This presentation describes a brief history of Business Intelligence space in India. It also highlights the contribution of MAIA Intelligence, the Pioneer & Largest Selling BI Solution company in India.

1. BI
The India Story

2. Need of BI Solution in India
In 90’s
• No of Company’s using ERP were in few 100s.
In 20’s (2001 – 2005)
• No of Company’s using ERP were in few 1000s.
2006-till now
• No of Company’s using ERP were in few 10000
till lacs.

3. Need of BI Solution in India
Vast database, ERP data like data from TALLY, SAP, adhoc file connector required to analysis.
Today we are talking about Big Data Analytics
BI knowledge transfer started between organizations and internal teams.
2005 onwards BI needs started drastically.
MAIA stated thinking of providing BI solution to India understanding Indian market and Scenario
which is affordable by industry.
MAIA added its passion, investment and expertise to create a BI software.

4. Addressable Corporate Issues
“It’s difficult to generate
comprehensive reports “It’s difficult to modify existing software so
without technical users are able to see only the reports that
assistance” are important and relevant to their jobs”
“Management do not know what
questions to ask about the data. It is
difficult to investigate issues to “…Business users are spending
understand why” more time on analysis than
action”
“ We wish to share information with
external parties such as customers,
“Business users are drawing incorrect suppliers and partners”
conclusions and missing opportunities”

5. Making of BI Solution
MAIA started its development work since early 2006 and officially started its operations from Jan 2007 with
team size of 7.
Target Operational layer of companies gradually till C level.
Provided multiple version of its product 1KEY every year.
1KEY 2.1 (View Cube) – 2007
PostXBRL - 2007
1KEY 2.3 (View Cube Chart ) – 2008
1KEY Agile – 2008 – 9
1KEY FCM - 2009
1KEY Agile 9.3 – 2010
1KEY Touch – 2011
PostXBRL 3.1 - 2011
1KEY HPC – 2012
postXBRL SaaS - 2012

9. Aditya Birla Group NIVEA India Pvt.Ltd.
Nilkamal Pvt Ltd
GEPIL Indiabulls Excel Crop Care Ltd
Medusind Solutions Wunderman Limited
Emkay Global Financial Services

10. ALCHEMY Cadila Pharmacuticals Ltd
Gujarat Pipavav Port Ltd.
ITW Signode Packaging Raymond Limited
Bonanza Limited Solutions
Port Of Salalah JM Financial
Credit Suisse

11. BIOSTADT INDIA LTD.
APM Terminals Ltd
Prince Aqua Systems
Semco Electric Pvt. Ltd.
Pan India Food Solutions EXIM BANK
Brand Marketing India

12. Customers Cases
•1KEY BI on diverse applications •1KEY BI with SAP Data with •1KEY BI used extensively for •1KEY BI implemented for their
SAP & non SAP to give reports FI, CO, MM, SD retail reports. Inventory and SCM with on SAP 13 container port terminal
on Sales ,SCM and Collection They choose 1KEY because of and non SAP data. Primary and integration with NAVIS and IFS
Users of 1KEY enterprise wide speed of deployment & Secondary Sales Reporting also ERP for all engineering, logistics,
engagement cost. Nilkamal covered finance reports and dashboards
Plastic Company
CEAT RPG Group – At Home – Retail
Cadila Pharma – APMT Terminals –
Niranjan Bhalivade Abdulla Fataya - Sunil Korde CIO Vincent Elfring CIO
CIO CIO
•1KEY BI was used on MFG Pro & •1KEY BI was proposed by •1KEY FCM was procured to
subsequently migrated to Microsoft to ensure the consolidate 47 companies in
Oracle Apps and Microsoft reporting requirements were SAP and non SAP financial data
Dynamics CRM. Also user of met and move from Excel to in 5 level of company tree
1KEY Touch Dashboards and standardize reporting platform hierarchy.
1KEY FCM on SAP
Emerson Network Bharat Forge – Raymonds – Mr.
Power – J Seshadari
Yogesh Zope CIO Patil Head Finance
CIo

13. ICAI and MAIA
MAIA participated XBRL meet at BSE with K Raghu of ICAI and Kurt Ramian –
XBRL Intnl Chairman of XBRL
We all are thankful to ICAI for driving and creating awareness on XBRL
We hope to make miracle with thousands of qualified professionals of ICAI
Once they are trained on BI
ICAI members have tremendous in-built Analytical Skills and will be more
powerful Advisors and Auditors once they know BI
None than ICAI members know how to play with numbers in BI reporting
ICAI really need to have Certification Course for the members like what they
have as DISA - similar to SISA .

14. Architecture of 1KEY Agile

15. Compete companies larger than your size
VIEW has been engineered to fully
address the reporting requirements
Look as big
of your organization helping you to
as you
compete and win in the want to be
marketplace without much effort or
compromise.
It provides runtime analysis,
Save
grouping, column customizations
hours
with Parent-Child Relationships, Drill daily
Down and Drill Back functionalities
with a extremely intuitive report Keeps you
formatting for Business users. always moving
ahead

16. Monitor, Manage & Perform
CUBE is a comprehensive data analysis,
data mining, and multi-dimensional
visual reporting solution. Do it
With its powerful data architecture, Trend are
yourself
CUBE is able to slice and dice like friends
information efficiently and provide users
reporting
with an extremely intuitive experience.
Regardless of the perspective, data can
be rendered to answer business
questions - and best of all - it allows
business users to focus on business rules
Centralized Gives
rather than creating dozens and dozens Information Competitive
of reports. for growth Edge

17. Create Impact with business data
CHART is a graphical representation
and visual reporting which represents
business performance via stunning
and meaningful diagrams. It helps to
drive organizational achievements by Identify
Emerging
giving information in a much Spot Trends
Opportunities
consolidated and easy to understand
manner.
Track & Point
Issues
Runtime user definable drill down &
drill back functionality available
direct from the charts. Customer Powerful Insights
segmentation, forecasting, trend
analysis, etc. all made easy

18. Offline Reports – Portable Cubes
Works in background
SCHEDULER enables users to On Time MIS
schedule the reports as per the
recurrence pattern in the variety
of formats like Constantly Communicating
PDF, TXT, XLS, HTML, MHT and
RTF to be stored on hard disk, to
Flexible Schedules
be emailed to respective business
users, or to FTP. It automates the
complete process of reporting Simple Process
and avoids the cumbersome work
of manually creating and/or
delivering reports to respective
business users on a periodic
basis.

19. Streaming commercial data
Bring life to your Enhanced reporting
desktop style.
Real time update
1KEY TICKER is an enterprise alternative to Yahoo Widgets, Google Gadgets, Vista Sidebar, Apple
Dashboard. It authenticates you with 1KEY server with all permission rights and then beams role
based data in a scheduled manner.

20. Run your company from anywhere
DASHBOARDS, users can
define their own Dashboards
Advanced
having combination of Zero Foot Data
multiple reports like View, Publish Data
Print Visualization
Deployment Tools
Gauge, Chart, KPI's, RSS Feeds Real Time Securely
Web Actionable
etc, on one single screen. Based Information
Platform
Dashboard is a reporting tool that can be defined as a user interface for organizing and
presenting data in a consolidated manner. Data from multiple sources are integrated and
unified for display on a single platform. This makes the information easy to read and
comprehend, all on the same screen.

21. Hitting the sweet spot
S– M- A- R– T– SMART
Specific Measurable Achievable Realistic Timely KPI
KPI are high-level snapshots of a business or organization based on specific predefined
measures. KPIs typically consist of any combination of multiple reports. They may include global
or regional sales figures, personnel stats, real-time supply chain information, or anything else
that is deemed critical to a corporation's success. KPI allows goals to be observed with different
warning colors that will be switched on as defined giving the user a quick view of how well or
how poorly each goal is met.

22. Outlook Integration
1KEY embedding
within outlook
Real time information
dashboard reports
within outlook

23. Statutory Compliance Reports
1KEY REPORTER is a generic report writer for
designing compliance reports, pre printed
forms, vouchers printing and viewing. It gives
freedom to create a range of simple to
simplified
complex reports. Thanks to intuitive reporting report
integrated development environment. interface
Developer can do multiple event
formatting, runtime scripting for each cell with
J#,C#, VB.net. It has formula & function editors
which can be embedded with reports. It has
enhanced formula builder having VB link
arrange
Functions, Financial, Math, Conversional, Strin multiple
g, Aggregate with advanced conditions & data fields
multiple operators. queries

24. Ad – hoc files analysis
1KEY FILE READER is a utility that
imports data from Text Files, Excel Single &
Files, stores it into 1KEY CUBE or multiple files / User can select
1KEY VIEW for direct reporting sheets selection data range on
at one instance their own
and analytics. are available
1KEY users get the benefits of
another key functionality which
not many reporting tools
software provide as of today. Users can select Users can save
required data layouts and use
column with the same
required format whenever
for analysis required

25. Query Expert with SAP Connector
1KEY has dynamic
Visual Interface to
query engine with design queries
expression builder
and model creator. It
provides the facility to
use simple graphical
interface to build SQL Read Z table BAPI
Creation of links
statements and create with simple drag &
RFC’s
drop functionality
views in a database. It
has graphical panes
that displays your SQL
statements visually
and a text pane that
displays the text of
your SQL statement.
You can work in either Automatic SQL
Certified SAP Biz Generation
the graphical or text Talk Adapter Combine SAP non
panes. SAP data

26. The Tally Connector developed by
MAIA intelligence, dynamically collects data
from prescribed companies in Tally at scheduled
intervals. It converts & stores the data so
captured and gathered into database formats

28. Role Based Security
1KEY uses "parametric
control" for controlling
access over business
information which is
available to users for
their reporting needs.
Parameters are mapped
Show only Create
to the user hierarchy of Control
the organization and what you nested
your data
hence the access to the want to parameters
relevant data.
Parameters definition
can be one of the fields
available from the
system or can be user
defined based on the
requirement of the
organizations.

29. 1KEY FCM – Solution
Accounting Data Quality
Multiple Currencies
Multiple COA Mapping
Intercompany Elimination
Merger & Acquisition
Group Reporting Scenarios
Single Method Prevails

30. Profit & Loss Columnar Schedule

31. Balance Sheet Columnar

32. SBU Wise CFO Dashboard

33. Auditing Internal Data - Statistics
1KEY Investigator is designed and developed to make the lives of auditors, accountants and
other finance professionals easier. A comprehensive Audit Tool backed by amazing speed
simplicity. It is created to simplify your audit processes while offering complete reliability and
total quality.

34. Staying in the Driver’s Seat
Executive Dashboard
MAIA Intelligence

35. Objective of Executive Dashboard
Improve
communication
Save time and
manpower
Take the
guesswork out

36. Understanding Basics
The process of converting raw or numerical tabular data
into a graphical depiction is known as data visualization.
Data visualization technology has recently experienced a
rapid evolution from simple charts and graphs to powerful
and visually appealing “executive dashboards.”
Executive dashboards also use flexible graphical interfaces
to provide customized views based on roles within a
company

37. Questions for Dashboard
What value
Who is my will the
target report, KPI
audience? dashboard
add?
How do I
What type of
match my
presentation
message to
layer I should
the right type
create?
of display?

38. Determine the exact needs
Determine if a table,
Determine your function
chart, or combination of Determine the best
and identify the data
both is needed to presentation layer to
necessary to
communicate your encode the values.
communicate it.
message.
Determine if particular
Determine which part of
Determine the best data should be featured
report we need to
design for the remaining above the rest, and if so,
display each variable
objects. how within the
with chart.
dashboard.

39. Report Description
Report Objective
Reports Benefits
Report Start Date Gathering information
Report End Date
Report Life Span & Reporting Periodicity
Report Unit of Measure & Formula
KPI Target Value
KPI Upper & Lower Tolerances and Anticipate Upper and Lower Limits
Report Sponsor
Report Initiator
Report Benefactor
Report Internal or Customer Facing
Report Link to any TQM
Report Data Sources
Report Risks in Working Conditions
Status of Report KPI Dashboard Either Parent or Child with detail of relationship
Report KPI Dashboard Relationship and Links KPI can be related to 1. wide 2. Objectives 3. Resources 4. Processes 5. External
Agencies 6. KPI
Remarks

40. Understanding Scenario Analysis
A crucial issue in the design
What-if analysis satisfies this
What-if analysis is the of what-if applications in the
need by enabling users to
process of changing the context of 1KEY business
simulate and inspect the
values in reports to see how intelligence is to find an
behavior of a complex system
those changes will affect the adequate formalism to
under some given
outcome of reports data. conceptually express the
hypotheses.
underlying simulation model.

41. Optimal What-if Models
Input Model Output Model
• Take data inputs in • Take input
parameter field hypotheses of result
form and determine expected data set in
the hypotheses the parameter field
result set. and determine the
required input vales
for data.

42. Economic Value of Dashboard
Business Value
• Customers Loyalty
• Profitable product offerings
• Efficient Effective operations
• Acceptable risk tolerances
Cycle-Time Value
• Time to market
• New Product offering
TCO Value
• Financial perspective

43. Sample Dashboards

51. Custom Visual Map - Analysis

53. Milestones achieved by MAIA
2006
• MAIA Intelligence established with 1KEY BI product offering
• postXBRL – Interactive Data Publishing was released.
2007
• Featured in NASSCOM 100 IT Innovators
• Gets Microsoft Gold Partner Status
• Participated in 1st World Wide BI conference held by Microsoft in Seattle 2008
2008
• 1KEY Agile BI Suite featured in Microsoft Solution Directory SQL 2008 launch.
• 1KEY the 1st Indian BI to be recognized by NICSI for tender (
• Government of India )
• Gartner’s Hype Cycle for ICT in India, Report mentioned MAIA
• Red Herring Asia Finalist 100
• Launch of 1KEY FCM (Financial Consolidation Module)
• Winner of India’s Most Trusted IT Vendor in BI category by Survey The CTOForum

54. Milestones achieved by MAIA
2009
• ‘Most Successful Startup’ to watch out by readers and editorial board of I.T. Magz
• Government NIC BIDW division recommends MAIA 1KEY for National Award.
• Gartner Report on BI Trends mentions MAIA Intelligence .
• Becomes a Microsoft ISV Case Study & Compatibility Testing logo with Windows 7
• Emerging Technology Analysis Report from Gartner mentions MAIA Intelligence
• Red Herring Asia 100 Winner & Forbes.com mentions MAIA Intelligence as company to watch.
2010
• Winner of Microsoft Innovation Award for ISV
• Managed partner of Microsoft
• Finalist in UTV Bloomberg ISV Innovation Award.
• Launched Vertical Solutions DW model for Financial Services Industry, SAP customers, Ports & Terminals
2011
• First ISV to get under new MPN Gold Status
• Certification from Indiamart ET - Leaders of Tomorrow
• Launched 1KEY Touch Dashboards Product & Released Frame work for building Executive Dashboards
• Launched Vertical Solutions DW model for , Banks on Finacle Core Banking Software,
• Crossed 45000+ users of 1KEY BI
• Working with Ministry of Corporate Affairs (MCA) for XBRL

55. Product Demo
• 1KEY TOUCH
http://174.129.248.193/AgileTouch

56. Thank You
MAIA Intelligence
319, Sector I, Building No 2, Millennium Business Park Mahape, Behind
DAKC Navi Mumbai, Maharashtra 400701 India
Work: 91-22-66888900 Mobile: +91-9819573535 Fax: +91-22-66889000
Email: jigisha@maia-intelligence.com
http://www.linkedin.com/in/bisoftware
http://blog.maia-intelligence.com