Infographic on 5 types of live email content and how to utilize them in your email campaigns. Visit http://blog.lyris.com/ to accelerate your digital & email marketing campaigns.

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Lyris Connections Blog
Excerpts From Our Most Popular Posts
[Infographic] Live Email Content: 5 Techniques to Bring
Your Emails to Life
By Lyris Marketing Team
Including live email content that adapts in real time is key to delivering relevant
information to your subscribers at just the right moment. In the infographic
below we share five types of live email content and how to incorporate them in
your next email campaigns.

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About Lyris Inc:
Lyris (@Lyris ) is a leading global provider of digital marketing solutions that help companies engage with customers
in more meaningful ways. Lyris products and services empower marketers to design, automate, and optimize data-
driven interactive marketing campaigns that facilitate superior engagement, increase conversions, and deliver
measurable business value. Lyris’ high-performance, secure, and flexible digital marketing platforms improve
marketing efficiency by providing automated digital message delivery, robust segmentation, and real-time digital
channel analytics. The Lyris solutions portfolio is comprised of both in-the-cloud and on-premises offerings – Lyris HQ
and Lyris LM – combined with customer-focused services and support. More than 5,000 companies worldwide partner
with Lyris to manage and execute sophisticated digital marketing campaigns across email, social, Web, and mobile
channels. Learn more at www.lyris.com.
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Learn how to drive urgency and apply elements of live content in your email campaigns. Powered by Kickdynamic,
your email click-to-open rates can increase by as much as 12% and revenue from email by 9%.
About Kickdynamic:
Lyris partner Kickdynamic is a real-time contextual marketing platform leveraged by high-end brands and Fortune
500 companies across the U.S., U.K., and Australia to improve ROI, increase email engagement, and reduce email
campaign build time. Learn more at www.kickdynamic.com
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