton Book described as: A state–of–the–art exploration of the contemporary field of psychometric testing, bringing together the latest theory and evidence–based practice from 21 global experts.
  • 18. © Lumina Learning. All rights reserved. Fresh Perspectives on Psychometrics Chapter 20 ‘The Future of Psychometric Testing’ Author predicts the key trends that will shake up the psychometrics industry in the coming years. Author: Robert McHenry, Founder OPP, brought MBTI to UK, Europe Africa and Middle East
  • 19. © Lumina Learning. All rights reserved. What Robert Predicts…. McHenry, R. (2017). The Future of Psychometric Testing. In: Psychometric Testing: Critical Perspectives Prediction #1. Smartphones will replace computers for employee assessment.
  • 20. © Lumina Learning. All rights reserved. Mobile and Tablet Friendly Questionnaire Criterion Partnership Saville Wave Cut-e
  • 21. © Lumina Learning. All rights reserved. New Questionnaire System
  • 22. © Lumina Learning. All rights reserved. What Robert Predicts…. McHenry, R. (2017). The Future of Psychometric Testing. In: Psychometric Testing: Critical Perspectives Prediction #2. High-quality psychometric testing services will be sold direct to consumers.
  • 23. © Lumina Learning. All rights reserved. Lumina Gift • Practitioner enabled functionality • Participants can redeem free portrait to be used with friends and family • given to them by their practitioner • Those gifted a Spark will receive their Spark Portraits via instant delivery.
  • 24. © Lumina Learning. All rights reserved. What Robert Predicts…. McHenry, R. (2017). The Future of Psychometric Testing. In: Psychometric Testing: Critical Perspectives Prediction #3. Advances in neuroscience of personality will reveal which are the most valid individual differences to measure and how best to measure them. Openness to Experience Images from: https://psychometricsforumblog.files.wordpress.com/2013/04/medial-pfc.jpg Neuroticism Conscientiousness
  • 25. © Lumina Learning. All rights reserved. Correlation coefficients between Spark Aspects displayed on Mandala (N=2,078) Biological Roots: Central Dopaminergic System Higher Order Factor: Plasticity Biological roots: Serotonergic System Higher Order Factor: Stability
  • 26. © Lumina Learning. All rights reserved. Correlation coefficients between Spark Aspects displayed on Mandala (N=2,078) ‘Alpha’ Reflective Contained Controlled Vigilant Detail Focused Diplomatic
  • 27. © Lumina Learning. All rights reserved. Correlation coefficients between Spark Aspects displayed on Mandala (N=2,078) ‘Beta’ Bold Gregarious Dominant Risk-taking Big Picture Focused Assertive ‘Alpha’ Reflective Contained Controlled Vigilant Detail Focused Diplomatic
  • 28. Correlations of the Overextended Aspects DISCIPLINE DRIVEN INSPIRATION DRIVEN EXTRAVERTED INTROVERTED .46 .37 .29 .44 .43 .46 .12.70 -.29 -.29 Alpha ‘Overextended’ Submissive Withdrawn Apprehensive Pessimistic Inflexible Avoidant Beta ‘Overextended’ Domineering Overbearing Forceful Controlling Chaotic Argumentative -.32 -.32 -.26 -.26 -.47-.47
  • 29. © Lumina Learning. All rights reserved. What Robert Predicts…. McHenry, R. (2017). The Future of Psychometric Testing. In: Psychometric Testing: Critical Perspectives Prediction #4. The digital movement, coupled with the use of big data and new forms of digital CV will render many of the current applications for high- stakes testing redundant.
  • 30.
  • 31. © Lumina Learning. All rights reserved. What Robert Predicts…. McHenry, R. (2017). The Future of Psychometric Testing. In: Psychometric Testing: Critical Perspectives Prediction #5. The basis for employee development will be derived from the data yielded by wearable devices and not from psychometric tests.
  • 32. What does your Digital Footprint say about you?
  • 33. © Lumina Learning. All rights reserved. Here’s what it says about me…. Liking sleeping and being a psychologist makes me more intelligent  Source: Apply Magic Sauce Being a psychologist makes me less satisfied with life 
  • 34. © Lumina Learning. All rights reserved. Needs some work….
  • 35. © Lumina Learning. All rights reserved. 10 Likes Knows you better than a work colleague Knows you better than a family member120 Likes Knows you better than a friend65 Likes Knows you better than a partner/spouse!250 Likes Facebook likes predict personality: The Claims
  • 36. © Lumina Learning. All rights reserved. Crystal Knows – Assessing DISC scores through use of language
  • 37. © Lumina Learning. All rights reserved. Uses Google and Social Media to read in and calculate individuals’ DISC Profiles. You can also read in your colleagues to see their DISC profiles. Can compare results and get communication advice.
  • 38. © Lumina Learning. All rights reserved. Apps
  • 39. © Lumina Learning. All rights reserved. Apps
  • 40. © Lumina Learning. All rights reserved. Gamification & Game-Based Assessment Measures cognitive ability as well as personality traits such as: • Resilience • Persistence • Risk taking Applies Big Data Analytics and machine learning to over 3,000 behavioural data points. Arctic Shores
  • 41. © Lumina Learning. All rights reserved. Pymetrics use 12 games to measure both cognitive and personality traits Pymetrics
  • 42. © Lumina Learning. All rights reserved. My top 3 careers…
  • 43. © Lumina Learning. All rights reserved. Oh dear..
  • 44. © Lumina Learning. All rights reserved. Capp VR Assessments. First provider of VR based assessment for recruitment market. Used to asses: • Personal characteristics • Ability Also captures non typical data like: • Eye tracking Partnered with large corporates to e.g. BT who are happy pay the increased costs for an innovative candidate experience. Virtual Reality
  • 45. © Lumina Learning. All rights reserved. Digital Interactive Portraits – Cubiks PAPI 3
  • 46. © Lumina Learning. All rights reserved. New Wave Digital Psychometrics: Big Picture Thinking Lens More engaging/fun? e.g. Gamification, Virtual Reality Possibly harder to fake e.g. passive data collection May reduce adverse impact Less time consuming e.g. using social media Integrates many data points
  • 47. © Lumina Learning. All rights reserved. Is it valid? Some predictive validity and face validity lacking e.g. GBA Some new technologies still prohibitively expensive e.g. Virtual Reality, GBA Legal implications e.g. data protection & consent - particularly post GDPR Ethical grey area? E.g. Cambridge Analytica Requires huge data e.g. machine learning and AI New Wave Digital Psychometrics: Down to Earth Lens
  • 48. Lumina’s Innovation Going Digital in Recruitment Introducing Lumina Select!
  • 49.
  • 50. © Lumina Learning. All rights reserved. Lumina Applicant Tracking System (ATS) • Review candidates Lumina Select profiles and scores. • Move candidates through a customisable recruitment pipeline. • Make notes on candidates.
  • 51. © Lumina Learning. All rights reserved. Lumina Select Explainer • Job Profiler – Highlight key competencies to evaluate candidate against. • Digital Portrait Walkthrough - In-depth exploration of Lumina Select Portrait. • Customisable Interview Guide - Select competencies to interview against and option to customise interview questions.
  • 52. © Lumina Learning. All rights reserved. Standard Norm
  • 53. © Lumina Learning. All rights reserved. High Stakes Norm
  • 54. © Lumina Learning. All rights reserved. Colourful and highly intuitive model at its core. Stickiness of Spark model can easily be translated into recruitment setting. Where Lumina Learning can add Value in Recruitment Humanistic approach - valuing all personality traits at ‘both ends’ to reduce evaluative bias and improve rigour and validity. Going deeper - Examining competency potential but also possible competency blockers and overextended use for richer insight. Interactive and engaging platform that offers excellent value for money.
  • 55. © Lumina Learning. All rights reserved. Lumina Team Goes Digital • Highly visual and dynamic view of the team. • Change colour of dot to 4 or 8 Aspect colours. • Easily add new/hide existing team members. • Shows Participant’s initials but also includes an anonymous version.

Notes de l'éditeur

  1. Picture of the book – Our Chapter. Picture of him – who is he? He is investing in the future of psychometrics. Go through them and see whether we agree. 2. Yes – business to consumer. Everybody has an account so that they can log back in. 3. We agree – alpha beta brain and big 5. 4. Scepticism. Facebook has been fined. Purposes not intended. Why Tomas was fired. 5.
  2. Picture of the book – Our Chapter. Picture of him – who is he? He is investing in the future of psychometrics. Go through them and see whether we agree. 2. Yes – business to consumer. Everybody has an account so that they can log back in. 3. We agree – alpha beta brain and big 5. 4. Scepticism. Facebook has been fined. Purposes not intended. Why Tomas was fired. 5.
  3. Picture of the book – Our Chapter. Picture of him – who is he? He is investing in the future of psychometrics. Go through them and see whether we agree. 2. Yes – business to consumer. Everybody has an account so that they can log back in. 3. We agree – alpha beta brain and big 5. 4. Scepticism. Facebook has been fined. Purposes not intended. Why Tomas was fired. 5.
  4. There seem to be higher correlations amongst the qualities on each ‘half’ of the Mandala. This seems to reflect the superordinate factors of personality known as alpha and beta proposed by Digman 1997. This suggest that the Big Five can be classified in to two ‘higher order’ factors of personality and that these represent ‘meta-traits’. Alpha refers to a combination of Agreeableness, Conscientiousness and Emotional Stability (often called Neuroticism). Beta is a combination of Extraversion and Openness to Experience. De Young (2002), have also found these meta traits – and refers to them as Stability (Alpha) and Plasticity (Beta). It has been suggested that these two meta-traits may be influenced by differences in biological factors with Stability linked to the rostral serotonergic system, while Plasticity is thought to be linked to the central dopaminergic (DA) system.
  5. There seem to be higher correlations amongst the qualities on each ‘half’ of the Mandala. This seems to reflect the superordinate factors of personality known as alpha and beta proposed by Digman 1997. This suggest that the Big Five can be classified in to two ‘higher order’ factors of personality and that these represent ‘meta-traits’. Alpha refers to a combination of Agreeableness, Conscientiousness and Emotional Stability (often called Neuroticism). Beta is a combination of Extraversion and Openness to Experience. De Young (2002), have also found these meta traits – and refers to them as Stability (Alpha) and Plasticity (Beta). It has been suggested that these two meta-traits may be influenced by differences in biological factors with Stability linked to the rostral serotonergic system, while Plasticity is thought to be linked to the central dopaminergic (DA) system.
  6. There seem to be higher correlations amongst the qualities on each ‘half’ of the Mandala. This seems to reflect the superordinate factors of personality known as alpha and beta proposed by Digman 1997. This suggest that the Big Five can be classified in to two ‘higher order’ factors of personality and that these represent ‘meta-traits’. Alpha refers to a combination of Agreeableness, Conscientiousness and Emotional Stability (often called Neuroticism). Beta is a combination of Extraversion and Openness to Experience. De Young (2002), have also found these meta traits – and refers to them as Stability (Alpha) and Plasticity (Beta). It has been suggested that these two meta-traits may be influenced by differences in biological factors with Stability linked to the rostral serotonergic system, while Plasticity is thought to be linked to the central dopaminergic (DA) system.
  7. Picture of the book – Our Chapter. Picture of him – who is he? He is investing in the future of psychometrics. Go through them and see whether we agree. 2. Yes – business to consumer. Everybody has an account so that they can log back in. 3. We agree – alpha beta brain and big 5. 4. Scepticism. Facebook has been fined. Purposes not intended. Why Tomas was fired. 5.
  8. Picture of the book – Our Chapter. Picture of him – who is he? He is investing in the future of psychometrics. Go through them and see whether we agree. 2. Yes – business to consumer. Everybody has an account so that they can log back in. 3. We agree – alpha beta brain and big 5. 4. Scepticism. Facebook has been fined. Purposes not intended. Why Tomas was fired. 5.