Insights into the ever changing online landscape of email and digital marketing from Lyris.
Download the complete guide to email marketing at:
http://landing.lyris.com/the-future-of-email-US?source=70170000000iZbX
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Future of Online Email Marketing – Lyris
1. Digital Marketing Brief
The Future of Email
Download the Full Guide
The concept of relevance is well recognized in the realms of digital and email
marketing. But another concept is rearing its head and demanding marketers’
attention – chaos. The digital marketing landscape is in a state of rapid change.
Messaging in general, with the advent of social channels, has bloomed and
blossomed over the past several years. This unprecedented time of digital
messaging growth and new channel advent makes it very difficult to keep up,
and there doesn’t seem to be any end in sight.
The good news is, chaos is good news. All this change is bringing new
information and insight to bear that’s going to allow marketers to be more
relevant and engage with their audiences with more meaning and purpose.